JOAN EISENHAUER

6724 N 181 Ave * Waddell, AZ 85335 * (623)853-1959 * jec5c206@westpost.ne

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PERSONAL SUMMARY
*Highly experienced marketing executive with 20 years of experience with interna
l and external communications, public relations and extensive background in corp
orate branding/brand recognition.
*Respected leader in corporate communications developed and executed marketing c
ampaigns that effectively reinforce and build brand images in all media platform
s and with customers.
*Demonstrated success in effective strategies, to expand company image in the co
mmunity and industry.
*Strong organization, multi-tasking and time management skills with the ability
to work in a demanding self-directed work schedule.
*Extensive experience in training and teambuilding at all levels of organization
.
SKILLS
Corporate Communications
Public and Media Relations
Creative Team Leadership
Training and Motivation
Project Management
Web and Content Development
Performance Management
Business Policies & Procedures
Excellent Oral & Written
Communication
Marketing Strategies
Organizational Development
Product Positioning/Branding
PROFESSIONAL EXPERIENCE
STMICROELECTRONICS, INC. Phoenix, AZ 1998 to 2010
$9 Billion International Semiconductor Manufacturer
Corporate Social Responsibility Manager,
*Produced community and public relations plans to build brand recognition while
acting as spokesperson in the community and media. Created platforms for execut
ives to present best practices to stakeholders and customers. Designed public s
peaking, interview and appearance opportunities for management.
*Prepared marketing and sales departments for business quality audits. Earned t
he "Malcolm Baldridge National Quality Award", presented by the president of the
United States.
Co-directed a documentary on semiconductor manufacturing that aired on "60 Mi
nutes. Wrote and edited articles for industry magazines.
*Organized and executed fundraising events. Achieved >85% employee participatio
n in community involvement initiatives.
*Coordinated special events with major customers & employees to make a positive
impact in communities throughout the US.
*Built relationships with top companies and government officials in Arizona to w
ork together on many community building activities.
National Account Manager, 1997 to 1998
*Negotiated pricing, inventory and increased average product profit margin by 22
% in one year. Achieved growing budget to $25M the first year projected $50M se
cond year
*Requested by management to develop and launch U.S. franchise. Created unique ma
rketing strategies resulting in Future Electronics becoming the largest distribu
ter.
*Managed sales projections for inventory control levels and initiated operation
reviews with measurements to track and promote relationships.
Marketing Specialist Microprocessors, 1995 to 1997
*Tracked and reported profit and loss while regulating pricing in a very competi
tive product market. Achieved complete sellout of product within projected time
line.
*Exceeded projected profit margin of 22% by 7%
*Leveraged strengths in creative advertising and marketing material while organi
zing trade shows for special product introductions.
CAPISTRANO HOMES - Phoenix, AZ 1991 to 1995
Pointe Hilton Condominium Project
Real Estate Development Project Manager,
*Created dynamic advertising program to enhance sales, exceeding projected outco
me by 25%. Recruited for development and sales of new home projects.
*Project efforts were instrumental in completion and sell out, completed four mo
nths ahead of schedule with profits 23% above projection.
*Extensive negotiations with financial and project contractors.
SGS-THOMSON - Phoenix, AZ 1984 to 1991
International Semiconductor Manufacturer
Major Account Sales Assistant,
*Tracking and reporting sales initiatives and budgeting. Monitoring customer sa
tisfaction for major account holders.
EDUCATION & CERTIFICATIONS
Triton Junior College - River Grove, IL
Business Administration - Courses Completed
ST University - Fundamentals of Management - Courses Completed
Certified ST University Trainer
Certified ST University Cultural Diversity Trainer
Certified ISO/TS16949 Lead Auditor
Real Estate License
COMMUNITY COMMITMENT
*City of Phoenix - Phoenix Sister Cities Commission
*Phoenix Sister Cities, Inc. - Board of Directors and Executive Committee
*Chair Economic Relations Committee - Phoenix
*Executive Board and Chair for Valley Forward Association
*President KIND Foundation
*Arizona Association of Industries Chair