MARION LAMAR ELLEDGE

109 South Georgia Avenue, Mobile, Alabama 36604

(251) 438.1955
(251) 462.9232
marion_elledge@comcast.net

CAREER GOAL
To secure an executive management position providing invaluable experience with
focus on team management, strategic analysis and process improvement realizing o
n-time deliverables while driving organization to increased profits and sustaina
bility.

QUALIFICATIONS PROFILE
Highly motivated and business-oriented professional equipped with 20 years of ex
tensive experience in international project development, marketing and public re
lations, team motivation, and budget compliance. Demonstrated knowledge of princ
iples involved in strategic planning and execution, resource allocation, and res
pected leadership abilities. Proficient in assessing industry, corporate, or cli
ent requirements and formulating tactical plans to achieve desired results. High
ly adept at developing innovative, integrated marketing programs as well as the
ability to analyze market trends and lead timely product development initiatives
and rollout. Acknowledged for formulating business plans and budgets. Expert at
aligning business units and building international business alliances to enhanc
e overall performance, maximize profitability, and expand target markets. Known
for honesty, integrity, and genuine passion for achieving goals.

AREAS OF EXPERTISE
- International Project/Program Management
- Strategic Industry Analysis/Business Planning
- Business Development/Fundraising
- Customer/Public Relations
- Vendor Negotiations/Contract Resolution
- Personnel Administration, Training, and Development
- Budget Development and Control
- Proficient Writing Skills/Competent in Blogging and Integrated Social Ma
rketing
- Maintained knowledge of evolving Information and Web Technologies
- Corporate and Non-Profit Alliance Development/Proposal Writing

PROFESSIONAL EXPERIENCE

Dauphin Realty ~ Mobile, AL

REALTOR ~ MARKETING CONSULTANT ~ TRAINER 2007-Present
- Work collaboratively with staff in redesigning current corporate website
and updating website content as well as integrating blogs and social networking
sites with focus on real estate
- Knowledgeable in integrated marketing strategies, new web technologies,
and social networking and search engine optimization
- Provide consultation services and social networking training to agents
- Maintain constant communication with potential buyers and sellers to suc
cessfully negotiate contracts as well as ensure loyalty and generate repeat busi
ness
- Network in numerous community non-profit programs as well as regular civ
ic meetings and events
- Further hone technical competency and broaden industry knowledge by atte
nding continuing education, marketing and technology seminars

International Digital Enterprise Alliance ~ Alexandria, VA

PROJECT MANAGEMENT / MARKETING CONSULTANT 2006
- Administered continued coordination of industry technical standards and
specifications initiatives
- Organized and facilitated comprehensive client training in numerous proj
ect support areas, committee coordination, program management and facilitation,
in addition to logistics execution.
- Provided industry analysis and program needs assessment as well as, perf
orming strategic planning in marketing key projects in support of organizational
objectives and budget goals
- Expertly developed comprehensive web content and effective promotional a
ssets

EXECUTIVE VICE PRESIDENT 2003-2006

- Assumed full responsibility in coordinating the management of various pr
ojects focused on achieving strategic business, organizational, and industry obj
ectives
- Played an integral role in identifying and executing national and intern
ational projects
- Managed cost, maintained multiple production schedules, performed critic
al assessments, and administered staff responsibilities
- Established strong professional relationships with technology partners i
nitiating standards development and programs to improve processes and streamline
operations impacting organizations worldwide
- Coordinated with Board of Directors as well as with internal and externa
l project stakeholders
- Prepared detailed periodic status reports and recommendations for modifi
cations to increase effectiveness
- Closely monitored project budgets to assure conformity with corporate bu
dgetary controls
- Conducted rigorous training and provided technical support to staff to e
nsure high level of competence
- Prepared and presented proposals to various approval authorities to obta
in government and corporate funding and buy-in
- Directed entire facet of various project and programs, from conception t
o logistical execution
- Oversaw cohesive, effective marketing plans of organization’s programs and p
rojects within restricted budgets
- Supervised technical training, tutorials, and seminars on industry stand
ards and technology projects
- Fulfilled administrative management duties, such as budget development a
nd monitoring, staff supervision, hiring/firing, staff reviews, and team meeting
s
Highlights:
- Successfully reduced corporate and government agency expenditures and in
creased efficiencies through initiating global projects and programs based on in
dustry needs analysis and assessments
- Recommended and executed new cost-cutting procedures, integrated marketi
ng processes, and restructured program logistics with no impact on quality of en
d product, increasing the bottom line by more than $300K revenue
- Supported the Executive Committee in evaluating staffing, performing dow
nsizing and staff reassignments while reducing corporate expenditures by more th
an 35% with no reduction in quality of products
- Worked collaboratively with the management team in guiding organizationa
l split, reorganization, and strategic fiscal maintenance

Vice President of Information Technologies 1996–2003

- Developed and implemented effective project strategies to expand initiat
ives, which aligned with organizational objectives and strategic plans
- Advanced the scope of organization’s goals and customer base through managin
g projects in four globally competitive continents
Highlights:
- Efficiently increased corporate revenue from $500K to $3.5M in 5 years
- Chosen to serve as the Vice President of the Graphic Communications Asso
ciation Research Institute (GCARI)
- Secured alliances and oversaw project work of key membership groups, suc
h as the Publishing Requirements for Information Systems Management (PRISM) and
the Industry Content Exchange (ICE) groups that resulted in over $2M expanded re
venue in two years
- Trimmed down promotional expenses by 60% within the first year of establ
ishing integrated web and internet marketing campaigns
- Received industry awards for contributions to developing standards for s
treamlining enterprise operations

EARLIER CAREER
International Digital Enterprise Alliance ~ Alexandria, VA
DIRECTOR OF INFORMATION TECHNOLOGIES 1990–1996
PROGRAM MANAGER 1986-1990
ASSISTANT TO VICE PRESIDENT 1982- 1986
ACCOUNTING MANAGER 1979- 1982

EDUCATION
Bachelor of Science in Psychology / Business Management, Cognate, Computer Scien
ce
University of South Carolina ~ Columbia, SC
Basic and Advanced Accounting Courses
University of Virginia ~ Alexandria, VA
Marketing and Communications/ Blogging and Integrated Social Networking/Search E
ngine Optimization

AFFILIATIONS AND COMMUNITY ACTIVITIES

Mobile Area Chamber of Commerce ~ National Association of Realtors Alabama
Association of Realtors ~ Mobile Area Association of Realtors

COMMUNITY ACTIVITIES
Board of Directors, South Alabama CARES
Dining with Friends Fundraising Chair, Look Up Mobile Fundraiser Co-Chair 2009,
Look Up Mobile Chair 2010, Board Vice Chair 2010
Old Dauphin Way Board of Directors
Past Director
All Saints Episcopal Church
Communications Committee, Bayou Bash Fundraiser Planning, Diocesan
Convention Committee and Delegate to Diocesan Convention
Integrity Gulf Coast
Board of Directors and Treasurer