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OBJECTIVE

Top performing individual seeking rewarding PR or Marketing career. Possess


a solid educational foundation combined with accelerated salesand marketing reco
rd regionally and locally. Thrive in a challenging environment and willing to t
ravel.
PROFESSIONAL PROFILE
Marketing Broad knowledge of marketing disciplines, advertising, call to acti
on and internet advertising. Responsible for market research and demographic an
alysis of target DMA.
Team Building - Leader with experience training sales teams, developing talent
while creating effective and profitable job assignments.
Communication - Persuasive communicator with developed presentation and negoti
ation skills. Able to develop productive relationships with colleagues and clie
nts at all levels.
WORK OF EXPERIENCE
7/2007- Current Industry Leader Consultant
Standard & Poor, New York, NY (Currently located in Shreveport, LA)
Consult various companies regarding the fundamentals of television, radio, prin
t, internet and outdoor media. Answer questions that need my headship such as:
production of commercial, market share, non-political campaigns, pricing and co-
op. Sustain education on dynamic marketing trends to ensure maximum profitabilit
y for multiple clients.
4/2007-11/2007 Account Executive
New York Woman News Paper, New York, NY
Improve existing accounts and internet business by up to 200% while creating opp
ortunities, which resulted in new sales for local direct and agency buys in NY.
Managed all account activity; including but not limited to creative development
, order entry, copy, ageing and trade agreements. Collaborate with other media
outlets to create profitable advertising campaigns.
7/2006-12/2006 Media Buyer and Marketing Director
Young & Dasher Media, Savannah, GA
Maintained Media Flow in 44 Markets Including Atlanta, GA and various other top
20 markets. This included television, radio, internet, and print advertising.
Allocated media budget for five hundred thousand dollars per quarter, while neg
otiating added value. Managed all traffic and responsible for creative developme
nt. Collaborated with my assistants to cover all aspects of the task at hand to
prioritize and execute our projects.
8/2003 6/2006 Regional Account Executive
WGSA TV, Savannahs UPN, Savannah, GA
Accountable for client retention as well as new development in 22 counti
es surrounding the Savannah, GA and Hilton Head, SC. Develop storyboards that
allowed me to put my imagination into overdrive with external production compani
es. Control media purchasing and negotiation to insure a fruitful profit. Exc
eed monthly sales quotas in 2005 to end year 143% above annual quota.
EDUCATION
1996-2001
Bachelor of Arts and Science, Speech Communication
Southeastern Louisiana University; Hammond, LA
COMMUNITY LEADERSHIP
Present Co-chair of Media and Marketing For Christmas in the Sky
Present Board of Directors for American Advertising Federation
Present 2009 Spotlight on Success Honoree
Present Member of the Bossier Chamber

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