RICHARD FRENCH rff8548c@westpost.

net
P.O. Box 5109, Belmont, CA 94002 (650) 454-7701
CEO / COO / PRESIDENT
P&L / B2B & B2C / Global Business Development / Product Management / Startups /
Turnarounds
Strategic Alliances / Multi-Sites / Business Models / Acquisitions / Contracts /
Funding / R&D
As a strong leader/passionate visionary, Iave built successful Internet companie
s and brands in mobile applications, remote access, online media, entertainment,
advertising and software. My acumen in providing B2B and B2C technology market
strategies has generated solid revenues/profits for multinationals and startups.
Key assets:
(R) Ensuring that new products/services meet a need and generate consistent reve
nues
(R) Building closely-knit teams of talented individuals to work toward a common
goal
(R) Balancing the asofta people and aharda technology sides of new business deve
lopment
(R) Converting struggling organizations into healthy, stable and profitable oper
ations
Innovative and charismatic, I always maintain an aopen doora policy and foster a
sense of respect and inclusion for every member of my organization. I encourage
creative-thinking and embrace strong, well-crafted opinions. In my personal lif
e, I play tennis, ski, and enjoy museums, traveling and multi-cultural activitie
s.
Selected Achievements
Turned around struggling operation. OSDN was losing $11M on $10M in revenue. Cre
ated strategic action plan, re-built/motivated team, and envisioned ways to impr
ove top/bottom line. Reversed six quarters of declining revenue to 10 quarters o
f growth. Doubled revenue in three years and converted $11M loss to $2.5M profit
ability.
Slashed new product launch time. Archaic processes at Bull HN were inhibiting in
troduction of new products and causing uncompetitive/late products. Created and
led first cross-functional core team from different organizations to parallel pr
ocesses and streamline communication. Cut new product time-to-market by 33%.
Abolished redundant functions. Four different Oracle development teams were repe
ating the same operations on similar platforms. Spearheaded establishment of a s
ingle port for all Intel/Unix platforms, enabling re-deployment of people to the
most strategic projects and saving 25% in headcount costs (about $1M over two-t
hree years).
Eliminated competition from company products. While at Oracle, saw that Informix
and Ingres were being used by HP within several HP products sold to their custo
mers. Created program/sales initiatives that eliminated $200M in Informix/Ingres
projects. Built closer bond between Oracle and HPas CEOs. Grew Oracleas annual
revenue $50M.
Orchestrated sale of startup. Avvenu was growing too slowly to become cash posit
ive. Conferring with BOD, recommended a sale. Hired bankers and trimmed operatio
ns to cut burn rate. Conducted weekly meetings to ensure loyalty/zero attrition.
Sold firm to Nokia, who hired Avvenu team and well-compensated its investors.
Career Overview

CEO, Syntonetic, Inc., 2009 to 2010. Led global launch of Denmark-based startup
in mobile, CE and online music markets worldwide. Defined and launched mobile pl
aylisting app on Nokia, iPhone and Android devices: Playlist DJ & Moodagent. Est
ablished embedded technology sales. Directed team of 16.
a Closed $1M+ in business.
a Achieved top ranking, acquired over 2 million customers through Nokia (Ovi) an
d iPhone app stores.
a Secured $1.6M in private and VC investments.

Head of New Businesses, Services and Software, Nokia, 2007 to 2009. Led four glo
bal teams/100 people, R&D, product management and business development for this
$50B firmas Connected Digital Home, personal connectivity and Nokia Sports Track
er services lines.
a Drove new business opportunities & business models, leveraging existing softwa
re and services assets.
a Built connected home marketplace ecosystem with key CE brands including Sony,
EMC/Iomega, Cisco/Linksys, Philips.
a Pioneered Nokiaas entry into global sports and fitness market, including creat
ing social online and mobile community of sports enthusiasts. Formed alliances w
ith category leaders such as Polar and Salomon.

CEO, Avvenu, Inc., 2006 to 2007. Piloted VC-funded startup, focused on Internet-
enabled remote access to PCs from other PCs/smart phones. Establish personal mus
ic streaming service from consumeras own iTunes collection. Directed entry into
consumer market and established revenue model.
a Grew consumer usage and revenue from 0 to 300,000 users and $20,000 a month.
a Improved operating efficiency/financial viability. Secured $5M+ in investments
and growth loans. Cut overhead 40%, added revenue streams and grew annual subsc
riber base.
a Sold firm to Nokia (files on Ovi).

SVP/GM, Open Source Development Network (OSDN), VA Linux (now Geeknet), 2000 to
2004. Led 140 person media subsidiary consisting of 11 web sites, five editorial
teams, operations, development, advertising/e-commerce sales and distribution.
Sites included: Slashdot, Freshmeat, Sourceforge, Newsforge, Linux.com, Thinkgee
k, Animation Factory. Additionally assumed interim leadership in software market
ing and engineering during transition from VA Linux to VA Software.
a More than doubled annual revenue (from $10M to $24M) in three years during dow
nturn in advertising market. Turned $11M annual loss into $2.5M annual profit.
a Grew combined registered membership of Slashdot and Sourceforge.net from 90,00
0 to 1.5M.
a Implemented sales/marketing infrastructure including SFA, metrics-driven sales
tools, branding and promotions program.

SVP/GM, Emerging Technology Group, Netmanage, Inc., 1998 to 1999. Led 50 profess
ionals in US and Israel for young Internet software group focused on remote desk
top connectivity software.
a Revitalized stagnant business unit and drove revenue from $600K to $2.5 millio
n in one year.
a Captured three of five remote learning market software suppliers. Penetrated
key accounts/high-tech markets.
a Incubated web-enabled marketing, sales and support solutions to replace tradit
ional customer service models.

President/CEO, Infoscape, Inc., (closed in 1999) 1998. Led VC-funded software st

artup focused on Java desktop application development.
a Executed funding, built management team and defined strategy.
a Secured 2nd round of funding; initiated 3rd round.

VP, Enterprise Platforms Division/VP, Intel UNIX Platforms Division, Oracle Corp
., 1994 to 1998. Led 200- employee division consisting of partner porting for al
l Oracle products, joint marketing with key partners and embedded sales to top p
artners.
a Achieved $1.8B in revenue while improving margins from 15% to 20%.
a Sustained and grew strategic Oracle partnerships with Compaq, DEC, HP, Sun, IB
M and Novell.
a Delivered Oracle RDBMS/applications within one day of base development platfor
m vs. 90-day historical delay.

US General Manager, Software Products and Systems/VP, Worldwide Software Busines

s, Bull HN, 1989 to 1994. Created and led global software business. Led 500-emp
loyee US software operations.
a Saved $10M by restructuring unprofitable workstation hardware line.
a Grew revenues from $30M to $145M by launching three new product lines.
a Cut time to market from 18 months to one year by creating first cross-function
al core team in company history.
Previously, served as Director, Strategic Alliances for Cincom Systems. Other po
sitions held include: Senior Product Manager, Product Manager, Development Manag
er and Programmer.

Education
Bachelor of Mathematics, University of Waterloo, Canada.
UK & Canadian Passports, US Permanent Resident.