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RAY MACZKO

Carlsbad, CA 92009
760-707-6400
rmf862f6@westpost.net
BUSINESS DEVELOPMENT / PROJECT MANAGEMENT /SALES
Account Management / Negotiations / Growth Strategies / Sales/
Customer Relations / Cost Control / Pricing Strategies / Field Management
Pioneered new startup businesses and increased market penetration for major comp
anies including Ericsson, Inc., increasing revenues and boosting stakeholder ret
urn. Negotiated major contracts with Fortune 500 clients such as AT&T, Verizon,
T-Mobile. Developed customer relationships while ensuring continued growth in m
arket share. Program managed and directed major network build outs. Developed in
novative service solutions with consultative selling, improving client satisfact
ion.
* Exceeded target goals of adding new clients and expanding territory for X3 wit
hin the first 6 months
* Managed $75M project to expand client service capacity, exceeding Ericsson's r
evenue goals 155%.
* Key team member for successful start up of wireless operator opening new marke
ts in California
Key Competencies
* Instinct for what will sell, with strengths in consumer and corporate selling.
* Introduce change smoothly and win cooperation at all levels.
* Conduct effective presentations and product demonstrations.
* Build strong technical alliances and self-sustaining teams.
* Achieve demanding objectives.
* Knowledge of turn-key services from project management, site acquisition, civi
l construction, installation\testing, to "on-air" completion of wireless systems
Highlighted Achievements

Expanded Territory service area and Client base for X3 Management over 400%.
Directly responsible for approved vendor qualification status and signed contrac
ts with clients such as: Bechtel, Black and Veatch, General Dynamics, Cricket Co
mmunications, T-Mobile, and American Tower with new services being provided in L
os Angeles and Orange County markets.
Increased Sales Orders and Revenue over 175% from 2007 in West Region for Nsoro.
Opened new office in San Diego to accommodate growth in resources and personnel
to service customer needs. Promote and explore new business activity in the regi
on. Increased sales from 17MUSD to over 30MUSD.
Managed $75M project to expand client service capacity, exceeding Ericsson's rev
enue goals 155%. Client needed additional network capacity to meet explosive dem
and. Directed 200-site build plan to alleviate network congestion and increase c
lient revenues. Oversaw outsourced Program Managers and General Contractors, wit
h 20 in-house personnel. Increased client capacity 50%, generating significant r
evenue growth.

Professional Experience
X3 Management Services, Inc.
2009 to Present
Vista, CA
Planning and Business Development
Responsibilities include: achieving supplier\vendor approval status with new cli
ents and expanding services to new market territory. Sales of "turn-key" solutio
ns to new and existing accounts focusing on specialized areas such as: Design an
d Engineering, Civil Construction, and Program Management for wireless carriers
and general contractors that provide, install, and maintain infrastructure netwo
rk equipment, software, power, and transport gear. Perform cost estimates and pr
epare proposals for responding to client RFP's. Forecasting, scheduling, and re
source planning to ensure business objectives are met and customer needs are sat
isfied.

Nsoro, LLC.
2008
San Diego, CA
Area Sales Manager, West Region
Single point of contact for AT&T customer serving San Diego, Las Vegas, and Hawa
ii markets. Responsible for overall customer satisfaction, market growth, and pr
ofitability in the region. Opened new office in San Diego to accommodate warehou
sing and resources for market expansion. Business Development, Account Managemen
t, RFP response, develops and provides proposals for services solutions to meet
client requirements.
Altair Communication Services, Inc.
2005 to 2007
San Diego, CA
Program Manager\Business Development, Small Business Owner
Provide Project Management Support Services (PMSS) and business development acti
vities for Telecom implementation projects on West Coast. Responsibilities inclu
de: New account management, RFP response, Site Bid walks, managing General Contr
actors who provided site development, construction, Installation, and documentat
ion services. Generate revenue by selling B2B solution based services. Involved
in all aspects of sales, service, maintenance and repair of HVAC, pool, and spa
equipment and systems in conjunction with GJS Heating & Air.

Radian Communications Services


2002 to 2004
San Diego, CA
Director, Sales and Operations, Western Region
Contractor for sales and construction of wireless sites and facilities. Directed
all aspects of sales and operations. Managed projects for clients including Spr
int, Cingular Wireless and Bechtel. Oversaw field crews and subcontractors in fu
lfillment of contracts. Negotiated Multi-million dollar services agreement with
AT&T Wireless. Managed $1.5M budget and ten personnel.
Ericsson Communications, Inc.
1990 to 2002, 2005
San Diego, CA
Sales Director, Services Solutions 2005
Managed key account, providing major client T-Mobile with turnkey solutions for
full scope of services. Achieved $10M+ sales in services solutions for 2 consecu
tive qtrs.
Director, Business Management, and Director of Sales / Business Relations, 1998
to 2002.
Managed overall profitability of key accounts. Directed national team generating
$200M+ annual revenue. Closed national software licensing agreement valued at b
etween $45-55M. Managed $2.5M budget and 20 personnel, with related projects.

Senior Account Executive, 1996 to 1998.


Managed key client accounts and relations, with oversight of pricing strategies,
contracts, and proposals. Closed $100M+ sales to AT&T Wireless in Western Regio
n. Promoted growth of rural wireless networks, selling $4M+ in products and serv
ices. Achieved 155% of revenue objectives.
Regional Operations Manager, 1994 to 1996.
Promoted to manage Western Region team of 20 personnel, with oversight of sales,
site acquisition, project management, logistics, and administrative functions.
Managed $3M operating budget and assets valued at over $75M. Advanced from Insta
llation Testing Engineer (1990 to 1994).
McCaw Communications, (dba Cellular One)
1986-1990
San Diego, CA
Systems Installation Engineer
Bachelor of Science, Management, California Coast University.
Executive Management Program, University of Southern California