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CVs That
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This FREE Special Report is Brought to You By:
Edwin Akpan Joel
How to Write CVs That Generate Interviews by Edwin Akpan Joel
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alter its content in any way. ©2009 Edwin Akpan Joel. All rights reserved.
DISCLAIMER
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as of the date of publication. Because of the rate with which conditions
change, the author reserves the right to alter and update his opinion
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only.
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
Introduction
E
ver came across this shocking statistic?
The #1 reason why most CVs fail is because they don’t address the needs
and concerns of the employers. Most jobseekers shoot themselves in the
foot by writing only one CV and send the same CV to different job
vacancies they come across. How funny!
The #2 reason why most CVs end up in the trashcan is because of poor
design and formatting. Most jobseekers in Nigeria leave their CVs to the
typist at the business center to write, format, and design. The result is a
CV that puts off reviewers at first glance.
There are other reasons which you’ll learn as you read this special report.
Then the burning issue – the CV format – is not left out. Should a
jobseeker use functional or chronological CV format, or both? When you
add this to the issue of whether you should pack your CV full with
keywords then you get really confused.
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
Most of the opinions are CV writing fads that will soon vanish with the
time. I am a firm believer that CV writing should be based on sound and
timeless principles. Whatever the so-called experts may say on the
subject, everything still boils down to the fact that your CV must sell you
well enough to get you an interview. Every single item included in your
CV must be engineered to earn you an interview. It must persuasively
answer the key questions always asked by employers. Questions like…
If you’re ready to learn the insider secrets of making the most of every
item on your CV to package a CV that makes impact, generate interviews,
and get you the jobs of your dreams, then read on!
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
W
ith thousands of CVs to review every single day, hiring
managers depend on their instincts to select those to interview.
I really don’t blame them because most CVs look alike with
nothing to differentiate them from the competition.
So, you must write a CV that’s emotionally appealing and has the ability
to hold attention at first glance. From your header graphics to your
choice of font and down to formatting must be done in such a way as to
practically grab attention, generate interest and keep the employer
reading till the end.
Step 2: Do a self-assessment
S
o may jobseekers experience writers block where they don’t know
what to write. I’d admit: it is not easy. Distilling your life history
into a two or three-page document is no easy task especially when it
is not something that one does everyday like brushing of teeth.
◆ What are the great and exciting things I have achieved in life?
◆ What educational qualifications do I have?
◆ Are my qualifications relevant to the job being sought?
◆ What work experience do I have?
◆ Are my work experiences relevant to the job being sought?
◆ What great things did I accomplish in my previous workplace(s)?
◆ Where does my greatest strength lie?
◆ What can I do better than anybody else?
◆ What soft skills do I possess?
◆ What value can I add to the organization I want to work in?
◆ What relevant awards have I won?
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
Honestly answer these questions, and before you know it, you’ll have
pages full of exciting ideas about you that you can use to write CVs
guaranteed to generate interviews and win you the best job.
A
fter doing a thorough self-assessment, your attention should shift
to your potential employers. Conduct a research on them to
discover their needs. Remember I said the #1 reason most CVs
end up in the trashcan is because they don’t address the needs of the
employers.
If you broke into sweats when you heard the word “research”, relax and
wipe the sweat off your face because it is fun and simple if you know
how.
All you do is take a look at the advertisement and right in there are the
needs of the employers. For example, TTC Mobile Limited wrote this in
their job advertisement in the Tuesday Guardian of September 23, 2008,
for the position of a General Manager:
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
From the above ad, you don’t need any soothsayer to tell you that the
company wants to take advantage of the new opportunities emerging
from the fierce competition in the telecom industry to maintain its
leading position. Your CV must address this need.
Y
ou now have your content ready plus you now know what the
needs of your potential employers are, it’s time to do a sketch of
what your CV will look like. This entails choosing the sections to
appear on your CV. Below are most of the sections CVs contain, make the
most of every item…
◆ Objective statements
◆ Summary statements
◆ Profile
◆ Work Experience
◆ Educational Qualifications
◆ Special Trainings
◆ Professional Memberships
◆ Professional Qualifications
◆ Awards Received
◆ Hobbies and Interests
◆ Accreditations
◆ References
And so on.
These are headings your content will fall under. Every section must be
written with the needs and concerns of the employer in mind. In my
ebook, How to Write Outstanding CVs that Make Employers
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
T
his is the first thing employers will see. Do it professionally. It
should contain your personal details, name, email, phone and
contact. Your name should be bold and a bit larger than the rest of
the text. But be careful not to make your name too large.
I
f employers don’t see why they should employ you, they simply
won’t. You’ve got to tell them why in your CV.
There is a certain bank that says, Your Bank Next Door; another says
Experience Peace - these are value propositions, they state what to
expect as a result of you having a relationship with them. What’s your
own UVP? Develop one now and use it to add power to your CV.
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
I laugh when I read CVs that contain the worn-out “My Objective”
section that states what the applicant hopes to get without mentioning
what the employers stand to gain.
H
ow would you feel when you say the truth, but the person you’re
talking to says because of what you’ve said you’re not
straightforward? If you’re like most people, you’ll feel awfully
bad and want to discontinue the relationship.
You see, there is a way you say something and people will think you’re
economical with the truth. You want to avoid this when writing your
educational qualifications in your CV. To sound believable, say the truth,
the whole truth and nothing but the truth.
A
pply the same principles in Step 7. Include the name of the
company, what they do, their location and your post there.
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
Now, I am not saying that’s the way to write it on your CV. When you
request for a copy of My Winning CV Structures, you’ll see examples
of how to present them neatly in your CV.
T
here is a big difference between being responsible for something
and accomplishing something in what one was responsible for.
For example, a recruiter is responsible for hiring and training the best
people for companies. But they may not have accomplished this.
By writing only your responsibility in your CV, you do not provide the
employer with something to base your future performance on. So you
must leave out your previous job responsibilities and write what you
accomplished in your prior workplace. Ensure it reveals valued skills and
what is relevant to the employer in question.
For example:
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
Step 10: Include valued soft skills you have and proof
them on your CV
S
oft skills are highly-valued skills like leadership skills, self-
management skills, creative skills, ability to work with others,
communication skills, networking skills, goal-setting skills and so
on.
If you’re an employer, won’t you value these skills? Sure, you will!
Ensure you prove them on your CV because just including them like that
won’t make much impact. Here is an example:
G
o back to the examples in Step 10 above: Dynamic Leadership
Skills and Excellent Leadership Skills. Notice the words
“Dynamic” and “Excellent”. Remove them and what you have are
weakened words.
I have laboured enough to point this out to you. There are other words
you can use to add more power to your CV like transformed, designed,
solved, reorganized and so on. Use it to start your accomplishment
statements, use it in your profile, soft skills, and value statements.
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
J
udge it yourself: Which would attract more attention in a sentence?
No doubt, symbols and figures attract more attention than mere words
and they save space. Use this principle in your CV and stand out from the
crowd.
J
ust take a look at the examples in Step 12 above. Again, judge for
yourself. Which will attract more attention – Writing “One hundred
and seventy per cent or 170%? Seven hundred Naira or N700? Two
hundred Dollars or $200?” in a sentence format or listing them in bullets
like these…
I’m dead sure the examples in bullets attracted your attention. Bullets
simply work – no argument. Use them in your CV in sections like
accomplishments, summaries, and so on.
Step 14 is next; let’s see what it has for us in our drive to write CVs that
generate interviews.
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
A
mbiguous words cause confusion. Vague words are still and
lifeless. Avoid them!
Words like assisted, successful, can type fast, can keep account, can
write, and so on are vague. They beg the question, “By exactly how
much?”
For example, instead of writing can type fast, you could write, can type
50 words per minute without any error. Sounds more like it, huh?
T
elling lies is the hallmark of people who are failures. Champions
don’t lie, circumstances regardless. They make the most of
everything they have.
Y
our designs and formatting should follow the KISS principle. Know
what KISS stands for? Okay, I’ll tell you. KISS is an acronym for
Keep it Simple Stupid. Yes, keep everything so simple that even
an idiot can see, read, and get the message quick.
If you know how to use Photoshop, Corel Draw, PageMaker, and the like,
keep them till a competition is organized for best designers. Avoid floral
borders, stylish fonts and graphs; they make your CV look like a bush.
Just keep everything simple. Allow for enough white space. Don’t clutter
up the whole pages with unnecessary information.
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
T
here is power in consistency. If you centered your first section
heading, the remaining sections should be centered. If you use a
particular bullet style, let it run through the whole document. If
you use Arial as the font, for heaven’s sake, let all your text be Arial.
Being consistent will make your CV easy on the eye and look
professional.
K
ey information like section headings, titles of your former job,
degrees, soft skills, and so on, should be bold or be in italic to
stand out.
Go through your CV, which words would you like to stress if given the
opportunity. Italicize them and apply bolding. For example, notice that
throughout this report, I applied bolding and italic to my ebook titled
thus: “How to Write Outstanding CVs that Make Employers
Excited to Meet You!” I did that because I wanted it to stand out so
much so that even if you were just glancing through, it would attract your
attention. And it worked, didn’t it?
N
o matter the item you choose to put on your CV, you can make
the most of it by simply focusing on your CV, even your hobbies.
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
G
rab you pen and write out in bold text what I’m about to tell you.
One of the ways employers determine your personality is through
your spellings and grammar. Did you get that?
You’ll succeed!
◆ http://www.questcareer.com
◆ http://jobsearch.about.com
◆ http://www.resume-resource.com
◆ http://www.careerjournal.com
◆ http://www.careerbuilder.com
◆ http://resume.monster.com
◆ http://www.write-a-resume.org
◆ http://www.resume-help.org
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
◆ http://www.soyouwanna.com
◆ http://www.hotjobs.com
◆ http://www.spc.ca
◆ http://www.stickyminds.com
◆ http://www.medhunters.com
◆ http://www.hrzone.com
◆ http://www.parw.com
◆ http://www.cminstitute.com
"Success often comes to those who dare to act. It seldom goes to the
timid who are ever afraid of the consequences." - Jawaharlal Nehru
"Obstacles are those frightful things you can see when you take your eyes
off your goal." - Henry Ford
"It takes a strong fish to swim against the current. Even a dead one can
float with it." - John Crowe
"You will never find time for anything. You must make it."
- Charles Buxton
"There is no one giant step that does it. It's a lot of little steps."
- Peter A. Cohen
"Shoot for the moon. Even if you miss, you will land among the stars."
– Les Brown
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
Now listen. Your CV is probably the most important document you will ever
write – and that is far as your career is concerned. Tell me which other
document will help you get a job that will provide the money to…
Tell me which other document plays such a key role in your financial security?
If you think you can be completely happy without a job, think again!
You’ve probably heard of the old saying, "You never get a second chance to
make a first impression", I have not seen a truer than that when it comes to job
search.
When you send out your CV, it must sell you well enough to earn you an
interview. You never get a second chance to explain anything. No employer
will write back to you or call you to write another CV!
So your CV just has to grab attention at first glance and make a powerful sales
pitch in the few CRITICAL seconds. If it does that, an interview is pretty much
guaranteed. But if it doesn't, then you will continue to send out CVs upon CVs,
then you’ll wonder why you don’t receive any response.
So what is the best solution, you ask? With all I have seen, I believe the
best solution is to hire a professional CV writer like me to write your CV. But
how many jobseekers have the wherewithal to pay me thousands to write their
CVs? That’s why I wrote the ebook: How to Write Outstanding CVs that
Make Employers Excited to Meet You!
This 65-page ebook is an idea whose time has come. The search for job is over!
Learn more about it in the next page. Caution: This ebook will cause a
serious and dramatic change in your job search campaign!
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
Face it!
◆ You’ve sent out scores of CVs to employers for jobs you know that
you’re qualified for, but you didn’t get any reply.
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
◆ You’ve prayed and prayed and prayed, and even backed it up with
fasting but heaven seems to be turning a deaf ear.
You’re not alone. Getting the job you desire is like playing the lottery.
According to statistics, if you gather all the CVs being circulated today
and put them together, end to end, they would go round the earth over
26 times!
Truth be told, good CVs are rare. Research has shown that about 98% of
CVs end up in the trashcan! And yet another research reveals that over
90% of jobseekers have “no idea” of how to sell themselves to get the
results they desire in their career.
Sometime ago…
The Society for Human Resource Management conducted a
survey and the result showed that hiring managers spend less than 3
minutes on the average CV.
I strongly disagree!
Maybe that was 10 years ago or perhaps that is when employers have
decided to read the so-called “average” CV at all.
Because with the advent of computer and Internet, the job market has
become more competitive than ever and it’s now extremely difficult to
stand out of the crowd and be heard above the noises.
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
That's right – you’re at the mercy of the “gut feeling” of hiring managers.
So, if you’ve sent out scores of CVs and didn’t get any response, it’s
because your CV failed to do the above 3 CRITICAL things.
Is it because they are better than you? No, it’s not because they are better
than you; it’s just that their CVs are better than yours.
Having been writing CVs for people that got them the jobs of their dream
combining my skills as a Web copywriter and experience as a personal
development consultant and business owner, I am qualified to teach
anyone how to write knockout CVs that can get even a “bum” the best job
in the land!
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
This is Introducing…
The groundbreaking, action-packed, no-nonsense e-book: “How to Write
Outstanding CVs that Make Employers Excited to Meet You!”
In this ebook, the essential and basic things you need to know to package
an impressive, attention-arresting CVs and sell yourself beyond the
competition are captured and delivered in a simple step-by-step format
that anyone can understand and use to generate endless job interviews
and consequently get hired quicker than a jet on a suicide mission!
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
◆ Which font should you use? Is it okay to use two or tree types
of fonts? What size is advisable? Relax! You see, there are safe and
professional fonts and there are also unsafe and unprofessional
fonts. Your choice of font speaks volumes about you. Warning! If
you’ve been using Times New Roman, you’ve been giving yourself
away as a primitive person and it’s been costing you your dream
job. Find out the safe and professional font that even the soar-away
NOKIA uses on their phones that’s so clear that even your
grandpa can read without any need for lenses. (See Stage 2, Step
3).
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
If you think that’s all you’re going to benefit from this ebook,
then be prepared for the most pleasant shock of your life!
I’m sure, by now, you can’t wait to lay your hands on this powerful
resource, BUT WAIT for this …
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
How would you feel having the perfect answers to all the questions your
potential employers are going to ask you? Yes, you’re right – confident.
You’ll discover 50 typical interview questions, PLUS strategies and useful
suggestions about how you would answer them. Here is one of the
questions: “What is more important to you: the money or the work?”
How would you answer that? Find out how in this powerful ebook.
Warning! Don’t attend any interview without reading this ebook.
These are kind of templates, but different from others, in that it is based
on basic design and formatting principles that grab attention at first
glance. All you do is just click to enter your information and BINGO,
you have a winning CV ready to get you the job of your dream.
Most of the best jobs are not advertised in the newspapers, they are
handled by recruitment agencies and they advertise them on their
Websites and popular Web forums to cut costs. This special report
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
It also contain the career Websites of all the 25 banks in Nigeria, PLUS
Websites of IT, computer, telecommunications, conglomerates,
engineering, medicals, breweries, agriculture, motor and construction,
oil, gas, petroleum, chemical and paints, airline, transport, courier and
cargo companies, insurance, mortgage, and other financial institutions,
government agencies, NGOs, and professional bodies so that you can
search for job vacancies in your chosen profession.
This report opens your eyes to the one secret place on the Internet where
you can view FREE CV samples no matter your profession so that you
can generate ideas to write yours. You’ll also get additional information
on how to use the Website easily and stress free.
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
◆ The total value of all the exclusive FREE bonuses you’re going to
receive is a whooping N20,070
◆ I’ll review your CV for FREE and offer tips to improve it, I
consider this one priceless, because you simply cannot pay me!
◆ The information is hard to find elsewhere, I dare you to find it!
Mind you, I specially wrote this one with Nigerians in mind.
So, now how much do you think the e-book should go for?
N50,000? Even though it is worth more than that, the price is not that
much. Take another guess.
Enough of the guessing; let me give you the most pleasant shock of your
life. You can get the e-book for as little as N3,750 N1,470.
“Edwin, this is absolute madness! Why give away such a great ebook and
all the bonuses at a rock-bottom price?”
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
I agree. I’m doing this because I realize that our world would be better
off if people are gainfully employed, crime will drastically reduce,
families will be happy, and we’ll all be happy. Now, how about that?
This is an introductory price offer and it is for a limited time. After the
time expires, the price will triple without notice! So take advantage of
this bargain now!
I know you’re ready to order for your own copy now, but before you do
that, let me make everything easy for you:
Here is the sweet deal: You can return the ebook within 60 days if
you’re not 100% satisfied and ask for the refund of your money. And I
will cheerfully return your N1,470 in full with no questions asked. No
story. No hard feelings. You are absolutely covered with my 60-day
money-back guarantee.
And here is the sweeter part: You can keep the FREE bonuses
forever! Yes, don’t bother returning them along with the e-book. That is
better than risk-free and fair enough. Isn’t it?
Now that the risk has been lifted from your shoulders and placed entirely
on mine, you have no excuse not to order for your own copy
now.
ORDERING INSTRUCTIONS
Pay N1,470 into any First Bank branch nationwide.
Account no: 227-3010-2565-00
Account name: Akpan Edwin
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
Your Name, Location, Amount Paid, Deposit Slip Number, and Phone
Number.
And I’ll send everything to your email, so that you can download them
and easily view them on your computer screen (or print it out) and take
it with you anywhere you go.
So, which would cost more? A tiny investment of N1,470 to acquire the
materials that will help you get a job or living in lack because of your
joblessness? Keep the answer to yourself.
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
I urge you to take action right now and grab this material on "How to
Write Outstanding CVs that Make Employers Excited to Meet
You!" Head to the nearest First Bank now and pay just N1,470 before
it is too late.
◆ P.S. Note that you’ve sent out scores of CVs that didn’t work, and if
you keep doing the same thing over and over again, you’ll still be
getting the same result. Why not get a different result by trying
something new based on a guaranteed system and best of all you
have nothing to lose.
◆ P.P.S. Remember, the risk is entirely on me. Ask for your money
after 60 days if you’re not 100% satisfied. And remember that you
can keep the FREE bonuses even if you return the ebook – no hard
feelings.
◆ P.P.P.S. Remember there are people who don’t struggle to get jobs,
they aren’t better than you, it’s their CVs that are better than yours.
Buy this ebook now and see whether your CV will not get you a job.
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How to Write CVs That Generate Interviews by Edwin Akpan Joel
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