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*Corporate Governance Importance

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*cg unit 1
1.intro meaning,obj,need,n role
2. frmwrk of cg
-internal n external (stakeholdr,reputation agents, regultry autroty )
3 bussiness etihcs
-meaning imr obj n ethical gulness
4 fair n unfair trade prractice
unit 2
1.pinciple of cg cg frm arthashartra
role of cg of coustomer of investor proctetion
-corpution (defn causes of effects preventive mths
-zero tolerance
-mrtp act n comm(fair n unfir trd prac)
scams in indian fian mrkt
unit 3
various coomite of cg n their recomdn (kumar mangalam cadbury n naryan)
cii code
whistle blowig
cg in globalised eco
sox
multinational traslation n buss ethics
unit 4
cg in fam owed buss (future of cg in india prof n transperncy in fam owed
busss
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*Risk Management Importance
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*u1
wht is risk expln sytm n unsytm risk
finacial risk n types
various typ of risk
credit risk
causes of crdit risk
need of crd risk analiys
factor affecting exgn rate
u2
wht is rm
various invstm stratergies
diff mthd of measuring risk
5 option greeks optin sensitinites
lng hedge n sht hedge
gama vega roi
delta gama
hedging
u3
option n futures in diff mrkts including for exch mrkt
u4
brfly explain based 2 norms
diff btwn mrtk risk n crdit risk
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*computer importance*
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Q1. what is database management system.
Q2. primary key & foreign key xplain wit eg:.
Q3. Data independence
Q4. Data abstraction.
Q5. Data statement.
Q6. DML statement.
Q7. DDL statement.
Q8. Discuss different database models.
Q9. Differnce between physical & logical data independence.
Q10. Disadvantages of file processing system.
Q11. Advantages of DBMS over file organisation.
Q12. Define & explain DBMS skimas at 3 levels ie. 1 tyre, 2 tyre, 3 tyre.
Q13. Explain different view of data model with diagram.
Q14. Explain ER database model with suitable example.
mutual fund importance
unit 1:
1. origin & growth of mutual funds
2. importance of mutual funds
3. features of mutual funds.
4. types of mutual funds
*By structive
*By income
*By others
5. write a notes on systematic investment plan
6. structure of mutual fund
7. organisational design
Unit 2:
1. explain the procedure of investment in mutual funds.
* Through Demate
* Through Banks
* Through Online
* Through mutual fund registrar
2. rights & obligations of mutual funds.
3. Do's & Don't of mutual fund.
Unit 3:
practical on:
1. NAV
2. JOurnal entries
3. evaluation: sharpe, Treynor, Jonson
Unit 4:
1. Different types of Risks.
2. measuring returns- Sharpes, treynor, jomson.
3. How to track mutual funds performance.
4. SEBI's guidelines.
5. AMFI
6. note on bence making.
Obligations of mutual fund investor
1. offer documents:
* document must be offered.
2. Financial statement:
* yearly financial statement must be submitted to the investor.
3. Certificate:
* Timely submission of certificates is an obligation of investor.
Marketing importance
Unit 1:
1. importance of marketing
* meaning, features, definition.
2. Scope of marketing.
3. marketing concepts (evolution of marketing)
4. distinguish between goods & services.
5. characteristics of financial services.
6. different typpes of financial products.
* Banking & non- banking
7. selling v/s marketing
8. importance of marketing in financial services industry.
9. Business environment.
* internal + external
10. transformation in marketng practices.
(traditional & modern practices)
Unit 2:
1. services marketing mix (7 p's).
2. services marktng strategies.
3. product development
4. product management
5. porduct life cycle concept
6. importance of CRM in marketing of financia; services
7. relationshp marketing
8. importance of place in marketing of financial services
Unit 3:
1. consumer buying behaviour (factor affecting)
2. buying decision process ( consumer + organisation)
3. institutional & government markets
4, identifying & analysing comprtitors
5. designing comprtitive strategies
6. peter's five force
7. buying roles ( participants in buying process)
unit 4:
1. new challenges of marketing in global scenario
2. different strategies of selling goods abroad
3. marketing financial products in US, UK, CHINA