Todd L.

DeBeer
2616 Regency Court
Sioux Falls, SD 57103
(605) 310-5980
tdb1b0e0@westpost.net

PROFILE
Versatile Sales Professional with extensive Sales and Sales Management experienc
e in various business sectors. Key member of management team and a recognized in
dustry expert with demonstrated successes in leading expansion and forging relat
ionships with key accounts in diverse geographic locations. Strong expertise in
leading high performing sales and marketing teams in developing strategic planni
ng initiatives. A Sales Professional who can work independently or as part of a
t team and has a proven track record of sales success.
PROFESSIONAL EXPERIENCE
WILSON SPORTING GOODS CO, Chicago, Illinois 1989 - 2010
One of the world's leading manufacturers of Team Sports, Racket Sports, and Golf
equipment with annual revenues in excess of $700MM and over 1,500 employees wor
ldwide.
Regional Sales Manager, Team Sports, Midwest Region (1996 - 2010)
Reported to VP of Sales/National Sales Manager. Managed and maximized sales grow
th and promotion activities of Midwest Sales Region for Team Sports. Charged wit
h overseeing 13 states with 8 Territory Managers accounting for $18.1MM in sales
. Responsibilities include achieving yearly sales objectives for the region, ind
ividual territories, and individual product categories, and to recruit, hire and
coach Territory Managers to achieve individual sales goals all while working wi
thin a yearly budget.
* Achieved corporate sales objective 10 of 14 years in region.
* 10 year sales average of 105%.
* 10 consecutive years of region finishing over 100% with a high of 111% in '03
and '05.
* 3-consecutive years with all Territory Managers finishing 100% or better.
* Only sales region to achieve.
* 1st sales region in to achieve $20MM in sales in '03. Finished with #1 regiona
l sales index, achieving 111% index.
* Received "Above Target" performance review 11 consecutive years (no review las
t three years).
* Maintained a budget of over $350K that included travel and state adoption expe
nses.
* Managed the sales growth of over 450 sporting goods dealers.
Team Sport Specialist, Midwest Region (1989 - 1995)
Reported to Regional Sales Manager, maximized and increased retail and instituti
onal sales, and increased market share in individual territory. Responsibilities
included achieving yearly sales objectives for both total territory sales and p
roduct categories, and increasing presence through promotional efforts with high
schools, colleges and professional organizations.
* Achieved assigned sales objective all seven years in territory.
* Achieved a 7- year sales average of 119%.
* '96 "Lefty Gomez Award" Winner, Team Sports Sales Representative of the Year.
* '95 South Dakota Football Coaches Association "Friend of Football" recipient.
* '90 "Reach for Success" Sales contest winner.
* Won numerous sales and distribution contests.
* Nominated to serve on numerous product development committees.
* Managed up to 90 accounts in various territories including Minnesota, South Da
kota, North Dakota, Iowa, Nebraska and Wisconsin.

WATERTOWN BOX CORPORATION, Watertown, South Dakota 1988

Manufacturer of corrugated material products.
Territory Sales
Reported to President and managed sales of corrugated product to diverse retail
and manufacturing customers in designated territory. Sold, bid, and designed co
rrugated containers.
* Grew total account base by over 20 accounts doing business with company.
* Pioneered growth in the competitive Sioux Falls, SD market.
FOOT LOCKER, Phoenix, Arizona/El Paso, Texas 1986 - 1987
Division of Kinney Shoe Corp, specializing in athletic shoe and apparel sales.
Manager in Waiting / Management Trainee
Worked through management trainee program after being hired in sales.
* Progressed to Manager Trainee in 8 months.
* Achieved 100% score on store management test, first time in Western Region.
* Led Cielo Vista Mall store, El Paso, TX, through satisfactory audits.
* Hired and trained sales personnel, all while leading store in total individual
sales.
BOB'S SPORT SHOP, Brookings, South Dakota 1980 - 1986
Local, independent sporting goods stores specializing in both outdoor and athlet
ic gear.
Buyer / Manager
Worked with owner to grow sales in all categories. Oversaw all athletic buying a
nd sales from '83-'86. Developed and produced all radio advertising campaigns.
Introduced new and innovative product to the local retail market.

EDUCATION
South Dakota State University, Brookings, South Dakota
Bachelor of Science, Economics with emphasis on Business Management, 1986