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I n all over the world the different cultures have their own way presenting of

themselves through fashion and clothes. Specifically if we talk about East and
S lumdog Millionaire has left its mark on viewers for its stunning por-
trayal of life in Mumbai. The rich culture and images has influenced Western
West, then there is always some kind of subject like how the two cultures are design, and is stirring up in interior design as well as fashion. The textile
different, how they can be connected or even some discussion on which one is industry has reacted with high watt colors and rich patterns that will appeal
better. But one thing is very clear that surely there are influences between each to a broad audience. This has been applied to interiors in the same way as
other and the culture is big part which changing their societies. fashion, home ware trends for 2010 proved to be going in the direction of
an Indian summer theme, focusing on sequins and metallic threads, with a
F or the last couple of years there is massive Eastern impact in the world of
fashion and music. If we talk about lifestyle such as music, fashion, foods and
colour palette of fuchsias, oranges and yellows. In India people eats their
traditional food on banana leaves, stores such as IKEA have began to sell
Indian inspired home wares, such as banana leaf shaped plates to reflect
interiors, in that ways Eastern culture is clear that has influenced on Western
the banana leaves that Eastern people have to eat from.
society.

F ashion is the very big industry in Europe and fashion is seems to be as a


R eligious beliefs, traditions and cultural compulsions have great impact
on Eastern fashion. These factors have a great role to determine the dress
major matter of discussion in western society. Probably fashion is most appar-
code of Eastern society. In order to domain What the Eastern minds believe
ent part which visually mentions the Eastern influence spreading in Western
in ritual and customary dressing considered a vital thing and this legacy
society. In the present world of fashion, West is known as trend setter and
passed on from generation to generation.
Western clothing generally looks as casual feel and regular clothing is jeans,
t-shirt, skirts and pants etc. On the other hand formal dressing is limited to
three piece suits with tie or bow and not so much other accessories. In Western
society religion did have any influence about clothing wear and it also did not
E ast and West have started to adopt new modernized views of clothing in
recent past time which is a mixture of all cultures fetched together. It seems
define the Western fashion. Actually in Western the clothing is defined through that not only the Eastern culture has influence on West in order to stunning
fashion, comfortable and trendy. fashion style, beautiful jewelry and lifestyle features but West has also in-
fluence the East in very own kitchens.
E astWest is the lifestyle magazine to get an idea of Eastern culture, focusing
on the experiences of Asian fashion, music, foods and interior on the Europe- I t is not wrong that Eastern society has certainly made a huge impact
ans society. The features covers in this magazine are celebrity, beauty, fashion on western life. It seems that Westerns are not afraid to use the Eastern
on serious and controversial issues relevant to Westerners who are drawn to culture because it has lot of inspiration. It is not perhaps practical to say
the Eastern way of life, as well as Easterners living in and adapting to Western that in coming years that all Western women will be start wearing Salwar
culture. Kameez and Bherka’s because Western has their own religion believes and
environmental conditions it is not wrong that no amount of values of East-
O ne of the most recent turning points for the Eastern influence has to be
the release of Oscar winning film Slumdog Millionaire. Danny Boyle’s produc-
ern inspiration can change the Western set values and believes. But open
mindedness of Western Society accepts for the better, aspects coming from
East frequently. If the aim is to bring more rich, colorful and shiny styles
tion held a soundtrack rich in Bollywood sounds; the playlists featured typical
then no one will be complaining.
Indian music and sounds. Successful girl group the Pussycat Dolls featured on
the soundtrack, promoting a taste of Eastern music and inspiration of eastern
clothes, which has become acceptable and popular over in the West. This style
of music has also led to a change in lifestyle choices for the Western world,
with the rise of Bollywood dancing lessons becoming a popular past time and
keep fit regime for ladies.

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