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Day 1 Tuesday May 24, 2011 Publishers Weekly’s Show Daily is produced each day during
Day 1 Tuesday May 24, 2011 Publishers Weekly’s Show Daily is produced each day during
Day
1
Tuesday
May 24, 2011
Publishers Weekly’s Show Daily is produced each day during the 2011 BookExpo in New York.
The Show Daily press office is in room 1C02. PW’s booth is #4234.
ALL
THE
BUZZ
ON
B OOK E XPO
A MERICA
IPDF Digital Book 2011:
The Year of the E-book
By Calvin Reid
The morning session at this
year’s Digital Book 2011, the
International Digital
Publishing Forum’s annual
conference, held in
conjunction with BookExpo
America, was highlighted by
Kobo v-p Michael Tamblyn’s
announcement of a new $130
e-ink touchscreen reading
device coming from Kobo in
June. The audience at the
packed event was also
treated to a smart and mildly
contentious discussion
between the panelists on the
publishers’ round table—
Dominique Raccah, Evan
Schnittman, and Richard
Nash—as they surveyed their
own experiences grappling
with the changes sweeping
over an industry in transition
to digital delivery.
But it should be no surprise
that the scope of the morning
sessions included the growth
of e-book sales; the
proliferation of devices to
read them; enhanced
e-books; apps; and the
viability of placing advertising
in them both. Copyright in the
digital age, of course, and the
parallel growth of self-
publishing and the relevance
of legacy book publishers in
this new era were also
discussed.
Tamblyn’s announcement
of Kobo’s new device—a black
and white e-ink touchscreen
available at an
unprecedented price point—
was a vivid follow-up to a
presentation he made
surveying the recent
explosive growth of e-book
sales in general and the
staying power of e-ink devices
in particular.
The publishers round table
featured a big publisher
(Macmillan/Bloomsbury’s
Schnittman); a midsize
publisher (Sourcebooks’
Raccah); and a small indie
press (Cursor/Red
Lemonade’s Nash), offering
perspectives on the growth of
digital delivery from each
particular viewpoint. And
while Raccah and Schnittman
tended to agree—although
not on every issue—it should
come as no surprise that
Nash generally disagreed
with them both. Raccah cited
market shares for different
kinds of print books (adult
trade, 42%; kids’ books, 25%)
and said it seemed unlikely
that e-books could overtake
those figures; Schnittman
seemed to agree. Nash
acknowledged that he didn’t
have “the data,” but urged the
audience not to be swayed by
“projections” aimed at a
volatile, dynamic, and fast-
changing e-book market that
is also characterized by
falling prices. And while
Raccah and Schnittman both
offered pessimistic
assessments on the future of
enhanced e-books (“We’ve
essentially created enhanced
DVDs and we can’t sell them,”
Schnittman said) and even
apps, Nash suggested that
enhanced e-books were more
about preserving high price
points than adding value.
But Raccah wasn’t having
it. “We didn’t do this to save
pricing,” she said. “We did it
to blow up the book as we
know it. It’s exciting, but we
still haven’t found a good
mechanism to do it. We’re
still working on it.”
Rosato: ‘Optimism’
Mid-Monday morning
found BEA Events director
Steve Rosato looking both
dapper and busy, and
taking meetings in the
Show Management office
on the fourth floor, high
above the ongoing setting
up. For him, it was the third
day of a book show that for
many had not yet begun.
His impressions of the
event so far: “A definite
mood of optimism. In
recent years, it was
everyone waiting for the
next shoe to drop. That
started to change last year,
with people concluding,
‘You know, that was pretty
good.’ This year they are
coming expecting to do
business.”
Of the BEA itself, he says,
“We are past having to
prove ourselves.” Rosato
says that he was thrilled to
see the IDPF panel
“packed,” and though the
conference sessions on
Monday got off to a slow
start (“people were out late
last night perhaps?” he
quips), they were more
crowded toward the noon
hour.
Rosato was aware of the
complaints about the
scanning of badges at the
entrance to panels and
press office: “We are
assuring people that we
aren’t selling any
information. We just want
to know how the panels are
doing. Who’s coming? Is a
panel for librarians full of
booksellers? We need this
kind of feedback to keep
improving the show and
the show’s focus.”
© steve kagan.com

www.bookexpoamerica.com

2 BEA SHOW DAILY DAY 1

P U B L I S H E R S

2 BEA SHOW DAILY ■ DAY 1 P U B L I S H E R

WE EKLY

TUESDAY, MAY 24, 2011

© steve kagan.com

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MEETING AND EVENTS

9 a.m.–5 p.m. International Rights and Business Center

8–9:30 a.m. Children’s Book and Author Breakfast: Brian Selznick, Sarah Dessen, and Kevin Kenkes, with Julianne Moore as emcee.

8 a.m.–5 p.m. Exhibit Hall

9:30 a.m.–4:30 p.m. Big Ideas at BEA Conference (22 panels) beginning with “You Bought Your E-book Where? Digital Books and Brick & Mortar Bookstores” (9:30–10:30 a.m., room 1E14) and ending with “Translating Italy” (3:30–4:30 p.m., room 1E17). Other panels include “Twitter Fundamentals for Book Professionals” (11 a.m.–noon, room 1E14); AAP annual librarians book buzz (2–3:30 p.m., room 1A21); “What Is the Lowdown on the Global Publishing Marketplace?” (2:30–4 p.m., room 1E14); and “The Future of E-books” (3:30-4:30 p.m., room 1E13)

10 a.m.–4 p.m. Insight Stages (15 events) beginning with buzz author Justin Torres (We the Animals, Houghton Mifflin Harcourt) interviewed by Louisa Ermelino (Publishers Weekly reviews director) at 10 a.m. on the Midtown Stage and ending with “Great Unsolved Criminal Cases,” with author Geoffrey Gray (Skyjack: The Hunt for D.B. Coo- per, Crown), interviewed by New York magazine executive editor Joh Homans at 4 p.m. on the Uptown Stage. Lisa See, Lemony Snicket, Dava Sobel, and the Rising Literary Stars of Russia are also among the other stage events today.

Stars of Russia are also among the other stage events today. The line up for a

The line up for a busy BookExpo America begins on Monday at registration.

EDITOR-IN-CHIEF Daisy Maryles MANAGING EDITORS Michael Coffey, Sonia Jaffe Robbins ART DIRECTORS Clive Chiu, Kenneth Nadel PHOTOGRAPHER Steve Kagan STAFF REPORTERS Andrew Albanese, Rachel Deahl, Dick Donahue, Louisa Ermelino, Lynn Garrett, Sarah F. Gold, Jim Milliot, Calvin Reid, Diane Roback, Mark Rotella, Parul Seghal, John A. Sellers CONTRIBUTING WRITERS Gwenda Bond, Natalie Danford, Lucinda Dyer, Karen Jones, Hilary S. Kayle, Bridget Kinsella, Claire Kirch, Sally Lodge, Suzanne Mantell, Shannon Maughan, Diane Patrick, Judith Rosen, Marc Schultz, Wendy Werris, Ada Price DIRECTOR OF DIGITAL Craig Teicher PRODUCTION MANAGER Catherine Fick, Kady Francesconi TECHNOLOGY MANAGER Milan Patel PUBLISHER Cevin Bryerman ASSOCIATE PUBLISHER, SHOW DAILY Joseph Murray

BookExpo America is owned by Reed Exhibitions and any of its marks used herein are used under license from Reed Exhibitions.

www.bookexpoamerica.com

PHOTO: © FIROOZ ZAHEDI

PHOTO: © FIROOZ ZAHEDI COME MEET OUR AUTHORS THE RANDOM HOUSE PUBLISHING GROUP TUESDAY 5/24 ON

COME MEET OUR AUTHORS

THE RANDOM HOUSE PUBLISHING GROUP

TUESDAY 5/24

ON SALE MAY 31

RANDOM HOUSE PUBLISHING GROUP TUESDAY 5/24 ON SALE MAY 31 PHOTO: © PATRICIA WILLIAMS Signing 9:30
PHOTO: © PATRICIA WILLIAMS
PHOTO: © PATRICIA WILLIAMS

Signing

9:30 AM

RH Booth

# 4420

PHOTO: © PATRICIA WILLIAMS Signing 9:30 AM RH Booth # 4420 ON SALE OCTOBER 4 PHOTO:

ON SALE OCTOBER 4

WILLIAMS Signing 9:30 AM RH Booth # 4420 ON SALE OCTOBER 4 PHOTO: © PHIL BRAY-MIRAMAX
PHOTO: © PHIL BRAY-MIRAMAX FILMS
PHOTO: © PHIL BRAY-MIRAMAX FILMS

Uptown Stage Event & Signing 10:00 AM

Interviewed by

Jon Meacham

Signing

& Signing 10:00 AM Interviewed by Jon Meacham Signing 1:30 PM RH Booth # 4420 ON

1:30 PM

RH Booth # 4420

ON SALE JUNE 21

Jon Meacham Signing 1:30 PM RH Booth # 4420 ON SALE JUNE 21 ON SALE AUGUST

ON SALE AUGUST 23

1:30 PM RH Booth # 4420 ON SALE JUNE 21 ON SALE AUGUST 23 PHOTO: ©
PHOTO: © ALISON ROSA
PHOTO: © ALISON ROSA

Signing

10:00 AM

PHOTO: © INFINITYPORTRAITDESIGN.COM
PHOTO: © INFINITYPORTRAITDESIGN.COM

Signing

11:30 AM

RH Booth

# 4420

Ticketed

Autographing,

Table 17

11:30 AM RH Booth # 4420 Ticketed Autographing, Table 17 WEDNESDAY 5/25 THURSDAY 5/26 ON SALE

WEDNESDAY 5/25

THURSDAY 5/26

ON SALE SEPTEMBER 13

Table 17 WEDNESDAY 5/25 THURSDAY 5/26 ON SALE SEPTEMBER 13 ON SALE JULY 26 ON SALE

ON SALE JULY 26

5/25 THURSDAY 5/26 ON SALE SEPTEMBER 13 ON SALE JULY 26 ON SALE AUGUST 9 PHOTO:

ON SALE AUGUST 9

5/26 ON SALE SEPTEMBER 13 ON SALE JULY 26 ON SALE AUGUST 9 PHOTO: © DON
PHOTO: © DON PERDUE
PHOTO: © DON PERDUE

Signing

3:00 PM

Ticketed

Autographing,

PHOTO: © JERRY BAUER
PHOTO: © JERRY BAUER

Signing

10:30 AM

RH Booth

# 4420

PHOTO: © BRIGITTE LACOMBE
PHOTO: © BRIGITTE LACOMBE

Uptown

Stage Event

& Signing

PHOTO: © BRIGITTE LACOMBE Uptown Stage Event & Signing 1:30 PM Table 14 The Random House

1:30 PM

Table 14

LACOMBE Uptown Stage Event & Signing 1:30 PM Table 14 The Random House Publishing Group BOOTH

The Random House Publishing Group

BOOTH #4420

www.AtRandom.com

4 BEA SHOW DAILY DAY 1

P U B L I S H E R S

4 BEA SHOW DAILY ■ DAY 1 P U B L I S H E R

WE EKLY

TUESDAY, MAY 24, 2011

It’s All About Community

The title of Monday morning’s first session for the Day of Education’s children’s edition was “Mind Share into Market Share”—a theme that carried over into the rest of the day’s sessions, as booksellers first brainstormed how to more effectively use their expertise to increase sales in general, and then how to best reach teen readers who have come of age in the digital era. Both the “Mind Share into Market Share” session and the final session, “The Digital Market and YA” kicked off with Kristen McLean—a special consultant for the American Booksellers Association’s ABC Children’s Group, and former executive director of the Association of Booksellers for Children— introducing findings about consumer buying habits gleaned from the fall 2010 ABC/Bowker PubTrack survey of 1,500 consumers of children’s books. “People come into stores, browse, ask advice, and then leave the store, and buy books somewhere else,” McLean told a crowd of about 70 booksellers. “How can booksellers turn mind

share (advice) into market share (purchases)?” Remember, she told the booksellers, they are selling “the experience of discovery.” “Don’t be afraid to pluck the heartstrings of customers,” she said. “Start with ‘why,’ ” she added, referring to marketing consultant Simon Sinek’s Golden Circle model for inspiring people and organizations. Urging booksellers to better articulate their core values as a

means of driving sales, McLean led

 

store to everyone who enters, whether or not they make a purchase. And both booksellers emphasized the importance of providing advice on new “must-reads” they’ve discovered that customers would not otherwise hear about.

importance of providing advice on new “must-reads” they’ve discovered that customers would not otherwise hear about.

They also both described how to draw in new customers by holding author events. “It’s the easiest way to bring people in,” Capriola said. During the afternoon session, McLean and her three panelists— Scholastic editorial director David Levithan; bookseller Meghan D. Goel, the children’s book buyer at Austin’s BookPeople; and Figment. com founder Jacob Lewis—delved into the psychology of YA readers. McLean explained that 39% of teens read books for pleasure, and 58% of them use social media. Contrary to popular mythology, 35% of teens prefer print books to e-readers. While teens are admittedly tech-savvy, they value both content and community. Use technology to energize teens, Levithan urged. “Get everybody

It was all things E for (l. to r.) Meghan Dietsche Goel of BookPeople, Jacob Lewis of Figment, David Levithan of Scholastic, and moderator Kristin McLean at the Digital Market and YA Audience Panel.

a

q&a about the nuts-and-bolts of

together from the start with a call to action,” he said, for example, by bringing the author to any bookstore selling 100 copies of a book in advance. Teens are “social animals,” Goel noted. “If they’re into something, they can’t get enough of it.” It’s a matter of harnessing that enthusiasm and starting a dialogue with teens on their own terms. “It’s not about the device,” McLean concluded. “It’s about the power of the device to let us be in the world more, to connect.”

—Claire Kirch

how to best communicate their “why” to customers with booksellers Diane Capriola of Little

Shop of Stories in Decatur, Ga., and Valerie Koehler of the Blue Willow Bookshop in Houston. “Take what you do and just push

it

a little,” McLean said. “Look for

things you are doing already to better articulate that ‘why.’ ” For instance, Koehler said, Blue Willow provides free gift wrap, with wrapping paper emblazoned with the store’s logo. Capriola hands out promotional materials about the

PubMatch’sBEADebut

PubMatch’sBEADebut Kicking back with a cold one after a

Kicking back with a cold one after a

PubMatch, the book publishing por- tal and rights database jointly owned by Publishers Weekly and Combined Book Exhibit, continues to add part- ners and members. Earlier this spring, Lee’s Literary Agency signed on as an Asian affiliate, and Edelweiss, which powered the revamped PW Announcements issue, is now also working on the service. The agreements position the site to dramatically increase its global membership and become the leading Web site for multilingual rights infor- mation around the world. “For the first time, the global rights market will have a home where all comers can communicate, find out what rights are for sale, and find out what rights are being offered via cus- tom catalogues,” says PW president George Slowik Jr. “PubMatch opens the territory to include foreign letter- sets and possibilities for online rights communication that did not exist before. ” Jon Malinowski, president of the Combined Book Exhibit, who launched PubMatch in 2008, says the goal of PubMatch “is to be a global rights resource, and to that end we are reaching out to the worldwide book publishing industry.” PubMatch, Malinowski notes, is aimed at pub- lishers, authors, agents/agencies, and others “who are looking to share their titles and available rights with potential business partners around the world.” PubMatch currently has tools in place allowing users to add titles with cover images, sample pages, and of course available rights to their profile; create printable and virtual rights catalogues; search the network for partners across the

world dealing in their genre or area of choice; upload information en masse via PubMatch’s own template or using ONIX; control their privacy settings; and more, all in hopes of finding an appropriate rights part- ner. Earlier this month, PubMatch launched its subscription packages, ranging from a simple free version to an intensive full-company profile for up to five people under one umbrella. The benefit of the move is to be able to constantly add new features, along with new affiliates. PubMatch’s first premiere Asian affiliate is Naoko Lee, head of the Taiwan-based Lee’s Literary Agency. In addition to English, PubMatch is to be offered initially in three other lan- guages—Chinese (traditional and simplified), Japanese, and Korean— and will provide a custom registra- tion portal for Lee’s database of 25,000 Asian publishing insiders. More lan- guages are to be added as new affili- ates sign on. Lee will maintain a PubMatch office in Taiwan as well. “There are a lot of language boundar- ies between every country in Asia, with different written characters and symbols that cannot be represented in other alphabets. PubMatch is a great solution to build a gate for Easterners and Westerners to con- nect effectively,” says Lee. Currently, the membership of PubMatch is approximately 2,500, and Malinowski and Slowik expect that number to climb to at least 10,000 by the end of 2012. The portal site will be partially supported by advertising. Publishers Weekly was a natural fit as an equal PubMatch partner.” More information about PubMatch is avail- able at the PW booth (4234).

long day of setup: Jill Maxick and Lynn Pasquale of Prometheus Books.

Margaret Atwood at Monday’s closing Day of Education session: “booksellers provide the gateway for new work.”

session: “booksellers provide the gateway for new work.” © P hoto C redit At Monday’s packed

© Photo Credit

At Monday’s packed BEA Editor’s Buzz Forum (top), Little, Brown publisher Michael Pietsch—who’s already having a pretty good year— praised Chad Harbach’s upcoming first novel, The Art of Fielding. For a full buzz panel report, see tomorrow’s Show Daily.

www.bookexpoamerica.com

TUESDAY, MAY 24, 2011

P U B L I S H E R S

TUESDAY, MAY 24 , 2011 P U B L I S H E R S WE

WE EKLY

BEA SHOW DAILY DAY 1

5

A New Digital Partnership Day of Ed: Imagine As publishers look for ways to streamline
A New Digital
Partnership
Day of Ed: Imagine
As publishers look for ways to
streamline the production
process, the Perseus Books Group
has entered into an agreement
with Quark to implement a new
publishing software system for
creating both print and digital
books. The new software system
will give Perseus the ability to
create a single-source document
that can be delivered across
multiple types of media. The
original book file is created in an
e-book compatible format that can
be exported to the Web, social
media, and mobile devices without
the need for further conversion.
“This is something we have been
working on for some time now,” says
David Steinberger, CEO of Perseus.
The publisher will use the new
system for its own titles, but will also
offer it to its distribution clients
through its Constellation service.
Steinberger expects to implement
Quark into Perseus’s workflow in
the third quarter and have it
available for distribution clients in
the fourth quarter. —Jim Milliot
“These are really interesting,
challenging times. And there are
distinct opportunities,” said Becky
Anderson, co-owner of Anderson’s
Book Shop in Naperville, Ill., at the
opening session of the American
Booksellers Association Day of
Education, which marked her first
official appearance as newly elected
president of ABA.
The changes that she was referring
to were visible throughout the day,
from the attendees—who include
Brad Graham, the about-to-be new
owner of Politics and Prose
Bookstore in Washington, D.C., and
Jacqueline Kellachan, who
purchased the Golden Notebook in
Woodstock, N.Y., last fall—to the
panels themselves. In the
“Reimagining Your Store” panel,
moderator and ABA COO Len
Vlahos said, “E-books are going to
change what we physically do in our
bookstores.” A number of
booksellers, like panelist Chuck
Robinson, owner of Village Books in
Bellingham, Wash., have already
made changes. In his case they
include adding the equivalent of an
Apple genius bar through an
arrangement with an independent
dealer, so that he can sell iPads and
open the discussion on e-books in his
store.
But it’s not just e-books. The
Borders bankruptcy and the closing
of more than 200 stores has led ABA
to collaborate with Ingram on a
project, which is about to be officially
announced, to increase the presence
of bricks-and-mortar stores in these
areas through a complete package
aimed at ABA members and
potential ones. Even the journals
handed out to booksellers spoke of
change. They were printed on the
Espresso Book Machine newly
installed at McNally Jackson in New
York City. The ABA has just
partnered with Espresso makers On
Demand Books to get the machines
to more booksellers around the
country.
At the plenary session,
Christopher Zane, president of
Zane’s Cycles and author of
Reinventing the Wheel, challenged
booksellers to take service to a new
level. To make his point, he handed a
plastic cup filled with change to
booksellers in the first few rows to
show how they self-select, often
taking only one. For Zane, who grew
store sales from $56,000 in 1981 to $21
million today, it’s all about looking at
each person who walks in the door as
a lifetime customer, one whose value
far exceeds the cost of a new bike.
And to get that he offers lifetime free
service, parts, and warranty. “Our
value of a lifetime customer is
$12,500,” he said. By contrast, the
lifetime value to a pizzeria is $25,000;
to Tropicana orange juice, $32,500.
He encouraged booksellers, “Do the
math and figure out what a book
consumer spends so your employee
will know how much value a
customer has beyond a $7.99
paperback.”
Of course, there is a flip side to the
changes that the book and book
industry are undergoing, as writer
Margaret Atwood pointed out in the
closing session. In a talk that was at
once rambling, dead on, and
wickedly funny, Atwood, who claims
to be “the only person you’ve ever
met who has read all the Conan the
Conqueror books,” took on the idea
that there is anything new, except
possibly the machine for remote
e-book signings, with which she is
connected (on display at booth 4338).
After explaining why she had set
aside three perfectly good talks, all
illustrated on punch cards circa the
1950s, about, for example, “the book
still afloat,” she said, “I decided to
talk about what’s in the future. You
can say anything you like about it,
because it hasn’t happened yet,
unless you give a date.” Will the book
disappear? No. Will the transmission
stream change? Yes. Should
traditional booksellers flourish? Yes.
“They provide the gateway for new
work. They provide serendipity for
readers. They provide the filter,” said
Atwood.
Her one proviso had nothing to do
with the mode of transmission,
e-books or, in her illustration, two tin
cans: “All of this depends on the
persistence of reading.” Booksellers
responded with an emphatic yes to
reading, and to Atwood, with a
standing ovation.
—Judith Rosen
The Remainders Pavilion (below): Paul
Nuhn from Daedalus talks turkey with
Carol Wichman of Old Books and Wine
in Fredericksburg, Tex.
Publishers at Great Debate
Richard Nash, who recently launched his Red
Lemonade community site, begged to differ at
Monday’s IDPF session.
On Sunday, the “Great Debate”
featured a provocative statement for
discussion: “Authors and readers are
all that matter. Publishers will soon
be irrelevant.”
Audience members were invited to
vote before and after the debate.
Only a portion of the audience voted
before the debate, 57 favoring
publishers, 18 against, with 8
undecided. It bears mention that the
audience itself consisted mostly of
publishers.
Arguing against publishers were
Daphne Kis of SheWrites.com and
Mark Coker, founder of Smashwords,
while Richard Nash, founder of
Cursor, and Rudy Shur of Square
One Publishers argued in support of
publishers. Susan Danziger, CEO of
DailyLit, and Michael Healy,
executive director of the Book Rights
Registry, moderated.
Kis voted against publishers, argu-
ing that readers and writers have
always been the sole reason for pub-
lishing, starting long before today’s
power shift. She explained why
authors and not publishers are ulti-
mately responsible for cultivating
audiences, in spite of the uneven
quality too often observed in self-pub-
lished books. Traditional publishing
“is a broken business model,” she
added in the post-debate q&a.
Shur disagreed, arguing that POD
service companies are not
publishers, but merely printers that
offer order fulfillment in addition to
continued on page 8

BEA’s first bubble boy? No, that’s Jason Wells of Abrams, setting up the Wimpy Kid 6 snow globe.

www.bookexpoamerica.com

6 BEA SHOW DAILY DAY 1

P U B L I S H E R S

6 BEA SHOW DAILY ■ DAY 1 P U B L I S H E R

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TUESDAY, MAY 24, 2011

Hyperion’s Plans For the Next 20

In only 20 years, Hyperion has evolved from a small print-book publisher into a digital publisher for the 21st century. Just last month, it published an original e-book, A Modern Fairy Tale, about the marriage of Prince William and Kate Middleton. Hyperion hopes to break new ground with this enhanced e-book, which is pushing the boundaries of what today’s readers can expect from the publishing world. Bestselling author Jane Green wrote a book embedded with archival ABC video news material. Hyperion president and publisher Ellen Archer tells Show Daily, “We are uniquely positioned to develop franchises across the Disney/ABC television group because we sit in that unit of the company. We can create digital imprints that leverage the assets of this incredible portfolio— whether it’s ABC entertainment or ABC News or ABC Daytime.” One example of this special synergy is a partnership with ABC Entertainment’s TV show Castle, which features a thriller writer

TV show Castle , which features a thriller writer Ellen Archer we printed about 25,000 copies

Ellen Archer

we printed about 25,000 copies of Heat Wave. The show aired with a 45-minute publication party for the book, and sales skyrocketed!” Referring to the e-book transition, Archer says, “All of us have been affected by a changing landscape. Yet the print book business is still very much driving most of our business.” Hyperion has decided to experiment with print and e-book bundles to see if people will want one book for the shelf and one for the reading device. Looking back over the past two decades, Archer is proud of the wide range of books the company

has turned into bestsellers. She notes, “Inspiration is one of the categories we’ve been very successful with. The last three books we published with Mitch Albom, for example—Have a Little Faith, For One More Day, and The

Five People You Meet in Heaven— have sold close to 15 million copies.” Archer has a special feeling for the company’s Voice imprint, which she developed four years ago. “It was around the time of my 40th birthday,”

she says. “I wanted to focus on a collection of books in fiction and nonfiction that were inspiring and that talked about the many colorful journeys that women in midlife have taken.” One of Voice’s current bestsellers is a collection of Caroline Kennedy’s favorite poems, She Walks in Beauty: A Woman’s Journey Through Poems. At BEA, Hyperion is promoting what

it sees as its biggest book of the fall season, Jacqueline Kennedy: Historic Conversations on Life with John F. Kennedy, which features seven hours of interviews that she did with Arthur Schlesinger

Jr. several months after her husband’s assassination. Kennedy had asked that the material be sealed until the 50th anniversary of her husband’s inauguration year. The publication on September 26,

named Richard Castle. The show’s writer contacted Archer in the spring of 2009 with the idea

that since the program features a thriller writer, it might be

a good idea for Hyperion to publish

the character’s books. Because no one knew if the show would be picked up in the fall, Hyperion decided to publish chapters serially in partnership with the ABC digital group when the show was in summer reruns. The number of downloads grew week to week, and then Hyperion learned the show was greenlighted for the fall. “We decided to give away half of

the book digitally and then leave it at

a cliffhanger,” Archer says. “But in

order to read the rest, you’d have to

buy the hardcover. We went to our retail partners, and they all shook their heads and said, ‘Who’s going to buy this book?’ We couldn’t convince them that we were seeing this digital interest and that the program would integrate the book into the show. So

that the program would integrate the book into the show. So 2011 will coincide with an
that the program would integrate the book into the show. So 2011 will coincide with an
that the program would integrate the book into the show. So 2011 will coincide with an

2011 will coincide with an ABC news special. To celebrate Hyperion’s 20th

anniversary, go to booth 3324 and get the Hyperion-sponsored official BEA

show bag.

—Hilary S. Kayle

Tennis Fun for Everyone! New release: Strings and Grips August 1, by 2011 Desmond McLennon
Tennis
Fun for
Everyone!
New
release:
Strings
and Grips
August 1,
by
2011
Desmond McLennon II
Illustrated by Andre Short II
PHONE: 416 619 5309
Visit Stringsngrips.com for more information.
EMAIL: info@excelovate.com
WEB: www.excelovate.com/publishing
• FREE Tennis Scholarships
Strings and Grips ISBN: 978-0-9812114-1-1
• FREE iPad Giveaways (Daily Raffle - Booth #2865)

www.bookexpoamerica.com

ONE NIGHT ONLY! RICK RIORDAN AND JAMES PATTERSON LIVE at Alice Tully Hall, Lincoln Center

ONE NIGHT ONLY!

RICK RIORDAN AND JAMES PATTERSON
RICK RIORDAN AND
JAMES PATTERSON

LIVE

ONE NIGHT ONLY! RICK RIORDAN AND JAMES PATTERSON LIVE at Alice Tully Hall, Lincoln Center #1
at Alice Tully Hall, Lincoln Center #1 bestselling author Maximum Ride, Witch Daniel and Middle
at Alice Tully Hall, Lincoln Center
#1
bestselling
author
Maximum
Ride,
Witch
Daniel
and
Middle
& X, of School: Wizard,
#1
The
Worst
Years
author
of
of
My
Life
Percy
Jackson,
The
Kane
and Chronicles, bestselling
Heroes
of
Olympus
Hosted by
Today show’s Al Roker

Wednesday, May 25 th

6:30 pm (Doors open at 6:00 pm)

Thank you to RICK RIORDAN and JAMES PATTERSON for bringing the excitement of reading directly to hundreds of New York metro kids and readers of all ages.

to hundreds of New York metro kids and readers of all ages. * All ticket sale

* All ticket sale proceeds will go to First Book. Little, Brown Books for Young Readers and Disney Publishing Worldwide will also donate one book to First Book for every ticket sold.

8 BEA SHOW DAILY DAY 1

P U B L I S H E R S

8 BEA SHOW DAILY ■ DAY 1 P U B L I S H E R

WE EKLY

TUESDAY, MAY 24, 2011

WHAT MAKES GUYS READ?
WHAT MAKES
GUYS READ?

Get in on a discussion about publishing, bookselling, and hooking young boys on reading with these contributors to the GUYS READ series (and certi ed experts on all things “guy”):

JON SCIESZKA MAC BARNETT EOIN COLFER MATT DE LA PEÑA JACK GANTOS JARRETT J. KROSOCZKA

printing. Publishers, he continued, take control of quality, and a handful of them still control most books sales, both in print and digital form. Coker countered with a lyric from a song: “a message of hope for those who will listen, and a warning for those who will not.” He argued that authors and publishers have inherently contrary interests, and that writers are now winning a battle that has been waged for centuries. Slamming inefficient and inequitable traditional publishing conventions, he predicted the downfall of big publishers—except those who embrace a completely new paradigm

for publishing in the 21st century. Nash closed in favor of publishers, citing 18 million creative writers today who want to reach the 65 million consumers who spend five hours a week reading. He concluded that publishers are the essential link between readers and writers, especially independent publishers. Not surprisingly, in the postdebate

balloting (with a larger portion of the audience participating), the publishers in the audience voted for themselves again—but in smaller proportion: 68 voted for publishers; 33 voted against publishers; 9 were

undecided.

—Danny O. Snow

DIY Up, but Not Yet Overtaking

In the weekend runup to the official beginning of BEA today, the Javits Center was home to the second DIY conference on Saturday and the “Great Debate” Sunday, part of the Independent Book Publishers Association’s Publishing University. Attendance at the DIY conference was up slightly from 2010, approaching 300 registrations, according to conference organizers. More than a dozen presentations by experts in various aspects of self-publishing were offered. Mainstream publishing veteran Alan Rinzler of John Wiley & Sons set the tone in his keynote with his conviction that there has been a true shift of power in the book world in 2010 and 2011, and that “this is the best time for writers” in history, although not without pitfalls. Leading service providers to the booming DIY market, such as Amazon (with its CreateSpace and Kindle Direct units), Barnes & Noble’s new PubIt service, Lulu. com, and others that cater to writers who self-publish, had a strong presence. Following its May 19 announcement that e-books outsold their printed counterparts in April 2011, Amazon showcased two successful DIY authors. B.V. Larson and Ray Sabini shared savvy tips and tricks for attracting readers and ways to wring more revenue from self-published books, in both printed and digital form. Two common threads among many presentations were the growing role of the author as book publicist, and the use of online social networking media as tools to achieve the publicity needed for success. Several panelists stressed the necessity of almost daily online activity on a diversity of platforms such as Facebook, Goodreads, Shelfari, Twitter, and even YouTube, as well as relentless blogging, outreach by e-mail, utilizing search engines, and getting reviews. In her panel on “Twitter for DIY Authors,” Kathleen Matthews Schmidt, of

KMSPR, opines that some writers can cultivate a burgeoning following by sending “only” 10 to 20 tweets per day. Success stories abounded, though many involved considerable technical expertise and dogged persistence—qualities sometimes rare among writers who publish their own books. For example, in his informative panel, “Building Community,” Dan Blank, of We Grow Media, advocated devoting two to three years for social networking before and after publication of a book. “Build a career, don’t just publish a book,” he said. Some other panels oversimplified the tough realities of what it takes to successfully develop a grassroots readership today, or suggested that there are easy ways for writers to attract mainstream publishers. While some presentations were geared for newcomers to the book world, and therefore elementary by design, others raised issues of equal interest to seasoned professionals. One standout was the “Emerging DIY Opportunities” panel by longtime publishing industry futurist Richard Nash of Cursor and his new redlemona.de book community. Nash holds that while the production side of book publishing has changed, the consumption side (that is, discoverability, or how writers reach readers) remains daunting for both authors and publishers. He delivered an overview of factors that are now changing the book world, peppered with caustic wit. “Mainstream publishers still have some advantages, such as the ability to get books into bookstores,” he said, adding “Bookstores are places where people who like to read books are known to be found.” Overall, this year’s DIY conference reinforced a growing sense among industry observers that self-publishing has become a permanent part of the publishing

landscape. —Danny O. Snow

THIS MORNING! GUYS READ Panel Discussion Midtown Stage Tuesday, May 24 th 11:00 AM –
THIS MORNING!
GUYS READ
Panel Discussion
Midtown Stage
Tuesday, May 24 th
11:00 AM – 11:30 AM
BUT FIRST!
GUYS READ: THRILLER
ARC Signing
with Jon Scieszka, Matt de la Peña,
and Jarrett J. Krosoczka
TICKETED EVENT
Autographing Area, Table 15
Tuesday, May 24 th
9:30 AM – 10:30 AM
THE GUYS READ LIBRARY
OF GREAT READING
Available now
Coming
September 20, 2011
Follow us on Twitter @WaldenPondPress
www.walden.com
www.harpercollinschildrens.com

www.bookexpoamerica.com

Visit the Harlequin booth and meet your favorite authors! Tuesday, May 24 • Booth 4638
Visit the Harlequin booth and meet your favorite authors! Tuesday, May 24 • Booth 4638

Visit the Harlequin booth and meet your favorite authors!

Tuesday, May 24 • Booth 4638

IN-BOOTH SIGNINGS

Time

Event

Author

Title

10:00-10:45 am

Linda Lael Miller Hour

Linda Lael Miller

A Creed in Stone Creek

11:00-11:45 am

Paranormal Hour

Heather Graham Laura Anne Gilman Stephanie Chong Sophie Littlefield Rachel Vincent Amanda Stevens Gena Showalter

Phantom Evil Pack of Lies Where Demons Fear to Tread Aftertime Blood Bound The Restorer The Darkest Secret

12:00-12:45 pm

Harlequin Young Adult

Celeste O. Norfleet Artist Arthur Earl Sewell Rachel Vincent Cara Lynn Shultz

Getting Played Mystify Myself and I If I Die Spellbound

1:00-1:45 pm

Series

Gena Showalter Kathleen O’Reilly Michelle Willingham B.J. Daniels Arlene James Tracy Kelleher Kate Hewitt

Lord of the Vampires Just Surrender Claimed by the Highland Warrior Branded An Unlikely Match Family Be Mine The Undoing of de Luca

2:00-2:45 pm

Kimani

Gwynne Forster Rochelle Alers Gwyneth Bolton Celeste O. Norfleet A.C. Arthur Adrianne Byrd

Passion’s Price Sweet Persuasions At First Kiss Come Away with Me Summer Heat My Only Desire

At First Kiss Come Away with Me Summer Heat My Only Desire OFFICIAL BEA AUTHOR AUTOGRAPH

OFFICIAL BEA AUTHOR AUTOGRAPH SESSIONS

Time

Table

Author

Title

9:30-10:30 am

21

Kristan Higgins

Until There Was You

10:00-11:00 am

22

Andrea Kane

The Girl Who Disappeared Twice

10:30-11:30 pm

21

Lori Foster

Trace of Fever

11:00-12:00 pm

22

Susan Mallery

Only Mine

11:30-12:30 pm

19

Rochelle Alers

Butterfly

11:30-12:30 pm

21

Rebecca Coleman

The Kingdom of Childhood

1:00-2:00 pm

22

Heather Graham

Heart of Evil

of Childhood 1:00-2:00 pm 22 Heather Graham Heart of Evil www.Harlequin.com • www.HarlequinforLibraries.com
of Childhood 1:00-2:00 pm 22 Heather Graham Heart of Evil www.Harlequin.com • www.HarlequinforLibraries.com

www.Harlequin.com • www.HarlequinforLibraries.com

10

BEA SHOW DAILY DAY 1

P U B L I S H E R S

10 BEA SHOW DAILY ■ DAY 1 P U B L I S H E R

WE EKLY

TUESDAY, MAY 24, 2011

Hal Leonard Rocks

“At the Hal Leonard Publishing Group,” enthuses group publisher John Cerullo, “all we do is performing artist books. So between our five imprints, every time BEA comes around, we try to find a way to make some noise!” The publisher is most excited about this morning’s author, John Jacobson, who will be in its booth (4374) at 10 a.m. to sign glossies of his book/video—Double Dreams:

Living a Life of Glee, Harmony, and Oh, Yes… Jazz Hands!/Double Dream Hands: Songs for Fun and Fitness. A huge sensation in the

Hands: Songs for Fun and Fitness . A huge sensation in the with Bob Thompson and
Hands: Songs for Fun and Fitness . A huge sensation in the with Bob Thompson and

with Bob Thompson and Dave Gluck. Williams is a classically trained guitarist as well as a former baseball star. Backbeat Books is celebrating Bob Dylan’s 70th birthday today with the release of No Direction Home by Robert Shelton (see p. 12). And this evening, Sheri Sanders, author of Rock the

Glee community. his videos have been parodied by Justin Bieber, performed on the Ellen DeGeneres show, and featured on new Sprint commercials. Also, on display at the booth (4374) is a one-of-a-kind guitar from the Fender Custom Shop,

a tie-in to The Dream Factory:

Fender Custom Shop by guitar expert Tom Wheeler. Not that you’ll be able to play it. “It’s worth thousands and thousands of dollars, so of course it will be in a glass case,” Cerullo warns. A 32-page sample of the book, to be

published in September, will be available. Booth visitors can enter to win an autographed copy of former New York Yankee Bernie Williams’s book, Rhythms of the Game: The Link Between Musical and Athletic Performance (July), which he wrote

Audition: How to Prepare for and Get Cast in Rock Musicals, is throwing a book launch concert at 8 p.m. at New World Stages at 340 W. 50th St.; admission is $20, with all proceeds going to ASTEP (Artists Striving to End Poverty). Meet the author after the concert or at the booth on

Thursday, 10–11 a.m.

Includes A Write • Your • Own Book Draw! Doodle! Includes AA WriteWrite •• YourYour
Includes
A Write
• Your •
Own
Book
Draw!
Doodle!
Includes
AA WriteWrite •• YourYour ••• OwnOwnOwn
PetPetPet DiaryDiaiaryryy
of
Ba a
B B
sed on
s e d o n aa True
Tr r u e sTssTooo ryryry
Read!
Create!
a
at booth # 4427

—Diane Patrick

Faith’s Role in Animal Needs

Coming to BEA always means a chance to pick up a little surprise (a signed book or maybe a tote bag) for that special someone at home. This year, thanks to Baylor University Press, you’ll be able to tuck a treat in your luggage for a beloved four-legged member of the family. Bags of tasty dog biscuits will be given away today at Baylor’s booth (4960) to celebrate Laura

Hobgood-Osters The Friends We Keep:

Unleashing Christianity’s Compassion for Animals.

Hobgood-Oster, a professor of religion and environmental studies at Southwestern University (and

dog rescue volunteer), believes, “We rarely, if ever, consider the impact of our religious beliefs on animals, or the impact of animals on our religions.” In The Friends We Keep, she examines the different roles and uses of animals—as pets, as food sources, in sport or entertainment, and as co-inhabitants of this planet—and looks at ways individual Christians and faith communities can respond to the needs of animals in jeopardy. Featured in the Humane Society of the United States’ documentary Eating Mercifully, Hobgood-Oster is also a fierce opponent of factory farming. “When tens of billions of animals suffer cruel deaths annually and only after living painful and distressed lives, it is an imperative for Christians to refuse to participate in the system.” Hobgood-Oster will be signing

copies of The Friends We Keep today,

11 a.m.–1 p.m., at the Baylor Press booth, and at Table 25 in the autograph area, 2– 2:30 p.m.

—Lucinda Dyer

at the Baylor Press booth, and at Table 25 in the autograph area, 2– 2:30 p.m.

www.bookexpoamerica.com

Great reasons to visit Grand Central Publishing

Meet DAVID BALDACCI SIGNING Tuesday, May 24th 11 am –12 pm Travis Riggs Creative Edge
Meet
DAVID
BALDACCI
SIGNING
Tuesday,
May 24th
11 am –12 pm
Travis Riggs Creative Edge Studio Inc.
Meet JIMMY FALLON SIGNING Wednesday, May 25th 10 am –11 am
Meet
JIMMY
FALLON
SIGNING
Wednesday,
May 25th
10 am –11 am
JIMMY FALLON SIGNING Wednesday, May 25th 10 am –11 am Watch Late Night with Jimmy Fallon
JIMMY FALLON SIGNING Wednesday, May 25th 10 am –11 am Watch Late Night with Jimmy Fallon

Watch Late Night with Jimmy Fallon weeknights 12:35/11:35c

Late Night with Jimmy Fallon is a copyright of NBC Studios, Inc. Licensed by NBCUniversal Television Consumer Products Group 2011. All Rights Reserved.

NBC/Virginia Sherwood

Group 2011. All Rights Reserved. NBC/Virginia Sherwood Meet MIChAeL MOOre Wednesday, May 25th 12 pm –12:30

Meet

MIChAeL

MOOre

Wednesday, May 25th 12 pm –12:30 pm

Meet MIChAeL MOOre Wednesday, May 25th 12 pm –12:30 pm Wednesday, May 25th, from 4 pm-5

Wednesday, May 25th, from 4 pm-5 pm.

Get a free ARC of Adrenaline by Jeff Abbott and a high-octane cocktail recipe inspired by this summer’s most anticipated thriller!

Booth #3620

recipe inspired by this summer’s most anticipated thriller! Booth #3620 Hachette Book Group www.hachettebookgroup.com

Hachette Book Group www.hachettebookgroup.com

12

BEA SHOW DAILY DAY 1

P U B L I S H E R S

12 BEA SHOW DAILY ■ DAY 1 P U B L I S H E R

WE EKLY

TUESDAY, MAY 24, 2011

Happy Birthday, Dylan Today is Bob Dylan’s 70th birthday. Although he won’t be partying at

Happy Birthday, Dylan

Today is Bob Dylan’s 70th birthday. Although he won’t be partying at BEA, a couple of publishers are

celebrating his big day. Tonight, to celebrate both the birthday and June Skinner Sawyers’s book Bob Dylan: New York, Roaring Forties Press and club 116 invite BEA attendees and exhibitors to the former Gaslight Cafe, at 116 Macdougal St. in Greenwich Village, where Dylan first played such songs as “A Hard Rain’s A-Gonna Fall.” Previously known as the Alibi Lounge, the brand-new space is known simply as 116; the venue will host the party for BEA-ers, 5–8 p.m. The book, whose author is a Chicago journalist, explores 50 landmarks from Dylan’s life in New York, from the Chelsea Hotel to Studio A, from Carnegie Hall to the Gaslight Cafe. But how was the publisher able to snag such a cool location for tonight’s party? “June wrote a piece about the book in the Chicago Tribune,” explains Roaring Forties publisher Deirdre Greene, “and the former Gaslight had just been purchased by new owners, who want to make the space a hangout

for artists, writers, and musicians. The publicist for the venue contacted June, and June sent her to me. I told the publicist that she should capitalize on BEA, and she hadn’t known what BEA was.” The party will feature two drinks for the price of one. Stop by the IPG booth (2738) to pick up a ticket, or head down to the Village and show your badge at the door. After 8 p.m., the bar will be open to the public. Another Dylan celebration is from Backbeat Books, which is marking the birthday by releasing the restored edition of No Direction Home by Robert Shelton, edited by Elizabeth Thomson and Patrick Humphries. This edition aims to adhere more closely to what the author intended by restoring some 20,000 words from Shelton’s original text, and Elizabeth Thomson will be signing copies of the book in the autograph area today at 1:30 p.m.

—Diane Patrick

Pushing the Digital Envelope

That e-books just don’t match the design experience of their dead tree counterparts is still a common complaint—especially for graphics- intensive formats like children’s picture books or coffee-table tomes. But Trailer Park Publishing— launched in January—hopes to change that. “First and foremost, we’re focusing on direct conversion,” says Scott Tobin, creative director of product development. “We are taking a real, physical book and placing it into a digital space so that it preserves the typography, typesetting, design.” The Trailer Park Publishing team is attending BEA to meet with publishers, authors, and others. Team members will have iPads handy to show demos of their e-book titles and apps. The team also attended this year’s London Book Fair, where they garnered new business in categories across the board, from children’s, culinary, and comic book properties to nonfiction, lifestyle, and various other fiction categories. In fact, the new division has already established relationships with many publishers, transforming some 200 titles to date into fixed- layout format e-books available via Apple’s iBooks store. The fixed- layout process means the e-book mirrors the printed version and supports full-page illustrations. As

an Apple preferred vendor, the company is able to drive the development of new features for the iBooks application. “We’ve become a slight extension of Apple,” Tobin says, but notes they are also working with other major players on the e-book scene as well. In addition to e-book conversion, the publishing division also has an entire team devoted to developing apps and interactive content for publishers. It benefits in this area from the experience of parent company Trailer Park, a leading entertainment marketing agent that serves every part of the industry. The most exciting projects to Tobin so far have been in the children’s books arena, which he calls “a designer’s dream.” He sees many possibilities ahead for not just making sure the fixed-format versions offer children the same experience as the physical ones, but for adding new features such as animation that truly make the books come alive. Tobin likens the e-pub format to newsprint—basic, old-fashioned— and new platforms—cutting edge, experience-driven—to magazines or coffee-table books. “We want to add new features to make it feel more like a real book. It should feel physically tactile,” says Tobin.

—Gwenda Bond

An Amazing Return of 1,000 PLACES TO SEE 1,000 PLACES TO SEE ® BEFORE YOU
An Amazing Return of
1,000 PLACES TO SEE
1,000 PLACES TO SEE
®
BEFORE YOU DIE
BEFORE YOU DIE
And a one-year promotion
that kicks off with
A Trip for Two
A Trip for Two
to Costa Rica
to Costa Rica
Please visit us at
Booth #4152 to enter*
ALSO AT THE BOOTH:
ALSO AT THE BOOTH:
Meet author
PATRICIA SCHULTZ
PATRICIA SCHULTZ
AT 3:00 PM on TUESDAY, MAY 24
Author of the forthcoming
1,000 PLACES TO SEE BEFORE YOU DIE,
Second Edition, will be in the booth signing copies
of the updated New York Times bestseller,
1,000 PLACES TO SEE IN THE UNITED STATES AND
CANADA BEFORE YOU DIE
Shoot
Video
Suck, at talk
P.S. And don’t forget the tote.
about
effective
That Doesn’t
And hear Steve Stockman, author of How to
9:30
Wednesday
book videos
*For more information, please visit
AM
www.workman.com/
1E15.
Win a Free Pocket Video Camera
in room
2011-BEA-sweeps.html

www.bookexpoamerica.com

“ SUMMER’S BEST READ ” * is now in paperback THE ACCLAIMED NEW YORK TIMES

SUMMER’S BEST READ*

is now in paperback

THE ACCLAIMED NEW YORK TIMES BESTSELLER THE PASSAGE by JUSTIN CRONIN
THE ACCLAIMED NEW YORK TIMES BESTSELLER
THE PASSAGE
by JUSTIN CRONIN
astutely vital,
astutely
vital,
BESTSELLER THE PASSAGE by JUSTIN CRONIN astutely vital, “ Magnificent. ” — T i m e

Magnificent. Time

Cronin’s unguessable plot and appealing characters will seize

your heart and mind.—Parade

[A] blockbuster

plotted and imaginative.”

—The New York Times Book Review

Great storytelling

tender, and compelling.

—O:The Oprah Magazine

Likely to be one of the biggest blockbusters of the summer.

—People

Addictive, terrifying, and deeply

satisfying.* Men’s Journal

The story continues

in The Twelve.

Exclusive excerpt inside.

www.EnterThePassage.com

T A Ballantine Books Paperback and eBook | The Random House Publishing Group

excerpt inside. www.EnterThePassage.com T A Ballantine Books Paperback and eBook | The Random House Publishing Group

14

BEA SHOW DAILY DAY 1

P U B L I S H E R S

14 BEA SHOW DAILY ■ DAY 1 P U B L I S H E R

WE EKLY

TUESDAY, MAY 24, 2011

© peter lindbergh

Spotlight

ON CHILDREN

Breakfast Treats

Attendees at this morning’s Children’s Book & Author Breakfast will be served their share of treats, most notably a stellar lineup of speakers—Sarah Dessen, Kevin Henkes, and Brian Selznick—and master of ceremonies Julianne Moore. Reigning National Ambassador for Young People’s Literature and two-time recipient of the Newbery Medal, Katherine Paterson, will offer a special welcome to breakfast goers, and after the event will be signing ARCs of her new novel, The Flint Heart (Candlewick), 10–11 a.m., at Table 24. She will also be on hand to sign copies of the June picture book Brother Sun, Sister Moon on Wednesday at the Chronicle booth (4452), 9–10 a.m.

“And I hear all great things about Sarah, so it’s a pretty terrific group. I’m very happy to be a part of it.” Moore is at BEA with the latest picture book starring her spunky redheaded heroine, Freckleface Strawberry. “I never imagined I’d be writing children’s books, and

Kevin Henkes will have his hands full at the conference, promoting both his spring picture book, Little White Rabbit (Greenwillow), and his just-released middle-grade

novel, Junonia (Greenwillow). “I’m going to talk a little bit about my new book, but also about picture books in general and why I love them,” he says, noting the wealth of discussion about the format recently. In Junonia, Henkes introduces nine-year- old Alice Rice from Wisconsin and chronicles her family’s summer trip to Sanibel Island. “It’s a quiet,

family’s summer trip to Sanibel Island. “It’s a quiet, Oscar-nominated actress Julianne Moore will take the
family’s summer trip to Sanibel Island. “It’s a quiet, Oscar-nominated actress Julianne Moore will take the

Oscar-nominated actress Julianne Moore will take the stage next, and when asked if she has a game plan, she says “No!” with a laugh. “I’m still fairly new to the book world, so this is very new to me.” But she’s confident that the impressive roster of

authors she’ll be appearing with will make her job easier. And there is at least

one familiar face in the bunch. “Brian [Selznick] became a friend of mine when we worked on a Valentine’s Day project for Save the Children,” Moore says. “I’m a huge fan of Kevin Henkes’s picture books, and I’m excited to meet him,” she adds.

Actress and author Julianne Moore (l.) emcees at today’s morning break- fast, joined by Kevin Henkes (r.), Brian Selznick, and Sarah Dessen.

it’s so fun to be on the third one,” she says. “It’s been nice for me that the characters can really sustain themselves.” Moore will autograph copies of Freckleface Strawberry: Best Friends Forever, illustrated by LeUyen Pham (Bloomsbury) at a ticketed signing, 9:30–10:30 a.m., at Table 10.

interior story about that time of life when a

child wants so desperately to be grown up, but they’re not quite there yet,” he explains. “It’s about expectations. Alice is a particular child who likes things to go a particular way, and this book is about what happens when things don’t go the way you expect them to.” BEA offers Henkes a welcome

what happens when things don’t go the way you expect them to.” BEA offers Henkes a

www.bookexpoamerica.com

THE DEBUT NOVEL BY:
THE DEBUT
NOVEL BY:
JEREMY WAGNER
JEREMY WAGNER
“An ancient and evil song written in hieroglyphics is discovered in a long lost pyramid;
“An ancient and evil song written in hieroglyphics is discovered in a long lost pyramid;
when this song is transcribed and performed for the world to hear, it will bring the
Apocalypse upon the Earth, and Kirk Vaisto, a most gifted guitarist, soon
finds himself caught between the forces of divine
good and monumental evil
Advance praise for THE ARMAGEDDON CHORD:
Advance praise for THE ARMAGEDDON CHORD:
“Jeremy Wagner is an up-and-coming voice in the realm of horror fiction. His talent shines
“Jeremy Wagner is an up-and-coming voice in the realm of horror fiction. His talent shines
through this debut novel, and I can’t wait to see what his next offering will be. A real page-
turner, THE ARMAGEDDON CHORD strikes just the right note!”
-- Yasmine Galenorn, New York Times/USA Today Bestselling Author (The Otherworld Series)
“THE ARMAGEDDON CHORD is like the DA VINCI CODE with a heavy-metal soundtrack!”
-- Katherine Turman, Journalist (Rolling Stone, LA Times, etc.) and Co-author of Louder
ThanThan Hell—AnHe
Unflinching Oral History of Heavy Metal
“THE ARMAGEDDON CHORD is a wild phantasmagoric thrill ride that will satisfy lovers of
the darkest fantasy fiction and the heaviest of metal."
-- Peter Blauner, New York Times Bestselling Author (The Intruder, Slipping Into Darkness)
“THE ARMAGEDDON CHORD…think the flat-out nasty fun of Joe Lansdale or a Clive
"
Barker-ian epic-magical-realism landscape
-- Decibel Magazine
““Wagner combines a world of classic adventure and intrigue with a dash of rock'n'roll
mystique for a unique take on the thriller format.”
--Joel McIver, Author of Justice For All: The Truth About Metallica
“Jeremy Wagner is the king of the new breed of horror! THE ARMAGEDDON CHORD
strikes a low chord of death right through the reader’s frontal lobe.”
-- Chris Barnes, Six Feet Under (vocalist)
Author: Jeremy Wagner
Author:
Jeremy Wagner
In Booth Autographing Session: Fang Bangers
In Booth Autographing Session: Fang Bangers
Booth: 4480 (Horror Writer’s Association) Tuesday, May 24, 2011 @ 10:00AM - 11:00AM
Booth: 4480 (Horror Writer’s Association)
Tuesday, May 24, 2011 @ 10:00AM - 11:00AM
Association) Tuesday, May 24, 2011 @ 10:00AM - 11:00AM Available from Knight Romance Publishing *Trade Paperback
Available from Knight Romance Publishing *Trade Paperback *Limited/Special Edition Hardcover *eBook
Available from Knight Romance Publishing *Trade Paperback *Limited/Special Edition Hardcover *eBook
www.knightromancepublishing.com
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www.jeremy-wagner.com
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16

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P U B L I S H E R S

16 BEA SHOW DAILY ■ DAY 1 P U B L I S H E R

WE EKLY

TUESDAY, MAY 24, 2011

Spotlight I have a curse. I have a gift. ON CHILDREN I’m a monster. I’m
Spotlight
I have a curse.
I have a gift.
ON CHILDREN
I’m a monster.
I’m more than human.
opportunity to meet up with
colleagues and friends. “When
I’m working, I’m alone in
Wisconsin, so it’s always nice to
get out in the world,” he notes.
My touch is lethal.
My touch is power.
I am their weapon.
Post-BEA he’ll be right back at it,
working on “a few books for
beginning readers, with a new
mouse character.” Henkes is
signing copies of Little White
Rabbit and Junonia this
afternoon, 2–3 p.m., at Table 17.
What is Sarah Dessen’s
approach to her breakfast talk?
She’s not entirely sure yet, “other
than being insanely nervous! It’s
my 10th book, and I should be
used to this,” she says. “But the
breakfast is a big deal, and such a
vote of
confidence
from the
booksellers.
And I’m in
amazing
company.”
Dessen plans
to speak about
how the
perception of
YA fiction has
changed since
at Table 27.
For Brian Selznick, author/
illustrator of the Caldecott
Medal–winning The Invention of
Hugo Cabret and a former
bookseller, “BEA feels like
coming home. I’m really
excited.” He’ll be telling the
breakfast audience about his
September title, Wonderstruck
(Scholastic). “It’s about two kids
who run away to New York City,
one in the 1920s and one in the
1970s,” he says. “The goal was to
take what I learned from Hugo
and expand on it.” And expand
on it, he did; Wonderstruck
contains 100 more drawings than
Hugo, according to Selznick, and
I will fight back.
she published
her first book,
Sarah Dessen will discuss her new YA, What Happened to Goodbye, and Brian
Selznick will tell booksellers about Wonderstruck, a tale of two runaways.
Text
SHATTERME
to READIT (732348)
to watch the video.
Tahereh Mafi will be
signing at table 10, May 24 th
1:00am - 1:30pm and
participating in YA Speed Dating
Room 1E09/10, May 24 th
10:30am - 12:00pm.
clocks in at 608 pages. “I wanted
to try to tell two different stories,
one with just words and one with
just pictures, and have them
come together at the end of the
book. It was a real narrative
challenge.” The result features
Ben’s story, set in 1977 and told in
words, and Rose’s story from
1927, told in pictures. “At the
end,” says Selznick, “when the
two stories come together, they
form a third story told in words
and pictures.”
After finishing Wonderstruck,
Selznick did his own bit of time
shifting and “jumped into a book
about the making of the Hugo
movie. I’m deep in that project
right now.” Breakfast attendees
may hear him share a few words
about the film, directed by Martin
Scorsese, which is currently in
production with a slated
November 2011 release date. “I’ve
interviewed 38 people, from
Scorsese to the dog trainer to the
stunt coordinator,” says Selznick.
“It’s a unique look at how it got
made.” Selznick will have a
ticketed signing of Wonderstruck
www.epicreads.com
That Summer,
in 1996. “When I started, it was a
much smaller pool,” she says.
“Lots of people thought that YA
was about girls getting their
periods, and that’s it; they only
knew Judy Blume. And thank God
for Judy Blume! She helped me
define myself for years,” Dessen
adds. “YA is reaching a different
audience now. Starting with Harry
Potter and then Twilight, more
adults are reading YA; the lines
have blurred. What I do is so
mainstream now I don’t have to
explain it, which is a nice
turnaround.”
Dessen is promoting her new
release, What Happened to
Goodbye (Viking). In it, she says,
“A girl decides to hit the road with
her dad [when her parents’
marriage ends], and in every town
she lands in she creates a
different personality—the joiner,
the drama girl, the cheerleader—
and even uses a different name.
But in the latest town, she’s
finding it might not be so easy to
cut and run.” The book, confides
Dessen, “came from the idea that
when I was in high school, I
wished it could be easier to be
someone else.” She is signing
copies of her new book, 10–11 a.m.,
ARCs this afternoon, 3–4 p.m., at
Table 27.
—Shannon Maughan
©
kpo photo
©
jamey mazzie

www.bookexpoamerica.com

18 BEA SHOW DAILY DAY 1

P U B L I S H E R S

18 BEA SHOW DAILY ■ DAY 1 P U B L I S H E R

WE EKLY

TUESDAY, MAY 24, 2011

Spotlight

ON CHILDREN

Browsing the Booths, Chapter 1

S potlight ON CHILDREN Browsing the Booths, Chapter 1 Booksellers scouting out new and forthcoming offerings
S potlight ON CHILDREN Browsing the Booths, Chapter 1 Booksellers scouting out new and forthcoming offerings

Booksellers scouting out new and forthcoming offerings from children’s publishers will find plenty to pore over as they roam the aisles. Here’s a sampling of projects on display, authors on hand, and giveaways at the children’s booths. Look for a second

installment of booth highlights in tomorrow’s issue. Little, Brown’s booth (3630) will be bustling throughout the convention. Today at 10:30 a.m., the publisher is giving away jigsaw puzzles to promote The Mysterious Benedict Society: Mr. Benedict’s Book of Perplexing Puzzles, Elusive Enigmas, and Curious Conundrums, an activity book tying into Trenton Lee Stewart’s series. At 2 p.m., Daniel Handler will sign ARCs of Why We Broke Up, his YA novel illustrated by Maira Kalman; magnets promoting the book will be given away. Tomorrow at 10:30 a.m., Laini Taylor autographs ARCs of her new fantasy, Daughter of Smoke and Bone. A T-shirt giveaway promoting Beautiful Chaos by Kami Garcia and Margaret Stohl takes place

tomorrow at 4 p.m. Those dropping by the booth on Thursday at 10:30 a.m. can pick up Lucy the Bear stickers and pose for a photo with her creator, Peter Brown, whose You Will Be My Friend!—a sequel to Children Make Terrible Pets— is due in September. There will also be daily giveaways of a limited number of

The Adventures of Tintin tote bags. Egmont USA (4522) is hosting Ilsa J. Bick, author of Ashes, at a meet- and-greet at the booth today, 2:30– 3:30 p.m. Tote bags promoting this YA dystopian are being given out, and booksellers can enter a daily drawing for an Ashes “survival pack.” Vordak T. Incomprehensible, whose Rule the School pubs in August, will appear at the booth on Thursday, 11:45 a.m.–12:30 p.m.

Lane Smith fans will want to visit Macmillan’s booth (3352) this morning, 10–10:30 a.m., when he signs copies of Grandpa Green (Roaring Brook), a picture book exploring aging, memory, and family love. Ann M. Martin autographs ARCs of Ten Rules for Living

with My Sister (Feiwel and Friends), her new middle-grade novel, today, 3–3:30 p.m. Galleys of Gabrielle Zevin’s All These Things I’ve Done

(Farrar, Straus and Giroux),

launching the Birthright series, will be given out today, 3:30–4 p.m. Tomorrow at 10:30–11 a.m., Mary E. Pearson signs ARCs of The Fox Inheritance (Holt), book two in the Jenna Fox Chronicles. Galleys of Jack Gantos’s Dead End in Norvelt (Farrar, Straus and Giroux), a middle-grade novel set in the author’s hometown, will be given away tomorrow, 2–2:30 p.m. Also at the Macmillan booth (3352), Tor staffers will give out galleys today at 3:30 p.m. of Laddertop, Volume 1 (Tor/Seven Seas), the debut novel in a manga epic by Orson Scott Card and his daughter, Emily Janice Card.

Tomorrow at 11:30 a.m., Bill Willingham will be at the booth signing ARCs of Down the Mysterly River (Starscape), which marks the author’s middle- grade debut. Also featured at the booth is Kiki Hamilton’s The Faerie Ring (Tor Teen), a first novel that moves from Victorian London to

a fantasy realm. To help celebrate the 50th anniversary of Madeleine L’Engle’s A Wrinkle in Time, staffers are creating a video tribute, for which fans of the classic are invited to stop by the booth to share their words of praise for the novel. Booksellers craving a midmorning snack should seek out the Penguin Young Readers Group’s (3252) Sarah Dessen–

a midmorning snack should seek out the Penguin Young Readers Group ’s (3252) Sarah Dessen– www.bookexpoamerica.com

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20

BEA SHOW DAILY DAY 1

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20 BEA SHOW DAILY ■ DAY 1 P U B L I S H E R

WE EKLY

TUESDAY, MAY 24, 2011

Cut the cost,

and the time, of shipping books around the world .

Introducing gps Global Print Solutions SM The first truly global book manufacturing network
Introducing
gps Global Print Solutions SM
The first truly global book manufacturing network

Edwards Brothers is pleased to announce the formation of a book manufacturing partnership with market leaders in the United Kingdom, Australia, and Singapore to provide publishers with a one- stop solution for printing around the globe. With gps Global Print Solutions SM you’ll submit one order, load one file, and pay one invoice. And you’ll be billed in US dollars, regardless of final destination, making budgeting and international transactions easier to manage.

Why ship when you can gps? Ask your EB sales representative for details or visit www.edwardsbrothers.com

One order. One invoice. One file.

www.edwardsbrothers.com One order. One invoice. One file. ® 1 to 1 million books themed dessert truck,
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1 to 1 million books
1 to 1 million books
themed dessert truck, which will be parked outside the Javits Center Spotlight on children Manushkin
themed dessert
truck, which
will be parked
outside the
Javits Center
Spotlight
on children
Manushkin
autographs
copies of Look
at You, Katie

Woo! (Picture Window), illus. by Tammie Lyon, tomorrow, 2–3 p.m. And Thursday, 10:30–11:30 a.m., M. Zachary Sherman will sign ARCs of Tony Hawk’s 900 Revolution, Volume 2:

Impulse (Stone Arch), illus. by Shane Clester. Booksellers visiting the booth can enter a raffle for a skateboard signed by Tony Hawk, who will draw the winner’s name Thursday, 11:30 a.m. Simon & Schuster (3652–53) welcomes Doreen Cronin and

Laura Cornell to its booth today at 11:30 a.m., when the creators of M.O.M. Mom Operating Manual (Atheneum) will sign print from this guide to the care and maintenance of mothers. Tomorrow at 9 a.m., the publisher will reveal the cover for Clockwork Prince (McElderry), Cassandra Clare’s follow-up to Clockwork Angel,

and will give away T-shirts and chapter samples of the book. Wednesday at 3:30 p.m., William Joyce will be on hand to sign finished copies of The Man in the Moon (Atheneum), the launch title of the Guardians of Childhood series. Tote bags promoting the series will be given out, as will T-shirts touting

Rachel Renée Russell’s Dork Diaries 3: Tales from a Not-So- Talented Pop Star (Aladdin). Also available are ARCs of Fury (Simon Pulse) by Elizabeth Miles; The Unwanteds (Aladdin) by Lisa McMann; Hunter Chronicles:

Return to Exile (S&S) by E.J. Patten; and a flip ARC of two spring 2012 titles, Heidi Heckelbeck Has a Secret/Captain Awesome to the Rescue (Little Simon). Booksellers can enter raffles for a Clockwork Angel pendant and for a piece of original art by Jo Brown from Hootenanny! A Festive Counting Book (Little Simon) by Kimberly Ainsworth. Also at booth 3652–53, Baen Books (distributed by S&S) is announcing its first YA book, A Beautiful Friendship, the launch title of a science fiction adventure series by adult novelist David Weber. Due in October, the book introduces a teenage girl who forms a telepathic bond with an alien treecat on a pioneer planet. Booksellers with a sweet tooth should drop by HarperCollins’s booth (3338–39) this afternoon, 3–3:30 p.m., when black-and-white cookies will be served to celebrate Every Thing on It (HC), a collection

today at 11:30 a.m., serving whoopie pies to promote Dessen’s new YA novel, What Happened to Goodbye (Viking). Signing at the booth today are Jenny Slate and Dean Fleischer-Camp, Marcel the Shell with Shoes On: Things About Me (Razorbill), 10:30–11:30 a.m.; Meg Wolitzer, The Fingertips of Duncan Dorfman (Dutton), 2–3 p.m.; and Richelle Mead, Bloodlines (Razorbill), 3–4 p.m. Scheduled for in-booth autographings tomorrow are Ally Condie, Crossed (Dutton), 10–11 a.m.; Maile Meloy, The Apothecary (Putnam), 11:30 a.m.– 12:30 p.m.; Jan Brett, Home for Christmas (Putnam), 1–2:30 p.m.; and Marie Lu, Legend (Putnam), 3–4 p.m. Bags promoting Home for Christmas will be given out today and tomorrow. Ontario-based Excelovate (2865) invites booksellers to

stop by its booth today, tomorrow, and Thursday, 2–5 p.m., to meet Desmond McLennon II, professional tennis coach and author of Strings and Grips. Illustrated by Andre Short II, this August picture book presents a story introducing kids to the world of tennis. Abrams (3552) welcomes author

Tom Angleberger to its booth today at 11 a.m., when he’ll hand out a limited number of Darth Paper origami dolls and pose with a Darth Vader–costumed character to promote Darth Paper Strikes Back:

An Origami Yoda Book (Amulet). At 4 p.m. today, a costumed Babar appears in the booth, along with author Laurent de Brunhoff, to celebrate Babar’s 80th anniversary and the publication of Babar’s Celesteville Games (Abrams). Book giveaways and a photo op accompany the duo’s appearance. Also on hand, while supplies last, are snow globe pens celebrating the announcement of Jeff Kinney’s forthcoming Diary of a Wimpy Kid, Book 6. Other giveaways include a limited number of finished copies

of Tilly the Trickster (Abrams) by Molly Shannon, illus. by Ard Hoyt, and Mordicai Gerstein’s Dear Hot Dog (Abrams); and galleys of Peter Nimble and His Fantastic Eyes (Amulet) by Jonathan Auxier and Misfit (Amulet) by Jon Skovron. Capstone is hosting a trio of authors at booth 2952. Today, 2–3 p.m., Kate McMullan will sign ARCs of Nice Shot, Cupid! (Stone Arch), illus. by Denis Zilber, a reissue of this Myth-o-Mania novel. Fran

will sign ARCs of Nice Shot, Cupid! (Stone Arch), illus. by Denis Zilber, a reissue of

www.bookexpoamerica.com

22

BEA SHOW DAILY DAY 1

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WE EKLY22 BEA SHOW DAILY ■ DAY 1 P U B L I S H E R

TUESDAY, MAY 24, 2011

of 130 never-before-seen poems by

the late Shel Silverstein, illustrated with his signature b&w drawings. Another treat will be available tomorrow, 10:30–11 a.m.: doughnuts promoting If You Give a Dog a Donut (Balzer + Bray) by Laura Numeroff, illus. by Felicia Bond. Thursday, 10:30–

11:30 a.m., Melissa Marr will be on hand to sign copies of Darkest Mercy (HC), her final Wicked Lovely novel, and galleys of Enthralled (HC), the debut novel in the Paranormal Diversions series. ARC giveaways include Shatter Me

(HarperTeen) by Tahereh Mafi; Wildwood (Balzer + Bray) by Colin Meloy, illus. by Carson Ellis; Liesl & Po (Harper) by Lauren Oliver; Dark Eden (Katherine Tegen) by Patrick Carman; Eve (Harper) by Anna Carey; Cold Kiss (HarperTeen) by Amy Garvey; and Variant (HarperTeen) by Robison Wells. Owlkids is celebrating its 35th anniversary at the booth of its distributor, PGW (4608). In 1976, the Canadian company launched OWL, a nature and science magazine,

Spotlight on children
Spotlight
on children

and

series, which

subsequently

the publisher is

debuted

feting with a

chickaDEE

cake specially

and Chirp magazines and a book publishing

program. Being given out today while supplies last are anniversary loot bags containing

retro T-shirts, the June anniversary issue of OWL, a poster with cover images of every issue of OWL, and a copy of You Asked?, a spring paperback answering questions submitted by readers of OWL and chickaDEE.

The folks from Sleeping Bear Press (4756) have arrived from Ann Arbor with some goodies for convention goers. Today at 11 a.m., Richard Michelson, author of Lipman Pike: America’s First Home Run King, will appear at the booth, where visitors can pick up a copy of the book and enter a drawing for a baseball-themed gift basket. At 1:30 p.m. today, J. Patrick Lewis and illustrator Christopher Denise are on hand to celebrate the launch of their Tugg and Teeny chapter book

designed by Carlo’s Bakery (of Cake Boss fame). Tomorrow and Thursday mornings, the first 25 booksellers visiting the booth will receive string backpacks containing two books. Tomorrow, 1–2:30 p.m., poet Kwame Alexander will sign ARCs of his Acoustic Rooster and His Barnyard Band. He’ll be accompanied by jazz musician Maritri, who will perform. Alexander returns to the booth Thursday, 9–10 a.m., to sign ARCs. Also available are ARCs of Frog and Friends, the debut title in Eve Bunting’s chapter book series. Random House Books for Young Readers (4420) has a full lineup of in-booth signings. Today, Michael Scott will autograph copies of The Warlock (Delacorte), book five of the Secrets of the Immortal Nicholas Flamel, 1–2 p.m.; Tyra Banks signs chapter samplers of Modelland (Delacorte), the debut novel of a trilogy, 3–4:30 p.m.; and Jeanne Birdsall autographs copies of The Penderwicks at Point Mouette (Knopf), 3:30–4:30 p.m. Tomorrow, Lauren Kate will autograph chapter samplers of Passion

Lauren Kate will autograph chapter samplers of Passion (Delacorte), her latest Fallen novel, 9–10 a.m.; N.D.

(Delacorte), her latest Fallen novel, 9–10 a.m.; N.D. Wilson signs ARCs of Ashtown Burials #1: The Dragon’s Tooth (Random House), 9:30–10:30 a.m.; Christopher Paolini autographs a promotional item for Inheritance (Knopf), 11 a.m. –12:30 p.m.; Judy Sierra signs f&gs of ZooZical (Knopf), illus. by Marc Brown, 11:30 a.m.–12:30 p.m.; and James Dashner autographs chapter samplers of The Death Cure (Delacorte), the finale of his Maze Runner trilogy, 2–3 p.m. Among the fall titles Zonderkidz is promoting at booth 3338 are Song of the Stars by Sally Lloyd-Jones, in which all of creation celebrates Jesus’ birth; Joan Steinau Lester’s Black, White, Other, a novel about a girl who confronts her biracial heritage when her parents divorce; and Heaven, God’s Promise to Me by Anne Graham Lotz, which reveals the joys and comforts of heaven. The publisher is giving away ARCs of Sketchy Behavior by Erynn Mangum, introducing a girl with extraordinary artistic talent, and Jackson Jones, Book 2:

The Tale of a Boy, a Troll, and a Rather Large Chicken by Jenn L. Kelly. —Sally Lodge

reach More

readers

Ingram delivers content to the widest breadth of potential readers all over the world, including retail

customers, library patrons, and students—in any format. More content. More reach. More sales.

www.bookexpoamerica.com

Booth 4338
Booth 4338

24 BEA SHOW DAILY DAY 1

P U B L I S H E R S

24 BEA SHOW DAILY ■ DAY 1 P U B L I S H E R

WE EKLY

TUESDAY, MAY 24, 2011

Buzzing the Younger Set

This year, BEA has expanded its schedule of Editors Buzz

forums and is staging a separate panel featuring editors of middle-grade books in

addition to those featuring editors of young adult and adult books. The venues give editors a chance to spotlight a forthcoming book that they deem especially promising, and give booksellers firsthand early word about some of the titles they’ll soon be selling. The Young Adult Editors Buzz Panel will be held today, 2–3:15 p.m., in Room 1E15. Participating editors and the books they are discussing are Courtney Bongiolatti, editor of Simon & Schuster Children’s

Publishing (The Unbecoming of Mara Dyer by Michelle Hodkin); Houghton Mifflin Harcourt senior executive editor Margaret Raymo (Au Revoir, Crazy European Chick by Joe Schreiber); Little, Brown Books for Young Readers executive editor Alvina Ling (Daughter of Smoke and Bone by Laini Turner); Susan Chang, senior editor of Tor & Forge Books (Down the Mysterly River by Bill Willingham); and HarperCollins Children’s Books senior editor Erica Sussman (The Carrier of the Mark by Leigh Fallon). Weighing in on the value of this forum, Margaret Raymo calls it “a fantastic way to pique curiosity in a book or author and start getting the word out. It seems a lot of bloggers attend

these panels, so it’s great to start getting the book’s name out into the blogosphere. But it’s also nice, in the age of Twitter, etc., for it to be an actual person talking to people—in person—about their passion for a book.” Though Alvina Ling notes that she often “sells” the books she’s edited to in-house sales and marketing teams, and to librarians and booksellers in smaller, more intimate venues, she says, “I don’t know of any other opportunity for editors to talk about how much they love a book to so many influential people at one time. I think this panel is an effective way to spread early word about a book within the industry. Looking back at some of the books that have been talked

Spotlight on children
Spotlight
on children
of the books that have been talked Spotlight on children about at past panels, it’s amazing
of the books that have been talked Spotlight on children about at past panels, it’s amazing
of the books that have been talked Spotlight on children about at past panels, it’s amazing

about at past panels, it’s amazing to see how many of

them have gone on to be extremely well received in the market.” The Middle Grade Editors Buzz Panel takes place tomorrow, 2–3:15 p.m., in Room 1E15. Attendees will hear the following editors talking up these books:

Simon & Schuster Children’s Publishing editor Lisa Abrams

(The Unwanteds by Lisa McMann); Donna Bray, v-p and co-publisher of HarperCollins’s Balzer + Bray Books (Wildwood by Colin Meloy, illus. by Carson Ellis); Scholastic Press executive editor Lisa A. Sandell (Icefall by Matthew Kirby); Jen Besser, v-p and publisher of G.P. Putnam’s Sons Books for Young Readers (The Apothecary by Maile Meloy); and Random House Children’s Books editorial director Jim Thomas (Ashtown Burials #1: The Dragon’s Tooth by N.D. Wilson). Calling the panel “a

fantastic opportunity to hand-sell a book we feel passionately about to the very community we hope will share our enthusiasm,” Jen Besser remarks that she’s particularly excited to be part of this forum. “As a genre, middle grade often hasn’t been as big a part of the ‘buzz machine’ as YA has been over the last couple of years,” she observes. “But that seems to be rapidly changing. And as the middle-grade marketplace grows increasingly crowded, so does the importance of pre-pub buzz as an extra

edge out of the gate.” Commenting that he “couldn’t be more thrilled” to take part in the panel, Jim Thomas offers two

perspectives on the benefits of this event. “There are so many terrific books published each year, any and every opportunity to single out a title is valuable. When the book in question is commercial in nature, a panel at BEA, with its focus on the trade, is especially coveted.” And he adds, “While I’m eager to talk about my author and his work, I’m also glad for the opportunity to hear what my colleagues have to say about their books and the business. We are a small community of like- minded people, and it is always a

pleasure.

—Sally Lodge

Celebrate Enjoy a complimentary donut with HarperCollins Children’s Books this morning!* Booth #3339 Wednesday, May
Celebrate
Enjoy a complimentary donut with
HarperCollins Children’s Books this morning!*
Booth #3339
Wednesday, May 25th
10:30 am – 11:00 am
A delicious new story from #1 New York Times bestsellers
Laura Numeroff
and Felicia Bond
Coming October 4, 2011
mousecookiebooks.com
Art copyright © 2011 by Felicia Bond
*Limited quantities;
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Before THE MORTAL INSTRUMENTS, there were THE INFERNAL DEVICES Wednesday, May 25 9:00am SHARP! Simon
Before THE MORTAL INSTRUMENTS, there were
THE INFERNAL DEVICES
Wednesday, May 25
9:00am SHARP!
Simon & Schuster
Booth #3653
COVER REVEAL
& GIVEAWAY
COVER
REVEAL

Only 300 Limited Edition Clockwork Prince T-shirts and chapter samplers

Book Two in the prequel series to C A SSANDRA CLARE ’s #1 New York
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C A SSANDRA
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#1 New York Times bestselling series arrives December 6, 2011!
The Infernal Devices: Clockwork Prince • Hardcover ISBN: 9781416975885 • eBook ISBN: 9781442431348 • CD ISBN: 9781442334724

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9781416975885 • eBook ISBN: 9781442431348 • CD ISBN: 9781442334724 TheInfernalDevices.com Margaret K. McElderry Books

26 BEA SHOW DAILY DAY 1

P U B L I S H E R S

26 BEA SHOW DAILY ■ DAY 1 P U B L I S H E R

WE EKLY

TUESDAY, MAY 24, 2011

Sourcebooks Jabberwocky Soars

The folks from independent publisher Sourcebooks, headquartered in Naperville, Ill., arrive at BEA with plenty to celebrate. For the first time in its history, the company this spring had three titles appear on a New York Times bestseller list in a single week. Landing on the newspaper’s picture book bestseller list the week of March 26 were a trio of titles published under the Sourcebooks Jabberwocky imprint: Kristi Yamaguchi’s debut children’s book, Dream Big, Little Pig! illustrated by Tim Bowers; and Jennifer Fosberry’s My Name Is Not Isabella and My Name Is Not Alexander, both illustrated by Mike Litwin. Launched in spring 2007, Sourcebooks Jabberwocky publishes board books, picture books, chapter books, and tween novels. Released in March, Yamaguchi’s Dream Big, Little Pig! about an irrepressible young pig

and found what we are great at.” Yamaguchi

will continue Poppy’s story in a follow-up picture book due next spring. Other highlights of this spring’s Jabberwocky list include Trouble at the Zoo and Rescue! the two launch titles of the Bindi Wildlife Adventures series by young

Spotlight on children
Spotlight
on children

with a Beat, edited by Nikki Giovanni; The

Greatest Moments in Sports by Len Berman; and I Love You More by Laura Duksta, whose You Are a Gift to the World was released in April. Heading up the imprint’s fall list are I Believe in You by Marianne Richmond; The Girl Who Never Made Mistakes by Gary Rubinstein and Mark Pett, illus. by Pett; Reasons to Be Happy by Katrina Kittle; and Horrid Henry Wakes the Dead by Francesca Simon, illus. by Tony Ross, the latest addition to this series that has sold more than 16 million copies in

27 languages. Several authors will be appearing at the Sourcebooks booth (4356) during BEA. Today, Leanna Renee Hieber

will autograph ARCs of Magic Most Foul at 2:30 p.m. Tomorrow

at 2:30 p.m., Kittle will sign ARCs of Reasons to Be Happy. Visitors to the booth can also pick up an array of finished books and ARCs throughout the

convention.

named Poppy who pursues her goals despite repeated setbacks, now has more than 100,000 copies in print. “Breaking through this spring with Dream Big, Little Pig! has felt

through this spring with Dream Big, Little Pig! has felt wildlife conservationist Bindi Irwin, daughter of
through this spring with Dream Big, Little Pig! has felt wildlife conservationist Bindi Irwin, daughter of

wildlife conservationist Bindi Irwin, daughter of the late “Crocodile Hunter” Steve Irwin. Previous Sourcebooks Jabberwocky top-sellers are Elise Paschen’s Poetry Speaks to Children; Hip Hop Speaks to Children: A Celebration of Poetry

remarkably appropriate,” says Todd Stocke, Sourcebooks v-p and editorial director, “because in Sourcebooks’ children’s book story—as in the story of Poppy the pig—there were some who told us, ‘This isn’t for you, try something else.’ Like Poppy, we persevered

—Sally Lodge

M I D P O I N T B O O K S A L
M I D P O I N T
B O O K
S A L E S
&
D I S T R I B U T I O N

www.bookexpoamerica.com

Booth #3713
Booth #3713
Booth #3713 WINE WARS By Mike Veseth R OWMAN & L ITTLEFIELD P UBLISHERS J UNE

WINE WARS

By Mike Veseth

ROWMAN & LITTLEFIELD PUBLISHERS

JUNE 2011

Veseth R OWMAN & L ITTLEFIELD P UBLISHERS J UNE 2011 INSURGENTS, RAIDERS, AND BANDITS By

INSURGENTS, RAIDERS, AND BANDITS

By John Arquilla

IVAN R. DEE, PUBLISHER

JUNE 2011

By John Arquilla I VAN R. D EE , P UBLISHER J UNE 2011 DAWN OF

DAWN OF THE BELLE EPOQUE

By Mary McAuliffe

ROWMAN & LITTLEFIELD PUBLISHERS

JUNE 2011

R OWMAN & L ITTLEFIELD P UBLISHERS J UNE 2011 DEADLY INDIFFERENCE By Michael D. Brown
R OWMAN & L ITTLEFIELD P UBLISHERS J UNE 2011 DEADLY INDIFFERENCE By Michael D. Brown
R OWMAN & L ITTLEFIELD P UBLISHERS J UNE 2011 DEADLY INDIFFERENCE By Michael D. Brown

DEADLY INDIFFERENCE

By Michael D. Brown and Ted Schwarz

TAYLOR TRADE PUBLISHING

JUNE 2011

and Ted Schwarz T AYLOR T RADE P UBLISHING J UNE 2011 WHAT THE BIBLE REALLY

WHAT THE BIBLE REALLY TELLS US

By T.J. Wray

ROWMAN & LITTLEFIELD PUBLISHERS OCTOBER 2011

R OWMAN & L ITTLEFIELD P UBLISHERS O CTOBER 2011 BEN BEHIND HIS VOICES By Randye

BEN BEHIND HIS VOICES

By Randye Kaye

ROWMAN & LITTLEFIELD PUBLISHERS

AUGUST 2011

Kaye R OWMAN & L ITTLEFIELD P UBLISHERS A UGUST 2011 BECOMING JEWISH By Steven Carr

BECOMING JEWISH

By Steven Carr Reuben and Jennifer S. Hanin

ROWMAN & LITTLEFIELD PUBLISHERS SEPTEMBER 2011

R OWMAN & L ITTLEFIELD P UBLISHERS S EPTEMBER 2011 IN COUNTRY By John Prados I

IN COUNTRY

By John Prados

IVAN R. DEE, PUBLISHER OCTOBER 2011

By John Prados I VAN R. D EE , P UBLISHER O CTOBER 2011 AMGLISH IN,

AMGLISH IN, LIKE, TEN EASY LESSONS

By Arthur E. Rowse

ROWMAN & LITTLEFIELD PUBLISHERS OCTOBER 2011

R OWMAN & L ITTLEFIELD P UBLISHERS O CTOBER 2011 HESITATION KILLS By Jane Blair R

HESITATION KILLS

By Jane Blair

ROWMAN & LITTLEFIELD PUBLISHERS

JUNE 2011

Blair R OWMAN & L ITTLEFIELD P UBLISHERS J UNE 2011 BREAST CANCER FIELD MANUAL By

BREAST CANCER FIELD MANUAL

By Allison Barrie

ROWMAN & LITTLEFIELD PUBLISHERS OCTOBER 2011

R OWMAN & L ITTLEFIELD P UBLISHERS O CTOBER 2011 LINCOLN, INC. By Jackie Hogan R

LINCOLN, INC.

By Jackie Hogan

ROWMAN & LITTLEFIELD PUBLISHERS NOVEMBER 2011

The Rowman & Littlefield Publishing Group is located in booth #3713

28

BEA SHOW DAILY DAY 1

P U B L I S H E R S

28 BEA SHOW DAILY ■ DAY 1 P U B L I S H E R

WE EKLY

TUESDAY, MAY 24, 2011

Happenings in The HMH Booth! Spotlight on children Meet Justin Torres Author of We The
Happenings in The HMH Booth!
Spotlight
on children
Meet Justin Torres
Author of We The Animals
A debut novel Paul Harding calls
“an indelible and essential work of art”
Kudos to
Pannell
Winners
Onstage interview with PW’s Louisa Ermelino
Tuesday, May 24, 10 a.m., Insight Stage
Galley signing:
Tuesday, May 24
11 a.m., HMH Booth #3438
Editor’s
Buzz Panel
title!
At today’s Children’s Book and
Author Breakfast, two bookstores
will receive the WNBA Pannell
Award, given annually since 1983 by
the Women’s National Book
Association. The 2011 winner in the
general bookstore category is
Queen Anne Books in Seattle, and
Fairytales Bookstore & More in
Nashville has clinched the award in
the children’s specialty store
category.
Each winner of the Pannell
Award, which is underwritten by a
gift from Penguin Young Readers
Group, receives $1,000 and a
framed piece of original art, this
year contributed by Caldecott
medalist Erin E. Stead, from her
upcoming book, and then it’s spring
by Julie Fogliano, and by Matthew
as homeless shelters and foster
homes. Queen Anne also holds
in-store book fairs to support
schools and works with school
librarians to organize in-school
panel discussions about books for
both students and parents. And the
store sponsors a Little League
team—aptly named the
Bookworms—whose uniforms sport
the store logo and whose team
photos are proudly displayed.
Tigani says that winning the
Pannell Award “is just thrilling.
We’re a small store and it means a
lot to us to have this national
recognition. ”
The jurors commended
Fairytales Bookstore & More for its
comprehensive approach to
involving children in reading, from
creative play and storytelling to
music and visual arts. Tammy Derr,
who owns the store with her
husband, explains that they hold
daily, interactive after-school story
© Gregory Crowley
Meet Caldecott Winner
Chris Van Allsburg
Wednesday, May 25th 11:00 A.M.,
Pannell winners: Tammy Derr (l.) of Nashville’s Fairytales Bookstore; and staffers Tegan Tigani,
Lillian Welch, and Torrie Marshall of Seattle’s Queen Anne Books.
HMH Booth #3438
Get an
AUTOGRAPHED
LIMITED EDITION POSTER
OF THE CHRONICLES OF
HARRIS BURDICK
Myers, from his Tyrannosaurus Dad
by Liz Rosenberg.
The jurors praised Queen Anne
Books for its clear understanding of
the needs of young readers “at
different ages and stages” and for
its creative ways of reaching them.
Tegan Tigani, children’s book buyer
and event coordinator, notes, “We
try to reach out to all ages, starting
with the very youngest readers. In
fact, when the store moved into our
current space in 2004, it was a high
priority to design the children’s
section so that there was room to
accommodate double
strollers.” Tigani explains that for
10 years, the store “was lucky to
have an amazing teacher in our
community who came in to lead
story time sessions. Though he has
retired, we are trying to keep that
tradition alive by partnering with a
local, family-friendly coffee shop to
hold story hours in their play
space.”
The store also works with
Seattle7Writers, a nonprofit
collective of Pacific Northwest
authors, to promote literacy. The
store donates ARCs and books that
the group distributes to such places
times that draw a spectrum of ages.
“We read a story and come up with
a
craft to go along with the book,”
and pick up your galley
of the MUST-HAVE
BOOK OF THE YEAR!
Master
storytellers
join forces to
weave fourteen
amazing tales
around the
intriguing and
mysterious
she says. “We encourage the kids to
take whatever they got from the
story and create a piece of art.”
Fairytales’s attention to parents’
needs also impressed the Pannell
Award jurors. The store has a back
room that is designated as an “adult
resource center,” with free coffee,
tea, and Wi-Fi available to parents.
“If their children are old enough to
be separated from them, parents
can take a bit of a break and relax
in this room,” says Derr.
Derr, who is attending BEA for
the first time, launched her
business almost three years ago.
She says that winning the Pannell
“is a wonderful validation of all the
hard work we’ve put into our store.
It
seems that my husband and I
illustrations from
the legendary
The Mysteries of
Harris Burdick.
NATIONAL LAYDOWN DATE: OCTOBER 25, 2011
have never done anything the easy
way. We opened the store during
the worst recession in 40 years, and
at a time when the book industry
was going through some big
challenges. But I believe if you’re
creative and are a book lover, you’ll
find ways to get people interested
in what you’re doing.” —Sally Lodge
• www.hmhbooks.com

www.bookexpoamerica.com

AN PICK

BOOTH

OF READERS’

ADVANCE

UP

NEVER

#3352

Limited quantities. While supplies last.

EDITION

KNOWING

ON

5/25 AT 11:00

AT

am

Lightning StrikeS twice!

Chevy Stevens has once again carved out a deliciously twisted spot somewhere between Jodi Picoult and Laura Lippman.”

—geoffrey JenningS, rainy Day BookS, inc.

Chevy Stevens, author of the NEW YORK TIMES debut bestselling “THRILLER OF THE YEAR”* STILL MISSING, delivers her latest novel of SpInE-TIngLIng SuSpEnSE wITH NEVER KNOWING.

BOOKSELLERS AND REVIEWERS RAVE…

National One-Day Laydown 7/5/11
National
One-Day
Laydown
7/5/11

AND REVIEWERS RAVE… National One-Day Laydown 7/5/11 ” “Tremendous twists —RObIn bEERbOwER, SALEm pubLIC

“Tremendous twists

—RObIn bEERbOwER, SALEm pubLIC LIbRARY

“Block off the weekend, grab a comfy seat, and prepare yourself for the rocket ride of your life! Never Knowing will consume you with the desire to read every page, gasp at every twist…”

—LISA gARdnER

“Gripping, emotional, and page-turning.”

—gARY & pAT, OnCE upOn A CRImE

“Skillful storytelling… Stevens’s unnerving thriller matches the intensity of her impressive debut.”

—PublIShERS WEEKlY

“Chilling.”

—LOIS dunCAn, AuTHOR OF I KNOW WhaT YOu DID laST SuMMER

“Unputdownable.”

—REgInA bARnES, TOAdSTOOL bOOkS

“Amazing!”

—LIndA pARkS, FIRESIdE bOOkS & gIFTS

“The only problem with the book is that too many people will call in sick when they start it because they can’t put it down…

—dAvId, wATERmARk bOOkS

On-Sale in Paperback Today!

” —dAvId, wATERmARk bOOkS On-Sale in Paperback Today! The only thing worse than finding out your

The only thing worse than finding out your father is a killer is him finding out about you.

NEVER KNOWING… Some questions are better left unanswered.

NEVER KNOWING… Some questions are better left unanswered. Facebook.com/ChevySteven s • ChevyStevens.com *LISA

Facebook.com/ChevyStevens ChevyStevens.com

*LISA gARdnER

30

BEA SHOW DAILY DAY 1

P U B L I S H E R S

30 BEA SHOW DAILY ■ DAY 1 P U B L I S H E R

WE EKLY

TUESDAY, MAY 24, 2011

Reunited, and It Feels So Good

Among Jean Feiwel’s publishing milestones during her 22-year tenure at Scholastic were two phenomenally successful middle- grade paperback series, the Baby- sitters Club by Ann M. Martin, and R.L. Stine’s Goosebumps. Between 1986 and 2000, the publisher released 213 Baby-sitters Club novels, which sold more than 176 million copies. Debuting in the early ’90s, Stine’s

in July, and Martin’s Ten Rules for Living with My Sister is

a September release. Both authors will sign ARCs of their novels today. Stine is autographing at Table 15, 2:30–3:30 p.m., and Martin is signing at the Macmillan booth (3352), 3–3:30 p.m. The editor’s early connections to Martin and Stine date back to the early 1980s, when the three overlapped, if briefly, as editors at Scholastic. After Martin left the company to write, Feiwel called her with the idea for a series, sparked by the success of a babysitting-themed

Spotlight on children
Spotlight
on children

novel offered by Scholastic’s Arrow Book Club. “It was

really just a glimmer of an idea—a series about a

babysitters’ club,” recalls Feiwel. “Ann came up with everything else.” Though Goosebumps was Stine’s brainchild, Feiwel had earlier helped launch the author on his now well- trod path of horror writing. After Stine left Scholastic, Feiwel suggested he write

a scary book for

teens. “I had written humor and thought I was a funny guy, not a scary one,” recalls Stine. “But Jean

gave me the title— Blind Date—and I

wrote the novel for her, and it reached the #1 spot on PW’s bestseller list. I realized that we’d

discovered

something kids

really like—they

like to be scared.” Stine went on to write Fear Street,

a horror series for

teens, for Simon & Schuster, and his wife, veteran

publishing R.L. Stine

professional Jane Stine, suggested he pen a scary series for middle-graders. The author came up with the name Goosebumps—which, he notes, “is scary and funny at the same time”— and sold the series to Feiwel at Scholastic. Feiwel first welcomed Martin to the Feiwel and Friends list in 2009, when she published Everything for a Dog.

The author’s new middle-grade novel, Ten Rules for Living with My Sister, centers on two very different sisters who must share a room after their grandfather moves into their Manhat- tan apartment. Stine, who remarks, “Jean and I have been friends all along, and it’s great to be back working with her,” was happy to run with the idea that Stine’s stand-alone novel. was inspired by the film Groundhog’s Day, It’s the First Day

of School

Forever! It introduces a

boy who keeps reliving his increasingly-disastrous first day in a new school. The Gotham Group this month optioned movie rights to the book. Feiwel is pleased to be in step with her aim for her imprint: “Part of my founding mission statement was to ‘make new friends and keep the old—

one is silver and the other gold,’ ” she

says.

original Goosebumps series included

87 titles and sold more than 250 million copies in the U.S. alone. Now senior v-p and publisher of Macmillan’s Children’s Publishing Group, where she launched the Feiwel and Friends imprint in 2007, Feiwel has reunited with both Martin and Stine. Her imprint is publishing a stand-alone novel by each: Stine’s It’s

the First Day of School

Forever! is due

Have you seen us lately? As our industry shifts and evolves, Greenleaf Book Group continues
Have you seen us lately?
As our industry shifts and
evolves, Greenleaf Book
Group continues its upward
• In the past four years, we’ve launched five New York Times
bestsellers, ten Wall Street Journal bestsellers, and numer-
ous USA Today bestsellers
• Our 2010 net book sales increased by 30% over 2009
climb. We’ve come a long way since
1997, when Clint Greenleaf started his
distribution company out of his parents’
garage. Today, our focus on quality
product, aggressive distribution, and
author-centric terms drives continued
and consistent growth in our distribution
• Greenleaf Book Group has been named to Inc. Magazine’s
Inc. 500/5000 List of America’s Fastest-Growing Compa-
nies for the past five consecutive years
• Greenleaf’s international distribution reach spans the globe:
Canada, UK and Europe, South Africa, Australia, and New
Zealand
and publishing operations.
• Our distributed line focuses on the best of indie publishers
across all genres, with a diverse author roster ranging from
John Gray to Kanye West
We couldn’t have done it
• Our in-house distribution team works with all major whole-
sale and retail accounts, complemented by a team of 24
commissioned trade and specialty sales reps
without you! Thank you for your
ongoing support. Please feel free to
drop us a note with any comments or
suggestions—we value your input!
• We are one of the few publishers that allows its authors to
retain full publication rights while still offering broad national
distribution and editorial, design, and production quality that
matches—even beats—the major publishing houses
 To schedule a meeting at BEA
with Greenleaf, call Jessica at
512-891-6100 or email her at
jessica@greenleafbookgroup.com
A Publisher and Distributor Dedicated to
Independent Authors and Small Presses
PO Box 91869, Austin, TX 78709
Phone: 512-891-6100 | Fax: 512.891.6150
www.greenleafbookgroup.com
contact@greenleafbookgroup.com
| Fax: 512.891.6150 www.greenleafbookgroup.com contact@greenleafbookgroup.com Jean Feiwel Ann M. Martin —Sally Lodge

Jean Feiwel

| Fax: 512.891.6150 www.greenleafbookgroup.com contact@greenleafbookgroup.com Jean Feiwel Ann M. Martin —Sally Lodge

Ann M. Martin

| Fax: 512.891.6150 www.greenleafbookgroup.com contact@greenleafbookgroup.com Jean Feiwel Ann M. Martin —Sally Lodge

—Sally Lodge

Permanence Matters focuses on preserving books for future generations by printing them on paper that lasts. Learn more at Booth 4380.

32

BEA SHOW DAILY DAY 1

P U B L I S H E R S

32 BEA SHOW DAILY ■ DAY 1 P U B L I S H E R

WE EKLY

TUESDAY, MAY 24, 2011

The Graphic Novel Scene

More comics publishers have opted not to attend BEA this year, with both indie house Fantagraphics and Marvel Comics sitting it out. However, as with previous years, most comics publishers can be found in the Diamond Comic Distributors row (4839), including such houses as Dark Horse, IDW Publishing, and Image Comics. With BEA scheduled to be in New York for the next 10 years,

With BEA scheduled to be in New York for the next 10 years, distributor, W.W. Norton

distributor, W.W. Norton will act as its agent this year, and the independent comics house will return in 2012. As for Marvel, after switching distributors in September, from Diamond to Hachette, it was too late to get booth space. But Marvel is planning to

attend in 2012 as well. Despite these absences, there are still notable comics titles at the show. Pantheon will focus on its two upcoming books: Craig Thompson’s

Fantagraphics has decided to attend every other year. Fantagraphics associate publisher Eric Reynolds explains: “Attendance

tends to overlap considerably, as opposed to when the show moved around from year to year, attracting a wider pool, by moving around regionally.” Fantagraphics’

wider pool, by moving around regionally.” Fantagraphics’ Habibi and Art Spiegelman’s MetaMaus: A Look Inside a

Habibi and Art Spiegelman’s MetaMaus: A Look Inside a Modern Classic, Maus. Thompson will be speaking at the ALA Breakfast today and will be signing books at the Random House booth (4420) at

noon. And this afternoon at 3:30 p.m., he will be on the Insight Stage with PW senior news editor Calvin Reid. Habibi will be released September 20, and MetaMaus on October 4. NBM and its kids’ comics affiliate, Papercutz, are exhibiting together (3139). NBM is promoting the partnership with its new distributor, Independent Publishing Group, and some of its fall books. It

will be

showing

Inner

Sanctum:

Tales of

Mystery,

Horror, and

Suspense, an

adaptation of

the classic

radio show

famous for

the creaking

door sound in its introduction. Ernie Colón, the artist of Hill and Wang’s The 9/11 Report graphic adaptation, is working on this adaptation, and he is signing advance galleys of Inner Sanctum at the booth. The book will be released in February 2012. NBM will also promote Star Gazing Dog by the acclaimed international gallery artist Takashi Murakami, best known for appropriating manga and anime imagery into his gallery work. In this instance Murakami has produced a manga about a down-on-his-luck man and his dog, who brings him comfort. NBM is also promoting the second volume of Salvatore by Nicolas de Crécy. Star Gazing Dog will go on sale in November and Salvatore, vol. 2, in December. Papercutz is showcasing the launch of a graphic novel series based on a new line of toys from Lego, Ninjago, action figures similar to Lego’s Star Wars line, but based in a ninja-themed world. The Papercutz graphic novels will flesh out the Ninjago world, with the first volume coming out in November. Also, Papercutz will promote its latest Twilight spoof, Breaking Down, which will appear in Papercutz Slices #2. The creators of Breaking Down, Stefan Petrucha and Rick Parker, will be signing books at to-be-announced times today and tomorrow. Petrucha will also be signing the relaunch of Nancy Drew the New Case Files:

Vampire Slayer. Papercutz will also be showing previews of Monster Christmas by Lewis Trondheim, Sybil the Backpack Fairy, and Ernest and Rebecca. Bloomsbury, which over the past

Trondheim, Sybil the Backpack Fairy , and Ernest and Rebecca . Bloomsbury , which over the

www.bookexpoamerica.com

eReading way beyond the book Blio - powered by Baker & Taylor - is the

eReading way beyond the book

Blio - powered by Baker & Taylor - is the world’s most versatile and engaging ereading experience. It works across computers, notebooks, tablets and smartphones.

• Full-color 3-D viewing

• Text-to-speech

• Integrated Web search

• Highlighting and note taking

• Book plus audio available

• Six page viewing options

• Use on devices you already own

• Interactive content

Visit us at booth 2724 to experience the next generation of Baker & Taylor services.

content Visit us at booth 2724 to experience the next generation of Baker & Taylor services.

www.baker-taylor.com

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36 BEA SHOW DAILY DAY 1

P U B L I S H E R S

36 BEA SHOW DAILY ■ DAY 1 P U B L I S H E R

WE EKLY

TUESDAY, MAY 24, 2011

couple of years has started a small literary graphic novel list, will promote two new graphic novels this year: Seymour Chwast’s Canterbury Tales and Roz Chast’s What I Hate. Roz Chast will be doing an in-booth (3358) signing tomorrow afternoon.

IDW will also present a number of titles and series this year, including Locke & Key, vol. 4; True Blood; Extreme Facts; Transformers; and G.I. Joe. Also, they will promote

Facts ; Transformers; and G.I. Joe. Also, they will promote upcoming Craig Yoe books such as

upcoming Craig Yoe books such as Archie:

A Celebration of America’s Favorite Teenagers and Barks’ Bear Book. From its Library of Classic American Comics, IDW will showcase archival reprintings of Bloom County, Little Orphan Annie, Dick Tracy, and Flash

Gordon. While no signings are scheduled at press time, check the booth during the show. Kingstone Media will be showcasing seven new graphic

novels through its Kingstone and Galaxy imprints. One, Babylon, won best TV Movie in Hollywood’s Next Success contest for best story and is being considered for film adaptation by both Warner Bros. Television and Intermedia. Writer Ary Ayris and illustrator Mario Ruiz will be signing copies of the graphic novel tomorrow at the Kingstone booth (4947), 1:30–2:30 p.m. Check out Discover Channel’s first foray into graphic novels at its booth (3492). Author Joe Brusha will be on hand tomorrow, 2–3 p.m., to sign copies of Tales from Neverland’s Top 10 Deadliest

Sharks—its debut title. Although it will not have a booth, Viz Media will be on hand for meetings at the show. First Second

(3352) is also exhibiting this year, but had no announcements by

press time.

—Ada Price

At 35, Zelco Keeps [E]-Shining On

Stop by the Zelco booth 3549 to wish this family-owned business—best known for the Itty Bitty Book Light—a happy anniversary: it’s been 35 years since Noel and Adele Zeller began the company . It’s been almost that long that they’ve been attending BEA, according to their daughter Nicole Zeller, a v-p of the company. “We’ve been attending since the 1980s,” she says. She will be at the booth, together with her sister and co-v-p Gabrielle, and their mother, Adele, who is Zelco’s president (and the inspiration for the Itty Bitty Book Light). “The company started in 1976, out of the basement of our home,” Nicole explains. “My mother thought that since women were going back into the workforce, they needed a small, inexpensive light for their purses, so they started out by selling a small flashlight.” The success of that purse flashlight motivated the Zellers to design their own products. “My father designed and engineered a fluorescent lantern—the smallest ever made. We called it the Pocket Fluorescent Lantern. That was the first item that put us on the map, and MOMA put it in their permanent design collection.” In 1982, Noel Zeller created the Itty Bitty Book Light so that he could read in bed without disturbing Adele. Surprisingly, bookstores weren’t interested. “It was a hard, tough sell,” Nicole Zeller recalls. “There were so many independent bookstores at the time, and nobody wanted to take it; they all told us, ‘We only want to sell books.’ Then a Barnes & Noble buyer decided to take a chance. She brought it, and us, to Lenny Riggio and they gave us a chance when no one else would. They were the first ones to take it, and it sold. It still is sold in Barnes & Noble. ” At the show, the company is showcasing two popular new items:

the E-Reader Book Light and the E-Book Cradle. The E-Book Cradle, Nicole says, “actually stemmed from last year’s Book Cradle. We all use e-readers. So we changed up the Book Cradle and made it an E-Book Cradle. It’s comfortable for reading and becomes a bookstand. It doesn’t matter what age you are, holding a book—or e-reader—becomes cumbersome after awhile. So this takes the weight off. It’s ergonomic.”

—Diane Patrick

takes the weight off. It’s ergonomic.” —Diane Patrick “Permission to Change!” At the age of 40
“Permission to Change!” At the age of 40 New York Times best-selling author Tosca Reno
“Permission
to Change!”
At the age of 40 New York Times best-selling
author Tosca Reno reinvented herself. She
left a destructive marriage, lost her excess
weight, solved her health problems and
became the woman she’d always wanted
to be. Now 52, gorgeous and successful,
she helps other women make the changes
they want in their own life: “Just like I did,
many women give their lives over entirely to
others. One day they realize they’ve become
someone they don’t recognize and don’t
want to be. In my series of books I give them
permission to change, to become who they
want to be … no matter what age!”
Tosca Reno will be signing
her latest books
The Eat-Clean Diet ® Stripped,
on Tuesday, May 24 at 1:00 PM
The Eat-Clean Diet ® Cookbook 2,
on Wednesday, May 25 at 2:00 PM
at Robert Kennedy Publishing
Booth #3616

HARRY BOSCH IS BACK!

Visit Booth 3631, Tuesday, May 24, from 11:00 am–Noon for these BEA Michael Connelly exclusives:
Visit Booth 3631,
Tuesday, May 24,
from 11:00 am–Noon
for these BEA
Michael Connelly
exclusives:
Signed copies of an exclusive BEA collection:
Three Harry Bosch short stories combined with the first two chapters of THE DROP!
Giveaway will begin promptly at 11:00 am. No line may form prior to 10:45 am.
While supplies last.
BEA 2011 Connelly Sweepstakes:
Register to win an appearance at your store or library from Michael Connelly.
Runner up prizes include signed first editions of THE DROP and copies of THE
LINCOLN LAWYER DVD.
Michael Connelly will not be making an appearance.
LITTLE, BROWN AND COMPANY
Hachette Book Group
TERRILL LEE LANKFORD
TERRILL LEE LANKFORD

SUMMER HAS ARRIVED!

REAGAN ARTHUR BOOKS Little, Brown and Company
REAGAN ARTHUR BOOKS
Little, Brown and Company
Have a beer with Elin Hilderbrand! Visit Booth 3631, Tuesday, May 24, at 3:30 pm!
Have a beer with
Elin
Hilderbrand!
Visit Booth 3631,
Tuesday, May 24,
at 3:30 pm!
Elin will be signing advance copies of SILVER GIRL.
The first 250 people in line will receive an ice-cold beer.
LAURIE RICHARDS
in line will receive an ice-cold beer. LAURIE RICHARDS And don’t miss Chad Harbach’s book signing!

And don’t miss Chad Harbach’s book signing! Featured on the Editor’s Buzz Panel

Tuesday, May 24, 1:00 pm • Booth 3631

38

BEA SHOW DAILY DAY 1

P U B L I S H E R S

38 BEA SHOW DAILY ■ DAY 1 P U B L I S H E R

WE EKLY

TUESDAY, MAY 24, 2011

Let’s Make a Deal

This A–Z listing includes specials available to retailers who place orders at BEA. Many exhibitors are offering free freight and/or extra discount points. Remember, this is only a sampling of floor deals— keep your eyes open while you walk the exhibit floor for many more money-saving opportunities.

A

Abbeville Press: Extra 10% off or free freight (4406). ACC Distribution/Antique Collectors’ Club: 53% discount and 180 days dating; minimum 3 copies each of any 5 different titles, front- or backlist (4759). Amacom: 50% on orders of 10 or more trade backlist titles (2644).

Amber Communications Group: 50%

(3378).

American Cancer Society: 50% on 25 or more backlist titles (2738). The American Golfer: 50% off and free freight (3038). American Psychological Association:

45%, free freight (3033). Ammonite Press: 50%, free freight

(3038).

Appalachian Trail Press: 50%, free freight (3578).

B

Bahai Publishing: 50%, free freight on orders of 10 units or more (4125). Barefoot Books: Retailers who place an order with code BEA11 will receive an extra 3% discount on orders of 20–49 units, or an extra 5% off orders of 50 or more units (2463). Barron’s Educational Series: 50% on 50-book minimum order, must include 10 frontlist titles (3538). Bartlett Park & Co.: 50%, free freight

(3038).

Beach Ball Books: 50%, free freight

(3042).

Blackstone Audio: 55%, free freight

(4281).

Boys Town Press: 50%, free freight