Top 10 Content Management Software Solutions - 2008: Profiles of The Leading Vendors

Top 10 Content Management
Software Solutions – 2008
Profiles of the Leading Vendors
Find the best content management software for

your company.
About Content Management Software
Today, organizations are driven by information. And as business transactions and
other related activities become increasingly complex, companies are generating
massive volumes of data that must be effectively and cost-efficiently managed.
Additionally, many firms are striving to go “paperless”, and as a result, they accumulate
a tremendous amount of digital content in a variety of formats.
Yet, most organizations struggle to properly administer their most important content. In
order to thrive, they must ensure that their mission-critical information is kept up-to-date
at all times, and that it is stored in the most reliable and affordable manner possible.
It must also be logically organized for easy retrieval, made readily available to key
stakeholders across the business, and fully protected from unauthorized access.
What is a Content Management System?

A content management system combines processes and technologies to support digital
information throughout its lifecycle. From generation and updating, through publishing
and archiving, a content management system supports the widest range of content
types, including electronic documents; audio, video, and other multimedia files; Web
pages; and more.
With a content management system, all workflows related to file creation, sharing,
and management are streamlined and fully automated. Digital content, even files that
exist in non-proprietary forms, can be logically stored and archived in a centralized
repository. Additionally, information is made more readily available to authorized users,
both inside and outside the enterprise, via a network or the Web.
Key Benefits for Your Company

Content management systems offer tremendous benefits to companies who are
challenged to keep up in today’s information age, and need a better way to control
and administer their digital files. Some of the key advantages of content management
solutions include:
* Improved content accuracy, consistency, and timeliness through the ability to more
efficiently manage updates and changes.
© 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited.

* Enhanced collaboration through more rapid information accessibility and sharing.
* Reduced overhead costs through the elimination of paper waste, and a decrease in
real estate required for file cabinets and other hard-copy storage.
* Increased efficiency through greater content re-usability.
Studies by leading analyst firm Deloitte Consulting demonstrate that a content

management system can cut labor costs by close to 50% by minimizing the time needed
to author, design, and publish both online and printed documents.
Does My Company Need Content Management Software?

Information is a company’s most crucial asset, and the ability to effectively control and
leverage it will provide solid competitive advantage. As the sophistication of business
processes continues to increase, the amount of content generated from those activities
will grow exponentially. Therefore, companies of all types and sizes will need to find
more innovative and efficient ways to harness it.
The increasingly urgent need for content management is evident in the rapid growth
the market has experienced in the past several years. According to research firm IDC,
the content management industry has expanded at a double-digit pace, increasing from
$2.7 billion in 2003, to $3.8 billion last year.
Key Features of a Content Management System

There are a variety of vendors offering content management systems with varying levels
of functionality and sophistication. Most of the solutions on the market today offer the
following standard features:
* The ability to define and automate critical workflows, such as updates or approvals
* Rapid import of existing files, documents, and materials
* Dynamic alerts when certain events – such as new, changed, or deleted files – occur
* Activity monitoring and tracking
* Comprehensive version control
* Automatic distribution of new or altered files to a pre-specified group of users

What to Look for When Choosing a Content Management System
Security
A significant portion of corporate information is highly sensitive and confidential.
Therefore, it is crucial to select a content management system that offers multiple
levels of security, to protect files from unauthorized access. Many content management
systems offer role-based security, where access to content, as well as system
functionality, is granted based on each user’s role in the content management process.
Enterprise search
The use of search tools like Google and Yahoo is on the rise, as more and more
workers use them to browse the Web for information that will help them better perform
their jobs. Combining the ability to search external Web sites with the ability to easily
locate and retrieve corporate content can dramatically increase the efficiency of
research and other important functions. That’s why many content management vendors
are incorporating enterprise search capabilities into their offerings, making files in the
repository easily accessible via most major search engines.
Integration
In order to maximize the value of a content management system, it must be seamlessly
linked to other content-related systems throughout an organization. For example, any
Web publishing or graphic design software should be tightly integrated with the content
management system, so files generated, updated, or consumed by these tools can be
easily included in the repository.
Top Content Management Software Vendors

You have many options when choosing a content management software vendor. To
make it a bit easier, we’ve featured some of the leading content management solutions
in this paper.
Review these vendors, and you’ll be well on the way to finding the right content
management software for your business.

www.interwoven.com | info@interwoven.com I 1-888-468-3796
Highlights
* Licensed content management solutions are on-premise.

* Interwoven Optimost is hosted/on-demand.
* Ideal for larger companies and global enterprises.
* Strong market presence; Interwoven solutions power over 15,000 websites,
intranets, extranets, and portals globally.
* Applications allow for easy integration.
Ownership: Headquarters: SOFTWARE Solutions:

Public:( NASDAQ: IWOV) San Jose, CA * Interwoven TeamSite
* Interwoven LiveSite
Founded: * Interwoven Targeting
1995, San Jose, CA * Interwoven Optimost
* Interwoven MetaTagger
* Interwoven OpenDeploy
Customer Focus:
Interwoven targets three distinct audiences: global enterprises; professional services
firms, legal firms, accounting firms, and management consultancies; and the global capital
markets (GCM) financial community.
Select Customers:
adidas, Airbus, Avaya, BT, Cisco, Citi, Delta Air Lines, DLA Piper, FedEx, Grant
Thornton, Hilton Hotels, Hong Kong Trade and Development Council, HSBC, LexisNexis,
MasterCard, Microsoft, Samsung, Shell, Qantas Airways, Tesco, Virgin Mobile.

About Interwoven
Interwoven is a global leader in content management solutions. Interwoven’s software
and services enable organizations to maximize online business performance and
organize, find, and govern business content. Interwoven solutions unlock the value of
content by delivering the right content to the right person in the right context at the right
time. Interwoven targets three distinct audiences:
Global enterprises depend on Interwoven to maximize online business performance

by streamlining the way you create, deliver, and optimize online content. Interwoven
solutions power over 15,000 Websites, intranets, extranets, and portals globally—
helping companies deliver billions of Web pages every day.
Professional services firms, legal firms, accounting firms, and management

consultancies depend on Interwoven to maximize their performance and organize,
find, and govern business content. Interwoven helps these organizations improve their
practices, mitigate regulatory risk, streamline processes, and enhance client service.
Professional services firms use our solutions to manage the entire client engagement
lifecycle, share information securely throughout their business and with clients, boost
worker efficiency, enhance mobile productivity, and retain all client related information—
including e-mails—in one place.
Interwoven addresses the unique needs of the Global Capital Markets (GCM) financial
community. Today, 24 of the top 30 global dealers and investment managers rely on
Interwoven GCM solutions to transact billions of dollars in derivatives every day with
solutions for:
* Over-the-counter (OTC) derivatives processing automation
* Full lifecycle trade and counterparty documentation management
* Universal connectivity for trade-related communications
Interwoven Key Strengths

Interwoven Solutions for the Enterprise helps organizations optimize their online
business performance by creating and deploying content-rich Websites, accelerating
time-to-Web, delivering dynamic customer experiences, and maximizing marketing
investments.

About Interwoven
Interwoven Web Content Management platform lets organizations transform their online
presence, protect the online brand, comply with corporate governance standards, and
improve operational efficiency across all Web-based initiatives.
Interwoven Segmentation & Analytics solution enables marketers to deliver compelling

and relevant online experiences, target content, and offers to high-value segments, and
optimize the return on customer interactions based on analyzed behavior. This results
in increased conversions, greater competitive differentiation, and more interactive
dialogues with customers.
Interwoven Multivariable Optimization solution allows marketers to create and test the
most effective combinations of copy, offers, and layouts to drive a dramatic increase in
online sales, registrations, and other forms of conversion.
Interwoven Marketing Asset Management solution drives effective, agile content reuse,
maximizing marketing investments through the unified management of critical elements
of marketing programs.
Interwoven Composite Application Provisioning solution standardizes the way code,

content, and configuration changes are aggregated, synchronized, and deployed to
Web sites. This solution increases efficiency, reduces operational costs, accelerates
application time-to-market, and eliminates error-prone, manual release processes.
Interwoven Collaborative Document Management improves business agility to get

to market faster, accelerate the deals and contract process, and grow revenue by
improving the value chain of teams of people and content, both inside and outside of
the enterprise.
Interwoven Technology
* Licensed content management solutions are on-premise.
* Interwoven Optimost is hosted/on-demand.

About Interwoven
Interwoven Software Highlights
Interwoven Web Content Management is a next-generation solution that addresses
the challenges of our increasingly dynamic and digital world. The Interwoven platform
automates the entire process of managing content across Websites, portals, intranets,
and extranets, including authoring, site design, application deployment, content
targeting, site analytics, and optimization. This allows marketers to exploit new
opportunities, drive business growth, get to market quickly, and protect their brand. At
Interwoven’s WCM core are simplified processes, rich interfaces, and a highly scalable
infrastructure, which can be managed by marketing and business users without undue
reliance on IT.
* Streamlines content and publishing processes: Consolidates dozens of Web
properties into a single managed environment with standard processes.
* Reduces costs through reuse: Reuses content across business applications and sites
to reduce publishing costs and improve consistency.
* Enforces compliance: Enforces compliance regulations and corporate standards
through automated review and approvals and by archiving auditable snapshots of all
Website versions.
* Captures and converts more customers: Creates a dynamic, interactive online
experience and automatically delivers targeted content and site navigation to key
customer segments.
* Measures, optimizes the success of your online campaigns: Tracks the behavior of
your online visitors over time by measuring key performance indicators. Marketers
analyze Web behavior and use that insight to improve, and continuously refine, the
online experience.
* Accelerates time to market: Empowers marketing users to create and manage their
own sites, landing pages, offers, and online initiatives without IT involvement.
* Protect your brand: Manages the thousands of digital assets and volumes of
marketing content used to promote your products and brands. Ensures that everyone
is using the latest version of every asset.
* Tags content and sites: Automates the categorization and tagging of content through
intuitive tagging capabilities.

About Interwoven
Interwoven TeamSite Product Strengths:
Interwoven TeamSite allows enterprises to effectively manage content across a wide
range of Web-based enterprise business applications from within a single infrastructure.
Based on patented, award-winning, seventh-generation technology, TeamSite
centralizes the control of site content, architecture, navigation, presentation, and
deployment. TeamSite provides an intuitive interface for content authoring, workflow,
and archiving, allowing content authors, editors and reviewers to easily add, modify,
and approve content through automated processes without ongoing IT involvement.
Organizations use TeamSite to centrally manage virtually any type of content for any
purpose—including content used across multiple channels—to ensure consistency
across the Web, wireless devices, e-mail, and printed collateral. Support for multiple
initiatives and parallel development helps companies who require frequent changes
to multiple sites and the automatic archival of all changes and versions enforces
corporate compliance and auditing. TeamSite also seamlessly integrates with leading
portal platforms and enterprise applications, including IBM®, BEA®, SAP®, Plumtree®
Siebel®, and PeopleSoft®.
High-performance repository:
Stores and manages all asset types, including file-system content, database content,
XML, digital and brand assets, media files, documents, and application code.
Easy to use content contribution for business users
* SitePublisher provides a graphical drag and drop WYSIWYG authoring interface with
reusable component-based architecture that allows for in-context editing.
* FormsPublisher provides a structured, form-based content authoring interface.
* FrontOffice provides seamless integration with Microsoft® Word and Power Point.
* Fast, flexible application integration.
* A service-oriented architecture (SOA) makes it easy to incorporate a portfolio of
content management services into any business application.
* Out-of-the-box integrations with authentication and portal technologies.
* Rich set of services for automating content management.
* Library services for creating, browsing, searching, transforming, and viewing assets.
* Parallel development, process automation, and templating capabilities.
* Versioning, access control, metadata management, and archival services.

www.emc.com | 1-866-438-3622
Highlights
* Strong technology platform.

* Focus on high-end market.
* Good for large enterprises with heavily document-centric processes.
* Strong vertical specialization.

Private (NYSE: EMC) Hopkinton, MA * Documentum
Founded:
1979, Massachusetts, USA
Customer Focus:
EMC works with organizations around the world, in every industry, in the public and
private sectors, and of every size, from startups to the Fortune Global 500.
Select Customers:
Pratt & Whitney, Ford Motor Company, QUALCOMM, Otis Elevator Company,
MidAmerica Bank, TheStreet.com, Durst Organization, Starwood Hotels & Resorts
Worldwide, Inc, Pragati Offset PVT Ltd.
© 2008, Business-Software.com. All Rights Reserved. Reproduction Prohibited. 10

About EMC
EMC provides the tools that can help customers capitalize on their most important
asset-management information. By bringing its systems, software, services, and
solutions together, EMC works with organizations to put a comprehensive information
infrastructure to work for their business.
EMC helps customers design, build, and manage intelligent, flexible, and secure
information infrastructures.
EMC has a long tradition of innovation and leadership. During 2006, the company
invested nearly $4 billion in research and development and strategic acquisitions that
strengthened its core capabilities and extended its reach into new, rapidly growing
markets.
This commitment led to IDC’s designation of EMC as a market leader in the external
storage systems, total storage software, and virtualization software markets. According
to the Gartner Magic Quadrants, EMC leads the industry in enterprise content
management, midrange enterprise disk arrays, storage resource management, security
and information and event management, Web access management, and storage
services. The company holds the most stringent quality management certification from
the International Organization for Standardization (ISO 9001), and its manufacturing
operations hold an MRP II Class A certification.
EMC’s content management and archiving software, which includes the EMC
Documentum and EMC Captiva families, helps customers optimize business processes
and create, manage, deliver and archive information, ranging from documents and
discussions to e-mail, Web pages, images, XML, reports, records, rich media and
application data. This suite of enterprise content management (ECM) products include
software covering transactional content management, archiving, knowledge worker,
compliance, interactive content management and platform infrastructure.
EMC is the best choice for large enterprises with heavily document-centric processes
as well as organizations that already have storage solutions from EMC and intend to
integrate their ECM platform with these storage solutions.

About EMC
With a worldwide presence and global citizenship, EMC employs more than 37,000
people worldwide, about 40 percent of whom work outside the U.S. The company is
represented by approximately 400 sales offices and scores of partners in nearly 70
countries around the world.
EMC has R&D centers in Belgium, the Netherlands, Ireland, China, India, Israel, Russia,
and the U.S., and manufacturing facilities in the U.S. and Ireland. It also has the world’s
largest sales and service force focused on information infrastructure, and it works
closely with a global network of technology, outsourcing, systems integration, service,
and distribution partners. EMC is a publicly traded company, listed on the New York
Stock Exchange under the symbol EMC, and are a component of the S&P 500 Index.
EMC Key Strengths

* EMC’s comprehensive suite of services provide the solution framework for managing
all types of content—and leveraging that content for competitive advantage. EMC’s
content management products improve process efficiency, increase individual and
team productivity, ensure compliance, and optimize information archiving.
* The EMC Documentum enterprise content management platform provides dynamic,

robust, and modular capabilities for managing business processes and unstructured
content across the enterprise.
* EMC’s Documentum solution frameworks power multiple hardware and software

solutions and speed application development with reusable components and web
services.
* EMC also is also know for its business applications that give customers the power and
reach to manage business processes through application logic and smooth, easy to
navigate user interfaces.
EMC Technology
The Documentum on-demand, web-based, and SaaS platforms provide a unified
environment for storing, accessing, organizing, controlling, retrieving, and delivering any

About EMC
type of unstructured information within an enterprise.
EMC Software Highlights

EMC’s family of content management products and solutions include:
Documentum
* EMC’s flagship content management solution.
* Manages all types of content across the enterprise within a common information
infrastructure.
ApplicationXtender
* Quickly captures, organizes, and delivers fixed-content images, documents, reports,
and other business-critical information.
Captiva
* Transforms business-critical paper, fax, and electronic data sources into business-
ready content suitable for processing by enterprise applications.
CLARiiON
* Combines midrange networked storage with robust software capabilities to manage
and consolidate data.
Connectrix
* Connects the organization’s vital information, quickly, easily, and reliably. Advanced
directors and switches make it happen. Delivers best-in-class availability and powerful
management.
ControlCenter
* Simplifies and automates tasks such as discovery, monitoring, reporting, planning,
and provisioning for large, complex physical and virtual infrastructures.
DatabaseXtender
* Enables intelligent policy-based data movement from overburdened Oracle production
databases across tiered storage environments.

About EMC
Disk Library
* Strengthens, streamlines, and simplifies backup and recovery while getting the
capacity companies need and easy-to-use features.
DiskXtender
* Automatically migrates inactive data from production storage to more cost-effective
archive storage such as disk, tape, and optical devices.
Document Sciences
* Maximizes customer experience with dynamic, highly personalized communications,
while reducing costs and accelerating time to revenue.
EmailXtender
* Lowers costs, mitigates risk, and enables compliance with regulatory and/or
corporate governance requirements. Consolidates all of an organization’s electronic
communications into a single, easily searchable archive.
EMC Centera
* Keeps an organization’s unchanging and infrequently changing digital information
available online for fast access and to enhance business value.
eRoom
* Enables an organization’s distributed teams to work more efficiently with secure, web-
based collaborative workspaces that are easy to deploy and manage.
Symmetrix
* Manages and protects an organization’s networked storage while quickly and easily
accessing and expanding its information.

www.vignette.com I usinfo@vignette.com I 1-888-608-9900
Highlights
* Vignette is the leading Web content management provider.

* Focus and key strengths are Web content management.
* Suited to companies that have large-scale and complex website needs.

Public (NASDAQ: VIGN) Austin, TX * Vignette Content
Management
Founded:
1995, Texas, USA
Customer Focus:
Vignette products and services are aimed at mid-sized and enterprise leaders
in the telecommunications, entertainment, new media and publishing, financial
services, government, healthcare, high technology, higher education, life sciences,
manufacturing, retail, and travel industries.
Select Customers:
South African Broadcasting Corporation, Bank One/Chase Bank, Motorola, Penn
Mutual, United States Postal Service, University of California at San Diego, Telecom
New Zealand, National Semiconductor, Memorial Health-Savannah, National Governors
Association (NGA).

About Vignette
Vignette built its world-class reputation in the content management business by helping
organizations improve the way they connect online with their key audiences.
For more than ten years, Vignette has played an integral role in the evolution of the
Internet. Vignette’s early content management and delivery tools laid the groundwork for
some of the Web’s most popular sites. Today, Vignette’s award-winning solutions power
some of the world’s most powerful online brands and enable organizations to have more
meaningful interactions with their customers.
Vignette’s unique contribution lies in its technology and web-based solution framework
for content management and its ability to leverage that technology in support of the
diverse strategies of the businesses and industries it serves.
Vignette Content Management is an integrated offering that provides business users

with a unified interface to manage virtually all of their content from a single application,
thereby reducing duplicated efforts, training and development costs.
Vignette Content Management provides a cost-effective, standards-based and powerful

solution for creating and managing information from across the organization, destined for
Web sites and portals inside and outside the enterprise.
Designed specifically to empower business users to leverage the online channel to

deliver information effectively, in realtime, to targeted audiences, Vignette Content
Management quickly meets an organization’s evolving content management needs
and helps to save time, minimize risk and reliably deliver mission-critical content to
customers, employees, suppliers and partners.
Vignette Key Strengths

* Vignette’s world-class web-based products allow enterprises to store, access, and
deliver content, such as records, documents, images, media files, and databases--and
to link content management solutions with software for supply chain management,
resource planning, and other applications.

About Vignette
* The company’s product offerings categories include Web content management that
manages content, sites, content types, and objects and the deployment and delivery
of content; Portal, which provides a platform for personalizing and customizing Web
experiences for individuals and groups; collaboration that enables and organization
to share knowledge internally and among its key constituencies; and integration and
interaction management, which improves communications with stakeholders, such as
customers, prospects, employees, and partners.
* Vignette’s offerings also comprise a robust solution that delivers document and
records management that manages an organization’s fixed assets and casework.
Through a specified process, the Vignette solution automates document-based
workflows and implements archival and disposition of records, imaging, and workflow;
this allows a user to scan, archive, and retrieve document-based content and helps
organizations to automate business processes.
* Vignette also offers various consulting and education services to customers to

identify their strategic application objectives and design applications; and customer
care, maintenance, and support services that include a combination of account
management and technical support.
* Over the last few years, Vignette has been positioned in the leader quadrant, by
Gartner Inc., in its Magic Quadrant for Horizontal Portal Products report.
Vignette Technology
Vignette flexible web-based platform supports a wide range of content including video,
podcasts, Flash and so on. The Platform includes components for managing and
manipulating rich media.
Vignette Software Highlights

Vignette Web Content Management Products:
Vignette Content Management
* Provides templates to manage content, sites, content types and objects to deploy and
deliver information.

About Vignette
* Also offers a workflow manager, a roles-based command center to multiple Web sites,
portals or devices, as well as essential library services.
Vignette Rich Media Services

* Provides a solid management foundation for an organization’s rich media assets.
* Whether it’s content an organization owns, content created by its customers or content
the organization is licensed to distribute, Rich Media Services provides the technology
allowing editors to manage the Web media assets used to create rich consumer
experiences across any device.
Vignette Content Management Advanced

Vignette Taxonomy
* Organizes, classifies, and searches enterprise content using a rich, n-tiered taxonomy.
* Supports XML classification schemas, imports existing custom-created taxonomies
and standard third-party taxonomies out of the box.
Vignette Process Workflow Modeler

* Provides an intuitive graphical environment for non-technical users to model workflows
and other business process in Microsoft Visio to start using these processes
immediately.
Vignette Dynamic Site Module

* Designed for organizations that want to deliver personalized content from Vignette
Content Management to a high performance JSP-based Web site. Vignette Dynamic
Site Module empowers business users to easily manage content with consistency and
fine-tuned control over style and branding elements.
* Organizations can expedite the administrative deployment process through automation
and reusability of both content and presentation assets in an integrated publishing
environment.
Vignette Dynamic Portal Module

* Delivers an integration module for organizations using Vignette Content Management
and Vignette Portal that want to deliver dynamic, personalized content to a site or
portal.

About Vignette
Vignette Document and Records Management Products
* Gives organizations the power to take control of documents and records across the
enterprise using Vignette’s full-lifecycle, records management.
Vignette Records Manager

* Provides enterprise class records management capabilities for electronic and
physical records, including support for record classification, retention and disposition
management, security, auditing, discovery and litigation management.
* In conjunction with Vignette Collection Manager, Vignette Records Manager can
be deployed as a stand alone repository environment or integrated with external
repositories in order to apply corporate records standards to documents across the
organization.
Vignette Image Capture

* Supports the batching, scanning, digitization, image processing and indexing of high
volumes of paper documents with the ability to set automatic classification rules.
Vignette Report Manager

* Rapidly processes computer output, such as statements, letters, invoices, and internal
reports in a variety of formats, including; ASCII, Carriage Control, AFP, Metacode,
Postscript, PCL and PDF, splits them into individual components and extracts
metadata for indexing and classification.
Vignette WebCapture
* Captures Web site interactions as a formal record of high value Web-based
transactions. Playback capabilities help improve customer service and avoid disputes.
Vignette Bulk Capture

* Provides automated capture for a wide range of formats from office documents to
video and voice files. Capabilities include the ability to automatically scan, import and
classify existing file directory structures.
Vignette Email Capture

* Provides features for automatically capturing and classifying e-mail.

About Vignette
Vignette Case Manager
* Provides powerful, flexible tools for process definition and deployment. Vignette Case
Manager can be used in conjunction with both Vignette Collection Manager and
Vignette IDM repository technologies.
Vignette Collection Manager (Repository and Management)

* Provides a highly scaleable, standards-based repository designed to operate both
standalone and to leverage content from other repositories including Vignette IDM.
Vignette IDM
* Provides a standalone environment for large-scale repository deployments.
Vignette Business Integration Studio

* Provides a unified, tightly-integrated and graphical solution for easily accessing and
managing content bi-directionally from multiple sources and applications.

www.microsoft.com | 1-800-MICROSOFT
Highlights
* Well-suited to small and mid-market companies.

* Reasonable price, simple integration and easy deployment.
* Backed by the strength of Microsoft.
* Third fastest-growing ECM vendor.

Public (NASDAQ: MSFT) Redmond, WA * Microsoft Office SharePoint
Server 2007
Founded:
1975, New Mexico, USA
Customer Focus:
Office SharePoint Server 2007, is an integral part of its Microsoft Office solution
suite, which is used by small and mid-sized organizations, enterprises, governmental
institutions, educational institutions, Internet Service Providers, application developers,
and OEMs.
Select Customers:
Monsanto, Mary Kay, Miami-Dade County Public Schools, Del Monte Foods, London
Stock Exchange, Ministry of Agriculture--France, Scripps Research Institute, Dolby
Laboratories, Glu Mobile, TV Guide Online.

About Microsoft
Microsoft was founded in 1975. It develops and markets software, services and solutions
that deliver new opportunity, convenience, and value to people’s lives. The company’s
product segments provide management with a financial view of its key businesses. The
segments provide a framework for the alignment of strategies and objectives across
the development, sales, marketing, and services organizations, and for the timely and
rational allocation of development, sales, marketing, and services resources within
businesses. The company’s seven product segments are: Client; Server and Tools;
Information Worker; Microsoft Business Solutions; MSN; Mobile and Embedded Devices;
and Home and Entertainment.
The company’s research and development facilities are located primarily in Redmond,
Washington with smaller facilities located in Mountain View, California; Fargo, North
Dakota; Beijing, China; Dublin etc. As of June 30, 2005, the Company employed
approximately 61,000 people.
Like its size, Microsoft’s ambitions are anything but small. The world’s #1 software
company provides a variety of products and services, including its Windows operating
systems and Office software suite. The company has expanded into markets such as
video game consoles, servers and storage software, and digital music players. Microsoft
has reached settlements to end a slew of antitrust investigations and lawsuits, including
agreeing to uniformly license its operating systems and allowing manufacturers to include
competing software with Windows. In early 2008 the company made an unsolicited bid
to acquire Yahoo! for about $44.6 billion.
Microsoft’s Enterprise Content Management (ECM) solution helps organizations

overcome the challenges posed by unmanaged content. Microsoft Office SharePoint
Server 2007 is a central part of the Microsoft ECM solution, which extends content
management to every employee in an organization through integration with familiar tools
like the Microsoft Office system.
While not as technical sophisticated as competitors, Microsoft has made significant

investments in its ECM solution to reach the high-end of the market. Microsoft has
succeeded in generating significant revenues from the ECM market and has rapidly
increased its market impact.

About Microsoft
Microsoft Enterprise Content Management is reasonably prices and integrates easily
with other Microsoft products, and sports a familiar Office interface.
Microsoft Key Strengths

* The Microsoft ECM solution provides capabilities for managing the entire life cycle
of content — from creation, to editing and collaboration, to expiration — on a single
unified platform.
* Microsoft Office SharePoint Server 2007 gives organizations the power to manage
the entire life cycle of content by providing distinct sets of features that enable
organizations to manage diverse content, satisfy compliance and legal requirements,
and efficiently and effectively manage and maintain organizational content over
multiple Web sites.
* SharePoint Server 2007 is an integrated suite of server capabilities that can

help improve organizational effectiveness by providing comprehensive content
management and enterprise search, accelerating shared business processes, and
facilitating information-sharing across boundaries for better business insight.
* Backed by the world reach and reputation of Microsoft, Office SharePoint Server 2007
supports all intranet, extranet, and Web applications across an enterprise within one
integrated platform, instead of relying on separate fragmented systems. Additionally,
this collaboration and content management server provides IT professionals and
developers with the platform and tools they need for server administration, application
extensibility, and interoperability.
* Microsoft’s content management solution simplifies compliance efforts and keeps

business information more secure through a comprehensive set of tools to manage
and control electronic content.
* Using the Office SharePoint Server solution, customers can streamline the everyday
business processes that are a drain on organizational productivity by using electronic
forms and out-of-the-box workflow processes that users can initiate, track, and
participate in through familiar Microsoft Office applications, e-mail, or Web browsers.

About Microsoft
Microsoft Technology
Microsoft’s Office SharePoint Server 2007 is built on a scalable architecture, with
support for Web services and interoperability standards including XML and Simple
Object Access Protocol (SOAP). Office SharePoint Server 2007 also has rich, open
application programming interfaces (APIs) and event handlers for lists and documents.
This enables integration with existing systems and provides the flexibility to incorporate
new non-Microsoft IT investments. LDAP integration support for other pluggable
authentication providers makes it easier to work with non–Active Directory sources. Out-
of-the-box WSRP Consumer Web Part enables integration with other WSRP-compliant
portal solutions.
Microsoft Software Highlights
Microsoft Office SharePoint Server 2007 (Enterprise solution)

Document management
* Lets organizations organize and classify the content within a Document Center site
to provide a consistent method for organizing, categorizing, navigating through, and
quickly searching for information.
* Helps companies safeguard documents with integrated rights management that
travels with documents wherever they may go when they are downloaded from a site.
Businesses can specify user access rights for individual items in a library.
* With built-in document workflows, organizations can initiate, track, and collaborate on
document-oriented processes directly from 2007 Office release desktop programs.
Workflow task information is displayed in the desktop program, helping to ensure that
the workflow participants follow the workflow steps properly.
Records management
* Lets customers apply information retention, protection, and auditing policies to
business records to help ensure that these records are appropriately retained.
* A security-enhanced repository, called a Records Center site, helps ensure that
records are stored in a locked, final state.
* Organizations can help ensure that information required for legal discovery can be
retrieved in a cost-effective manner and placed on hold according to the discovery
requirements.

About Microsoft
Web content management
* Business groups can create and publish Web content in a timely manner with easy-to-
use authoring tools and integrated workflows.
* Companies can provide approved master pages and page layouts that enable
branding and navigation of the site to be specified once and reused by content
authors.
* Customers can implement a single multitier infrastructure for publishing content to
intranet, extranet, and Internet sites.
Microsoft Windows SharePoint Services 3.0 (Organization and business unit

solution)
* A versatile technology that organizations and business units of all sizes can use to
increase the efficiency of business processes and improve team productivity
* Built on Microsoft Windows Server 2003, Windows SharePoint Services also provides
a foundation platform for building Web-based business applications that can flex and
scale easily to meet the changing and growing needs of the business.

www.ibm.com | 1-800-IBM-4YOU
Highlights
* Strong customer relationships/customer service.

* Flexible, resilient and SOA-based platform to build customizable ECM
applications.
* Good for organizations seeking tailored solutions and large organizations
seeking flexible and adaptable ECM deployments.
* Expertise in healthcare vertical.

Public (DJI: IBM) Armonk, New York * IBM Content Manager
Founded:
1910, New York, USA
Customer Focus:
IBM’s clients include many different kinds of enterprises, from sole proprietorships to the
world’s largest organizations, governments and companies representing every major
industry and endeavor. The majority of the company’s enterprise business — which
excludes the company’s original equipment manufacturer (OEM) technology business
— occurs in industries that are broadly grouped into six sectors (Financial Services,
Public, Industrial, Distribution, Communications, Small/Medium Business) around which
the company’s go-to-market strategies, sales, and distribution activities are organized.
Select Customers:
Memorial Health System, Skechers, JB Hunt, CHEFS Catalog, Gothaer Group,
Citigroup, norisbank AG, VR Kreditwerk, UNICCO, Australian Social Security.

About IBM
World-class IT leader International Business Machines Corporation (IBM) develops
and manufactures information technologies, including computer systems, software,
networking systems, storage devices, and microelectronics worldwide. Its Global
Technology Services segment offers IT infrastructure and business process services,
such as strategic outsourcing, business transformation outsourcing, integrated
technology, and maintenance. The company’s Global Business Services segment
provides professional services and application outsourcing services, including consulting
and systems integration and application management. Its Systems and Technology
segment offers computing and storage solutions, including servers, disk and tape
storage systems and software, semiconductor technology and products, packaging
solutions, engineering and technology services, and retail store solutions.
IBM’s Workplace Web Content Management software solution suite offers end-to-end
Web content management. Customers can streamline content creation, lifecycle and
publication, help remove Webmaster/IT bottlenecks, publish information on demand
in minutes, and tailor and personalize content by role or user preference to ensure a
consistent, professional look and feel across multiple sites.
IBM’s flexible, SOA-based platform supports customizable ECM applications. Customer

report high levels of satisfaction with the company’s customer service. The company’s
solutions are welll suited to organization seeking tailored solutions and large organization
that need flexible and adaptable ECM deployments. IBM has significant expertise the the
healthcare industry and its platform is suited for large scale deployments.
IBM serves banking, insurance, education, government, healthcare, life sciences,

aerospace and defense, automotive, chemical and petroleum, electronics, distribution,
and communication markets. The company was founded in 1910 as Computing-
Tabulating-Recording Company and changed its name to International Business
Machines Corporation in 1924. IBM is based in Armonk, New York.

About IBM
IBM Key Strengths
* An active content–based ECM solution adds significant value to ECM and is unique
among ECM solution providers. IBM FileNet–based ECM solutions offer organizations
a powerful means of capturing, storing and managing content, streamlining business
processes, helping ensure compliance simplifying their global IT architecture, and
becoming more rapidly adaptable to a changing business environment.
* IBM solutions help organizations find information, create meaningful reports, and
automate complex processes that center around documents as they move through
the enterprise. The company’s end-to-end solution streamlines an organization’s
content-centric processes to make business-critical decisions that save time, increase
productivity and improve customer service.
* With IBM’s content management software, companies can gain ROI by transforming
costly high-volume print output to electronic information capture and useful, insightful
and in-context presentation.
* Customers can also automate information-gathering processes, and effectively

capture, preserve, manage, hold, protect and properly dispose of information assets.
The result is reduced costs, increased productivity, and improved decision quality by
reducing the time spent searching for information.
IBM Technology
IBM’s on-demand and licensed information integration solutions provide industry-leading
federation for enterprise information integration. The company’s solution platform is
designed to enable bulk or real-time movement of any volume of data from one location
to another and to allow applications to access and integrate diverse data and content—
structured and unstructured, mainframe and distributed, public and private—as if it
were a single resource, regardless of where the information resides, while retaining the
autonomy and integrity of the data and content sources.
IBM Software Highlights

Workplace Web Content Management
* Enhances the user experience of an end-to-end web content management solution.

About IBM
* Provides a configurable and re-useable workflow model.
* Requires no third-party products for managing the content delivery process.
* Allows simplified content authoring.
* Provides an enhanced WYSIWYG (what-you-see is-what-you-get) rich text editor
using rules-based content entry templates, management, versioning and publishing.
* Out-of-the-box components based on an open component-based architecture allow
straightforward integration to other products and technologies.
FileNet Content Manager

* Centered around the needs of the modern ECM knowledge worker user interface;
it delivers a simplified and streamlined application which will improve usability and
efficiency.
* Combines content, process and compliance resources as native capabilities that
enable content to be dynamically managed and dramatically reduces development
complexity.
* Lets organizations proactively move content and content-related business tasks
through a business process without requiring human initiation.
* Delivers the ability to actively manage content across the enterprise regardless of
what repository it resides in.
* Provides full content management capabilities, not just search, so users and
applications can focus on what needs to happen rather than where the content is
actually stored.
* Streamlines document management tasks by providing mature versioning and parent-
child capabilities, approval workflows and integrated publishing support. Comes with
preconfigured, customizable document wizards and workflow templates.
* Manages and controls the complete content lifecycle to improve efficiency and ensure
compliance in content-related tasks such as publishing, expiration and retention.
* Provides automated content publishing into multiple universal formats such as HTML
and PDF.
* Delivers a single, unified content repository and metadata model regardless of the
type of digital content being managed. Content Manager’s common metadata model
provides a comprehensive and streamlined search, repurposing and application
development environment.

About IBM
IBM Content Manager 8.4
* Manages all types of digitized content across multiple platforms, databases and
applications.
* Built on a multi-tier, distributed architecture, it provides the scalability to grow from a
single department to a geographically dispersed enterprise.
* Supports HTML and XML Web content, document images, electronic office
documents, printed output, audio, and video.
* Provides the content infrastructure for solutions such as compliance in a regulated life
sciences environment, records management, document lifecycle management, Lotus
Notes email management, Exchange Server email management, digital media and
web content management.
* Supports replication to store and manage objects in multiple locations, as well as LAN
cache for application-transparent caching.
IBM Content Manager OnDemand (CM OnDemand)

* Provides enterprise report management and electronic statement presentation.
* Delivers high-performance middleware for automatic management of formatted
computer output and reports.
* Helps companies gain significant return on investment by transforming costly high-
volume print output to electronic information capture and presentation in support of
customer service.
IBM FileNet Image Manager Active Edition

* Provides secure storage and management for immense volumes of document images.
* Delivers rapid, high performance retrieval for thousands of users to billions of fixed
objects and content.
* Supports the organization, storage and access of information from many sources.
* Provides distributed control and management of objects such as document images,
CAD drawings, data, text and even photographs, voice and video.
* Streamlines critical processes by capturing electronic documents and linking them to
the appropriate business system.
* Integrates content with current business systems to enhance the value of existing
investments.

About IBM
* Integrates with the IBM FileNet P8 platform for broad interoperability, extending this
industry-leading Image Management solution to include FileNet Records Management,
Web Content Management, Collaboration and Business Process Management.
IBM FileNet Content Services

* An enterprise-class document repository for managing critical content through the
Web.
* Provides universal access to electronic documents, enables version control, assures
information security and delivers the right information when and where it’s needed.
* Provides the tools to create, access, manage, secure and dynamically update
business-critical content through the Web.
IBM FileNet Connectors for SharePoint

* Extends the capabilities of Microsoft SharePoint, assisting lifecycle management.
* Enables a seamless transition from a Microsoft’s SharePoint system to IBM’s ECM
system of record, providing a secure and scalable solution.

www.reddot.com | info@reddot.com | 1-866-REDDOTS
Highlights
* Fast-growing company with a year-on-year growth of around 40%.

* Strong technology platform. Excellent records and document management
and collaboration features.
* Strong in heathcare, life sciences and energy and utilities.
* Strong presence in EMEA.emails per hour.
* High compatability with SAP.

Public: The Open Text New York City, NY * The RedDot Extended
Web Solutions Group is Content Management Suite
wholly owned by Open (XCMS)
Text™ Corporation
(NASDAQ: OTEX,
TSX: OTC)
Founded:
1993, New York, USA
Customer Focus:
From midmarket to enterprise, more than 2,600 clients around the world in education,
financial services, government, manufacturing, and not-for-profit rely on RedDot to
create, manage and deliver a personalized Web experience for their Intranets, Extranets
and Web sites.
Select Customers:
Northumbrian Water, Chum TV, STA Travel, Hafele, Detroit Diesel, Reynolds Porter
Chamberlain, Network TEN, Calvert Group, Health Plus, City of San Francisco.

About RedDot
RedDot, The Open Text Web Solutions Group with more than a decade of experience
in Web Content Management (WCM), provides Web-Centric ECM solutions to create,
manage and deliver the content that drives business.
The company’s content management solutions help companies around the world create,
manage and deliver personalized Web experiences for their Intranets, Extranets and
Web sites.
RedDot content management and delivery solutions are recognized for their ease of
use and feature leading multilingual support; enterprise Web 2.0 capabilities; content
integration; and contextualized delivery.
Recognized throughout the industry as the fastest to implement and easiest to use,
RedDot’s software products XCMS™ (Extended Content Management System), CMS
(Web Content Management Software) and LiveServer are scalable solutions for Web
content and document management, business process workflow, personalization and
collaboration.
Headquartered in New York and Germany, RedDot has offices in Santa Clara, Toronto,
Sydney, Sao Paulo, London, and throughout Europe. Open Text, RedDot’s parent
company and an enterprise software leader in enterprise content management, helps
organizations manage and gain the true value of their business content.
RedDot Key Strengths

* RedDot, The Open Text Web Solutions Group with more than a decade of experience
in Web Content Management (WCM), provides solutions to create, manage and
deliver the content that drives business. RedDot solutions are recognized throughout
the industry for their legendary ease-of-use and feature-leading multilingual support,
enterprise Web 2.0 capabilities, content integration, and contextual delivery.

About RedDot
* RedDot solutions enable organizations to deliver a better Web experience whether
within an intranet, extranet, or public facing site environment. Understanding the
visitor and delivering the content to them in context provides the optimal Web
experience RedDot customers seek to provide.
RedDot Technology
RedDot’s web-based content management product suite has a modular structure; it can
be extended with individual components as required. Key features shared by all RedDot
products include ease of use, rapid implementation, integration of existing developments
and minimal training requirements.
RedDot Software Highlights

RedDot Extended Content Management Suite (XCMS)
* Provides a comprehensive, complete solution for all document- and content-based
processes, ranging from Web content management to document management,
business workflow, collaboration, personalization and finally back-end integration.
RedDot Content Management Server (CMS)

* Serves to create, review, manage and archive content elements from various sources.
* Major features include multi-level workflows, version management, user administration
with LDAP integration, and multilingual capability. RedDot CMS quickly enables
companies to efficiently manage their Web site or intranet.
* RedDot CMS is also available as an “express” version with reduced functionality for
smaller projects.
RedDot Content Collaboration Server (CCS)

* Includes document and knowledge management functionalities, project collaboration,
and a global workflow.
* Allows users to store documents of all types in a folder structure and assign them
meta information and authorizations.
* Enables businesses to centrally manage a large variety of content elements and adapt
them for different output channels.

About RedDot
RedDot Content Personalization Server (CPS)
* Delivers a platform-independent system based on XML/XSL and Java, which supports
the user-specific delivery of content and the definition and administration of user
profiles.
* Allows a real-time analysis of user behavior to determine visitors’ interests and create
user profiles step by step.
RedDot Content Integration Server (CIS)

* Provides a Java-based, platform-independent framework; like RedDot CPS, it is based
on open standards such as J2EE and XML/XSL.
* Makes it easy to implement custom applications such as e-shops or online booking
systems, and to integrate external applications.
* Also integrates content management, business data and processes in a uniform user
interface. Integration with enterprise portals (e.g. SAP, IBM or Sybase) is implemented
using RedDot CIS.
RedDot SmartDrop (Content Authoring)

* Allows content editors to instantly swap out content by dragging and dropping images,
Microsoft Word, and Microsoft Excel files from their desktop right into RedDot.
* Applies a fast and transparent review and release process to online content. In the
browser, pre-selected authors are able to easily modify the areas, for which they have
authorized access.
RedDot Site Manager (Navigation Management)

* Delivers web sites simply and quickly.
* Creates site maps automatically.
* Provides intuitive navigation via “breadcrumbs.”
* Creates dynamic navigation menus effortlessly.
RedDot AssetManager (Digital Asset Management)

* Enhances collaboration to enable dynamic online content delivery.
* Lets organizations easily find, access, edit, share, reuse, distribute, and archive their
rich media content.
* Offers asset management for the most diverse Web site needs.

About RedDot
RedDot Translation Editor (Multilingual Sites)
* Delivers multilingual web sites of the highest quality.
* Stays up-to-date in all languages.
* Enables the customer’s organization to work internationally.
* Avoids redundant translations.
RedDot Collaboration
* With discussion forums, task templates, and project folders, RedDot collaboration
provides organizations with a ready-to-run yet freely configurable infrastructure for
team productivity.
* Enables each team member with customizable, browser-based access to projects.
Specific team members can be assigned or restricted access to documents using
authorizations. This ensures that every member can only work on relevant content.
* Provides various options for planning and managing documents and projects efficiently
until completion.

www.alfresco.com | info@alfresco.com | 1-877-415-0053
Highlights
* Built on best-of-breed open source technologies.

* High quality/lower cost.
* Experienced and innovative management team.
* Fast-growing: over 30,000 active deployments.
* Trial available.

Private San Francisco, CA * Alfresco Enterprise 2.2
Founded: WORLD HEADQUARTERS

2005, London, UK London, UK
Customer Focus:
Alfresco’s content management solutions are used by a global base of mid-sized
and larger enterprises in government, finance, education, not-for-profit, publishing,
telecommunications, professional services, and manufacturing.
Select Customers:
Activision, Christian Science Monitor, H&R Block, MIT, XM Radio, Reed Managed
Services, Harvard Business School Publishing, Fox, Endeca, British Polythene Industries.

About Alfresco
Alfresco was founded in 2005 by John Newton, co-founder of Documentum and John
Powell, former COO of Business Objects . Its investors include the leading investment
firms Accel Partners and Mayfield Fund.
Alfresco is the leading open source alternative for enterprise content management.
It couples the innovation of open source with the stability of a true enterprise-class
platform. The open source model allows Alfresco to use best-of-breed open source
technologies and contributions from the open source community to get higher quality
software produced more quickly at much lower cost.
Alfresco’s goal is to not only provide an open source offering but to surpass commercial
offerings such as Documentum or Microsoft SharePoint in terms of features, functionality
and benefits to the user community.
Alfresco is unique in that it is:

* Open – Open Source, Open Standards.
* Source – Best-of-Breed Open Source Components.
* Enterprise – Enterprise-Scale, Enterprise-Infrastructure, Enterprise-Control.
* Content – Documents, records, Web Pages, Images, Rich Media.
* Management – Most Experienced Team in Content Management in the World from
Documentum and Interwoven.
Industry leaders such as Electronic Arts, Activision and Sony Pictures Imageworks
Interactive use Alfresco to provide advanced user experiences, create communities
around their products, and deliver this at dramatically lower cost through the benefit of
open source. These new community oriented product micro-sites need to be highly-
scalable with the ability to integrate rich media with user-generated content, and support
rapid content updates for a fresh customer experience, while promoting a consistent
brand.
Experience with these next-generation websites has driven the enhancements in the
company’s flagship content management product, Alfresco Enterprise.

About Alfresco
Alfresco Key Strengths
* Alfresco is built by a team of original leading members from Documentum and
Interwoven with 15 years experience in Enterprise Content Management (ECM),
including the co-founder of Documentum.
* The track record of the Alfresco team has enabled Alfresco to rapidly become the
leading open source enterprise content management system. This has enabled it
to communicate with governments and corporations at a high-level to shape open
source strategies.
* Alfresco has emerged over the past three years with a completely new approach to
content management that is user friendly, familiar, and highly affordable. Over one
million people have downloaded Alfresco software and the active deployments of
Alfresco have exceeded 30,000 worldwide.
* In May 2008 Alfresco Software announced the release of Alfresco Enterprise 2.2,
which in particular is designed to power Web 2.0 properties and online communities.
New feature enhancements support the creation, deployment and update of scalable
Web 2.0 sites that can be developed using any web application language.
* The benefits of using Alfresco include ease-of-use through the deployment of an

Intelligent Virtual File System, and Google-Like Search and Yahoo!-Like folder
browsing.
Alfresco Technology
Alfresco’s on-demand SaaS is built using the latest open source infrastructure
components including: Spring, Hibernate, Lucene, MyFaces and is based on Aspect-
Oriented-Programming. Alfresco‘s use of state-of-the art technology enable it to deliver
a supported systems that is five times faster than traditional closed systems and ten
times cheaper than traditional closed systems.

About Alfresco
Alfresco Software Highlights
Alfresco Enterprise 2.2
Web Farm Deployment Configuration
* Supports advanced deployment rules for web 2.0 scalable, 3-tier web application
architectures.
Web Application Preview and Test

* Provides the ability to preview in-context changes to any web application, including
PHP, Ruby, Groovy, STRUTS, JSF, TILES and .NET.
Site Templating and Branching

* Enables rapid creation of new sites from existing templates and ability to baseline
major site updates by branching existing site.
Asset Reuse
* Allows content to be updated and shared across web projects.

www.fatwire.com | sales@fatwire.com | 1-800-801-8504
Highlights
* Strong reputation for product quality and technological innovation.

* Offers two IVR platforms: Interactive Response (IR), which supports legacy
Conversant and VoiceXML applications, and Avaya Voice Portal (AVP), which
offers a Web services approach to voice self-service.
* Leader in Gartner’s Magic Quadrant for Interactive Voice Response Systems
and Enterprise Voice Portals, 2008.
Ownership: Headquarters: Software Solutions:

Private Mineola, NY * Fatwire Content Server
Founded:
1996, New York, USA
Customer Focus:
FatWire serves more than 450 departmental, mid-sized enterprise and global enterprise
customers in a variety of industries including finance, manufacturing, retail, media and
publishing, entertainment, travel, telecommunications, healthcare, and government. Focus
on North America and Europe.
Select Customers:
J.P. Morgan Chase, Sony, Radisson/SAS, European Space Agency, Nihon Seimei, Bank
of China, Chanel, Spectrum Health, Canadian Health Network.

About FatWire
A global leader in content management solutions, FatWire Software enables
organizations to put content to work by deploying persuasive, content-centric applications
and Web sites that attract, convert, and retain customers.
FatWire’s solutions are powered by Content Server, which combines complete business
user control over the creation and presentation of content with a scalable architecture for
dynamic content delivery and multi-site deployment. Unlike other Content Management
solutions that focus on getting content under control, FatWire’s solutions enable
organizations to put content to work by delivering highly targeted and persuasive
experiences to customers, partners, and employees.
As the largest privately held Web Content Management (WCM) provider, Fatwire in
March 2008 announced that the company delivered its strongest year ever with record-
breaking fourth quarter fiscal year 2007 results. FatWire achieved an exceptional 35
percent growth in total revenue for the quarter which ended on December 31st, 2007,
driven by a strong demand worldwide for its products and services.
FatWire also reports strong performances throughout the last two years in the US,
Europe, Asia, and Australia— demonstrating the advantages of the company’s global
business model and investments made around the world. These investments included
several technology acquisitions, and the acquisition of an Australian-based reseller to
expand the company’s global footprint and extend its market leading position.
FatWire attributes its successful revenue growth to a number of strategic choices. The
company delivered new products and new releases of existing products, appointed new
leadership, implemented its vision for Web Experience Management, and strengthened
and expanded its product line with the acquisition of Infostoria, a Web 2.0 collaboration
and content integration provider. Infostoria’s products complimented the FatWire Content
Server product and created a new revenue stream with the introduction of the FatWire
TeamUp product for enterprise 2.0 collaboration.
Founded in 1996, FatWire has over 450 customers worldwide. The company is
headquartered in New York and operates offices throughout North America, Europe, and
Asia-Pacific.

About FatWire
FatWire Key Strengths
* FatWire Software provides industry-leading web content management (WCM)
solutions that enable organizations to deliver a rich online experience to users and to
simplify management of their web presence.
* FatWire offers a comprehensive Web Experience Management (WEM) portfolio

including best-in-class WCM and targeted marketing technologies, plus enterprise 2.0
collaboration and content integration capabilities.
* Organizations can harness the power of FatWire solutions to rapidly and cost-
effectively deploy large numbers of web sites and deliver a compelling web
experience to customers and partners.
* With FatWire, customers can optimize the web experience, increasing customer
loyalty and sales.
FatWire Technology
The product has a strong Java foundation and is J2EE-based, relying on servlet engine
support from market-leading J2EE application servers. FatWire Content Server supports
management of both content and code, allowing organizations to not only manage and
deploy content but also stage and deploy an entire Web site. The product provides a
comprehensive Web services API for the development of dynamic, personalized sites in
JSP and ASP.NET.
Fatwire Software Highlights

FatWire Content Server 7
* Automates the entire web content management process, including content authoring,
site design, content publishing and delivery, targeted marketing, site analytics and
user participation.
* Enables organizations to offer a world-class web experience – via their internet,
extranet or internet deployments – and to manage it with ease.

About FatWire Software
FatWire TeamUp
* Helps companies offer a collaborative and interactive web experience with industry-
leading capabilities for user-generated content, collaboration and content integration.
* Delivers simple-to-create wikis, blogs, and an advanced content integration platform,
allowing businesses to bring together people and content.
* Facilitates internal collaboration and encouraging an online community around their
brand.

www.rhythmyx.com | questions@percussion.com I 1-800-283-0800
Highlights
* Strong reporting.
* Excellent development environment.

Private Woburn, MA * Rhythmyx 6.5 Web Content
Management
Founded:
1994, Massachusetts, USA
Customer Focus:
Percussion’s portfolio of over 2,500 mid-enterprise and larger customers includes Fortune
1000 companies as well as other global, industry and public sector leaders.
Select Customers:
World Industries, Bank One, Bayer, Colgate, the FAA, Hitachi, HUD, IBM, ICI Paints,
Northrop Grumman, Prudential Insurance.

About Percussion
Percussion Software is the first Enterprise Content Management (ECM) vendor to
provide cost-effective, multi-channel delivery of easily reusable content. Its flagship
product, Rhythmyx, provides the industry’s only De-Coupled Delivery architecture for
cost-effective scaling; the industry’s first Intelligent Relationship capability for proactively
managing content dependencies and connections; and Active Assembly, a unique
graphical user interface for enabling business users to easily reuse content. Percussion’s
innovative approach shortens customers’ time-to-value and makes delivery of multi-
channel ECM a practical reality for the first time.
Percussion’s portfolio of Rhythmyx customers includes global and market leaders

McKesson Corporation, Armstrong World Industries and Network World. Rhythmyx
boasts a long list of industry honors including Transform Magazine’s Best of AIIM
2003 Award, listing in the 2003 KMWorld 100 Companies That Matter in Knowledge
Management, a 2003 Codie Award Finalist for “Best Content Management Solution,”
and finalist in the category of “e-Business Foundations” for eWEEK’s 2002 eXcellence
Awards.
As a testament to the effectiveness of the Percussion WCM solution, Thrifty Car Rental,
a subsidiary of Dollar Thrifty Automotive Group, Inc., has gone live on Thrifty.com with
the company’s Rhythmyx Enterprise Content Management system. Thrifty’s choice
of the Rhythmyx solution focuses initially on the company’s online Special Marketing
Programs, which are used by the headquarters staff as well as local franchise owners,
to drive sales and build brand loyalty. All of Thrifty’s Internet presence, including up to
250 franchise sites, its extranet hub and its corporate Intranet, are today powered by the
Rhythmyx content management system.
Bottom Line: Percussion is a growing, thriving company that has established itself in the
middle ground of content management software. Its products strike the balance of high
functionality and affordable pricing. Percussion is a privately owned company that was
founded in 1994; it is self-funded and has had at least double-digit growth every year for
its entire existence. The company has been profitable continuously since 1997. As the
company notes, it was doing well “before the bubble, during the bubble, during the bust,
and beyond.”

About Percussion
Percussion Key Strengths
* Percussion Software’s practical solutions enable customers to maximize both
the value and quality of their enterprise content through cost-effective content
management, ease of content reuse, optimized delivery to multiple channels and
increased efficiency.
* The company’s flagship product, Rhythmyx 6.x, is an enterprise-ready Web Content

Management (WCM) system for creating customer-centric business applications on
the Web.
* For business professionals, Rhythmyx offers a simple user interface with powerful
content reuse capabilities for publishing frequently-changing, customer-orientated
content accurately and promptly to their Web site.
* IT professionals are drawn to the product’s De-Coupled Delivery architecture that

seamlessly integrates with their existing infrastructure.
* Organizations powered by Rhythmyx gain a competitive edge with the ability to

consistently deliver compelling content in a dynamic, constantly changing world.
* EContent Magazine named Percussion Software to its ‘List of ‘100 Companies that
Matter Most in the Digital Content Industry’.
FatWire Technology
As Percussion’s flagship WCM solution, Rhythmyx is a comprehensive content
management suite that excels in enabling customers to reuse content for multiple
audiences. It pulls information from multiple sources and dissects it into components that
are essentially discrete information tokens or packets.
The information components are stored in a database and then selectively aggregated
(via XML transformations) for presentation in various mediums. This intermediate step of
identifying and storing the information components is advantageous because it creates

About Percussion
an architecture that cleanly decouples content management from its presentation.
This De-Coupled architecture is unusual and a strong selling point for Rhythmyx
since the information in the content management system can now be published to a
heterogeneous set of delivery targets.
Percussion Software Highlights

Rhythmyx 6.5
* Enables organizations to achieve a higher return-on-content by delivering dynamic,
frequently changing content to customers
* Provides organizations with a robust, interoperable platform that allows customer-
centric content to interoperate with other enterprise content, regardless of repository
or ECM system.
* Easily manages content across multiple sites, multiple channels and multiple lines of
business in order to ensure consistency of brand and customer experience.
* Offers a variety of interface options tailored for different types of users that need to
accomplish different types of tasks.
* Maximizes revenue, increases user awareness, generates leads, builds customer
loyalty, and supports interactive user communities.

www.tridion.com | marketing@sdltridion.com I 1-212-400-7240
Highlights
* Strong in content delivery and content management.

* Graphical, user-friendly tool set.
* Comprehensive globalization functionality.
* Rated “Leader” in Forrester Wave Web Content Management ‘07.

Public: SDL Tridion is a New York City, NY * SDL Tridion R5
wholly owned subsidiary of
SDL International (London WORLD HEADQUARTERS:
Stock Exchange: ‘SDL’) Amsterdam, The Netherlands
Founded:
1999, Amsterdam
Customer Focus:
SDL Tridion provides content management solution platform designed to enable mid-sized
enterprises and larger organizations across a wide range of industries and sectors.
Select Customers:
Lexus, Suzuki, M&G Investments, ING Real Estate, KLM Airlines, Brussels Airlines, The
City of Liverpool, RSC, Derbyshire County Council, De Montfort University.

About SDL Tridion
Since its establishment in 1999, SDL Tridion (today a wholly owned subsidiary of SDL
plc International) has focused on enabling customers to manage their content within a
Web environment. SDL Tridion works in close partnership with its customers to develop
solutions that fulfill real, practical business needs. The company’s vision for success
is built on SDL Tridion R5, the core product, which provides complete Web content
management and content delivery capabilities, focusing on ease-of-use for all content
contributors, site managers and power users.
SDL Tridion’s foundation and core strength is BluePrinting technology, which has
proven its value for organizations that need globalized web sites, brand management,
target audience marketing, and multi-channel marketing. Strength in these areas
enables organizations to use their Web sites as an integral part of their communication,
marketing, sales and support strategy.
Today, SDL Tridion is the leader in global information management solutions that
empower organizations to accelerate the delivery of high-quality multilingual content
to global markets. Its enterprise software and services integrate with existing business
systems to manage global information from authoring to publication and throughout the
distributed localization supply chain.
Global industry leaders rely on SDL Tridion to provide enterprise software or hosted
services for their GIM processes, including Audi, Bayer, Best Western, Bosch, Canon,
Deutsche Bank, Kodak, Microsoft, Morgan Stanley, Reuters and SAP. SDL has
implemented more than 150 enterprise GIM solutions, has deployed over 130,000
software licenses across the GIM ecosystem and provides access to on-demand
translation portals for 10 million customers per month. Over 1000 service professionals
deliver consulting, implementation and language services through its global
infrastructure of more than 50 offices in 30 countries.
SDL Tridion continues to be committed to anticipating and meeting the needs of

organizations that have a strategic Web presence. The company continues to build
expertise, a product and solution portfolio based on strategic research, a global vision
and an even greater understanding of its customers’ requirements.

About SDL Tridion
On May 18th, 2007 SDL Tridion was acquired by SDL International. SDL Tridion has its
headquarters in Amsterdam, the Netherlands with offices in Brussels, London, Madrid,
New York, Paris, San Francisco and Stockholm.
Tridion Key Strengths

* In 2007, Tridion, a leading global provider of Web Content Management (WCM)
software solutions, signed an agreement to be acquired by SDL International, the
leading provider of Global Information Management (GIM) solutions. The acquisition
created a world-class combination that developed and delivered the industry’s most
powerful Global Web Content Management solution, known as R5.
* Tridion’s market leading Web Content Management system, combined with SDL’s
Global Information Management technology delivers a seamless solution that enables
organizations to create and translate content once, and re-use it across all web
requirements in corporate communication, marketing, sales and customer service or
support in any language.
* By providing both award-winning technology and services, the combination of Tridion
and SDL offers multinational organizations a total solution to compete in today’s global
economy.
* Today, SDL Tridion has customer sites around the world, including: ABN Amro, Akzo
Nobel, Alcatel, AXA, BBVA Bank, Bertelsmann, Carrefour, Centre Parcs, Canon,
Deutsche Telekom, DNV, Dutch Tax Authorities, Emirates Airline, French Railways
(SNCF), Honda Europe, ING Real Estate, KLM, Lexus, Orient Express, Rabobank,
Ricoh, Scania, Suzuki, Toyota, Unilever, VisitBritain and Yamaha.
Tridion Technology
SDL Tridion’s Content Manager solution uses Tridion’s BluePrinting technology to allow
organizations to reuse and adapt content, layout, and other functionality for different
pages and Web sites. This ensures that companies can address worldwide target
audiences in different regional Web sites and channels.
The company’s cornerstone Content Manager, R5, is standards-based and can be

integrated into an organization’s existing infrastructure. R5 Content Manager provides
centralized user management that is fully integrated into an organization’s existing

About SDL Tridion
corporate directory (LDAP, Active Directory, and Windows Domain). Moreover, R5
Content Manager uses standard database as a content repository (Microsoft SQL
Server and Oracle Server) allowing organizations to easily integrate with existing
systems.
Tridion Software Highlights

SDL Tridion R5 (the main solution platform)
R5 Content Manager (core product)

Content Manager Explorer (main user interface to R5 Content Manager)
* Provides rich functionality for basic to advanced content management tasks within a
browser.
SiteEdit
* Delivers key contributors with a WYSIWYG, browser-based interface and a
collaborative environment for many online communication tasks.
* Easy to use, ensuring lower training costs and easy adoption.
WebDAV Connector (Windows Explorer access to Tridion R5 content)

* Provides access to Tridion R5 content using Windows Explorer. Contributors can
add, edit, delete, and use content in the same way that they would use the Windows
file system using the most appropriate desk‑top application for the task they need to
perform.
Word Connector (Microsoft Word-based word processing tool for content creation)
* For occasional content contributors who need to create simple text for the
organization’s Web site in the word processing tool that they know best, Microsoft®
Word.
* Authors can open, edit, and create structured XML content using Word and to save
this content directly to Content Manager.

About SDL Tridion
Translator Manager 2.0
* Enables companies to configure their translation needs within their existing BluePrint
structure. This includes defining both the source and target language of typical
translation processes.
Presentation Server
* Provides storage management, link management and cache management to manage
large, complex and high-performance environments.
Dynamic Content Broker

* Allows organizations to deliver online content based on page context, queries and
visitor profiles.
* Provides the ability to create the best balance between static and dynamic Web site
content.
Archive Manager
* Automates Web site archiving processes, providing the capability to retrieve an
archived Web page or entire site for a specific date, time and visitor profile and view
these pages with the original content and layout.
* Enables an organization to comply with regulatory requirements and record all
versions of Web site pages.
Content Porter
* Ensures a structured quality-control process for all online content.
* Allows organizations to transfer any type of content managed in Content Manager
between different environments.
Business Connector
* Integrates with other applications, thereby allowing companies to include information
stored in external systems such as product catalogs and inventories.

About SDL Tridion
Content Distributor
* For organizations with an international infrastructure that need to ensure reliable,
scheduled content distribution to all Web Servers.
* Lets companies use Content Distributor to ensure content consistency and
compliance through many different secure transport providers.

Top 10 Content Management Software Solutions - 2008: Profiles of The Leading Vendors

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Top 10 Content Management

Software Solutions – 2008

Profiles of the Leading Vendors

Find the best content management software for

What is a Content Management System?

Key Benefits for Your Company

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Studies by leading analyst firm Deloitte Consulting demonstrate that a content

Does My Company Need Content Management Software?

Key Features of a Content Management System

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Top Content Management Software Vendors

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* Licensed content management solutions are on-premise.

Ownership: Headquarters: SOFTWARE Solutions:

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Global enterprises depend on Interwoven to maximize online business performance

Professional services firms, legal firms, accounting firms, and management

Interwoven Key Strengths

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Interwoven Segmentation & Analytics solution enables marketers to deliver compelling

Interwoven Composite Application Provisioning solution standardizes the way code,

Interwoven Collaborative Document Management improves business agility to get

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* Strong technology platform.

Ownership: Headquarters: SOFTWARE Solutions:

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EMC Key Strengths

* The EMC Documentum enterprise content management platform provides dynamic,

* EMC’s Documentum solution frameworks power multiple hardware and software

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EMC Software Highlights

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* Vignette is the leading Web content management provider.

Ownership: Headquarters: SOFTWARE Solutions:

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Vignette Content Management is an integrated offering that provides business users

Vignette Content Management provides a cost-effective, standards-based and powerful

Designed specifically to empower business users to leverage the online channel to

Vignette Key Strengths

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* Vignette also offers various consulting and education services to customers to

Vignette Software Highlights

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Vignette Rich Media Services

Vignette Content Management Advanced

Vignette Process Workflow Modeler

Vignette Dynamic Site Module

Vignette Dynamic Portal Module

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Vignette Records Manager

Vignette Image Capture

Vignette Report Manager

Vignette Bulk Capture

Vignette Email Capture

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Vignette Collection Manager (Repository and Management)

Vignette Business Integration Studio

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