Webit 2011 General Info

The biggest B2B &
Digital Industry event

for Central and Eastern Europe
SponsorExhibit
Speak Visit
26-27 October 2011 page 2 of 17
Table of contents
Get the best of Webit 2011 ....................................................3
Exhibit ..............................................................................................7
Speak / present ..........................................................................8
Build developers’ community ............................................9
Sponsor..........................................................................................10
Visit .................................................................................................12
For further inquiries about speaking / exhibiting / sponsoring Webit Expo & Conferences please contact:
Aniela Russeva aniela@e-acad.eu

aniela@e-acad.eu
www.WebitExpo.com
Webit is registered trademark and a concept of e-Academy.
Teodora Ivanova teodora@e-acad.eu
teodora@e-acad.eu tel. +359 52 611 800 All rights reserved.
Polimenovsimeon@e-acad.eu
Simeon Polimenov simeon@e-acad.eu fax +359 52 611 900
Get the best of Webit 2011

Webit Expo & Conferences is the digital industry's "must attend" event with more than 5000 visitors
from 21 countries in 2010 (expecting > 7000 from 30 countries in 2011). Webit is the only event for
CE Europe and one of the biggest in Europe. The conference programme features speakers
representing the leaders of the world's most innovative companies, as well as the top players from
the CEE region, while the exhibition hosts solutions and products providers from the digital
ecosystems.
Top world class speakers from a broad range of companies share their experience, knowledge and
vision on current and future trends impacting the ever-changing digital industry.
The Main Stage is the place where dynamic speakers hold visionary keynotes and action-provoking
panel discussions.
Exhibition with tens of companies providing services, solutions and displaying cutting-edge
products and technology.
The Masterclass Theatre is the place to learn the advanced secrets of the successful e-commerce
and digital sales, SEO, Social Media Marketing and digital marketing and advertising
Date: October 26-27
Dates: October 26-27

Opening Hours: Wednesday,
Wednesday, October
October 26,
26, 2011 - 9:30
2010 to 18:30
- 9:30 to 18:30
Thursday, October 27, 2011
2010 - 9:30 to 18:30
- 9:30 to 18:30
Place: Inter Expo Center - Sofia, Bulgaria
Organized by: e-Academy Ltd | Webit Ambassadors

| Webit Ambassadors
E: office@e-acad.eu
E :office@e-acad.eu
T: +35952
T :+359 52611600
611600

aniela@e-acad.eu
www.WebitExpo.com
Get the best of Webit 2011

The new additions to the 2011 conference programme
include:
DevCamp Workshops – some of the world's top platform and OS providers meet and share
knowledge, know-how and future trends with application developers from the CEE region.
StartUP Village Expo & Conference – the two day expo and the one day conference (27 October)
provides great showcase of the CEE start-ups, case studies and in-depth knowledge on the step-
by-step process of establishing a successful venture and finding investors among the venture
capital funds and business angels.
The Creative Lounge – the most creative minds of Europe and the US challenge the digital
creative current and future trends.
The Open Theatres – offer a free-to-attend conference agenda on digital marketing,

advertising, e-commerce and e-business by top technology and service providers.
Webit Awards – an award programme under the patronage of Webit Ambassadors, celebrating
the digital marketing creativity and effectiveness in CE Europe.
eGov Summit - Regional Ministers and top level professionals discuss and challenge the main
topics of the eGov Summit: Government as an Enterprise, Government-Citizens Interactions,
Telecom and Internet Regulatory Challenges and Opportunities, EU Programs for Local and
Regional Development, eGov Information security and Trustworthy e-ID services.
Vice President, Strategy & Operations, Global Advertising Sales, BBC Worldwide

aniela@e-acad.eu
www.WebitExpo.com
B1 7x3 m B2 5x3 m
2 2
21m 15m
B3
5x2
2
A5 10m
7x3 m
21m
2
C4
5x3 m
2
15m
A4
C3
5x3 m 4x3 m
2
15m 12m2
3x3 m 6x3 m 6x3 m C2 5x3 m C1 5x3 m
2 2 2
9mA3 18m A2 18m A1 15m2 15m2
D5
7x2
2
14m
D3 5x2 m
2
D4 5x2 m
2
10m 10m
D2
5x3 m
2
15m
D1
5x3 m
2
15m
Free stands Occupied stands

aniela@e-acad.eu
www.WebitExpo.com
Webit Expo & Conferences 2010

Visitors Profile
Webit attracts the largest number and highest quality attendees from CEE, compared to any other B2B event in the region. In 2010, more than 5 100 people from 21
countries attended Webit Expo & Conferences, 35% of which holding a C-Level / VP / Director job title and 40% mid level management. More than 300 members of the
press were on-site, representing more than 140 media groups.
International Digital Industry Professionals Level of visitors: Size of companies

visiting from: Size of companies
% visitors 25 % visitors 45 % visitors 45
40 40
20
35 35
30 30
15
25 25
20 20
10
15 15
10 10
5
5 5
0 0 0
polland
czech rep.
romania
serbia
macedonia
world
greece
rest of the
adriatics
top level mid level low level experts

turkey
up to 10 11 and 50 and 200 and 500 and 1000 and

management management management more more more more more

aniela@e-acad.eu
www.WebitExpo.com
Exhibit
Showcase your products and services for as low as 99 Euros per sq. m. of
exhibition area!
Deadline for booking your stand - 15 April 2011
Exhibiting at Webit Expo & Conferences 2011 provides the opportunity to meet with at least 5,000
key decision-makers.
Webit is unique because it is:
Trade fair with international exhibitors from the Internet, mobile, advertising and ICT industry
and highly qualified trade visitors from the region of CEE and the rest of the world
Networking at top level
Knowledge transfer and information sharing
For more information about exhibition options please contact our team at:
exhibition@webitexpo.com or +359 52 611 600.
‘1

aniela@e-acad.eu
www.WebitExpo.com
Speak / Present
Become one of the speaker of Webit Expo & Conferences seminar programme.
There are two ways you may become part of Webit Conferences programme:
1. You may apply in our call for papers and our programme committee shall review your
documents and will contact you.
2. You may book a presentation slot in Webit Open Theatres and present your company. This is a
paid option, starting from 750 EUR/per 40 minutes presentation in front of up to 100 visitors of
each Open Theatre
For more information about speaking please contact our team at: agenda@webitexpo.com or
+359 52 611 600.
‘1

aniela@e-acad.eu
www.WebitExpo.com
if you plan to focus on specific members of the press or announce /
Build developers’ community

The DevCamp workshops provide each platform owner with invaluable opportunities for direct
communication with the developers from CE Europe. Our DevCamp partners choose the
workshop attendees themselves, as they are provided with a shortlist of candidates from around
the CEE region. Thus the events boast unparalleled targeted audience and the opportunity to
reach those who really matter to your business.
Available options:
You may choose to hold:
Half-day Workshop
Full-day Workshop
For more information about DevCamp workshop options please contact our team
at: sales@webitexpo.com
or +359 52 611 600.
‘1

aniela@e-acad.eu
www.WebitExpo.com
Sponsor
Sponsorship
opportunities
These sponsorship packages represent valuable opportunities to promote your
brand in front of an elite audience at the event where the CE European digital
industry meets with the rest of the world. In 2010 Webit Expo & Conferences
PREMIER EVENT SPONSORSHIP OPPORTUNITIES
attracted more than 5 100 people from 21 countries, 35% of which holding a C-
Level / VP / Director job title and 40% mid level management. More than 300 Diamond Webit 2011 Sponsor
visitors were members of the press, representing more than 140 media groups.
The major sponsor of Webit Expo & Conferences. For more information about
Below is a sample of the sponsorship opportunities and packages for Webit 2011: the package, please contact us: sales@webitexpo.com
Main Stage Theatre Sponsorship StartUp Village Expo & Conference Webit Awards Sponsorship
Sponsorship
The Main Stage is the heart of the Webit Expo & The Webit Awards is a ceremony celebrating the digital
Conferences digital marketing and e-business stream The StartUp Village Conference is a new addition to Webit marketing efficiency and effectiveness across the Central
where inspirational keynotes and challenging panel Expo & Conferences 2011 and welcomes students, and Eastern European Region. The top brands,
discussions for the future trends of the digital industry are entrepreneurs and digital industry professionals, venture campaigns, media agencies, interactive agencies and
held. Among the Keynote speakers are the top executives capital funds and angel investors.With a conference room developers are being awarded for their exceptional
of the biggest and most dynamic companies in the world. of 400 people, expo section for challenging start ups and a results.
Getting advantage of the Main Stage sponsorship presentation stage for kick-off presentations – the StartUp
opportunities will position the brand in front of more than Sponsorship Categories: Platinum, Golden, per category
Village is a place to position your brand if you are looking
1000 C Level / VP / Directors from CE Europe. Download PDF
for the dynamic and trend setting audience.
Sponsorship Categories: Platinum, Golden Download PDF Sponsorship Categories: Platinum, Golden Download PDF
Creative Lounge Sponsorship

eGov Summit Sponsorship Open Theaters Sponsorship The Creative Lounge presents a first-class world digital
creative conference and experience, boasting award-
Webit eGov Summit is an event which gathers all the The Open Theatres offer a free to attend conference winning creative minds and dynamic speakers. A full day
players is the Electronic Government, e-Services, eGov agenda on digital marketing and advertising by top pure inspiration on digital creative, presenting amazing
Information security and Trustworthy e-ID services, e- technology and service providers. case studies and exploring the different formats, the
Health and e-infrastructure. creative process, the use of applications, video, etc.
Sponsorship Categories: Platinum, Golden Download PDF
Sponsorship Categories: Platinum, Golden Download PDF Sponsorship Categories: Platinum, Golden Download PDF

aniela@e-acad.eu
www.WebitExpo.com
Sponsor
OTHER SPONSORSHIP OPPORTUNITIES
Badge & Lanyard Sponsorship Networking Zones Sponsorship

Expected number of 2011 visitors: 7000
Badge Sponsorship VIP Networking Lounge – only VIP visitors,
speakers and partners have access to this are Visitors coming from: > 30 countries
Lanyard Sponsorship Download PDF
Networking Points Major group of visitors: from CE Europe
DevCamp Networking Lounge Download PDF
Types of audiences:
C-level / VP / Directors 35%
Visitors Bag Sponsorship Party Sponsorship Marketing / Advertising / Media 25%
E-business professionals 15%
One side bag branding Awards Party Sponsorship Developers 15%
Creative / Designers 5%
Bag Insert Download PDF Closing Party Sponsorship
Journalists 5%
eGov Summit Cocktail Sponsorship Download PDF
Media Networking &

Promotions Visitors Services
Media Centre Sponsorship Registration Desks Download PDF
Media Partners Networking Lounge
Publication Bins in the Media Partners Lounge and Advertising opportunities ‘1

Media Centre Download PDF
Download PDF
For more information on available sponsorship options and branding possibilities please contact
our team at: sales@webitexpo.com or +359 52 611 600.

aniela@e-acad.eu
www.WebitExpo.com
Visit
You may choose from variety of visitors plans including:
Platinum Visitor – full access to all Conference Theatres and expo zones. This also includes
access to the VIP Networking Lounge, Webit Awards ceremony, all Webit parties.
Main Stage Visitor – access to the Main Stage Theatre, the Open Conference Theatres and the
exposition zones
Master Classes Visitor – access to one/all master classes within the event, the Open Conference
Theatres and the exposition areas
StartUp Village Visitor – access to the StartUp Village conference, the Open Conference
Theatres and all exposition zones
DevCamp Visitor (free – requires approval of an application) – Visiting the DevCamp, the Open
Conference Theatres and all exposition zones
eGov Summit Visitor – access to the eGov Summit Theatre, the Open Conference Theatres and
all expo zones
Creative Lounge Visitor – access to the Creative

Lounge Conference, the Open Conference Theatres and
all expo zones
Expo Visitor (free) - access to all expo zones and the

Open Conference Theatres
‘1

aniela@e-acad.eu
www.WebitExpo.com
‘1
26-27 October 2011
Experience Webit 2010

аdvertising campaign

aniela@e-acad.eu
www.WebitExpo.com
Webit Expo & Conferences 2010
Last year’s advertising campaign

over 1,5 billion impressions of the Webit banners (more than 100 million impressions per country in CEE)
500 Outdoor positions
Over 50 000 posters
Over 500 000 brochures with information about the event and its participants
click to see
Over 100 hours of radio advertising
300 TV spots
Over 2 000 press releases in all CEE countries
A total of 600 pages media coverage
For more information about the Webit Expo 2010

Advertising campaign click here
‘1
click to see

aniela@e-acad.eu
www.WebitExpo.com
Webit Testimonials
Webit is a very successful expo and conference. It's very exciting to see how I think Webit is fantastic and well organized. There's a lot of great companies
vibrant it is and to see how much enthusiasm there is for the fast-developing here, which is very important to push and promote digital and Internet for
world of digital advertising in CEE. I think Webit is excellent and I'm really Central and Eastern Europe.
enjoying myself. Neil Hughston – Managing Partner, Grey London
Tom Bowman – Vice President Strategy & Operations, Global Advertising
Sales, BBC Worldwide I think Webit is great. Anytime you can bring together a large group of
individuals who have interest in the digital space and you can advance the
Webit is a terrific event, I love it! It's good to have a conference, gathering conversation it is a great opportunity. That's what Webit is definitely doing here.
Eastern Europe to having Western insight on the Internet and Mobile. Chris Copeland - CEO, GroupM Search
Bruce Hoang – Head of International Media Reaserch, Orange
I'm quite impressed that the trend, which was set last year, continues. It's very
The event is quite impressive and professionally organized exposition with very exciting to see that the industry keeps on evolving and that Webit attracts a
promising conference agenda. Webit is definitely a place to be. growing number of people. It really great!
Stephan Noller - CEO, nugg.ad Diego Semprun - Managing Director Emerging Markets, Nielsen Online
I'm very excited to be at Webit, I think it's a great event and the marketplace is
ready for it. This is it's second year and we're glad to be a part of it. I think Webit is a fantastic event, very excited to be here. I'm very encouraged by
Blake Chandlee – Vice President APAC, LATAM & CEEMEA, Facebook the depth and quality of the delegates and particularly by the wide range of
attendees. It's fantastic to see the advertising ecosystem in one place.
Webit is a fascinating event and I'm amazed at the level of people that have Nick Wiggin – Head of Advertising Strategy & Partnership, Ericsson
been attracted to it and its size. It's a real breakthrough event for Central and
Eastern Europe and I'm excited to be a part of it. I'm delighted to be here, it's really amazing. You guys are doing great stuff,
Andy Fisher - Executive Vice President & Global Head of Analytics, Starcom there is no other event for the CEE digital industry. It's great to see so many
MediaVest Group friends from the mobile industry around the globe, almost all major players are
here. These people and these companies have high expectations for the region
I think Webit is brilliant, really impressive! I was here last year and it's got even and they not only sell products and services, but also educate and raise
better. Great line-up, great speakers, really well done. awareness.
Alex Marks - Head of International Business Marketing, eBay Arda Kertmelioglu – Co-Founder & CMO, Mobilera

aniela@e-acad.eu
www.WebitExpo.com
Webit Testimonials
This is my first time at Webit and I think it's great to have an international event I was here last year and was already surprised. This year the quality of the
for the CEE markets, because clearly these are the growth markets. It's a great speakers is better and the topics are more relevant. I think Webit, as an event
and well-organized event. for the region and in general, on worldwide level, is fantastic.
Andy Chen – Vice President Digital Sales & Media, MTV Networks Marcus Hartwall – Media Director, Nova TV
International
Webit is a quite huge event with very good participants and quite many visitors.
I think CEE is obviously a very exciting and vibrant market. One of the things I I find it very interesting and I'm really surprised at the scale of the event.
like about this part of the world is that some of the creativity and Sergey Novikov - Head of EEMEA Research Center (GReAT), Kaspersky Lab
experimentation gives lessons to other parts of the world, which are perhaps
more developed. Webit is always an enjoyable event. Coming to Central an Eastern Europe is
Russell Buckley – Vice President Global Alliances, AdMob – Google often refreshing for me. It is spontaneous and gives a sense of hospitality and
friendship, which is sometimes lost in Western Europe. There is a strong sense
What I've seen during Webit is very, very interesting and I'm really looking of professionalism, everything is well-organized. It is always a pleasure coming
forward to see more. back and I hear it form all the speakers. We participate in may different events
Mike Stapelfeld – International Digital Director, Omnicom Media Group around the globe, so we have a benchmark. Well done and continue to keep the
quality at that level.
Excellent organization and impressive lecturer line-up. I'm really honoured to Alain Heureux – Chairman of the Webit Ambassadors Honorary Board,
be here. President & CEO of IAB Europe
Jakub Oleksy – Business Development Manger for CEE, Smart AdServer
I'm really impressed with Webit! There's a lot of activity going on and what I like
I want to thank the organizers for having me here. What struck me is how a lot is that Webit is the place to be if you want to find out what is happening in
aggressive and enthusiastic you are about growing and developing the digital CEE. Eric Kip - Chief Commercial Officer, Blyk
industry across the CEE region.
Anthony Psacharopoulos - Senior Vice President, comScore Inc. It's great to be here. Webit present an excellent opportunity to meet
representatives from around the region and exchange ideas on what the
Webit boasts some great speakers and delegates. The event is very well run industry will look like in the future and the current trends.
and organized and I'm glad to be here. Ana-Maria David - Head of Sales, HotNews.ro
Marvin Liao – Commercial Director Expansion Markets, Yahoo!

aniela@e-acad.eu
www.WebitExpo.com
Webit Testimonials
I'm very excited as this is my first time in CEE and it's great to see so many There's a really good organization going on and I'm looking forward to seeing
people here at Webit, especially people who are running web businesses and all the great speakers and learning new things.
building the start-up and technology scene. Onur Kabudayi – Product Manager, Hurriyet
Rand Fishkin - Co-founder & CEO, SEOmoz.org
Webit's second edition is even more interesting than the first one, a very high-
I like Webit for two main reasons. This is a conference for our region and it level event.
gives the opportunity to learn a lot of new things. Lyubomir Lekov – Chairman of the Board, Investor.bg
Vuksan Rajkovic - International Sales, Domain .ME
Webit is one of the largest industry meetings in Europe and I think we need this
I'm absolutely impressed by the event! We're supporting Webit for the second kind of meetings to exchange ideas and share information here in CEE.
year in a row because we believe this is a forum that should be developed. It Ionut Oprea - Executive Director of IAB Romania and Manger at Standout
gathers the whole industry together and conveys messages and thus promotes
the development of the digital market. I was here last year too and Webit is a great event!
Christo Tuchev - Business Development Director, Interactive Media Services Alexandru Iosef - Managing partner, iMedia
Webit is a great place to be ! It provides a great opportunity to share your Webit is a very friendly event and I'm happy to be here.
knowledge and learn from others as well. Grzegorz Slawatynski – CEE Calin Rotarus – Webit Ambassador, Managing Director of ARBOinteractive
Regional Director, Behavia, Goldbach Romania
Webit is an exciting event ! I'm impressed by the whole set-up, there are some Webit is very professionally organized, with very engaging
very exciting speakers and there's a real buzz about the whole place. sessions. There is huge number of people here and and the
Giles Palmer - Owner&CEO, Brandwatch atmosphere is great.
Steven Van Belleghem - Managing partner at InSites
I'm impressed and at the same time proud that during Webit, Bulgaria seems
to be the focal point of some of the most innovative thinking around Europe. I
Consulting
‘1
really hope that the event will spur a lot of new ideas.
Nikolai Nedelchev - Webit Ambassador for Bulgaria; CEO, Publicis MARC
Group

aniela@e-acad.eu
www.WebitExpo.com

Webit 2011 General Info

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Webit 2011 General Info

Transféré par

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Formats disponibles

The biggest B2B &

Digital Industry event

Speak / present ..........................................................................8

Build developers’ community ............................................9

Aniela Russeva aniela@e-acad.eu

Get the best of Webit 2011

Dates: October 26-27

Organized by: e-Academy Ltd | Webit Ambassadors

Aniela Russeva aniela@e-acad.eu

Get the best of Webit 2011

The Open Theatres – offer a free-to-attend conference agenda on digital marketing,

Aniela Russeva aniela@e-acad.eu

Free stands Occupied stands

Aniela Russeva aniela@e-acad.eu

Webit Expo & Conferences 2010

International Digital Industry Professionals Level of visitors: Size of companies

top level mid level low level experts

up to 10 11 and 50 and 200 and 500 and 1000 and

Aniela Russeva aniela@e-acad.eu

Webit is unique because it is:

Networking at top level

Knowledge transfer and information sharing

Aniela Russeva aniela@e-acad.eu

Aniela Russeva aniela@e-acad.eu

Build developers’ community

Aniela Russeva aniela@e-acad.eu

Creative Lounge Sponsorship

Aniela Russeva aniela@e-acad.eu

Badge & Lanyard Sponsorship Networking Zones Sponsorship

Media Networking &

Media Partners Networking Lounge

Publication Bins in the Media Partners Lounge and Advertising opportunities ‘1

Aniela Russeva aniela@e-acad.eu

Creative Lounge Visitor – access to the Creative

Expo Visitor (free) - access to all expo zones and the

Aniela Russeva aniela@e-acad.eu

Experience Webit 2010

Aniela Russeva aniela@e-acad.eu

Webit Expo & Conferences 2010

Last year’s advertising campaign

For more information about the Webit Expo 2010

Aniela Russeva aniela@e-acad.eu

Aniela Russeva aniela@e-acad.eu

Aniela Russeva aniela@e-acad.eu

Aniela Russeva aniela@e-acad.eu

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