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Rural market potential in India is so huge that a mere one percent increase in I ndia s rural income translates to Rs 100,000 million of buying power. FDI in rural development, PURA (Providing urban Facilities in Rur al Areas), growth in food processing industry are some of the initiatives to transform India rural.
Rural market potential in India is so huge that a mere one percent increase in I ndia s rural income translates to Rs 100,000 million of buying power. FDI in rural development, PURA (Providi…