Susan Traxler

Box 295 602-390-4920

Cave Creek, Arizona 85327 st9b3ac2@westpost.net
ACHIEVEMENTS TO DATE
District wide winner of Request for Proposal for Tucson Unified Schools for ful
l implementation of technology assessment system in all 73 ( seventy-three ) el
ementary schools.
Analyze web-based assessments to help educators use data for instruction.
Increase sales in Albuquerque Public Schools by 100% in K-3 Plus Program.
Retain all major school districts in New Mexico for a 100% renewal base.
Educate and train over 200 Literacy Specialists in New Mexico on State Assessme
nts.
Generate new and retain existing business by utilizing effective selling techni
ques and providing quality customer service to increase territory from $200,000
to $1.5 million in one year.
Expand into ten new markets, such as Juvenile Centers and Prisons to sell textb
ooks.
Succeed in winning all top 25 major school districts in Arizona with a five yea
r old revised mathematics textbook by creative marketing and innovative sales pr
esentations.
Coach and train a consultant staff of ten people.
Supervise the training of twenty five new sales representatives on effective sa
les presentations, proven strategies and closing techniques.
Demonstrate skill in building relationships and customer loyalty in highly comp
etitive market to sell Reading Basal to 20,000 students in Navajo Reservation in
northern Arizona and New Mexico to capture a million dollar order.
Write, design and produce a sales presentation modeling a Readers Theatre Conce
pt to sell Literature Books to 2,779 Special Needs Students in the Phoenix Unio
n High School District to gain a $150,000 Textbook Order.
Susan Traxler 602-390-4920 Page 2
Win membership into million dollar club for sales excellence eight out of eigh
t selling years.
Design and implement an independent supplement dealer agency to market and sell
supplemental teaching materials with a sales force of five people in Arizona, N
ew Mexico and Southern California.
WORK HISTORY
Manager/Owner Present
Destiny Learning Independent Agency
Executive Director for Educational Partnerships 2010-2008
Wireless Generation
Sales Representative 2008-2000
 Pearson Learning Group
Sales Representative/Consultant 2000-1989 Pearson ScottForesman
Principal/Teacher
Omaha Public Schools
EDUCATION
Masters Degree in Secondary Education
Creighton University, Omaha, Nebraska
Bachelor of Arts in Secondary Education
Creighton University, Omaha, Nebraska
Associates Degree in Equine Science
Scottsdale Community College, Scottsdale, Arizona
OBJECTIVE
Professional ProfileK.Revenue/Profit GrowthKNew Product LaunchK.Market Expansion
KSales Leadership
Highly motivated, aggressive sales executive with comprehensive experience in sa
les, key account management and sales training with a variety of industries incl
uding K-12 Educational Publishing Market. Has a keen ability of developing and
maintaining long standing high-level customer/account relationships. Teamwork
to achieve territory targets.