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Rural recreation areas have grown rapidly in recent years, and recreation and tourism development has become a

popular vehicle for rural economic development. Recreation development involves more than just tourist-related

businesses, such as hotels and restaurants; it encompasses all economic growth that results from people moving into

the community to take advantage of its recreational amenities. This kind of development has the potential to

dramatically transform a stagnant rural community into a thriving community by attracting retirees, entrepreneurs, and

young workers, diversifying the economy, and improving the quality of life with a broader array of goods and services.

Within the process of globalization local communities' participation and nature conservation are threatened and often

overlooked. Sustainable tourism can create positive opportunities for community development in remote areas. The

business sector can choose sustainable tourism over other more polluting ventures. Long and short term development

plans should be developed so that tourism and its benefits are spread within the area. To develop tourism in a

sustainable manner it is necessary to define optimal tourism destinations in local areas and regions, ensuring

enjoyment for the tourist and minimum impact or disruption for the environment and local communities.

As Varanasi welcomes a large number of tourists, nearby locations should be developed especially for leisure and

pleasure. There are beautiful water falls, greenery and other natural surroundings which could attract large number of

tourists easily especially from Varanasi. The aim of this paper is to present and highlight the natural beauty, culture,

bewitching surrounding of remote areas of eastern U.P.

This paper is concerned with the sustainable development of a self-drive tourist destination in the remote region in

Eastern Uttar Pradesh. It first compares the secondary data of tourist¶s arrivals in India, Uttar Pradesh and Varanasi.

Local residents are very important factor in developing tourism in remote areas. Keeping this in mind, their ideas about

tourism, visitor

satisfaction both have recorded and analysed. Visitors also reported behavior that might contribute to environmental

impacts. Implications of the findings, in the context of future destination planning, are also discussed.
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development and employment generation particularly in remote and backward areas and a positive step

for poverty elimination has been accepted the world over. India also derived benefits from tourism in spite of the fact

that the level of tourist arrivals was not very high. For a country like India the arrival figures should have been more to

get the real economic benefits of tourism.

But this growth in the tourism sector emerged as a very important contribution to the national economy and

contributed quite a lot for employment generation in various tourism related activities. Tourism is one of the leading

global industries (11% of global GDP) of the world. The world tourism organization estimates that there will be 1.5

billion tourists in the world in 2020, representing 21% of world population. Strong population growth in developing

region set to attract 50% of international tourist in 2020. There is a clear trend in growth of rural tourism with the

increase in number of tourist visiting these places. India¶s vast rural diversity and heritage offer tremendous potential

for tourism in rural areas.

Tourism is one of the major vehicle for generating sustainable livelihood in India towards this end ministry of

tourism, government of India, UNDP India and leading NGO¶s are jointly developing alternative model for rural tourism

across the country with a view to position such models as engine for economic growth. The high potential tourism

sector would address the development issue such as poverty reduction, developing vibrant local economy, revival and

regeneration of arts and crafts and preservation of culture. India has

several forms of art and handicraft, contribution of national integration and the social transformation of economic lives

of people is an important feature of tourism. Over 176 Million domestic tourists visit different parts of the country every

year, return with a better understanding of the people living in other regions of the country and the cultural diversity of

India. Tourism also encourages preservation of monuments and heritage properties and helps the survival of art forms,

crafts and culture.

Today tourism is not seen as an activity of visiting tourist spots, clicking a few photographs and preserving

them for posterity, instead it is expected to play a larger role in the development of man kind. The stated objective of
the nation is to distribute the benefit of tourism more widely, contribute to poverty reduction, sustainable development

of gender equity and minimize adverse social impact. There is a strong case of rebuilding pride and respect for women,

enthusiastic minorities disables, mentally challenged and other disadvantaged groups of people. National tourism

Policy 2005 has identified village tourism as a primary tourism product to spread tourism and socio economic benefits

to rural and new geographical areas.

For more than 50 countries, some of which being the poorest, tourism is nevertheless the first, second or

third greatest sector of the economy and has vast growth perspectives. Dimensions of tourism development are being

increasingly discussed on an international level. Despite a wealth of cultural and natural attractions, India has yet to

reach its full tourism potential. Most of the 5.5 million visitors1 who travel to the Kingdom each year visit historical

destinations or the religious cities. Yet research shows that two out of three tourists would like to spend more time in

the country¶s rural areas.

Well, tourism has been identified as an important avenue for employment and income

generation, foreign exchange earnings and at the same time having a multiplier effect on the economy. The expenditure

of the tourist circulates at all the three levels of the economy:



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This means that if the tourist expenditure circulates locally and the leakages are low, a significant improvement can be

made in the income and living standards of the people of the region or locality. However, a developed region can often

divert the benefits towards itself at the cost of the underdeveloped neighboring regions. Such situations have been

experienced in both international as well as domestic tourism.

Tourism has made a big contribution to create jobs in remote areas where industries are difficult to come and

especially in rural areas places like Ladakh, interior parts of Himachal Pradesh, Madhya Pradesh or North East region

tourism have created employment through the promotion of rural tourism in these areas. Now thousands of domestic

tourists and also international tourists are visiting places which were never in their itinerary in these areas. This is just

to experience the pristine beauty of these places & to enjoy the ethnic culture, cuisine, festivals etc. Government is

giving special financial incentives to all the State Govts to promote rural tourism. This is being a bold step for poverty
 alleviation by involving local peoples and tourism benefits filtering down from developed areas to under developed

areas.

For India also they have made very positive projections and have recognized tourism as an instrument for generating

large scale employment opportunities. India offers enormous potential for economically utilizing the natural attractions

like its beaches, mountains, rivers, wildlife, sanctuaries, waterfalls, landscapes which are available in plenty in the

country.



 
 
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2. Generate economic benefits for rural populations of remote

areas at nearby locations of Varanasi. The development should

be in ways that are environmentally and socially responsible.

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4. To educate the residents of the destinations about the economic

benefits of tourism and focus the employment opportunities

from tourism.

5. To explore the remote areas having much potential to sell

among tourists so that the government will take some initiative

to develop the places as a tourists destination.

The present study is an empirical study by taking the opinion of communities into consideration for giving inferential

statements on the prospects of eco tourism specially in remote areas. The core objective of the study is to unveil the

latent scope for tour ism in the destination that brings to light tourists interests in the customs and rural life of people.

This paper outlines the various nature based / eco friendly tourism activities carried out in eastern Uttar Pradesh. This

paper also discusses the rural tourism prospects and accesses the measures and steps taken by both public and

private sector concerns, specially the role of local bodies in tourism development.
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importance contributions, and its socio economic relevance particularly in developing

regions of India. Research on remote areas for tourism development has been limited by a paucity of primary and

secondary data and by the challenges that the diversity of tourism industry.


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Secondary data and information were gathered from U.P. tourism office, Lucknow. Some of the information include

books, journals, and other published reports. Information available on internet also helped to complete the study.

Observations were made during the personal visit to these places by the researchers, interaction with the visitors, local

people and the officials benefited in a way to understand the realities of visitor experience in these remote places.

Two types of questionnaire were prepared one for the foreign and domestic tourist and other for the locals of the

destination. The tourist who filled the questionnaire mostly were in the Varanasi and Mirzapur region and a very little

was found in the sondhadra and Chunar area.

 


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tourists were not eager to visit various beautiful falls, though during the rainy season

people used to like those areas. The responses of the tourist at the various falls have not

been taken.

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The present study is undertaken realizing the fact about the potential existing in remote areas in nearby locations of

Varanasi. The aim of the paper is to highlight the natural beauty which attracts a large number of tourists. This research

will be helpful for the people who are in government sector (tourism department), the visitors and the residents. Making

them realize that the potentials of tourism and this industry in these untapped areas will be highly economically

beneficial for the government and residents in every manner.



          
  

    

   

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The district)  is of much importance for tourism. The region of Chakiya and Naugrarh is best during rainy

season, one could find the real beauty is gifted by the nature, whole region of Chakiya, spread over with paddy crops
and cloudy sky is bending upon as if trying to touch the earth. The forest of Naugarh, beautiful Dams and waterfall

always attract tourists. Naugarh, the legendary of Novel of Devkinandan Khatri, the writer of famous novel

Chandrakanta In the district Latifshah Beer, Rajdari and Deodari waterfalls Chakiya, Chandraprabha dam, Naugarh Dam,

Arvatand waterfall Naugarh, are the major tourist attractions. The regions bear tremendous possibility for development

of tourism, specifically eco-tourism and forestry.

The )   is situated in the Vindhya Range at a distance of about 45 odd km from Varanasi. The Chunar fort is

located in the Mirzapur district. According to the Puranas the oldest name of Chunar was Charanadri as Lord Vishnu

had taken his first step in his Vaman incarnation in the dynasty of Great king Bali. However Chunar came into

prominence after the visit of Babar followed by Shershah Suri, Humayun, Akbar, Aurangzeb and finally the Britishers.

It is said that Maharaja Vikramaditya, the king of Ujjain established the fort of Chunar. According to the Alha Khand,

King Sahadeo made this fort as his capital and established the

statue of Naina Yogini in a cave of Vindhya hill. To commemorate his victory on 52 rulers, King Sahadeo built a stone

umbrella inside the fort.

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The waterfall of Rajdari and Devdari is situated on Chandraprabha river and near to these waterfall is Chandraprabha

Dam. Around the waterfall, the forest area is full of natural beauty.

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Tanda fall, Wyndham fall, upper and lower khajuri

reservoirs(all 14 kms. from Mirzapur), Sirsi fall (46 km

from Mirzapur), Jargo reservoir (15 km from Chunar),

Siddhanath Ki Dari (18 km from Chunar) and Mukkha fall

(40 km from Robertsganj), are some of the water falls that

are a favoured picnic spot by nature-lovers.

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Dilkusha Forest Department Chakiya, PWD Chandauli, Raitha Irrigation Sakaldeeha,

Department Chandauli, Latifshah Chakiya, Rajdari Chakiya, Baburi Irrigation Department

Chandauli, Bhaisoda (Sheep Farm)Naugarh.



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This is the greatest waterfall of this area as its height is more than 65 meters and the amount of water is huge that falls.

Best time to visit is from September to March. Winter and Spring is best. Its in the midst of the Chandraprabha wild life

reserve. There is a dam some 1 Km before it on the river and thus a water reservoir is formed which feeds the waterfall.

Name of the dam is also Chandraprabha Dam and the Forest is also called Chandraprabha.    

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Culture means life full with the color of etiquette. Etiquette is produced by soul, sayings and service. Every culture has

its own philosophy and thoughts. Only that culture is said to be great which serves people and society, as its

ambitions.

These areas has a culture which is complete in itself. This is full of ganga-jamuni (belonging to the Ganga and Yamuna

rivers) life style, local behaviour, languages, music, and folk dances and regional poetry. That is why the civilization

that develops here is a combination of rural and urban life styles which can be easily felt and seen in the style of local

languages and behaviour.

1)The life style: Words are not enough to describe the life style and language of remote areas of eastern U.P. On one

side of the coin is information about dhoti kurta and a towel (gamachhaa) (the local style of dress) on shoulders of

men; the other side of this cultural coin shows the scented regional perfumes and earrings on women along with

sarees kara

(bracelets), bangles, bajuband (arm bands), kakani, in hands and hasali (thick silver neck rings) on the neck, bichhiya

(toe rings) on the toes, kanachadi in the ears put on kardhani (a knitted silver belt) in the waist. Mirzapuri is the local

language.

2)Festivals of the city: It is well known that culture develops only where there is economical growth and historical

evidence proves that Mirzapur, chunar, vidhyan region were the ancient commercial cities. The cultural meets and

festivals along with local geo-psychological behavior has had its impact on the Mirzapur culture which is very much

diverse in nature, self-developed and ancient. In context of these things kajali songs, in the festivals, jeevitputrika

(jutiya), Ganga Deshahara lalahi chattha, shardiya and vasantik navratra, ojhala ka mela (a fair at the Ojhla Bridge),

lohandi ka mela (fair), the famous Vindhya Mahotsava, horaha gaderi ka mela, litti bati ka mela, and maa bhandari ka

mela (various fairs at different places on different occasions). Nature has tried to help its local people to enjoy the

above said occasions with full support.

3)Kajari Mahotsava: It is among the famous festivals of Mirzapur. Respected all over India, kajali took birth here. King

Kantit Naresh's daughter Kajali loved her husband very much and sang songs in the moment of separation from her

husband, although she could not meet her husband throughout her life and died, yet she remains alive through these

deep sad-love songs.

4)Lohandi Mela: 2 km south of Mirzapur an old temple of Lord Hanuman is decorated with light (ghee ke deeye) on

kartik purnima and every Saturday in the month of Saawan (Hindu month of rain in the middle of July-August), a big fair

is arranged. The attraction is tattoo design.

5)Ojhala Mela. Ojhala is the current name of the Ujjvala River. A fair is arranged regularly here since 1920, which is a

sign of bravery and the only place in India where betting is legal on the days of the fair.

6)Vindhyavasini Jayanti Samaaroh: Started in 1971, this musical program is arranged by the Government where

renowned Indian vocal and folk artists give real presentations and worship the goddess Vindhyavasini.
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8)Jhoolanotsava. In the month of Saawan celebrated by locals during rain, this Jhoolanotsava is celebrated with swings

in the branches of trees for five days. Shree Dwarkadheesh Temple, Ganga Jamuna Saraswati Temple and Kunj Bhawan

are decorated.

 


In order to satisfy the various objectives, two kinds of questionnaires were prepared. One is meant for the locals of

remote places and other is for tourists (foreigners and Indian tourists). Though the research has been done during off

season so only 20 foreign tourists were questioned. 100 Indian respondents share their views with us about their

experience.



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International visitors had a very bad experience with these places. Some of them became sick because of dirty water
and food. They were not ready to come again these places even though they liked the natural environment. Most of
them were very much influenced with the Indian culture. Most of the foreign tourists want to spend some more days but
didn¶t find a suitable place to stay. The major drawback of this region, in the view of foreign tourists, that there is least
facilities for accommodation even they didn¶t get camping facilities. They agreed that government provides their guest
houses on request, but these houses are not well equipped and most of them were not in proper condition to stay.

Indian tourists were satisfied the natural environment but they were not happy with the
government facilities provided there. Most of the tourist was not aware about the other places
around Varanasi
From the above data, locals were interviewed and most of the respondents knew about the tourism and its benefits.

Though there are various opportunities for earning but people were not looking very much eager to welcome this idea.

The researchers tried much to convince them and they were looking forward for government help to develop this area.

If any area is going to develop for the tourists by the policy makers then the most important factors are the residents of

that particular place. Realizing this fact researchers attempt to talk the various local community and all the suggestions

were taken.
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Vindhyan region and Eastern UP are synonyms of each other. It is plateau area and as the property of plateau area,

these areas have a very little fertile area and job opportunities. Because of the rough climate this area is less dance in

the sense of population, there are a lot of geographical constraints which restricts the development of these

regions.****
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because this area has a lot of potential and tourists are not aware of the spots.Government should provide service to

the tourists like lodging and fooding, this gives economic benefits to this region.
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Arabi,U(2007) ³Developing countries: Need for the website marketing infrastructure´, Indian
Journal of marketing, Vol.XXXVIII,pp25-37
Blamey, R.K. (2001), Principles of ecotourism, in weaver, D.B.(ed.), the encyclopedia of
tourism, CABI, Wallingford, pp.5-22
Boo,E.(1990), Ecotourism: the potentials and pitfalls, WWF, Baltimore.
Buckley,R.(1994),³A framework for ecotourism´, Annals of Tourism
research,vol.21no3,pp.661-669
Cambell L.M.(1990), ³Ecotourism in rural developing communities´, Annals of tourism
research, vol.26 no.3, pp.534-553
Coklin, C.R. (1989), ³Methodological problem in evaluating sustainability´ environmental
Conservation, Vol.16,no.4,pp.343-351
Hohl, A.E. and Tisdell, C.A.(1995), ³Peripheral tourism: Development and management´,
Annals of tourism research, vol.22no3,pp.517-534
Praveen Sethi,(1999), ³Handbook of morden handbook´, Anmol Publications, New Delhi,
pp.11-13
New Horizons in Tourism: Strange Experiences and Stranger Practices Edited by T V Singh,
Centre for Tourism Research and Development, Lucknow, India
http://www.planningplaces.com.au/remote_rural_tourism.htm
http://indiatoday.intoday.in/index.php
Seasonality in tourism. Edited by T. Baum and S. Lundtorp ... Unit: London. ... The tourism area life cycle Richard Butler
Edition illustrated Publisher Channel View Publications, 2006

 
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