Lyndsey Wallace

(978) 985-1861
lwf0e6b6@westpost.net

Objective: To personally contribute to a progressive and fast paced business en

vironment where there exists an opportunity to assist and enhance the sales depa
rtments, while continuing to develop professionally in a manner that corresponds
with the company's goals.

Emerson College
September 2005-September 2007
Boston, MA 02116
Business Administration
Masters of Integrated Marketing Communciations

Salem State University

August 2001-May 2005
Salem, MA 01970
Marketing/Public Relations
Bachelor of Science- Marketing

Rainer Agency, Inc.

March 2010 - Present
Revere, MA
Director of Inside Sales
* Launched new sales program (start up) -B2B Mobile Marketing
* Lead the inside sales team in the day to day sales operation
* Train new sales representatives in product knowledge and proper sales techniqu
es
* Implemented a nationwide prospecting campaign to create an initial client bas
e
* Attend conferences to help build consumer awareness of our product line
* Manage a detailed account database
* Establish competitive pricing tables for product line
* Develop and maintain excellent client relations
* Help coordinate monthly publicity and promotional efforts
* Make 40-50 prospecting calls daily
* Coordinate a bi-weekly email blitz using Constant Contact
Rockefella's
January 2008 - May 2009
Salem, MA
PR Coordinator
* Revamped existing marketing program to effectively increase customer base b
* Worked directly with the Chamber of Commerce for event planning
* Developed and implemented a social media marketing campaign to compliment exis
ting campaign.
* Created sales and marketing materials for events/promotions
* Updated and maintained day to day website functionality
* Created and Implemented daily marketing promotions to generate additional reve
nues
Da Cappo Press
September 2006 - May 2007
Cambridge, MA
Marketing Intern
* Performed web base research projects; Focus on new media outlets and new clie
nt opportunities
* Developed and maintained large contact database
* Organized and updated all clientele press clippings/releases
* Prepared and circulated a weekly review/highlights packet
* Processed all review copy requests
* Managed gallery and finished book mailings
* Proof read all outgoing press releases to ensure quality control
Salem State University
August 2002 - June 2003
Salem, MA
Administrative Assistant
* Greeted residents and guests of the college
* Acted as a gatekeeper for all incoming calls to the department
* Provided pertinent information upon request to future attendees
* Handled all clerical duties; answered phones, sent faxes and emails, made cop
ies
* Provided assistance to all administrators in their day to day operations

Accomplishments
* Emerson College: 3.3 GPA
* Salem State University: Honors Program 2001-2005
* Salem State University: Dean's List 2001-2005
* Salem State University: Varsity Lacrosse, Track, and Volleyball- team captain
2004
* Member: Public Relations Society of America

Related Skills
* Microsoft suite proficient - Word, Excel, Outlook, PowerPoint
* Internet and Intranet proficient
* Search engines proficient; Google, Yahoo, Bing