Audience Research Analysis

Questionnaire Results
 1.What gender are you?
Male - 10
male
Female Female - 10

 Our first question asked participants whether they were male and female. We decided to
specifically give half to males and the other half to females in order to get non biased results.
This will be helpful for our opening sequence to see whether our opening sequence appeals to
either males or females.

2. What age category do you fit

in to?
15-17 - 5

15-17 18-20 - 10
18-20
21+ 21+ - 5

 Our Second question asks participants how old they are, this enabled us to see which age groups
are interested in thriller movies.
 3. What thriller sub genre do you
most enjoy?
Horror – 5

Horror Psychological – 11
Psychological
action Action - 4

 This question enables us to see what thriller sub genre our participants enjoy. As we can see
from this chart, a majority of our participants enjoy Psychological thrillers compared to action
and horror. This shows that we are working on the right track as our opening sequence is a
psychological thriller therefore will appeal to our audience.

4.After reading our script does it keep

you interested?

Yes Yes – 18
No
No - 2

 This question was designed to see whether our participants were interested in our idea. As we
can see from the chart, a majority of our participants were interested in our opening sequence
idea, indicating that we are appealing to our audience.
 5.What conventions do you look
for in a horror movie?
Violence
Suspense
Gruesome
Violence- 5
Twist
Suspense- 12

Gruseome- 1

Twist- 2

This chart displays that a majority of our participants enjoy suspense within a horror movie. As we only
have 2 minutes for our opening sequence suspense is the only convention that we will be using
throughout, therefore appealing to a majority of our audience.

6.After reading our script, can you

identify what genre it fits into?

Yes Yes-18
No
No-2

The results show that 18 out of 20 of

7.What age certificate do you think our participants could identify what
"Abandoned Hope"fits into? genre our film fits into after reading
our script. This suggests that our
script gives a clear outline of our film,
therefore have been successful.

15+
18+

15+ - 3

18+ - 17
 This show that a psychological
8.Does the treatment show a clear thriller is seen to be best suited for
outline of the film? an 18+ audience. As a result any
person under the age of 18 cannot
view this product, as it could then
be banned from certain areas.

Yes No

Yes- 19

No- 1

19 out of 20 of our participants thought our treatment gave a clear outline of the film, therefore
showing a great interest into our film, suggesting that we are targeting our audience successfully.
 9.What are the weaker elements in our
opening sequence?

Character
Storyline Charcter- 2
Setting
Music Storyline- 8

Setting- 5

Music- 5

The chart reveals that our participants feel that our charcters were the weaker elements of our opening
sequence, which we expected as we are only using 2 characters. However, we hope that using the
combination of of the other aspects of our film such as storyline, setting, and music our film will be
successful.

10.What components do you most like

in our opening sequence?

Character-1

Character Storyline- 4
Storyline
Setting- 11
Setting
Music Music- 4

We were pleased to see that a majority of our participants thought the setting of our film was the best
component of our film. This shows that we are drawing in our participants successfully, which will
benefit our final product.