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12month sales forecast USIM Fiscal Year Begins Sep-09

12-month Sales Forecast


Annual
Sep-09 Oct-09 Nov-09 Dec-09 Jan-10 Feb-10 Mar-10 Apr-10 May-10 Jun-10 Jul-10 Aug-10 Totals
Sim/phone/dungle package 50 100 100 100 250 500 650 750 850 1000 1000 1000 6350
Sale price @ unit (est.) 50.00 50.00 50.00 50.00 50.00 50.00 50.00 50.00 50.00 50.00 50.00 50.00
TOTAL 2,500 5,000 5,000 5,000 12,500 25,000 32,500 37,500 42,500 50,000 50,000 50,000 317,500

voice calls (10*28days *accumulated customers) 14000 42000 70000 98000 168000 308000 490000 700000 938000 1218000 1498000 1778000 7322000
Sale price @ unit (average price) 0.20 0.20 0.20 0.20 0.20 0.20 0.20 0.20 0.20 0.20 0.20 0.20
TOTAL 2,800 8,400 14,000 19,600 33,600 61,600 98,000 140,000 187,600 243,600 299,600 355,600 1,464,400

SMS (2*28days *accumulated customers) 2800 8400 14000 19600 33600 61600 98000 140000 187600 243600 299600 355600 1464400
Sale price @ unit (average price) 0.10 0.10 0.10 0.10 0.10 0.10 0.10 0.10 0.10 0.10 0.10 0.10
TOTAL 280 840 1,400 1,960 3,360 6,160 9,800 14,000 18,760 24,360 29,960 35,560 146,440

MMS (2*28days*accumulated customers) 2800 8400 14000 19600 33600 61600 98000 140000 187600 243600 299600 355600 1464400
Sale price @ unit (average price) 0.40 0.40 0.40 0.40 0.40 0.40 0.40 0.40 0.40 0.40 0.40 0.40
TOTAL 1,120 3,360 5,600 7,840 13,440 24,640 39,200 56,000 75,040 97,440 119,840 142,240 585,760

Video calling (7pcm *accumulated customers) 350 1050 1750 2450 4200 7700 12250 17500 23450 30450 37450 44450 183050
Sale price @ unit (highest cost +0.10p) 0.65 0.65 0.65 0.65 0.65 0.65 0.65 0.65 0.65 0.65 0.65 0.65
TOTAL 228 683 1,138 1,593 2,730 5,005 7,963 11,375 15,243 19,793 24,343 28,893 118,983

GPS service (10% of Accumulated customers) 5 15 25 35 60 110 175 250 335 435 535 635 2615
Sale price @ unit (est cost $9.95 pcm + profit margin) 15.00 15.00 15.00 15.00 15.00 15.00 15.00 15.00 15.00 15.00 15.00 15.00
Cat 6 TOTAL 75 225 375 525 900 1,650 2,625 3,750 5,025 6,525 8,025 9,525 39,225

Miscellenous charges (accumlated customers) 50 150 250 350 600 1100 1750 2500 3350 4350 5350 6350 26150
Sale price @ unit 10.00 10.00 10.00 10.00 10.00 10.00 10.00 10.00 10.00 10.00 10.00 10.00
Cat 7 TOTAL 500 1,500 2,500 3,500 6,000 11,000 17,500 25,000 33,500 43,500 53,500 63,500 261,500

Monthly totals: All Categories 7,503 20,008 30,013 40,018 72,530 135,055 207,588 287,625 377,668 485,218 585,268 685,318 2933808
Sep-09 Oct-09 Nov-09 Dec-09 Jan-10
Sim/phone/dungle package 50 100 100 100 250
Sale price @ unit (est.) 30.00 30.00 30.00 30.00 30.00
TOTAL 1,500 3,000 3,000 3,000 7,500

voice calls (10*28days *accumulated


customers) 14000 42000 70000 98000 168000
Sale price @ unit (average price) 0.12 0.12 0.12 0.12 0.12
TOTAL 1,680 5,040 8,400 11,760 20,160

SMS (2*28days *accumulated customers)


2800 8400 14000 19600 33600
Sale price @ unit (average price) 0.06 0.06 0.06 0.06 0.06
TOTAL 168 504 840 1,176 2,016

MMS (2*28days*accumulated customers)


2800 8400 14000 19600 33600
Sale price @ unit (average price) 0.30 0.30 0.30 0.30 0.30
TOTAL 840 2,520 4,200 5,880 10,080

Video calling (7pcm *accumulated


customers) 350 1050 1750 2450 4200
Sale price @ unit (highest cost +0.10p) 0.60 0.60 0.60 0.60 0.60
TOTAL 210 630 1,050 1,470 2,520

GPS service (10% of Accumulated


customers) 5 15 25 35 60
Sale price @ unit (est cost $9.95 pcm +
profit margin) 7.00 7.00 7.00 7.00 7.00
Cat 6 TOTAL 35 105 175 245 420

Miscellenous charges (accumlated


customers) 50 150 250 350 600
Sale price @ unit 5.00 5.00 5.00 5.00 5.00
Cat 7 TOTAL 250 750 1,250 1,750 3,000

Monthly totals: All Categories 4,683 12,549 18,915 25,281 45,696


Feb-10 Mar-10 Apr-10 May-10 Jun-10 Jul-10 Aug-10 Annual Totals
500 650 750 850 1000 1000 1000 6350
30.00 30.00 30.00 30.00 30.00 30.00 30.00
15,000 19,500 22,500 25,500 30,000 30,000 30,000 190,500

308000 490000 700000 938000 1218000 1498000 1778000 7322000


0.12 0.12 0.12 0.12 0.12 0.12 0.12
36,960 58,800 84,000 112,560 146,160 179,760 213,360 878,640

61600 98000 140000 187600 243600 299600 355600 1464400


0.06 0.06 0.06 0.06 0.06 0.06 0.06
3,696 5,880 8,400 11,256 14,616 17,976 21,336 87,864

61600 98000 140000 187600 243600 299600 355600 1464400


0.30 0.30 0.30 0.30 0.30 0.30 0.30
18,480 29,400 42,000 56,280 73,080 89,880 106,680 439,320

7700 12250 17500 23450 30450 37450 44450 183050


0.60 0.60 0.60 0.60 0.60 0.60 0.60
4,620 7,350 10,500 14,070 18,270 22,470 26,670 109,830

110 175 250 335 435 535 635 2615

7.00 7.00 7.00 7.00 7.00 7.00 7.00


770 1,225 1,750 2,345 3,045 3,745 4,445 18,305

1100 1750 2500 3350 4350 5350 6350 26150


5.00 5.00 5.00 5.00 5.00 5.00 5.00
5,500 8,750 12,500 16,750 21,750 26,750 31,750 130,750

85,026 130,905 181,650 238,761 306,921 370,581 434,241 1855209


OVERHEADS

Sep-09 Oct-09 Nov-09 Dec-09


Labour (12 hr weekdays available for 5 people to work) 1200 1200 1200 1200
Sale price @ unit (est.) 7.00 7.00 7.00 7.00
TOTAL 8,400 8,400 8,400 8,400

customer support 50 150 250 350


Sale price @ unit (given in price list) 0.75 0.75 0.75 0.75
TOTAL 38 113 188 263

Office Rental (one office) 1 1 1 1


Sale price @ unit 300.00 300.00 300.00 300.00
TOTAL 300 300 300 300

Call centre (1= one lot of 500 calls, etc) 1 1 1 1


Sale price @ unit ( £3.00 aday * 20 weekdays) 60.00 60.00 60.00 60.00
TOTAL 60 60 60 60

Artwork + sim delivery 1


Sale price @ unit 2,550.00
TOTAL 2,550 0 0 0

Legal fees 1 1 1 1
Sale price @ unit 150.00 150.00 150.00 150.00
Cat 6 TOTAL 150 150 150 150

accounting fees 1 1 1 1
Sale price @ unit 60.00 60.00 60.00 60.00
Cat 7 TOTAL 60 60 60 60

Monthly totals: All Categories 11,558 9,083 9,158 9,233

FIXED COST 1

Sep-09 Oct-09 Nov-09 Dec-09


Bank Charges 1 1 1 1
Sale price @ unit (est.) 500.00 500.00 500.00 500.00
TOTAL 500 500 500 500

Marketing 1 1 1 1
Sale price @ unit 5,000.00 2,500.00 2,500.00 2,500.00
TOTAL 5,000 2,500 2,500 2,500

Tax
Sale price @ unit
TOTAL 0 0 0 0

Company formation 1
Sale price @ unit 300.00
TOTAL 300 0 0 0

Communication (budgeted cost) 1 1 1 1


Sale price @ unit 500.00 500.00 500.00 500.00
TOTAL 500 500 500 500

Administration 50 100 100 100


Sale price @ unit £1.00 processing fee per customer 1.00 1.00 1.00 1.00
Cat 6 TOTAL 50 100 100 100

Website 1 1 1 1

Sale price @ unit (cost of creation £2000 plus 10% maintenance fees)
1,500.00 50.00 50.00 50.00
Cat 7 TOTAL 1,500 50 50 50

Monthly totals: All Categories 7,850 3,650 3,650 3,650

FIXED COST 2

Sep-09 Oct-09 Nov-09 Dec-09


Office Equipment 1
Sale price @ unit (est.) 2,000.00
TOTAL 2,000 0 0 0

Consultancy 1 1 1 1
Sale price @ unit 100.00 250.00 350.00 450.00
TOTAL 100 250 350 450

Miscellenous 1 1 1 1
Sale price @ unit 0.00 0.00 0.00 0.00
TOTAL 0 0 0 0

Sale price @ unit


TOTAL 0 0 0 0

Sale price @ unit


TOTAL 0 0 0 0

Sale price @ unit


Cat 6 TOTAL 0 0 0 0

Sale price @ unit


Cat 7 TOTAL 0 0 0 0

Monthly totals: All Categories 2,100 250 350 450


Annual
Jan-10 Feb-10 Mar-10 Apr-10 May-10 Jun-10 Jul-10 Aug-10 Totals
1200 1200 1200 1200 1200 1200 1200 1200 14400
7.00 7.00 7.00 7.00 7.00 7.00 7.00 7.00
8,400 8,400 8,400 8,400 8,400 8,400 8,400 8,400 100,800

600 1100 1750 2500 3350 4350 5350 6350 26150


0.75 0.75 0.75 0.75 0.75 0.75 0.75 0.75
450 825 1,313 1,875 2,513 3,263 4,013 4,763 19,613

1 1 1 1 1 1 1 1 12
300.00 300.00 300.00 300.00 300.00 300.00 300.00 300.00
300 300 300 300 300 300 300 300 3,600

2 2 2 2 3 3 3 3 24
60.00 60.00 60.00 60.00 60.00 60.00 60.00 60.00
120 120 120 120 180 180 180 180 1,440

0 0 0 0 0 0 0 0 2,550

1 1 1 1 1 1 1 1 12
150.00 150.00 150.00 150.00 150.00 150.00 150.00 150.00
150 150 150 150 150 150 150 150 1,800

1 1 1 1 1 1 1 1 12
60.00 60.00 60.00 60.00 60.00 60.00 60.00 60.00
60 60 60 60 60 60 60 60 720

9,480 9,855 10,343 10,905 11,603 12,353 13,103 13,853 130523

Annual
Jan-10 Feb-10 Mar-10 Apr-10 May-10 Jun-10 Jul-10 Aug-10 Totals
1 1 1 1 1 1 1 1 12
500.00 500.00 500.00 500.00 500.00 500.00 500.00 500.00
500 500 500 500 500 500 500 500 6,000

1 1 1 1 1 1 1 1 12
2,500.00 2,500.00 2,500.00 2,500.00 2,500.00 2,500.00 2,500.00 2,500.00
2,500 2,500 2,500 2,500 2,500 2,500 2,500 2,500 32,500

0 0 0 0 0 0 0 0 0

1
0 0 0 0 0 0 0 0 300

1 1 1 1 1 1 1 1 12
500.00 500.00 500.00 500.00 500.00 500.00 500.00 500.00
500 500 500 500 500 500 500 500 6,000

250 500 650 750 850 1000 1000 1000 6350


1.00 1.00 1.00 1.00 1.00 1.00 1.00 1.00
250 500 650 750 850 1,000 1,000 1,000 6,350

1 1 1 1 1 1 1 1 12

50.00 50.00 50.00 50.00 50.00 50.00 50.00 50.00


50 50 50 50 50 50 50 50 2,050

3,800 4,050 4,200 4,300 4,400 4,550 4,550 4,550 53200

Annual
Jan-10 Feb-10 Mar-10 Apr-10 May-10 Jun-10 Jul-10 Aug-10 Totals
1

0 0 0 0 0 0 0 0 2,000

1 1 1 1 1 1 1 1 12
850.00 1,600.00 2,400.00 3,251.00 4,201.00 5,352.00 6,352.00 7,353.00
850 1,600 2,400 3,251 4,201 5,352 6,352 7,353 32,509

1 1 1 1 1 1 1 1 12
0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00
0 0 0 0 0 0 0 0 0

0 0 0 0 0 0 0 0 0

0 0 0 0 0 0 0 0 0

0 0 0 0 0 0 0 0 0

0 0 0 0 0 0 0 0 0

850 1,600 2,400 3,251 4,201 5,352 6,352 7,353 34509


Revenue* £2,933,808.00
Cost of Sales* £1,855,209.00
Gross Profit £1,078,599.00

Overheads 1* £130,523.00
Fixed Cost 1* £53,200.00
Fixed Cost 2* £34,509.00
Miscellemous^ £21,823.00
£240,055.00

Net Profit before Tax £838,544.00

* see cost and revenue forecast for break down


^10% of the summation of Overheads 1 and Fixed Cost 1&2 was allocated to miscellenous expenses
us expenses