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Cincinnati, Ohio 45244 ▪ Cell: (513) 479-0200

thorjacobs@gmail.com ▪ http://www.linkedin.com/in/thorjacobs


Accomplished sales and business development executive with experience in navigating large,
complex selling environments for highly technical products and services. Extensive international
experience, having lived and worked in the Middle East, Latin America, and Europe, with
significant knowledge of geo-political issues and a keen sense of cross-cultural business challenges.
Core competencies include:
▪ A wealth of experience in the highly complex realm of technology sales (hardware, software,
and network) and service outsourcing – project management, data and call center.
▪ A proven track record of creating and maintaining relationships with large commercial
accounts, business partners (reseller) and residential customers.
▪ Extensive negotiation experience, getting to the “win-win” and understanding the legal
implications of agreements.
▪ Impeccable writing, presentation and listening skills; adept at simplifying business
principles into the most meaningful value propositions.


BELAY PERFORMANCE, Cincinnati, OH 2010 – Present

Executive Director
Responsible for all business development and operational aspects of this sports psychology start-up
subsidiary of counseling agency LifePoint Solutions. Manage the operations associated with an elite
group of trainers affiliated with Miami University’s Department of Kinesiology and Health
(Oxford, OH) under the supervision of Dr. Robert Weinberg to provision mental toughness training.
▪ Redesigned the web site, belayperformance.com, to attract customers and boost sales.
▪ Created a comprehensive sales database targeting prospective customers and referral
sources in the greater Cincinnati area.
▪ Developed marketing strategies including advertising, promotions, and social media.
▪ Made a major institutional sale to jump-start the company; penetrated most key accounts.
▪ Produce monthly newsletters and maintain the website.

THINKRONIZE, Cincinnati, OH 2007 – 2009

Business Partner Manager
Managed the network of business partner resellers for the netTrekker Internet search product.
Achieved sales of $3.1M and $3.3M for fiscal years 2008 and 2009. Other key accomplishments:
▪ Worked at the executive level with resellers, OEMs and VARs to construct business plans.
▪ Led strategy implementation by providing guidance to the sales forces on both sides.
▪ Negotiated contractual agreements with both new and existing partners in fulfillment of
company’s business objectives.
▪ Created “Business Partner Handbook” as a reference guide to partner accounts to facilitate
▪ Created and maintained “One Stop Shopping” URL for business partners on the Thinkronize
website (nettrekker.com) as an external reference guide for the marketing of netTrekker.
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SOVEREIGN HOMES, Cincinnati, OH 2003 – 2006

Sales and Marketing Director
Assumed responsibility for marketing and business development for this family owned residential
construction company.
▪ Created and produced marketing collateral, company presentations, proposal templates
while designing the initial iterations of the company web site, sovcon.net.
▪ Grew sales 50% in the first two years through redefining the sales/marketing strategy and
providing unparalleled customer service.
▪ Designed floor plans (basic CAD) with feature placement as well as produced the technical
drawings required by governmental inspections agencies for code approval.

CONVERGYS CORPORATION, Cincinnati, OH 1991 – 1998

National Account Manager (1994 – 1998)
Oversaw the management of a division of the company’s largest account, AT&T, as well as spin-off
Lucent Technologies.
▪ Coordinated the myriad activities with Marketing, Program Management, and executive
engagement to facilitate business capture efforts for a $3M annual sales quota.
▪ Headed the year-long sales effort and negotiation team that closed a $50 million+ multi-year
contract with AT&T for long-distance billing and customer care services.
▪ Coordinated company resources to sell a $5 million systems integration project for the
development of an Internet-based reporting system. Leveraged “data store” technology, the
company’s first-ever use of the Internet.
Sales Manager, Convergys International Group (1991 – 1993)
Lead company sales and marketing initiatives in Latin America. Developed and implemented
strategic marketing plans that balanced market penetration strategies against resource constraints.
Representative target accounts included Telmex, Telcel (Mexico), and several of the Telebras (Brazil)
operating companies.
▪ Played key role in international team’s campaign that led to the sale and deployment of a
wireless subscriber management system to 4 of the 9 cellular markets in Mexico.
▪ Established partnerships with local service providers in Mexico which included technical
training in Spanish, operational support and help with marketing strategies.
▪ Drove revenue from zero base in 1990 to 15% monthly growth rate over 3-year period,
culminating in over $150,000 of monthly revenue.
▪ Managed a sales/marketing/customer service organization of 6 people.
▪ Negotiated multi-license sales agreement with major paging service provider, which was
subsequently deployed in Mexico and several other international markets.
▪ Led company into the Brazilian market, establishing a strategic partnership with a Sao
Paulo- based service provider in an effort to capture business in the telecom sector.


Social Science Teacher, Walnut Hills High School (Top 100 US High School), Cincinnati Public Schools
(2001 – 2002)
Graduate Assistant Teacher, The American University of Beirut (2000 – 2001)
Account Executive, Convergys Corporation (1987 – 1990)
Territory Manager, Large Commercial Accounts, NCR Corporation (1983 – 1986)
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Master of Arts, Political Science; graduated first in class 2001
Took sabbatical to study geopolitics while living and traveling throughout the Middle East and
Europe. Wrote book-quality Master’s thesis titled: “The Curse of Oil,”. An examination of the
negative impact that petroleum has had on the political and economic development of the Arab
Middle East. (Available upon request.)


Master of Business Administration, Marketing 1986


Bachelor of Science / Bachelor of Arts, Economics & International Business 1981


Formally trained in Miller Heiman’s Strategic Selling

Former Salesforce.com user and heavy user of Microsoft Excel, PowerPoint and Word
Speak, read and write basic Arabic


Member, Foreign Policy Leadership Council of Cincinnati

Member, The Cincinnatus Association (www.cincinatusassoc.org), a group of 100 top community
leaders engaged to promote community initiatives in and around Cincinnati
Treasurer, SW Ohio Alumni Chapter of the American University of Beirut