Joy Scott

226 South Street, Apt #2, ? Northampton,, Massachusetts, 01060

(215) 840-6324h (215) 840-6324c
EXECUTIVE PROFILE
Strategic Marketplace Studies ? Global Business Intelligence ? Qualitative Asses
sments
"C" Level Corporate Advisor ? Corporate Presentations ? Business Development
Recognized and respected as an experienced "tier one" executive advisor with mor
e than twenty years of proven success in anticipating marketplace opportunities
through research; strategizing growth; and driving business development in both
domestic and international arenas. Proactive. Results driven. A solid communicat
or who will effectuate positive change, efficiency and increased profitability i
n any industry.
QUALIFICATIONS SUMMARY
Uniquely qualified as a leader, ensuring company direction, mission and focus is
aligned to maximize on opportunities. An expert at working directly with corpor
ate executives in building, growing and transforming organizations and teams wit
hin complex environments. Adept at consensus management and building upon opport
unities. Led successful executive level campaigns in IPO and merger environments
where growth and accountability were paramount. Extensive qualifications in the
following competencies:
? Industry Analysis ? Government Affairs
? Mergers & Acquisitions ? Industry Policy & Program Analysis
? Market Research Audits ? Public Speaking & Media Interviews
? Marketing Strategies & Client Management ? Direction, Re-engineering of Missi
on & Focus
CAREER SYNOPSIS
J. Scott International, Newtown, PA 2003-Present
An international research firm focused on providing profit bolstering data drive
n solutions to the healthcare industry
CEO
* Generated hundreds of millions of dollars in new sales and profit for a host
of international clients by delivering to client companies, the necessary inform
ation and strategy to realign their sales and marketing teams for enhanced resul
ts.
* Saved eight tier one clients hundreds of millions of dollars by initiating a
syndicated research study detailing quality and relationships between client's s
ales force and customers. This study provided proof of marketplace needs and act
ed as a catalyst for a revolutionary re-engineering of sales personnel teams eff
ectively raising margin without sacrificing market share.
* As a result of a syndicated research study of the Type 2 Diabetes marketplace
, found a huge opportunity for growth due to an ill-informed and high at-risk pa
tient base. Clients were able to create key initiatives aligning sales and marke
ting functions while educating the consumer, which brought wellness to patients
and millions of dollars to the bottom line.
* Advised a tier one client, of an alternative use for a time tested product an
d strategy for receiving FDA approval and exclusivity. Total marketplace potenti
al was greatly expanded.
Quintiles Transnational Corp (Verispan) /Scott-Levin., Yardley, PA 1999-2002
A publicly traded clinical trials and contract sales provider acquiring PMSI/Sco
tt-Levin in 1999
CONTRACT ADVISOR
* Strategically positioned Scott-Levin to fit within Informatics, a division of
Quintiles. Led the integration and creation of an infrastructure of three combi
ned entities with $250 million in sales, designing three client applications whi
ch are still being profitably marketed to tier one pharmaceutical companies.
* Quintiles (NASDAQ-QTRN) acquired PMSI for $197 million, $107 million of which
was attributed to Scott-Levin.
Pharmaceutical Marketing Services, Inc. /Scott-Levin, Newtown, PA 1991-1999
Formed as a holding company by UK based Walsh International, an international ph
armaceutical marketing conglomerate
CORPORATE VICE PRESIDENT
* Grew Scott-Levin business unit from $10 million to $30 million in revenue, le
ading an international business of over 250 employees, while achieving operating
profits in excess of 25%.
* Created and launched the marketing concept for a CEO client, who had targeted
a very small segment of the population suffering from incontinence. The concept
of "overactive bladder" was created and marketed, exceeding initial product rev
enue estimates of $100 million, by several billion dollars.
* Provided specific business intelligence and strategic vision to "tier one" cl
ients within the healthcare and pharmaceutical sectors, to take advantage of the
new direct to consumer advertising regulations.
Scott-Levin Associates, Newtown, PA 1982-1991
An innovative market research firm servicing pharmaceutical executives and allie
d trade groups
CEO
A pioneer in the field of pharmaceutical research. Conceptualized, built and gre
w the company to become the industry standard.
* Spearheaded growth from 2-person start-up to 125 employees and $10 million in
revenues in 9 years.
* Created business from scratch and with no external funding achieved first yea
r profits in excess of $250,000.
* Went head to head against former employer who had monopolized market research
audits for 50 years, garnering an 88% market share within 2 years of inception.
* Conducted a syndicated quantitative and qualitative study on direct-to-consum
er advertising of prescription drugs, by directly lobbying with government regul
ators and congress. This resulted in the Food and Drug Administration lifting it
s ban.
* Leveraged company to such strong market share and financial positioning, thre
e companies including IMS, Medco and PMSI negotiated for acquisition of Scott-Le
vin resulting in the profitable sale to PMSI.
* Identified industry needs and conceptualized solutions for major pharmaceutic
al clients. This included refocusing company sales initiatives to the needs of t
heir client physicians, successfully adding hundreds of millions of dollars in n
ew revenue.
IMS America-IMS Health, King of Prussia, PA 1978-1982
A leading provider of sales management and market research services to clients i
n the pharmaceutical and health care industries
VICE PRESIDENT OF ONLINE SERVICES
Responsible for the marketing and growth of on-line data services.
* Marketed a full package of surveys to 20 clients in one year generating over
$14 million in revenues and necessitating the creation of a new division of the
firm.
EDUCATION
Rider University
Master of Business Administration
Temple University
Bachelor of Arts degree in Mathematics, Summa Cum Laude
ASSOCIATIONS, LICENSES & COMMUNITY
Healthcare Women's Business Society: Member; Pi Mu Epsilon - National Mathematic
s Honor Society: Member; and Pharmaceutical Marketing Services, Inc: Board Membe
r 1991-1999, Cambridge Who's Who in Business