You’ve Got Oracle BI

(OBIEE).... Now What?

Gary Williams
Delexian Pty Ltd
21st April 2009
The following presentation and discussions are
intended to outline Oracle’s current Business
Intelligence strategic product direction. The
information presented has been gathered through
Delexian’s partnership agreement with Oracle and
by my individual experiences and continued
research through a number of media channels.
The development, release, and timing of any
features or functionality described for either
Oracle or Noetix products remains at the sole
discretion of Oracle and Noetix respectively.
Why did you attend today’s session?
 Own OBI EE & BI Apps
 Own OBI EE, considering BI Apps
 Considering OBI EE & BI Apps
 General curiosity
 Specialist Oracle E-Business Suite
and Technology Consulting
 Applications
 Technology
 Implementation and Upgrades
 Support
 Apps+
 Oracle Certified Advantage Partner
 Founded 2003
 Australian based, East & West coast offices
 Average consultant has over 10 years Oracle
experience
Department of Education and
Early Childhood
Development
 How Important is Business Intelligence?
 What do you really have and what does it do?
 How should you best use OBI EE?
 What does it take to get BI Apps working?
 Where does Discoverer fit in?
 With Oracle BI EE, is it all Data Warehousing?
 What’s the fastest way to get some value?
 For the fourth year in a row, BI Applications have
been ranked the top technology priority in the
2009 Gartner Executive Programs survey of more
than 1,500 chief information officers (CIOs)
around the world.

Source: Gartner Press Release

http://www.gartner.com/it/page.jsp?id=888412
 Magic Quadrant for BI Platforms, 2009
Source: Gartner (January 2009)
Practical consequence of an evolving IT infrastructure
 Reports, Reports, Reports: All Businesses need to create a wide
range of documents. Many of these require specialised software
and hardware.
 Data Here, There, and Everywhere: Multiple sources of data
prevent a complete and consistent view of all information to
assess overall business performance.
 What has your data done for you lately: Lots of data but lack
insight that could help run the business more effectively.
 Expensive, complicated software: Most Business Intelligence
offerings are expensive and difficult to install, configure, and
use.
 Oracle BI Standard Edition
 Oracle BI Standard Edition One
 Oracle BI Suite Enterprise Edition Plus
 Oracle BI Applications
 Oracle Hyperion
 Oracle Essbase
Oracle BI Solution Components
 OBI EE+ & OBI Standard Edition One
 BI Server
 BI Dashboards
 BI Answers
 BI Publisher (old XML Publisher)
 OBI EE+ also includes
 BI Delivers
 BI Disconnected Analytics
 BI Briefing Books
 Hyperion components
 BI Applications
 By functional area
 Oracle BI Answers Oracle BI Publisher
Oracle BI Interactive Dashboard
A query and analysis tool that A reporting engine capable of
Interactive pure Web dashboards
works against a logical view of generating reports from
that display personalised
information from multiple data multiple data sources in
information to help guide users in
sources in a pure Web multiple formats via multiple
decision making
environment delivery channels

Oracle BI Server
A query and analysis server that
integrates data via query federation
capabilities from multiple relational,
unstructured, OLAP, and pre-
packaged application sources

Oracle BI EE does NOT include Oracle’s BI Applications. They are separate

products, with separate pricing and associated additional implementation costs.
 Collection of Answers Reports, BI Publishers Reports,
Alerts, Folders and More
 Oracle BI EE does NOT include Oracle’s BI Applications. They are separate
products, with separate pricing and associated additional implementation costs.

1 Pre-built warehouse with 16 star-
schemas designed for analysis and
reporting on Financial Analytics
2 Pre-built ETL to extract data from
over 3,000 operational tables and
load it into the DW, sourced from
SAP, PSFT, Oracle EBS and other
sources.
© Oracle Corporation
3 Pre-mapped metadata, including
embedded best practice calculations
and metrics for Financial, Executives
and other Business Users.
 Presentation
Layer
 Logical
Business Model
 Physical
Sources
4 A “best practice” library of over 360 pre-
built metrics, 30 Intelligent Dashboards,
200+ Reports and several alerts for CFO,
Finance Controller, Financial Analyst,
AR/AP Managers and Executives
 Oracle BI Apps are not required to use OBI EE
 Oracle BI Apps will work only with OBI EE
 Could create inconsistencies in environments with
multiple BI tools
 Could require a “big bang” transition from Oracle
Discoverer to OBI EE
 If it’s all “prebuilt”, why do I need to customise?
 Does not include all the data you’ll want
 Key Flexfields and Descriptive Flexfields
 New facts, dimensions, hierarchies
 BAW model is generic
 Partially created by Siebel for Siebel CRM
 Financials, Supply Chain, HR analytics content acquired from
Informatica
 No ETL mappings for some EBS data

 According to information on the Oracle website

 BI Apps will meet 70% of business needs
 The other 30% will need to be “custom”
What BI Query Tool(s) Do You Currently Have?
 Oracle BI / BI Apps
 Oracle Hyperion
 SAP BusinessObjects
 IBM Cognos
 MicroStratgey
 SAS
 Microsoft
 Other
 OBI EE is Oracle’s strategic BI platform
 Oracle encourages migrating from Discoverer
 Oracle recommends OBI Apps (of course)
 Many customers considering other BI tools
=> Cognos, BusinessObjects, etc.
 You can have multiple tools that co-exist
 Gradual migration from Discoverer
 Different tools for different user communities
 As a component of Oracle Fusion Middleware,
Oracle’s support policy for Discoverer is covered
under the support policy for Oracle Fusion
Middleware
 Migrate Discoverer EUL to OBIEE Metadata
 OBI EE includes a utility to accelerate the migration of
Discoverer metadata (an EEX file) to Oracle BI EE
metadata (an RPD file)
 There is additional manual work to be expected within
the OBI EE layers
 Migrate Discoverer Workbooks to BI Answers
 Oracle has announced plans to deliver a utility in 2009
Is a Data Warehouse a part of your BI strategy?
 Yes, the BAW *
 Yes, one that isn’t the BAW *
 Yes, but we haven’t decided what it will be
 No
 Not sure
* BAW = Oracle’s Business Application Warehouse
(this is the warehouse that comes with Oracle BI Applications)
 No, it isn’t all about a Data Warehouse
 Customers can rapidly realise value from their
investment in OBI EE without implementing a Data
Warehouse
 Deliver reports through direct access to transactional
systems
 Faster time to data access
 Solve urgent user needs first – Operational Reports
 Deliver Data Warehouse in a later phase
 Prioritise what data elements are needed in the DW
Interactive Reporting & Ad-hoc Proactive Disconnected MS Office Web
Dashboards Publishing Analysis Detection Analytics Plug-in Services
and Alerts

Enterprise Business Model and Abstraction Layer

Oracle Intelligent Caching Services

BI Server Multidimensional Calculation and Integration Engine

Intelligent Request Generation and Optimized Data Access Services

OLTP & ODS Data Warehouse SAP, Oracle Files Business

Systems Data Mart PeopleSoft, Siebel, Excel Process
Custom Apps XML

Direct Connections to OLTP

Oracle BI Server can connect directly to an OLTP database or to
an Operational Data Store (possibly a mirror of the OLTP system)
Eventually, it’s very likely that you will
 Data Warehouses:
 Offer long term strategic value
 Solve reporting requirements that can’t be addressed
through reporting against the OLTP database
 Historical trending
 Data aggregation
 Performance optimisation
 Require extra time and money
Operational Analytic and Strategic
and Analytic reporting
reporting Direct
Access
to OBIEE
Dashboards
Source Answers
Data BI Publisher

Data Warehouse
Direct
Access
to
Source ETL
Data
NoetixViews
for Oracle

Oracle EBS Oracle Siebel SAP EDW

People Other
Soft

Federated Data Sources

KEY POINT: You don’t have to wait until you build a

data warehouse to get reporting value from OBI EE
Oracle database tables Noetix view of Your report
Flexfield column
in the table
the database
[Oracle EBS upgrade] [remaps view] [doesn’t break]

HZ_PARTIES HZ_CUSTOMERS
HZ_CUST_ACCOUNTS Order Lines Orders
ATTRIBUTE1: “Customer Status”
ATO Flag
Flexfield column in
Booked Date Order No.
the view
OE_ORDER_HEADERS_ALL Customer
Customer
Customer No.
Cust. Status Customer No.
PA_PROJECTS_ALL OE_ORDER_LINES_ALL Item
Item Desc. Cust. Status
Line Status
Open Quant. Booked Date
PA_TASKS MTL_SYSTEM_ITEMS
Order No.
Order Quant.
Order Quant.
Project Open Quant.
MTL_SYSTEM_ITEMS_TL
Quantity
Organization Selling Org.
Oracle E-Business Suite 10.7, 11i, 12.0
Financials Discrete Manufacturing Asset Lifecycle Management
General Ledger Bill of Materials Enterprise Asset Management
Payables Work in Process
Receivables Inventory Service
Assets Master Scheduling/MRP TeleService
Financials Interface Tables Cost Management Install Base
Depot Repair
Procurement Process Manufacturing Field Service
Purchasing Product Development
Product Planning Projects
Order Management Product Execution Project Costing
Order Management OPM Financials Project Billing
OPM Inventory
Human Resources Grants
Human Resources Project Manufacturing Grants Proposal
Advanced Benefits Project Manufacturing Grants Accounting
Payroll - US Legislation
Payroll - Canadian Legislation Advanced Planning and Scheduling EBS Administration
Payroll - Australian Legislation Advanced Supply Chain Planning Application Object Library
Payroll - UK Legislation

PeopleSoft Enterprise 8.9 Siebel CRM 6.0 - 8.0

Human Capital Management Customer Releationship Management
Human Resources Sales
Base Benefits Service
Base Compensation Call Center
Labor Administration Marketing
Payroll North America Horizontal Applications
Workforce Administration Vertical Applications
 Generate object definitions
Oracle E-Business Suite UDML Export UDML
Convert UDML to RPD

NoetixViews RPD Generate Oracle BI Answers

NoetixAnswers (Repository
Model)
Generate Interactive
Dashboard “wrappers”
Oracle
BI Server

Administrators
Automatically creates Enterprise
Information Model – all 3 layers
Automatically populates &
publishes NoetixViews details into
the model
Automatically creates facts and
dimensions from relational model
Automatically generates a library of
hundreds of reports as BI Answers
End Users
Descriptive NoetixViews content
Intuitive organization of
subject areas
Predefined joins and view relationships
Report templates are immediately
available for execution or customization
 Noetix Oracle
Business
WebQuery Discoverer
Cognos Objects Other
8 BI Web Third-party
Noetix Oracle
Intelligence BI Tools
Dashboard BI Suite EE

Virtual Business areas Models / Other data

tables Business models Universe
Packages models

Common Data Access Layer

Noetix Noetix Noetix Noetix
Noetix
Generator Generator Generator Generator for
Generator for
for for Oracle for Business
Cognos BI
Noetix Platform Discoverer Oracle BI Objects

Oracle E-Business Suite

PeopleSoft Enterprise

NoetixViews
 Oracle BI Apps Noetix
Subjects Areas 3-4 8
Reports 50 200
Weeks to Implement 17 1.8
Person Days 290 9
Full-time Consultant(s) 3.4 1
Data points All Oracle BI Apps implementations 83% of NoetixViews customers get
require customisations to address 100% of all needed custom content
Key and Descriptive Flexfields. “out-of-the-box.”
No Oracle customisations are
upgrade protected.
~100 Noetix implementations
Source White paper (Oracle Web site)
(Average customer)
DASHBOARDS&
REPORTS
• Prebuilt best
practice library
• “One
size does
NOT fit all”

SUBJECT AREAS
• Many metrics and dimensional
attributes not surfaced by prebuilt
dashboards and reports
• Possibilities are endless
• Incremental work to build much
more content from this foundation
 Gary Williams
Delexian Pty Ltd
gary.williams@delexian.com
http://www.delexian.com