DIANE ROSIERE

104 Lilac Street* Metairie, Louisiana 70005

Home: (504) 309-9963 * Cell: (504) 616-6100 * Email: dr62c6f6@westpost.net
Offering extensive experience in Marketing& Advertising Strategy, with solid ind
ustry
knowledge, creative communications concepts, and a proven record of accomplishme
nts.
AREAS OF EXPERTISE & QUALIFICATIONS

* Strategic Development
* Sales Management
* Account Management
* Innovative Ideas
* Market Development
* Sales Programs
OVERVIEW Solid background in advertising solutions, account management, market d
evelopment, including, prospecting, forecasting, and client service. Consistentl
y recognized by management for achieving organizational objectives and company g
oals, strong leadership and results-oriented marketing.

MANAGEMENT Motivating and mentoring sales associates, training, budgeting, consu

ltative client relations, developing targeted sales plans, promotion planning, b
usiness development, scheduling tasks and projects, coordinating and developing
conference participation, negotiations, program implementation, and reporting to
corporate office.

EXPERIENCE Rep Firm/Territory Manager: 2003-Present

MEDIAMAX NETWORK, A CONDE NAST PARTNERSHIP
* Specializing in local market advertising in national lifestyle magazines
* Representing over 25 titles such as Architectural Digest, The New Yorker, Gour
met
Conde Nast Traveler, Vogue, Vanity Fair, etc. Manager of sales territory includ
ing
Louisiana, Dallas, Denver, and feeder markets. Categories include finance, jewe
lry,
packaged goods and retail. Major clients include Continental Airlines, MD
Anderson Cancer Center, Community Coffee, and Cajun Magic Seasonings. Other pr
oducts
include internet advertising, out-of home, and radio sales.
Account Manager; 1995 - 2003
MEDIA NETWORKS, A TIME INC COMPANY
* Master of Excellence Award Recipient 1 mil+ (4 consecutive years)
* Incentive Trip Recipient (4 consecutive years)
Time Magazine, Sports Illustrated, Money, InStyle, US News & World Report
Responsibilities included prospecting, agency presentations, client development,
renewal negotiations and strategic idea development. Previous 3M outdoor
sales representative prior to Time Inc purchase of division.
Media Director; 1989 - 1995
LOGAN MARKETING, New Orleans, Louisiana.
* Managed media department including all print and broadcast for an array of loc
al clients.
Liaison with sales reps and station managers for ultimate negotiations, and part
icipated in
agency sales presentations for new business development.
Advertising Coordinator; 1986-1989
EXPRESSIONS CUSTOM FURNITURE, A FURNITURE FRANCHISE CONCEPT
* Participated in growth of 10 franchises to 85 in a 3-year period.
Coordinated corporate office support system for growing franchise system.
Created print and broadcast umbrella advertising library and promotions
calendar for use in various local markets. Assisted new franchisees with
local market research such as Claritas site selection, grand opening strategies,
and local market media analysis
DIANE ROSIERE EXECUTIVE RESUME, PAGE 2
(continued)
PROFESSIONAL AFFILIATIONS
President, New Orleans Chapter of the American Marketing Association, 2005-06
Dallas Ad League, 2005-09
United Way Dazzling Dozen Media Committee, 2003-05
Young Business Leaders Council, 2003
Advertising Club of New Orleans Person of the Year, 1996

References Available Upon Request