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on a different machine?
1. Export private key from key chain access -->login on
comp 1.
2. Import and install it to comp 2.
3. Download and install Certificate from apple portal
-->certificates.
4. Download and install WWDRCA.cer (which was the step I
stumbled on) from apple portal -->certificates.
5. Download and install developers/distr. provisioning profiles
to Xcode.
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Select “Does your product contain encryption?” Most of us will click “no” but if you’re not
sure click here for more info on export compliance.
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Application Name – This is where you enter the name that will appear in iTunes, next to
the icon. When you’re naming your app, be sure to think about your most important
keywords and embed them within the title. The example below was a test where I tried
putting “coffee finder” “starbucks” and a variation of “find coffee”. Sales lifted significantly.
However, Apple has been cracking down on using brand names in titles and keywords, so
I’m not sure if I could get away with Starbucks in the title today the way I did before
Starbucks had an app.Screen-shot-2010-01-04-at-12.47.41-PM-300x70.png ¬
Application Description – This is area where you describe to consumers what your app is
all about. It is recommended to write a on sentence summary of the app, then outline
additional features and functionality in a easy to skim, bulleted format. Also recommended
to place in this text field are any reviews and a personal message about submitting
complaints, bug fixes etc to the support email address rather than posting a negative review.
• iPhone Only – select this if your application does not work on iPod Touch. For example
an app which hinges on the use of the camera or video
• iPhone/iPod Touch (2nd Generation) – select this if your app only works on 2nd Gen
phones or higher
• iPhone/iPod Touch – select this if your app will work on any iPhone/iPod Touch
Primary Category – Selecting a category can be a science unto itself, but for the purposes
of this article, choose for the primary category the group that best describes where your app
should live. For example if you have a coffee finder app, it could live in lifestyle or
navigation. Do a little research to see what your competition is doing (or not doing) in each
category and make a strategic decision based on that data.
Secondary Category – To be frank, I have not found research around how secondary
categories play into find-ability in the App Store. My best advice is to use this selection as a
fallback for your second best category fit.
Copyright – Typically in this area you will put the year and your name/company name. Ex:
2010 Clever Twist, Inc.
Version Number – This becomes important when you begin uploading revisions or new
versions of your app. You can version in whatever format is comfortable for you. I’m sure
there’s some versioning expert out there gagging that I’d say “call it what you want” so
versioning expert please enlighten me :) Ex: 1.0
SKU Number – This is another identifier for your app and needs to be a “unique numerical
identifier” for your app. Usually I abbreviate the name of the app and then put the year. Ex:
RYF2009
Keywords – Oye. Don’t screw this up, whatever you do. They keyword gobbler will take your
keywords and you won’t be able to change them again until the Apple wizards sprinkle fairy
dust on your developer account. Ok rant over. So you have exactly 100 characters to get
your app found. Do your homework. There’s an entire post waiting to be written about this
one topic. Whatever you do, do not submit your app unless you’re certain your keywords are
correct. Once you submit your app, you CANNOT change the keywords until you
upload new binary.
Application URL - Exactly what it says. If you do not have a specific website set up for your
app, point them to your regular website. Point them somewhere that feels like there’s a
human present.
Support URL – Here’s where you send them for lots of back scratches and TLC.
Unfortunately I’ve only had TWO people actually submit a support request via my Get
Satisfaction link I provide for all of my apps. People usually send me an email via the app
itself or bitch and complain on the review posts. :) Seriously they don’t just bitch, they bitch
AND complain – over 99¢.
Support Email Address – Make sure this is right. This is the email address where Apple will
contact you if there are any issues with your app.
Demo Account – Full Access – You know what, I have no idea what this is for. I always leave
it blank. Anyone got some add’l info on this field? tks!
Step 5 – Ratings
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This is where you tell people what a bad or good influence you will be on their children.
Step 6 – Upload
• Application – this is where you upload the zipped binary for the app
• Large 512 x 512 Icon – this is the large, hi-res icon that will be displayed in the
iTunes Store
• Primary Screenshot – At a minimum you have to have one screenshot, this is
where you upload it. These must be a .jpg or .tif file that is 320×480, 480×320,
320×460, or 480×300 pixels and at least 72 DPI
• Additional Screenshots – Same as above, notice how it says “Choose all
Screenshot files before clicking Upload File” – actually do that or your files won’t
upload properly.
A note on screenshots – be sure to NOT MENTION THE PRICE OF YOUR APP in the
screenshots. It will get rejected.
Availability Date – Ok here’s another point that could be expounded upon at length, but in
short be careful when selecting your availability date. Push it out to some date in the future
that you think is beyond the date when Apple approves your app. For example if you set
your avail date to Feb 1st and Apple approves it on March 1st, the app immediately pushes
out to the App Store. Apple don’t hold NOBODY’s hand and there ain’t no crying in baseball
either.
Pricing – Do your research when pricing your app based on the type of app your selling,
your target market, your marketing strategy etc.
App Store Selection – If you have an app that should not be available worldwide, click on
this link and choose the stores where you would like for your app to appear.
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Step 8 – Localization
This is the area where you can customize the description of your app for each country’s App
Store. In my limited experience in going multi-lingual I’ve seen is does produce a bump in
worldwide sales.
Step 9 - Review
This is where you make sure you didn’t’ goof the whole thing up. If you’re like me you
probably did so even though you’re probably exhausted by the whole submission process,
take a minute to do a once -over.
4) Once saved, open the file and follow the instructions to install
the Application Loader
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11) Select the binary (AppStore .zip file you downloaded from
your AppMakr account) and click "Send"
****Please note that Safari automatically unzips the binary file, so
you should download the App Store App from your AppMakr account
using another browser, ie. Firefox
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13) Once complete, and your app package has been uploaded to
the iTunes Store, click "Next" to continue
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