Wm.

Bruce Childs
4315 W. 182nd St. Apt. 209
Cellular 865-242-4536 Torrance, CA 90504, United States
wc10006d2@westpost.net
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Executive Summary
Senior Management with more than 28 years of experience in sales and marketing,
operations, human resources, leadership & development, training and financing w
ith a technical understanding. Background includes strategic planning for start-
up operations, turnarounds, and joint ventures, including new product developmen
t, problem solving and product launches. Successfully grew revenue, increased ef
ficiency and productivity, reduced costs, improved operations, and helped expand
a global company in North America, Mexico, and Puerto Rico.
Professional Background
Owner/ Senior Consultant 2010 to Present
Motive Power Solution Muscatine, IA
We have developed goods and services for the material handling industry in motiv
e power for "Going Green" (saving customers 30 to 50% of their electric bill and
a R.O.I of less than 2 years).
* Providing consulting for large end users to reduce their battery to truck rati
o, increase the charge efficiency and lower they cost of energy.
President/ Senior Consultant 2007 to July 2010
Tennessee Power Solutions, Inc. Knoxville, TN
I was instrumental in the start up and running of a new Industrial Power company
positioned in a demanding market with reliable services. Our entry into the mar
ket grew by consulting with customers to help save money and have longer lasting
power through providing solid solutions.
* The start up project was completed on time and under budget in early 2008.
* Established a high level of products and services to satisfy the market's need
s.
Director Sale & Marketing Director Product Support & Training, 2002 to 2007
Jungheinrich Lift Truck, Inc. Richmond, VA
Designed, developed, and presented marketing strategies to grow business in a co
mpetitive marketplace by heightening awareness of products and services through
national sales promotions and advertising campaigns. We successful marketed our
products and services to companies through conferences, trade shows, mailings, a
nd other forums. Create a New Business Plan, Budget and Staffing for a new sales
& technical training department with development of all new training material (
primarily in MS Power Point and other MS Office products).
* Dealer development of new distribution arm in North America for the third larg
est Material Handling Mfg.
* More than 26% growth per year over the three years in the position with a 2.2
to 29.9 million growth.
* Fulfilled staffing requirement for a Regional sales team to support new dealer
development.
* Instrumental in a two year project to design new products for North America wi
th state of the art technology in a market acceptable configuration.
* Created and completed a new North American internal sales training team in the
first thirty (30) days.
* Set up regional sales training schools across the U.S. to facilitate a large i
ncrease in dealer development (over 200 new sales persons).
Owner 2001 to 2002
Power Solution Muscatine, IA
We developed goods and services for the material handling industry in motive pow
er. We also received several General management consulting contracts to promote
business growth and stability with dealers within the material handling industry
.
* Designed and developed a new motive power pack for the small powered pallet tr
uck market.
Created opportunities for forklift dealers to reorganize their business after a
65% fall off in business in 2002.
Director of Equipment Finance 1997 to 2001
Prime Mover Muscatine, IA
As the Manager of BT Finance, it was my responsibility to provide a low cost sub
sidy finance program for our dealers to include a full maintenance calculator.
As Customer Service Manager for the Dealer and OEM sales network, it was my resp
onsibility to provide a high level of confidence in communication and on time de
livery for both new trucks and spare parts.
* Established a new proprietary financing arm for North America with BT Financia
l, Inc.
* Implemented new policy and procedures to coordinate a high level of on time de
livery and communication with our dealer network.
National Service Mgr 1995 to 1997
GNB Technology, Inc. Lombard, IL
As the head of service I was responsible for the care of large end users and the
dealer network to provide a high level of valued goods, services and warranty.
* Developed and implemented a new National maintenance program for Wal-Mart Dist
ribution and Store Locations
* Created a new Customer Service Sales program for our factory store locatio
ns.
President 1992 to 1995
National Battery, Inc. Franklin Park, IL
As President and founder I had the responsibility to create, develop and impleme
nt the start up of an industrial battery company with high end products for the
hardest of applications.
* Over 2 million in industrial battery & charger sales and service first year.
* Managed personnel in quality sale process and repeat sale through service and
customer service.
Office Manager 1983 to 1992
Crown Lift Truck, Inc. La Grange, IL
Material Handling career starting position with an immerging leader of the indus
try. This position offered me many chances for experience and advancements withi
n the fork lift industry. Starting in accounts receivables and advancing to Offi
ce Mgr., Credit Mgr., Equipment & Rental Mgr and Inventory Control Mgr. The La G
range facility was the number one or two top Sales & G.P. 8 years running.
* Managed the largest credit and collection dept with the lowest DSO in the 28 f
acilities.
* Managed operations for used and rental fleet with more the 250 trucks and the
highest profit margin of more than 28% with better than 80% utilization.
* Contributed in the management staff of the highest cost reduction and largest
G.P. over a three year period
Education
High School 1979
Oak Park River Forest High School Oak Park, IL
Training
* System Training School, Jungheinrich AG, Moosburg, Germany, 2002
* Motive Power Technology School, GNB Technology, Kansas City, MO, 1996
* Consumer Product Seminar, Varta Batteries, Inc., Elmsford, NY, 1994
* Industrial Manufacturing Seminar, Varta Motive Power, Inc., Lachine, Quebec, 1
993
* Auto and Commercial Battery Manufacturing Seminar, Trojan Battery, Inc., Santa
 Fe Springs, CA, 1993
* Studio & Portrait Photography, Fox School of Photography, Chicago, Il, 1991
* DPS (Dimensions of Professional Selling) Sales Training, Crown Lift Trucks, Ne
w Bremen, OH, 1990
Honors and Awards
* Top Sale Award, BT Prime Mover, Inc., Muscatine, IA, 1999
* Ace Photographer, Fox Studios, Chicago, IL, 1994
* Eagle Scout & Vigil Member, Boy Scouts Of America, Chicago, IL, 1977
* Elected Carmen to the World Board of Scouting Committee, World Board of Scouti
ng, Kingston Jamaica, 1976
Volunteer
Consistory President, Vice President & Treasurer 1994 to 1997
Peace Church Bellwood, IL
Leo Advisor & Candy Day Chairman 1994 to 1997
Lakeview Lions Club Chicago, IL
Soccer Coach 1991 to 1996
AYSO Berkeley, IL
Boy Scouts of America, Scout Master 1970 to 1991
First Congregational Church of Chicago Chicago, IL