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*** SARATHI MDEIA AND ADVERTISING:

slogan: Creativity, Innovation in Marketing


and Advertising.
parakhi haru ko rojai sarathi.
POSITIVE IMAGE CREATION OF AGENCY: ADVERTISING
AND MARKETING SOLUTION IN JHAPA [subtext: a big
chance for first time]. OUR ADVERTISING RATE at 15,000
only. [subtext: chance ].

Your business worth investing in marketing.


Marketing is a part of investment. Strategic
advertising and marketing gives your brand or
company a competetive edge. which helps to
generate maximum awareness and loyalty for
the brand.

we stimulate your sale by using advertising


to help create positive image and you should
use retail sales people and schemes to make
the sale.
why new ad?
purano ad sunda sunda manis lai force gari gari
tyahi sunna badhya paryo vane irritate hunxa.
specially normal drama type. it may create
hate. so with time , lifestyle change, and trend
you have to change ad for the new generation.
MARKADING: MARKETING THROUGH
ADVERTISEMENT.
tapai ko afnai sarathi ad.
K tapai afno ahile ko boring bigyapan dekhi
asantushta hunu hunxa.
**aaunu hos hami saga creative ra fruitful ani
natija mulak bigyapan garai afno byapar
badaunuhos.
hami tapai ko byapar grahak haru samkxa
puryaune xoun.
Types of Services:
1. Full Service:
Duration: At least 6 months- 1 yr.
Types: Marketing, Rebranding, Product
Launching.
Work Area:
Marketing Research: Deep marketing research
and competetor analysis.
Creative Service: Full dedicated service of the
creatives to strategise and run the ad
campaigns.
Testing: Before the launch test is carried out
and make necessary changes.
Media- Internet Marketing [Google SEO/
Social Media Marketing], Print, Tv, Radio,
Hoardings, Gorilla Marketing, Digital
Signage / pumphlates/ gifts/ Calender
/corporate videos
Media Buying/ Selling/ Planning: Effective
strategic media planning.
Marketing Strategy Consultancy:
PR Service: For this we conduct interviews in
print, tv, youtube, raido and other media/
Viral Content for the product. SPONSORSHIPS
and CO-SPONSORSHIPS/ social services on
special occasion/ Public info hoardings
sponsorships.
Packages: Brekdown of Invoice-
Product launch -
Mode of payment:
2. Partial Service:
Same as above
3. Individual Service:
only VIDEO AND AUDIO ad production. for
tv/cinema / LED and fm only.
Normal:
Creative:
Future packages to come: Social media and
Tv/ Multiplex/ Radio /posters and Hoarding.

Other Services:
Youtube Content Production/ Vlog for
website/
---------------------------------------------------
In-house Preparation Area:
Tie-up [B2B contract] with:
LED HOUSES : Birtamode, Damak, Biratnagar.
TV Stations: [Himshikhar/ Suryodam/ Arena/
Makalu/ Kantipur/ NTV/ News 24 / NTV plus]
FM Stations: Kanchanjunga/Vision/ Ilaam/
Pathivara.
PAL Creation:
Magazines: Bibechana/ Pratidin/ Purwanchal/
Kantipur/ Nagarik/ The Kathmandu Post/
Saptahik/ Swasthya Masik/
Online portals: Online Khabar/ Songs Nepal/
Music Nepal/ OSR Digital/
Cinema and Multiplexes: Pathivara Cine/ QFX/
Krishna Hall/ Bhadrapur Hall/ Damak Talkies/
Pathivara Talkies/ Itavatta Hall
Requirements:
1. Best Website:
2. Social Media Presence: FACEBOOK/
Youtube/ Twittor/ Instagram
3. Financers:
4. Office In Birtamode:
a. Creative Personals:
b. Technical Staffs:
c. Office Staffs:
d. Equipments:
Office:
Office premise and departments:
i. One big hall with half dividers:
marketing:
creative:
main workspace:
account:
account planning:
technical:
ii. a big room for account planning and
creative + equipment,warehouse and studio
iii. kitchen room with fridge and stoves:
iv. sleeping room plus set for shooting
dramas.
v. kitchen bathrooms
EQUIPMENTS:
Studio:
1. A DSLR FULL FRAME CAMERA WITH
REQUIRED LENS and another cheap dslr.
approx: Rs.
2. LIGHT UNITS STROBES, SPEEDLIGHTS AND
VIDEO LIGHTS.
approx: Rs.1,00,000/
3. BACKDROPS AND CHROMA BACKDROP
approx: Rs.10,000/
4. A I7 COMPUTER WITH a REC 709 MONITOR
and another monitor for video.
approx: Rs. 1,40,000 /
5. ONE EXTRA LAPTOP.
6. A AUDIO RECORDING SETUP: MIC/DAW
AND HEADPHONES. approx: minimum Rs.
25,000/-

note: but for now immediately needed is,


nothing but one computer that is i5 with
graphics card.
costing: 1,00,000/-
BILLING SYSTEM:
IN TRANSACTION WITHIN ANYTHING THERE IS
ALWAYS DOUBLE EFFECT. IF YOU BUY
SOMETHING. IT AFFECTS SOMETHING ELSE
EITHER YOU OWN SOMETHING OR IT AFFECTS
EXPENSE AC. NO TRANSACTION IS JUST SINGLE.
DOUBLE ENTRY IS BASED ON THE CONCEPT OF ' EKTIRA
EUTA AC MA OR SHIRSHAK MA KEHI HUDA ULTIMATELY
ARKO KUNAI NA KUNAI SHIRSHAK MA EFFECT PAREKO
HUNXA HUNXA. FERI TYO PANI EUTA MA BADDA ARKO
MA GHATXA. DEBT CREDIT.

***One entry system for all outgoing and


incoming cashes. and for revenues too.
Like daybook is record of everything, so is
about it. multiple entry system makes it
difficult to keep track of cashflows.

income: revenue:
* after contract bill is done by accountant. that
vouchure. physical record kept. bill is given to
client.
*
expense: payment:
*varpai is made and entered for proof.
* if it is purchasing something- a machine or
something like that

HRD
* Creatives: None at the beginning.
* Co-creative/ Ast. Manager: A lady staff
* Photographer/Designer: Me and Apprentice
1st.
* Designer: Outsourcing
* Videographer: Apprentice 2nd and me
* Lightmen/bestboy/ helper: One Apprentice
3rd permanent; 3 on call
* MUA: on call Bives/ Nabin/ Prithivinagar
* Designer: on call Bives
*Cameraman: outsourcing Tilak/ Suman
*Editing/ Vfx: Apprentice 4th.
Office Administration:
*Accountant: Girl 1st
*Managing Director/ Supervisor: Me/ Jeevan
G/ One Lady Staff
* Office boy: one boy with bike liscence.
Marketing:
Marketing Manager:
Marketing Agents: 1 smart boy. and myself.
Approach: slideshow presentation or LIKE
CATALOG used by MSRs instead of lAPTOP OR
PROJECTOR presentation. Use Exciting
relevant graphics to evoke interest.

Seminar presentation: Slideshow presentation.


Advisory Body for business growth:
Kushal Agrawal/ Prabesh Saria/ Santosh
Agrawal/ JB Rai
Board of Directors:
CEO:
R&D Team:
FFA