Académique Documents
Professionnel Documents
Culture Documents
In this paper, the purpose is to read and critically review four different
articles extracted from the journal titled Journal of Travel Research:
1
SOY00411 – Tourism Theories and Practices
Alvin Koh Wan Hup – 21830615
Recent studies have shown that customer satisfaction is one of the most
important and frequently topics discussed, and it plays an important role in
the survival and future of any tourism products and services.
2
SOY00411 – Tourism Theories and Practices
Alvin Koh Wan Hup – 21830615
3
SOY00411 – Tourism Theories and Practices
Alvin Koh Wan Hup – 21830615
she is with the brand, driven by his or her investment contributed, and
weakened if the quality of alternatives is high. The authors also conclude
that among these three factors, satisfaction plays the largest role in
determining customer’s loyalty.
References
Heejun Kim & Daniel R.Fesenmaier, 2008, ‘Persuasive Design of Destination Websites:
An Analysis of First Impression’, Journal of Travel Research, vol.47, no.1, pp. 3-13
Xiang, Z., and D. R. Fesenmaier, 2006, ‘Assessing the Initial Step in the
Persuasion Process: Meta Tags on Destination Marketing Web sites’,
Information Technology & Tourism, vol.8, no.2, pp. 91-104
Chih-Chien Chen & Zvi Schwartz, 2008, ‘Timing Matters: Travelers’ Advance-Booking
Expectation and Decision’, Journal of Travel Research, vol.47, no.1, pp. 35-42
Janet D.Neal & Dogan Gursoy, 2008, ‘A Multifaceted Analysis of Tourism Satisfaction’,
Journal of Travel Research, vol.47, no.1, pp. 53-62
Xiang (Robert) Li & James F. Petrick, 2008, ‘Examining the Antecedents of Brand
Loyalty from an Investment Model Perspective’, Journal of Travel Research, vol.47,
no.1, pp. 25-34
Le, B. & C. R. Agnew, 2003, ‘Commitment and Its Theorized Determinants: A Meta-
Analysis of the Investment Model’, Personal Relationships, vol.10, no.1, pp. 37–57