AssertiveCom!
POWER UP YOUR ASSERTIVE SALES
COMMUNICATION
11th & 12th SEPTEMBER 2008, MELIA HOTEL KUALA LUMPUR
INTRODUCTION
AssertiveCom! Power Up Your Assertive Sales Communication
workshop is to inculcate into each participant through interactive learning,
games, role-playing and experiential management games the importance of
interpersonal sales interaction. Throughout the sessions, participants will
learn the core aspects of what how to be more assertive by understand self
and others better through understanding personality and what makes a
successful sales communicator. This workshop seeks to inspire participants
to gain new confidence in sales communication and be effective in influencing
through persuasive argument and skilful negotiation to affect a positive
outcome. At the end of the workshop, participants shall hold in their hands
specific skills, concepts and experiences that can propel their team and
company toward greater professionalism.
PROGRAM OBJECTIVES
After attending this program, participants should be able to:-
 Better understand their own personality and the personality of
others especially customers to have better sales interaction.
 Translate the working knowledge of personality to improve
their assertive sales communication with more confidence.
 Master the skills of reading body language and increase
sensitivity to body language and become effective influencing.
 Have the upper hand in building rapport with anyone and to
have people like you instantly and use persuasive argument,
skilful negotiation to effect a positive outcome
 Manage you mindset and think on a paradigm thus having a
clearer and less stressful pathway in life especially when
dealing with people. Reporting System
METHODOLOGY
 PowerPoint presentation
 Group activity
 Individual assignment
 Group discussions
PROGRAM MODULES
Session 1 – Assertive Rapport Building: Understanding My Sales
Communication Skills Level
 Understand each person different and need
 Different approaches to being interacted with.
 Explore key assertive rapport building
 Better understand themselves better while understanding the
values of the people around them
 Improve presentation capabilities
Session 2 – Using Personality for Better Assertive Sales Communication: How
to Interact with People: The Introvert and Extravert Assertive Modality
 Understand what preference is and how both our introverted
and extroverted personality is prevalent in all of us.
 Understand that introverted and extroverted people react
differently to different situations.
 Understand how to handle each type of personality by first
understanding and balancing our own personality and
formulate assertive strategies on how to handle each type of
personality.
Session 3 – Using Personality for Better Assertive Sales Communication: How
to take information: The Sensing and Intuitive Assertive Modality
 Understand how people take in information and learn to work
with people with these kinds of personalities.
 Participant will be able to see others as how they see
themselves and to understand why some people take action
and some don’t.
 The better be prepared to ensure that their sales information
meets the different people’s ability to understand and absorb
the message and act upon them.
 Formulate assertive strategies to how to present information
better
Session 4 – Using Personality for Better Assertive Sales Communication: How
to Make Decisions: The Thinking and Feeling Assertive Modality
 Participants cultivate the fundamentals to interpret how people
make decisions and how you can impact their decisions.
 To understand why some people do things based logically
decisions and some based on pure feelings.
 To make the correct appeal to the people’s logical or emotional
self.
 To formulate assertive strategies to persuade people to accept
and make the decisions that you would like them to make.
Session 5 – Using Personality for Better Assertive Sales Communication: How
People Orientate Their Lives: The Judging and Perceiving Assertive Modality
 Participants cultivate the fundamentals on how people
orientate their lifestyle and work towards you and use careful
consideration or impulse
 To better understand our how people work and manage their
life, in proper structure or on a ad hoc basis
 To understand why people procrastinate and do things last
minute
Session 6 – Assertive Grooming and Body Language Reading
 Learn the essence of projecting a assertive grooming style
which will match your clients
 How to read and use facial expressions and hand and Body
Language gestures to your advantage in a people management
environment.
 To defuse negative gestures and neutralize power play
 Better calibrate a person’s eye movement to uncover their
sincerity or intention
Session 7 – Assertive Posturing and Business Presentation Skills
 To learn the essence of presenting your ideas better and more
assertively
 To show how you stand and how you sit can communicate the
level of your personal confidence, real or perceived, to other
people
 How to practice gentle assertiveness and understand the true
feelings and thoughts of the other person and react
accordingly.
Workshop Fee RM 1100 per participant Note: Payments must be received within 7 days upon issuance of
invoice
Early Bird Registration RM 1000 per participant
CANCELLATION POLICY
Group Discount 10% for the 3rd & subsequent registration
Due to contractual obligations, cancellation charges are as follow:
FOR FURTHER INFO PLEASE CONTACT *20 to 10 days notice - 50 % of the workshop fee
*9 to 3 days notice - 70 % of the workshop fee
Mr. Vijay (Business Development Executive) at *2 days or less notice - 100 % of the workshop fee
Tel: 603-3342 5340/5367 (*Based on working days only)
Fax: 603-3342 5344
Email: vijay@plkp.com.my However, complete set of documentation will be sent to you. Substitutions
are welcomed at any time. All cancellations of registration must be made in
writing.
COURSE TIMETABLE Note: It may be necessary for reasons beyond control, to change the content
and timing of the event, speaker(s) or venue, every effort will be made to
Registration 0830 inform the participants of the change
Workshop commences 0900
Morning refreshment 1030
Workshop resumes 1045 REGISTRATION FORM
Luncheon 1300
AssertiveCom! Power Up Your Assertive Sales Communication
Workshop resumes 1400
Fax: 603-3342 5344
Afternoon refreshment 1530
Company: ……………………………………….
Workshop resumes 1545
End of the day 1715
Address: ………………………………………..
TRAINER PROFILE
……………………………………………….
Fabian Fidelis is the CEO and Principal Trainer of Pro Active Training and
Author of the Worldwide Distributed book entitled The Tao of Talking: The
Speakers Tenets Towards Charisma. He is a Certified Trainer with PSMB has Tel: ……………………………………………
over 13 years experience as a senior manager in the Hospitality Industry
specializing in Management, Customers Service, Marketing, Management and Fax: …………………………………………...
Creative Thinking and Problems Solving. He has been a Hospitality
Management Lecturer with Sunway University College from 1998 to 2005 and
has made an impact on thousands of students since the start of his academic Email: ………………………………………….
career.
Participant 1: …………………………………….
Fabian holds a Masters Degree in Business Administration from Ecole
Superieure de Gestion, Paris (Paris Graduate School of Management) a Designation: ……………………………………..
renowned business school in France. He is also a Certified Practitioner of
Neuro-Semantics, Hypnosis and Timelines from the International Society of
Neuro- Semantics, USA (ISNS) and Certified Practitioner of NLP by the National Participant 2: …………………………………….
Federation of Neurolinguistic Programming, USA (NFNLP)
Designation: ……………………………………..
Fabian was the Vice President of Education and later the President of the
Sunway ToastmastersClub. He has earned the Competent Toastmasters
Participant 3: …………………………………….
Award (CTM), the Advanced Toastmasters Bronze award, (ATM-B) and the
Advance Toastmasters Silver award (ATM-S) as well as the Competent Leader
(CL) award conferred by Toastmasters International, the leading organization Designation: ……………………………………..
in effective communication. He is a proficient speaker and has won numerous
speech competitions. Fabian's passion for public speaking as well as his love Participant 4: …………………………………….
for training has driven him to take up training as a profession. He has been
called upon on many occasions to be Master of Ceremony for events and Designation: ……………………………………..
annual dinners both locally and abroad. To date, as many as 20000
participants have benefited from his lectures, talks and workshops. The Invoice should be directed to Mr. /Ms (Dept):

PAYMENT Name: ………………………………………….

A confirmation letter and invoice will be sent upon receipt of your Dept: …………………………………………...
registration. Please note that full payment must be received prior to
the event. Payment may be made via cross cheque / bank draft / Title: ……………………………………………...
electronic transfer, made in favour of:
Signature & Company Stamp
GLOBAL LEADERSHIP LEARNING CENTRE
No.31-1, 1st Floor, Jalan Tiara 2B, Bandar Baru Klang
41150 Klang