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Keeping The PromisE

V i l l a g e C a r e A n n u a l R e p o r t
Board of Directors

David H. Sidwell, Chairman


Daniel M. Fox, Vice-Chair and Secretary
Patricia M. Owens, Treasurer

Eleanor S. Applewhaite
John W. Behre, Jr.
Elizabeth M. Butson
Emma DeVito
Rev. James J. Gardiner, SA
Peter M. Gottlieb
Jessie Gruman
Lambert N. King, M.D.
Michael Mazier
Manuel O. Mendez
Glenna R. Michaels
Yuisa Montanez
Frank J. Oldham, Jr.
Charles B. Persell
Leroy Sharer, M.D.
Richard Wallgren

Honorary Members

Catherine Abate
Sam Burneson
Monsignor Charles J. Fahey
Dennis Math
Susan Sarandon
Doris Travis
Mitchell Waife
Marc Wolinsky
Ann Wyatt

Our Mission

To promote healing, better health and well-being


to the fullest extent possible.
Dear Friend of VillageCare,

For our organization, 2010 was a landmark year.

We completed construction of our new VillageCare Rehabilitation and Nursing Center, opening
it just before the end of the year, to put the crowning touch on the reconfiguration of care that
we’d undertaken more than a decade ago.

This new, state-of-the-art Center, which primarily addresses our community’s short-stay, post-
hospital rehabilitation needs, is the much-needed replacement for the aging Village Nursing
Home. An important community resource, Village Nursing Home served downtown and west
side neighborhoods as a not-for-profit entity since the mid-1970s, but its physical plant limita-
tions strained our ability to provide residential care in the best environment possible.

Our reconfiguration of services for older adults shifts the focus of our care into the home and
other community-based offerings, which is in keeping with the desires today of so many persons
facing increasing frailty and disability: They want to maintain their independence as much as
possible and for as long as they can. With the array of services for older adults that VillageCare
has created, we can offer individuals that opportunity.

VillageCare continued during the year to extend the reach of its services by expanding access to
our programs and through partnerships with other like-minded organizations and providers in
the community.

In 2010, our HIV/AIDS care and our programs for older adults served more persons in need than
ever before – more than 12,000 unique individuals – and we continue on track to reach some
15,000 persons annually in 2015.

We have not achieved so much just on our own. Our successes come about not just from the
tremendous efforts and dedication of those who work for VillageCare, but from the support of
donors and volunteers, who are committed to VillageCare’s mission.

We can’t thank you all enough for the incredible support you provide.

Sincerely,

David H. Sidwell
Chairman

Emma DeVito
President and Chief Executive Officer

May 2011
Keeping the Promise
The Path to Care Reform and
Reconfiguration of Services
When VillageCare began reconfiguration of its long-term care services for older adults in the 1990s, concentrating on
the development of at-home and community-based services, it was clear that ultimately something would have to be
done about the aging Village Nursing Home and its physical plant limitations.

Village Nursing Home served the Village, Downtown and West Side communities as a not-for-profit, community
resource, beginning in the mid-1970s when concerned residents in the surrounding neighborhoods and communities
“rescued” a failed proprietary nursing home. This mission-driven skilled nursing facility became an icon in the com-
munity as the place to go when comprehensive residential care was needed. Despite the structural limitations of the
home, it was understood that this was where superb care was delivered by a dedicated staff of nurses and aides.

When Village Nursing Home be-


came a not-for-profit facility, resi-
dents often were admitted for a
longer duration, staying on many
months, and sometimes years.
That was the traditional role of res-
idential skilled nursing care of that
era, and it was the state of affairs at
Village Nursing Home for the next
two decades.

By the mid-1990s, however, it was


clear to VillageCare that the times
they are a-changin’ as Bob Dylan sang
in the 1960s. More and more, indi-
viduals wanted to stay at home or in
another community setting for as
long as possible, rather than go into
a nursing home. VillageCare has
a tradition of staying close to the
communities it serves so that it can
recognize and address the needs of
residents. Key to the organization’s
success is its responsiveness to new,
evolving and emerging long-term
care and health needs.

Hence, the organization embarked


on a quest to reform its care de-
livery system to reduce the reli-
ance on institutional care for older
adults. In the 1980s, for example
Village Nursing Home took on the
AIDS epidemic, creating some of
Village Nursing Home served the Village, Downtown and West Side communities as a
not-for-profit, community resource since the mid-1970s.
the very first cently, it estab-
care responses, lished a Med-
not just in New icaid Assisted
York City, but Living Program
in the nation. (ALP) and a
primary care
In 1998, Vil- health center in
lageCare ad- order to address
dressed the service gaps for
changing pref- seniors.
erences of older
adults by open- Helping older
ing an adult day adults living in
health care pro- the community
gram, which of- is another prior-
fers therapeutic ity. VillageCare
and medical- provides assis-
based day care, tance through
and by expand- an Adult Pro-
ing its home tective Ser-
care offerings. vices program,
The organiza- a Gatekeeper
tion also began a short-term rehabilitation program on program that enlists neighborhood volunteers to identify
the sixth floor of Village Nursing Home, and later added at-risk individuals and a Neighborhood Naturally Occur-
a short-stay residential program that took up the entire ring Retirement Community program, where VillageCare
fifth floor of the building. In 2001, VillageCare opened a provides information and assistance to older adults living
senior living residence with supportive services. More re- in the West Village NORC area.

VillageCare Annual R eport


villagecare
rehabilitation
VillageCare
Rehabilitation
and nursing
and Nursing
center
Center opens
Opens

With a wide and comprehensive range of home and


community-based services established, replacement
of Village Nursing Home was the one remaining
major piece in the reconfiguration of VillageCare’s
services.

Over the past 15 years or so, as the preferences of


older adults changed, the nature of care at Village
Nursing Home was also transformed significantly.
Fewer persons sought longer-term placement and
more were looking for short-stay rehabilitation ser-
vices. Admissions, which once numbered well under
100 annually, began to approach 1000 a year.

In recognition of this, VillageCare’s board and staff


envisioned a state-of-the-art skilled nursing facility
to concentrate on meeting the need for post-hos-
pital rehabilitation. This would be the capstone of
the dramatically altered and readapted VillageCare
continuum of care. After several years of design and
construction the new VillageCare Rehabilitation
and Nursing Center opened in December of 2010.

This new 105-bed Center at 214 W. Houston Street


mainly provides residential rehabilitation care for
sub-acute patients. It also has offers palliative and
end-of-life care. The VillageCare Rehabilitation
and Nursing Center has about one-half the bed ca-
pacity of Village Nursing Home as a result of “right-


sizing” under a three-year, long-term-care reform demon- The new Center seeks to present as much of a non-insti-
stration grant that New York State awarded VillageCare tutional feeling as possible. It has a welcoming lobby and
in 2006. Under this program, the state’s Department of each of its floors has common areas where patients and
Health approved creation of new community options for their visitors can meet in a relaxing setting. Patients may
VillageCare – Medicaid assisted living slots, in particular have their meals in dining areas located on each floor,
– in return for the reduction in skilled nursing home beds. which include self-serve hospitality food bars and staffed,
As part of the reform program Village Care also revamped full-service pantries.
its short-term rehabilitation therapy services, doubling its
short-stay care capacity to 80 beds and introducing elec- An outdoor bamboo garden is just outside the main lobby.
tronic medical records (EMR) before transferring it to the This garden can be viewed from all the floors and has an
new VillageCare Rehabilitation and Nursing Center. adjacent meditation room. These spaces are designed to
be places of calm and serenity for patients and visitors.
In a short time, this Center has became an important re- There is also a rooftop garden with dramatic views of New
source for patients who need post-hospital rehabilitative York’s cityscape.
care. It has operated at or near capacity since opening.

The Center completes the transition of VillageCare’s ser- The building’s architect was Perkins Eastman, a firm
vices for adults, primarily those who are older, from the known for its senior living and health care design. Work-
traditional custodial nursing home role to serving individ- ing with Perkins, VillageCare staff planned every detail
uals with greater clinical needs, who require shorter stays in the Center, including colors, layout and signage, tak-
in a skilled nursing facility. With services expanded in the ing into account the latest research on how spaces can be
community, VillageCare has program options that can de- designed to accommodate the needs of persons with im-
lay or even eliminate the need for traditional, longer-term paired sight and hearing.
residence in a nursing home.


The Center’s rooftop garden provides dramatic views of New York’s cityscape.

Staff of the VillageCare Rehabilitation and Nursing Cen- The Center is certified as a “green” facility, by LEED
ter have been specially trained to enhance their ability to (Leadership in Energy and Environmental Design). It
interact with patients. Using the concepts of a nationwide was designed and constructed with strategies to conserve
movement for improving care known as “Culture Change,” energy, and water and to maintain indoor environmental
the new Center created a patient-centered model, where quality. Many of the materials used in constructing the
staff members work in non-traditional ways with those Center are sustainable resources. That is, they were ei-
in their care and their families. The Center’s overall pro- ther recycled or manufactured within 500 miles of New
gram responds to the changing demands of rehabilitating York City.
patients, such as providing greater flexibility in therapy
scheduling and meals and offering access to the Internet. The VillageCare Rehabilitation and Nursing Center is
Respecting individual dignity and privacy, while accept- establishing itself as New York’s premier rehabilitation
ing each patient on his or her own terms, are key values to facility, meeting the care needs of the 21st Century with
VillageCare. a state-of-the-art facility, a patient-friendly environment
and an innovative program.


“Better Outcomes” at New Center
Since receiving its
first patients late in 2010,
the VillageCare Rehabili-
tation and Nursing Center
has proven to be a popular
and welcome new asset for
those who need short-stay
care and by hospitals need-
ing to send individuals to a
post-acute care setting.
Greg Westgate, who
headed up VillageCare’s re-
habilitation program start-
ing in 2004, says that almost
since its opening the new,
state-of-the-art facility has
been operating at capac-
ity. “A lot more referrals”
are coming from hospitals
needing to send individu-
als to a post-acute care set-
ting than had been the case
with the short-stay program
at the old Village Nursing
Home, he said.
One major differ-
Greg Westgate with a rehabilitation patient. ence he sees, too, is that the
program is now taking in
individuals requiring a higher level of care, particularly orthopedic patients. “The intensity level has gone up,”
Westgate said.
The goal of the program is to help patients get better and more quickly. “We want to get the patient as
independent as possible so they can go home sooner at a more independent level, reducing the possibility of re-
hospitalization,” he said.
To get patients to that point, the staff at the VillageCare Rehabilitation and Nursing Center has received
special training designed to urge patients start becoming self-sufficient as part of the rehabilitation program.
The training, which was supported with a grant from the Samuels Foundation, primarily taught coaching
techniques that encourage patients to do more things for themselves as part of their rehabilitation program.
Westgate said that since the training was done, he has seen a major difference in how patients are faring in
the program, and he sees results improving with “better outcomes.”
“Patients are more functional, they have greater community mobility and there has been a significant in-
crease in activities of daily living scores,” he said.
Westgate says he also believes the environment of the new Center is more conducive to teamwork among
the occupational and physical therapists. “There’s better cohesiveness and they are able to communicate a lot
more,” he said.
“We’re strengthened as a team,” Westgate said.


2010 — A Gr
VillageCare is working to extend the benefits
of the organization and its mission to as many
persons as possible.
In 2010, VillageCare served 12,048 unique individuals, up from 10,500 in 2009. The goal is to provide care and services
to at least 15,000 persons annually by the end of 2015. In 2010, significant increases in persons served occurred at the
VillageCare Health Center, the Community Case Management program, the Certified Home Health Agency (CHHA)
and Rivington House (VillageCare’s nursing home for persons living with HIV/AIDS).


rowth Strategy

VillageCare is employing various strategies to serve more ter, including the Hospital for Joint Diseases and Rusk,
people. These include diversifying its referral sources es- for post-acute care referrals to VillageCare Rehabilitation
pecially as a result of the closing of St. Vincent’s hospital, and Nursing Center.
which had been leading source of referrals.
Another significant partnership established in 2010 is
Partnering with other providers is also a key to serv- with the North Shore-LIJ Hospital System to collocate
ing more people. In 2010, Metropolitan Jewish Health an urgent care center at the site of the VillageCare Health
System began to collaborate with VillageCare to pro- Center in Chelsea. This undertaking is a joint response
vide palliative care at Rivington House. Beth Israel to gaps in services in the community that have arisen with
Medical Center has been a major source of referrals for the closure of St. Vincent’s.
VillageCare Rehabilitation and Nursing Center, the
CHHA and Rivington House. The VillageCare Health Center continues to provide pri-
mary care services during daytime hours Monday through
Other external partnerships include: Help/PSI for Riving- Saturday, while the urgent care center is open during eve-
ton House subacute care services; FEGS Health and Hu- ning and nighttime hours, and on Sundays. This arrange-
man Services System for mental health services for com- ment provides the community with vital primary care and
munity residents identified by the Gatekeeper Program; urgent care services on a 24/7 basis.
Beth Israel for an admission information technology inte-
gration project, and New York University Medical Cen-
VillageCare Annual R eport
About the People We Serve
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VillageCare Annual R eport


Financial Summary

VillageCare and Related Entities


Consolidated Balance Sheet
December 31, 2010 and 2009
Skilled Nursing Facilities - $56,073,391
Assets 2010 2009
Certified Home Health
Current Assets
Cash & Investments $ 50,265,729 $ 55,464,488 Day T
Accounts Receivable 19,487,391 21,129,978
Long-Term Home H
  (net of Allowance for Doubtful Accounts of
  $7,875,682 in 2010 and $7,581,797 in 2009)
Other Current Assets 3,955,461 3,513,204

Fixed Assets 98,578,445 63,135,474


  (net of Accumulated Depreciation and Amortization
  of $87,856,666 in 2010 and $82,017,921 in 2009)
Other Non-current Assets 15,549,662 36,971,438

Total Assets $ 187,836,688 $ 180,214,582

Liabilities and Net Assets

Accounts Payable and Accrued Expenses $ 16,304,969 $ 14,360,451


Due to Third Parties 39,079,097 42,463,660 Skilled Nursing Facilities - $43,084,803
Current Portion of Mortgage and
Other Long-Term Liabilities 33,437,162 3,457,161 Certified Home Health

Advance from Sale of Village Nursing Home 7,743,894 Ot


Other Payables 1,628,311 1,056,429
Long-Term Home Hea

Total Current Liabilities 98,193,433 61,337,701 Day T

Depreciatio
Long Term Liabilities
Mortgage Payable /
Other Long-term Liabilities 41,434,218 73,792,185

Total Liabilities $ 139,627,651 $ 135,129,886

Net Assets New York

Unrestricted 48,099,837 44,985,496


Restricted 109,200 99,200

Total Unrestricted Net Assets 48,209,037 45,084,696

Total Liabilities and Net Assets $ 187,836,688 $ 180,214,582


VillageCare is deeply committed to maintaining the fiscal viability and credibility of its programs. The organiza-
tion makes prudent investments in new undertakings in order to meet community needs. It is through these mea-
sured risks that VillageCare forges new approaches to care and establishes new pathways for those who are served,
demonstrating the effectiveness of these innovative methods to others, both at the state and provider levels.

Where funds VillageCare and Related Entities


come from Consolidated Statement of Activities
December 31, 2010 and 2009

Revenues, Gains, and Other Support 2010 2009


h Agency - $43,001,005
Skilled Nursing Facilities $ 56,073,391 $ 64,686,039
Treatment Centers - $9,337,995 Day Treatment Centers 9,337,995 7,383,643
Certified Home Health Agency 43,001,005 44,445,402
Health Care Program - $8,771,902
Case Management 4,187,792 3,272,021
Other Revenues - $6,496,621 Long-Term Home Health Care Program 8,771,902 8,338,098
Senior Housing 3,707,112 3,322,988
Case Management - $4,187,792 Grants & Contributions 2,992,860 3,534,832
Other Revenues *6,496,621 **9,012,042
Senior Housing - $3,707,112

Total Revenues, Gains and Other Support $ 134,568,678 $ 143,995,065


Grants and Contributions - $2,992,860

Total - $134,568,678 Expenses

Skilled Nursing Facilities $ 43,084,803 $ 46,875,469


Day Treatment Centers 7,085,904 7,246,539
Where funds Certified Home Health Agency 34,552,177 35,235,029
are spent Long-Term Home Health Care Program 8,925,915 7,969,329
Case Management 4,040,043 2,972,355
Senior Housing 2,111,309 1,915,989

h Agency - $34,552,177 Outreach Programs 3,525,855 3,907,581


Interest 3,121,645 2,883,843
ther - $16,363,697 Depreciation and Amortization 5,838,745 6,970,290

alth Care Program - $8,925,915 New York State Revenue Assessment 2,760,976 3,270,138
Other 16,363,697 16,163,237
Treatment Centers - $7,085,904
Total Expenses $ 131,411,069 $ 135,409,799
on and Amortization - $5,838,745

Case Management - $4,040,043 Change in Net Assets before Other Changes 3,157,609 8,585,266

Outreach Programs - $3,525,855


Gain/(Loss) on Swap Agreement (33,268) 1,592,423
Interest - $3,121,645
Change in Net Assets 3,124,341 10,177,689
k State Revenue Assessment - $2,760,976

Senior Housing - $2,111,309 Net Assets - Beginning of Year 45,084,696 34,907,007

Total - $131,411,069
Net Assets - End of Year $ 48,209,037 $ 45,084,696

* Includes unrealized gain on investment of $466,135


** Includes unrealized gain on investment of $3,284,757
Supporting our community
2010 Community Benefit 2010 Total: $6,215,642

Certified Home Health Care Agency


(coverage for the uninsured)
$837,648

Rivington House (Uncompensated Care Program)


$163,207

Senior Information - $84,374

Red Hook Community Center - $70,340

Adult Day Programs - $63,984

Rivington House (Other) - $39,320


Long-Term Home Health Care Program - $19,953
VillageCare at 46 and Ten - $11,264
Case Management - $10,471
Health Center - $2,047
Village Nursing Home (Other)- $4,857

Village Nursing Home


(Medicaid Shortfall)
$4,908,177

For 2010, bad debt totaled $467,850


across all VillageCare programs.
Community benefit total
does not include bad debt.

Meeting Needs Through


Community Benefit Activities

Each year, VillageCare pursues various initiatives and provides services for which the organization receives no
reimbursement. Under the organization’s social accountability program many persons with low incomes receive care
for which they cannot pay.
Many of the persons served by VillageCare have relatively low incomes and high levels of need. VillageCare also
recognizes that because there are gaps in services in the community, the needs of many individuals are not met. The
organization seeks to address these gaps with initiatives for which there no, or only limited, external funding.
In 2010, VillageCare’s unreimbursed community benefit activities totaled more than $6.2 million, with “bad
debt” adding another $467,850.

14
Medicaid Shortfall Other Community Benefit
Activities in 2010
The largest community benefit contribution by VillageCare
is making up the difference between what Medicaid pays » VillageCare’s Case Management program facili-
providers and the actual cost of care. While Medicaid tates an MSM (Men having Sex with Men) Support
provides access to health care and long-term care for the Group that provides an opportunity for advocacy
poor, reimbursement rarely fully covers the expenses in- by the program and for follow-up to those who are
volved in providing quality care. HIV-positive, including many young men.
» Staff at Village Nursing Home worked with youth
Charity Care
volunteers – students from the Manhattan Occupa-
tional Training Center – to help them develop and
VillageCare’s Certified Home Health Agency is commit-
improve their work and social skills, communication
ted to providing care and services for the uninsured and
and time management.
for those who lack resources of their own and do not qual-
ify for government entitlements. VillageCare’s CHHA » Village Nursing Home sponsored a twice-monthly
allocates two percent of its budget each year to this criti- Alzheimer’s Support Group, open to family and
cal initiative. The VillageCare Health Center employs a friends of residents of the nursing home as well as to
sliding scale, using federal poverty guidelines, in order to members of the community in general.
make its services more available and accessible to the unin- » VillageCare at 46 & Ten, provided rent subsidies for
sured. Rivington House provides charity care through an residents in the state Enriched Housing Program.
uncompensated care program under the Hill-Burton Act,
» The VillageCare Adult Day Health Center in the
which requires that services be provided to individuals re-
West Village offered a student clinical rotation to
gardless of their ability to pay. Federal poverty guidelines
provide clinical observations and supervision to
are used to determine eligibility.
nursing and social work students. This was particu-
larly aimed at improving student sensitivity to the
Information & Assistance senior population and to patients with disabilities.
Through a variety of community services, VillageCare has » VillageCare’s two AIDS Day Treatment centers par-
been a source of reliable information and help for persons ticipated in an organization-sponsored peer train-
living with HIV/AIDS, older adults and others. VillageCare ing and internship program to develop vocational
provides information on community and government pro- and leadership skills that support peer education
grams and helps individuals navigate the process of gaining and outreach. Selected from among VillageCare’s
access to entitlements and other services. In 2010, many programs, clients receive training and then work in
of these efforts were directed toward the Red Hook com- outreach, helping unserved HIV-positive persons in
munity in Brooklyn and to the Manhattan community in the community to gain access to services and treat-
and around Greenwich Village. ment, and to VillageCare programs. The day treat-
ment centers also provide unreimbursed social and
VillageCare’s Long-Term Home Health Care Program therapeutic recreation activities, designed to offer
also provided and distributed health care materials trans- participants opportunities to develop their commu-
lated into Chinese. nication and socialization skills.
» Rivington House each year offers a number of com-
munity services. In 2010, these activities included
a conference on disease management and HIV for
clinicians in New York and New Jersey, and com-
munity education on World AIDS Day.

VillageCare Annual R eport


The VillageCare Service Array
Community Care

With a comprehensive collection of community-based


services, VillageCare affords those in need of chronic care
services choices that enable patients and clients to receive
the appropriate level of care in a setting that continues to
promote their independence as much as possible.

AIDS Day Treatment


VillageCare’s AIDS Day Treatment Program, after it
opened in 1988, served as a model for similar responses to
the epidemic in other cities and communities in the na-
tion. The organization today operates two centers, one
in Chelsea and the other on the Lower East Side, provid-
ing an interdisciplinary, non-judgmental approach to care
in order to help clients confront the many challenges of
HIV infection. In addition, the centers offer support
in addressing, mental health, substance abuse and other
psychosocial problems, which are common among those
with the disease that VillageCare serves.

Community Case
Management
This program has developed close relationships in under-
served areas, reaching out to some of the neediest persons
living with HIV/AIDS in New York City. Case Manage-
ment helps foster stability, independence and autonomy
among those it serves. Through a referral caseload from
Adult Protective Services, case managers also reach out to
older adults who require oversight, care and support.

Home Care
Complete and comprehensive choices for at-home services
are provided through VillageCare Home Care. At-home
services range from intensive skilled nursing care and in-
fusion services to personal care and escort services for
persons requiring assistance getting to and from appoint-
ments and other community activities. Components of
VillageCare Home Care include a Certified Home Health
Agency, a Long-Term Home Health Care Program, and
VillageCare Plus, Inc., a licensed home care agency.

The Momentum Project


Serving New York communities for more than a quarter-
century, Momentum provides congregate meals, nutrition VillageCare Adult Day Health Center
services and pantry bags for poor and homeless men and Located in the West Village, this free-standing, modern
women living with HIV/AIDS. A nationally recognized center promotes comfort, safety and independence among
model for the delivery of food and nutrition services, Mo- older adults with a complete range of nursing, nutrition,
mentum also serves to connect individuals to HIV servic- care management and rehabilitation services, along with
es and treatment. social activities. VillageCare’s Community Services

16
VillageCare Health Center
Conveniently located in Chelsea, this primary care facility
is state licensed as a diagnostic and treatment center, pro-
viding adult medical services and dental care in an all-inclu-
sive and coordinated fashion. With grants from the state’s
AIDS Institute and the U.S. Centers for Disease Control
and Prevention, the Center has undertaken a three-year
care coordination initiative. The goal is to ensure conti-
nuity of care, promote self-sufficiency and enhance qual-
ity of life. With this grant financing, the Health Center
expanded its professional staff to help HIV patients keep
appointments, understand their illness and treatment,
communicate with their various health providers, improve
treatment adherence and practice sound health behaviors.
The grants established a workable “medical home” at the
Health Center, which has been designated a Level 1 Pa-
tient-Centered Medical Home by the National Commit-
tee for Quality Assurance (NCQA).

Residential Care

VillageCare’s residential services are designed to help in-


dividuals live the best they can, while encouraging better
health, restoration, rehabilitation and well-being.

Rivington House –
The Nicholas A. Rango Health
Care Facility
Clinical services and skilled nursing care are provided in
an encouraging and supportive residential setting for per-
sons living with HIV/AIDS. Rivington House is New
York City’s only free-standing nursing home built specifi-
cally to respond to the needs of persons with AIDS who
require critical, ongoing care.

VillageCare at 46 & Ten


This contemporary senior living community is located in
the West Side’s Clinton neighborhood. VillageCare at
46 & Ten offers independent living with the availability
of various support services for those who need them, and
a Medicaid Assisted Living Program (ALP), meeting the
needs of persons who might otherwise have to enter
nursing home care.

VillageCare Rehabilitation
and Nursing Center
This new state-of-the-art residential care facility offers
for Seniors program operates out of this center, providing skilled nursing care concentrating on short-stay, post-
mental health outreach, expanded Neighborhood Natu- acute rehabilitation and recovery. Getting people back
rally Occurring Retirement Community (NNORC) oper- home and functioning well in the community is the over-
ations and information and referral services. VillageCare’s arching goal at the Center.
Gatekeeper Program enlists volunteers in the community
to help identify at-risk seniors who may need help with
activities of daily living.
17
Enhancing Villagecare

Quality
VillageCare is dedicated to providing care and services that enable
those being served to have access to quality health and long-term
care.

The organization has engaged in Quality Improvement strate-


gic initiatives over the past decade in efforts to create care that
is effective, accessible, flexible and responsive to individual
needs. As government funding shrinks, particularly in Med- ic-
aid, delivering care that is appropriate and efficient takes on even
greater importance.

In 2010, VillageCare put in place Quality/Business Process Im-


provement initiatives that include cross-program and cross-popula-
tion tracking of individuals to help measure care and performance.
This ongoing undertaking includes, for example, monitoring ad-
herence to treatments reducing hospitalizations and rehospi-
talizations. It encourages internal referrals among the various
VillageCare entities in order to improve care coordination. An-
other initiative across programs is the ongoing monitoring of
heath risks such as diabetes and heart disease.

Patient/client satisfaction is a key measure of quality. Patients


volunteer information about the care they receive in surveys that
use validated instruments. Program administrators share the re-
sults of surveys with their management teams, which develop ways
to improve results.

The staff at VillageCare is skilled, compassionate and responsive


to patient/client needs. Employees who are committed to the or-
ganization and its mission are essential to achieving high-quality
care. The organization surveys employees’ satisfaction annually to
learn more about their needs and respond to problems.

Leadership
VillageCare has traditionally sought to provide leadership in advocating for responses to the health care needs of
those who are poor and uninsured, particularly in the area of long-term care services for older adults and persons
living with HIV/AIDS. VillageCare staff participate in discussions with policymakers at the city, state and fed-
eral levels about the scope and character of services for those populations. The organization works with other
community groups in seeking support for programs that address needs and service gaps.

VillageCare staff are encouraged to take leadership roles in the communities the organization serves, as well as
with statewide associations and other advocacy groups.

18
VillageCare’s annual Tulips & Pansies - The Headdress Affair, a runway show that brings together prestigious fashion
and floral designers to create elaborate headdresses. This event raises funds and awareness for VillageCare’s HIV/AIDS
services.

Fundraising Support
In 2010, The VillageCare Foundation and the organization’s Office of Development continued to expand the donor
base and to attain important financial support from individuals, foundations and corporations, as well as to obtain
funding through a number of government grants. Privately raised funds are essential to the continued financial health
of VillageCare, providing resources to continue important services that have faced curtailment because of governmen-
tal budget cuts, particularly at the state level.

Forty-five percent of private funds raised by the Foundation in 2010 came from events, primarily the two fundraising
galas – Tulips & Pansies in the spring, and Legends of the Village in the fall – as well as an annual St. Patrick’s Day
gathering. Another 31 percent of funds raised to support VillageCare came from individual donors. Foundation grants
provided another 19 percent, and corporate gifts added 5 percent to funds from private sources.

While the majority of donors reside in the tri-state area, contributors to The VillageCare Foundation are spread across
21 states and 234 zip codes.

VillageCare Annual R eport


Donors
Through the support of corporations and foundations and the generosity of individual donors, VillageCare receives considerable
assistance each year in its efforts to respond to community needs and to expand the organization’s reach. These gifts help make
sure that VillageCare can continue its innovative pursuit of services for older adults and persons living with HIV/AIDS that pro-
vide high quality care.

Giving Level Cortel Business Solutions


D&J Ambulette Service
$100,000 + Mr. Robert F. Dall
Ms. Diane von Furstenberg Mrs. Emma DeVito and Mr. Robert DeVito
Public Health Solutions Ms. Joanne D. Flanagan
William Morris Agency, Inc. Dr. Daniel M. Fox
HealthPro Management Services, LLC
$20,000 - $50,000 Heart to Heart Home Care
Black Leadership Commission on AIDS of New York City Hirschen, Singer & Epstein LLP
BlackRock The Johnson Foundation
Fan Fox and Leslie R. Samuels Foundation Mr. Richard Kearns
M • A • C AIDS Fund Dr. Lambert N. King
Wilder Green Fund Loeb & Troper C.P.A.
Mr. David H. Sidwell MetLife Foundation Volunteer Project Fund
Mrs. Kristin M. Miller
New York University Medical Center
$10,000 - $19,999 Ms. Patricia M. Owens
Bank of America Precision Health Inc.
The Camps Group Dr. Leroy Sharer
Mrs. Barbara Gottlieb and Mr. Milton Gottlieb Mr. Kenneth K. J. Stewart
H. van Ameringen Foundation Tibotec Therapeutics
Morgan Stanley & Co., Inc.
New York University Office of Government & Community Affairs
Omnicare, Inc.
$1,500 - $2,499
AKF Group LLC
Pharmaceutical Research and Manufacturers of America
Amida Care Inc.
J. T. Tai & Company Foundation, Inc
Ms. Kathleen S. Andersen
Bedford Barrow Commerce Block Association
$5,000 - $9,999 Bendiner & Schlesinger, Inc.
Alexander Infusion, LLC d/b/a Avanti Health Care Services Ms. Elizabeth Butson
Ms. Jane Allison Ms. Kristie DeKoker
Andron Construction Corp. Mr. and Mrs. Sanjay Dutt
Mr. John W. Behre The Fifth Avenue Presbyterian Church
Broadway Cares/Equity Fights AIDS Hamilton Cavanaugh & Associates
Clearview Festival Production HELP/PSI
Continuum Health Partners Imperial Court of NY
Coty Mr. Kenneth Levien
Employee Benefit Solutions, Inc. M & M Sanitation
Evercare New York, Inc. Ms. Glenna R. Michaels
Gay Men’s Health Crisis, Inc. Mrs. Caroline Persell and Mr. Charles Persell
Mr. Peter M. Gottlieb and Mrs. Roberta Gottlieb R.G. Psychological Services, P.C.
Dr. Jessie Gruman Mr. Richard V. Robilotti
Marco Martelli Associates, Inc. Roche Laboratories Incorporated
Newmark Knight Frank The Estate of Mr. Salvatore Saraceno
North Shore - LIJ Health System Ms. Nancy S. Schwartz-Weinstock and Mr. Stephen Weinstock
Perkins Eastman Architects, P.C. Stonebridge Medical
The Philanthropic Collaborative Mr. David Tavares
Prime Retail Property Management, LLC Tio Pepe Restaurant
Ms. Ariana Rockefeller Phil Zwickler Charitable & Memorial Foundation

$2,500 - $4,999 $1,000 - $1,499


1199 SEIU United Healthcare Workers East Mr. David Beer
Ms. Eleanor S. Applewhaite Mrs. Melody Di Piazza and Mr. Samuel Di Piazza, Jr.
Mr. Bernard B. Beal Mr. and Mrs. John Fabian
Continuing Care Leadership Coalition Florida Atlantic University

20
Ms. Sandy D. Freeland HealthTrac, Inc.
Mr. and Mrs. Stephen Friedman Mr. and Mrs. Donall Healy
GACE Ms. Molly Heines and Mr. Thomas Moloney
Mrs. Linda Ganim and Mr. Louis J. Ganim J.P.G. LLC
Ms. Lisa Garay Mrs. Paulette Bogan-Johnston and Mr. Charles Johnston
Ms. Roberta Greene Mr. Vernon Jordan
Greenwich Village Funeral Home Dr. and Mrs. Norman Kahn
Ms. Elisabeth Horrell Mr. Michael Kazam
I.S. 318 Kingsway Technical Services
Kohl Corporate Offices Rev. Edward G. Lambro
The Litwin Foundation, Inc. Ms. Tiffany P. Le
Mr. Darren Manelski The Martin R. Lewis Charitable Foundation, Inc.
Manolo Blahnik USA, LTD. Mr. Harry Lines
Mr. Michael Mazier Marymount School of New York
Medstar Surgical & Breathing Ms. Claudette Mayer
Mr. Michael Merenda Mr. Daniel McCarthy
Metzger- Price Fund Inc. Medline Industries, Inc.
Parker Jewish Geriatric Center Michael Halebian & Co. Inc.
Ms. Lisa Perry Ms. Mary Middleton
Petno Restaurant Inc. - Gaetana’s MJR Consulting
Mr. Matthew Principe Ms. Mary A. Mullin
Mr. Nicolas Rossetti Mr. Edward J. North
Ms. Allison Silvers Nouveau Elevator Industries, Inc.
Smart Design Ms. Carol R. Novak
Mr. Joseph Tringali Mr. Olanrewaju Olabisi
Mr. Robert Pascale
$500 - $999 Ms. Maria Passannante Derr
Ms. Angie Aguilera Mrs. Carol Pittelman and Mr. Ira Pittelman
Aristeia Metro Inc. Ms. Laurie F. Podolsky
Armstrong World Industries, Inc. Mr. Neil Pollack
Ms. Marie Bartone Proskauer Rose LLP
Belden Brick Sales & Service, Inc. Renaissance Building Products, Inc.
Mrs. Anne Murphy Bence and Mr. Arthur R. Bence Response Personnel, Inc.
Ms. Frieda Bradlow Mr. Raymond Riordan
Mrs. Theresa Brown and Mr. Joseph Brown Mr. Timothy Rivetti
Mr. John Chappell Rock It Science Solutions, Inc.
Dr. and Mrs. Herbert Chase Mr. Marc D. Rodriguez
Mr. Stan Church Mr. Steve Rudinger
Dr. Marion Cohen and Dr. Stanley Cohen Mrs. Rocio Sanz and Mr. Geminiano Sanz
Common Cents New York, Inc. Ambassador and Mrs. Robert Shafer
Community Foundation of New Jersey Shannon Group
CS Services Mrs. Eve Shapiro and Mr. Jack Shapiro
Dashal 20, LLC Mr. and Mrs. Barry Silberman
Ms. Susan DiMotta Mrs. Irene Soroka
Duke’s East 19th Restaurant, LTD. Dr. Sheree Starrett
Mrs. Sonya Dunham and Mr. William Dunham Mr. Jack Taylor
Eastern Airlines Manhattan Silverliners The Place
Easton Contract Interiors LLC Mr. Francis Timoney
Empire Strategic Planning Tracy Reese Designs Inc
Far West Tenth Street Block Association Ms. Doris Travis
Mr. Matthew Fenster Trinity Baptist Church
Mr. David Finkelstein United Home Care
Mr. and Mrs. Stephen E. Fischer Mr. Robert Van Vleet
Forbo Linoleum Inc. Mr. Paul D. Vitale
Rev. James Gardiner S.A. Mr. John Walsh
GDC Medical Electronics Mrs. Justine Wanat
Ms. Jocelyn Gerenia-Pajares Mrs. Sally Webb and Mr. Arthur Y. Webb
Mr. and Mrs. George A. Goss III Ms. Patricia Whaley
Mr. David Gourley Whitermore, Inc.
Dr. and Mrs. Cono M. Grasso William F. Ryan Community Health Center
Mr. and Mrs. Richard N. Winfield

21
$100 - $499 Mr. Harrison Fox
Advantage Benefits Consultants, Inc. Fresh & Tasty Baked Products, LLC
Ms. Elaine A. Anderson Mr. Richard Fried
Mrs. Barbara Andolsen Mr. Stephen R. Frost
Ms. Catherine Antonetz Mr. and Mrs. Lawrence Fruchter
Ms. Dinna Avena G & G Duct Cleaning, Inc.
Mrs. Rebecca Bakunin Mr. Thomas Gamello
Mrs. Ann C. Batson and Mr. Arthur W. Batson Mr. Timothy R. Gay
Mrs. Judy Belkin and Mr. David Belkin Mrs. Barbara Geist and Mr. Herman Geist
Mrs. Carolyn Bennett Ms. Jane W. Gladson
Mr. Richard Bennett and Mr. Jeffrey Berns The Hon. Deborah Glick
Ms. Sarah K. Bentley Mrs. Janet Goldberg
Mr. Jerome E. Biga Ms. Dorothy Goldman
Ms. Jean M. Blair Mr. and Mrs. Robert Goldman
Mr. Michael J. Bobrowski Ms. Caryl Goldsmith
Mr. David Borland Ms. Lesley Gore
Mr. Watson Bosler Ms. Elaine Graham
Ms. Elizabeth Brown Ms. Barbara Gramann
Dr. and Mrs. Robert Brown Greenwich Village - Chelsea Chamber of Commerce
Mrs. Flora I. Bryant Guardian Consulting
Mr. Jon Bryant Mrs. Suzanne Klein Haber and Mr. Atzmon Haber
Ms. Lucille Buddensick Ms. Jo Hamilton
Mr. and Mrs. David Burgin Mrs. Joy Handeman and Mr. Rick Handelman
Ms. Alison Burke Mrs. Kathryn Hanson and Mr. Erik Hanson
Ms. Mary A. Butte Health Management Consulting
Mr. Roberto Camacho Mr. Andrew Hearn
Advantage Benefits Consultants, Inc. Ms. Dorothy Hickey
Dr. Peter Carmel Ms. Susan Murcko and Mr. Michael Hill
Mr. Antonio Carosi Mr. Christopher Hollinger
Ms. Barbara Carter Mr. and Mrs. Kirk Hollingsworth
Ms. Francine B. Cecere Mrs. Rita Horbar and Mr. Stanley Horbar
Center for Student Missions Housing Works
Dr. Sing Chan Mr. Christopher Hyland
Mr. Frederick S. Clark International Business Machines Co
Mr. Morton N. Cohen J. Ryan & Associates
Ms. Lynn J. Corwin James Kelliher Fund of Stonewall Community Foundation
Ms. Nellie P. Crescio Mr. Bruce Johnson
Mr. David J. Crimmins Ms. Toni H. Jones
Bishop Manuel Cruz Mr. Anthony Juliano
Mr. and Mrs. James F. Cullen Ms. Jeanne Kalinoski
Mr. James P. Cullen Morley and Mary Ellen Kaye
Rev. John S. Damm Dr. Joan A. Kedziora
Mr. and Mrs. Roy Daniels Mr. Paul Kennedy
DaySpring Communications Mrs. Dorothy Kenner
Mr. John Decina Mrs. Irene C. Kenney
Depalino Restaurant Corp. d/b/a City Crab & Seafood Ms. Katherine Kenny
Pastor Amandus Derr C.L. King & Associates
Mr. and Mrs. Thomas DeVito Ms. Carol Kizziah
Ms. Anneris Diaz Ms. Dorothy Wallace Klein
Ms. Rose Dobrof Mr. Ulrike Klopfer
Rev. Tom Dorsey Mr. George La Neve
Rev. John P. Duffell Mr. Leonard G. Lambert
Mr. Roy R. Eddey Langan
Empire Care Inc. Las Chicas Locas, LLC
Mr. Lawrence G. Farley Mr. James Leary
Ms. Margo Feiden Ms. Millicent A. LeCount
Ms. Nancy Feldman Mrs. Charlotte Leffler and Mr. Marvin Leffler
Ms. Nancy Ferrara Mr. Andrew Lerner
Fidelity Charitable Gift Fund Mr. Thomas J. Levy
First Quality Ms. Sandra Lewin
Fiveboro Printing & Supplies Mr. Stuart Lewis
David and Flo Flaxman Mr. Joseph Lliso
Mrs. Cindy Fleisher and Mr. Richard Fleisher Locicero and Tan, Inc.
Mr. Fred H. Forrest Mrs. Katherine L. Lopez and Mr. Frank W. Lopez

22
Ms. Dee Loring Mr. Donn Russell
Mrs. Barbara Lusen Mr. Giovanni C. Russo
Ms. Eileen Lynch-Hawkins Dr. Peter B. Saadeh
Mr. John P. MacBean Mr. and Mrs. Peter Samuels
Ms. Patricia Malkin San Sebastian Enterprise, LTD
Ms. Susan Marcus Mr. Charles J. Scardino
Mr. Burton Mayerson Dr. Michael Schulder
Mr. Michael Mazier Mr. Harvey Schussler
Mr. Michael P. McCarthy Mr. Rob Scuka
Dr. Margaret M. McConnell Ms. Can Seker
Ms. Sharon McCudden Mr. Frank Shanbacker
Ms. Monica M. McGinley Mr. Kevin Shay
McKinney Welding Supply Co., Inc. Ms. Margaret McKeever Sheerer
Mega Staffing Mr. and Mrs. Jesse Shereff
Ms. Harriet R. Meiss Mr. and Mrs. David M. Sherman
Mendon Truck Leasing & Rental Ms. Carol Nadell and Mr. Arnold Siskin
Mr. James Mennen Mr. Kevin Slavin
Mrs. Carolyn Meyer and Mr. Joseph Meyer Ms. Susan Smith
Mr. John J. Miceli Mr. and Mrs. Robert Spencer
Ms. Mary Michaud Mr. Golf Srithamrong
Ms. Catherine Miller Ms. Elaine Stein
Mr. Andrew Mirer Ms. Marcy M. Stein
Ms. Regina Molinelli Mr. Eric Stenshoel
Mrs. Yuisa Montanez Ms. Kathleen M. Taylor
Morton Street Block Association Theodora Design LTD.
Mr. Paul Moses & Mrs. Maureen Moses Mr. Daniel W. Tietz
Mrs. Dianne T. Murray and Mr. Edward T. Murray Ms. Alexis Tobin
Mr. John Muscianisi Mr. Robert Topp
Mr. Eric Myers TPC Associates, Inc.
Mrs. Dorothy Nelsen-Gille Mr. Luther S. Travis
New York AIDS Coalition Hon. Robert S. Trentlyon
New York Life Insurance Mr. Philippe Trouve
Mr. Maury Newburger Mr. Mish Tworkowski
Ms. Laurie Newman Mr. Craig Urquhart
Ms. Allison Nidetz Mr. Emilio Valdes
Ms. Kathleen Nokes Mr. Philip Vasquez
Ms. Agnes F. Nolan Volare Restaurant
Ms. Sherry Norris and Mr. John Bauman Mr. Edward Wagner
Not Home Alone Project Mr. Max Weintraub
Mr. Eric Oatman Mr. Gregory Westgate
Ms. Valerie A. O’Donnell Ms. Ruby Whitfield
Mr. Frank J. Oldham, Jr. Mr. Roger C. Wilson
Organization of Staff Analysts Ms. Sarah Wilson
Mr. Lawrence O’Toole Mr. Douglas Wirth
Ms. Frances Pandolfi Ms. Jessica Wolvek
Ms. Nancy L. Pasley Mr. Arthur N. Wright
Mr. and Mrs. Michael J. Pederson Mr. Osmay F. Yalis
Dr. and Mrs. Kenneth Peelle Young Adult Institute, Inc.
Dr. Karl H. Perzin Ms. Jan Zimmerman
Mr. Lawrence Peters Dr. Robert Zorowitz
Mr. Robert L. Piegdon
Ms. Susan Pikitch and Mr. Michael Giobbe Organizations matching
Mr. Emanuel Pinto
individual gifts
Mr. and Mrs. Leonard Polaner
AllianceBernstein
Mr. Edward Pouzar
Fannie Mae
Mr. Ralph Price
GE Foundation
Mr. Ernest Raab
Milbank Memorial Fund
Mrs. Mary Radsch and Mr. Robert Radsch
The Prudential Foundation
Redden Funeral Home Inc.
Ms. Ann Taylor Reed
Rev. Héctor E. Ribone
Ms. Anne M. Riccitelli
Ms. Theresa M. Rochford
Roho Group
Royal Health Care Services
Mr. Joseph Ruscitelli

VillageCare Annual R eport


Leadership
Emma DeVito Matthew Lesieur
President and Chief Executive Officer Director
Public Policy
Lucille Buddensick
Senior Administrator Patricia McGrann
Residential Care Administrator
VillageCare Rehabilitation and Nursing Center
Angela DeGennaro
Senior Administrator Matthew Principe
Home Care Vice President
Human Resources
Michael DellaVilla
Managing Director Nicolas Rossetti
Information Technology Administrator
VillageCare Health Center and
Sanjay Dutt Employee Health Services
Chief Administrative Officer/
Chief Financial Officer Nancy Schwartz-Weinstock
General Counsel and
Sandy D. Freeland Vice-President
Administrator Legal Affairs
Rivington House
Allison Silvers
Louis J. Ganim Director
Vice President Strategic Planning
Corporate Communications
Ken Stewart
Lisa Garay Administrator
Chief Operating Officer Community Case Management
Jocelyn Gerania-Pajeres David Tavares
Vice President Director
Finance Business Development
Suzanne Haber Jan Zimmerman
Corporate Internal Auditor Administrator
and Compliance Officer Community Services,
AIDS Day Programs and
Judith Lachmanowitz
The Momentum Project
Administrator
VillageCare at 46 & Ten

24
RESIDENTIAL CARE COMMUNITY CARE
Rivington House Adult Day Health Center Long-Term Home
The Nicholas A. Rango 644 Greenwich Street Health Care Program
Health Care Facility New York, New York 10014 112 Charles Street
45 Rivington Street Tel: 212.337.5870 New York, New York 10014
New York, New York 10002 Fax:212.337.5899 Tel: 212.337.5640
Tel: 212.477.3100 Fax: 212.366.6516
Fax:212.477.3121 Adult Protective Services
220 West 26th Street The Momentum Project
VillageCare at 46 & Ten New York, New York 10001 322 Eighth Avenue
510 West 46th Street Tel: 212.337.5741 New York, New York 10001
New York, New York 10036 Tel: 212.691.8100
Tel: 212.977.4600 AIDS Day Treatment Fax:212.691.2960
Fax:212.977.4848 » 121B West 20th Street www.themomentumproject.org
www.46and10village.org New York, New York 10011
Tel: 212.337.9220 Village Care Plus, Inc
VillageCare Rehabilitation Fax:212.633.6587 Licensed Home Care
and Nursing Center » 45 Rivington Street 154 Christopher Street
214 W. Houston Street New York, New York 10002 New York, New York 10014
New York, New York 10014 Tel: 212.539.6450 Tel: 212.337.5730
Tel: 212.337.9400 Fax: 212.539.6455 Fax:212.366.1177
Fax:212.255.9459
Certified Home Health Agency VillageCare Health Center
112 Charles Street 121A West 20th Street
New York, New York 10014 New York, New York 10011
Tel: 212.337.5611 Tel: 212.337.9290
Fax:212.366.5317 Fax: 212.337.9275

Community Case Management


112 Charles Street
New York, New York 10014
Tel: 212.337.5705
Fax:212.337.5759

Community Services for Seniors


(including NNORC,
Senior Information, Gatekeeper)
644 Greenwich Street
New York, New York 10014
Tel: 212.337.5870
Fax:212.337.5899

ADMINISTRATIVE LOCATIONS
Corporate Office The VillageCare Foundation
154 Christopher Street, 1st Fl. 154 Christopher Street
New York, New York 10014 New York, New York 10014
Tel: 212.337.5600 Tel: 212.337.5743
Fax: 212. 366.5528 Fax:212.337.5609

www.villagecare.org

E-mail: info@villagecare.org

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