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Smarttalk Netcom Pvt. Ltd.

July 2011

Contents

Smarttalk Netcom Pvt. Ltd.

Executive Summary Factsheet Offices & Centres Business Model Key People SWOT Analysis Financial Profile Industry Analysis Competitive Landscape Competitive Benchmarking Recent News Appendix

Executive Summary
Company Description Business Model SWOT Analysis
Smarttalk Netcom Pvt. Ltd. (Smarttalk) offers various courses to teach English and communication skills Its courses aim at providing quality training in the field of A, B, C, D, E, F, G, H and I The company operates X franchised centres across India The company follows Y centre approach in order to strengthen its presence across the country. It has so far opened X and appoints R on requirements to be fulfilled The companys Strength 1 is one of its major strengths, however its weakness 1 is one of the key areas of concern Smarttalk can reap significant benefits owing to Opportunity 1 while Threat 1 can hamper the strategic initiatives and growth prospects of the organization The company generated total revenue of INR A mn in the fiscal year (FY) 20--, registering a decline of x% over the previous year. While the company reported a net profit of INR B mn in FY 20-- as compared to a net profit of INR C mn in FY 20- The financial profile of the company includes the balance sheet, profit and loss a/c and the key ratios depicting the key financial figures for FY 20--, 20--, 20-- and 20-- giving an insight into the company's financial performance Indian education industry is currently estimated to be valued at INR X bn and is broadly divided into education systems namely, A and B Formal education system includes segments such as P and Q, whereas the informal education system includes D, E and F Vocational training market is currently estimated to be worth INR S bn and is poised to grow at v per cent CAGR to reach INR Y bn by 20- The market is divided into segments like G, H, I, J etc. One of the key competitors for the company is Competitor 1. Competition in the vocational training industry is increasing steadily with many private chains opening their institutions in different regions of the country

Financial Profile

Industry Analysis

Competitive Landscape

SAMPLE
3

Factsheet
Basic Information
Industry Corporate Address ---

Brief Description
Smarttalk Netcom Pvt. Ltd. (Smarttalk), an ISO 90---20--certified company, engages in providing engages in X services The company offers various courses to teach A and B It aims at providing quality training in the field of P, Q, R, S, T, U, V and W It also provides T for study Visa abroad The company helps candidates with Z Smarttalk has also started an enterprise called S which helps individuals through C, D, E and F to teach them X & Y concepts with V It recently started a new venture namely, Name 1
---

Tel No. Fax No. Website E-mail: Year Founded Year of Incorporation Ownership Revenue Fiscal Year End Auditor Competitors

------------

They operate through P franchised branches across India

LE P M A S

Brief History
20--: 20--:
Source:

Offices & Centres India

SAMPLE
Branches -------------

----

---HQ Office Centres


Note: Note:

Source:

Business Model
Smarttalk Netcom Pvt. Ltd.

Format 1

Format 2 X Centres

Smarttalk X Facts

Smarttalk works on a Format 2 model in order to increase its presence all over the country. The prerequisites that the franchisees have to fulfill are enlisted as follows: Requirement 1 Requirement 2 Requirement 3 Requirement 4

E L P M A S

Expansion Plans: Smarttalk is planning to open around Y franchise branches all over India by 20-- end, targeting the X, Y and Z cities
Source:

Key People
Chairman
Mr. X Chairman Age : -Since: -Current Position: --

CEO
Mrs. Z CEO Age : -Since: -Current Position: Professional History: - --

Director
Mr. Y Director Age : -Since: -Current Position: --

Director
Mr. T Director Age : -Since: -Current Position: --

LE P M SA
7

Source:

SWOT
Strengths Strength 1 Weakness 1 Weakness

Strength 2

E L P M A S
Opportunities Threats Threat 1 Threat 2

Opportunity 1

Opportunity 2

Source:

Ratio Analysis
Key Ratios
Particulars y-o-y change (20-) 20-20-20-20--

Key Ratio Analysis


Analysis Point 1

Profitability Ratios
Operating Margin Net Margin Profit Before Tax Margin Return on Equity Return on Capital Employed Return on Working Capital Return on Assets Return on Fixed Assets ------------------------------------------------------------------------------------------------Improved ------------------------Decline

Analysis Point 2

Analysis Point 3

Analysis Point 4

Cost Ratios
Operating costs (% of Sales) Administration costs (% of Sales) Interest costs (% of Sales)

Ownership Structure
Total Paid-up Capital Total Number of shareholders

E L P M A S
INR A --

Liquidity Ratios
Current Ratio Cash Ratio

Leverage Ratios
Debt to Equity Ratio Debt to Capital Ratio

Share Holding Pattern

Efficiency Ratios
Fixed Asset Turnover Asset Turnover Current Asset Turnover Working Capital Turnover Capital Employed Turnover
Source:

a%

Note:

Industry Analysis
Vocational Training Industry Overview
Vocational training market is currently estimated to be worth INR X bn and is poised to grow at u per cent CAGR to reach INR Y bn by 20- Some major segments in vocational training in India include Segment A, Segment B, Segment C, Segment D and Segment E
Based on the trends of employability in the industry, Segment F. Segment G, Segment H, Segment I, Segment J are the emerging segments

Size & Growth


INR bn

200
+u%

T S

150
R

100 50 0

It is a developing market with strong opportunity for new players


Private players operate free of any regulations i.e. no governing/ regulatory bodies

Factors driving growth for the market include Factor 1 Factor 2 Factor3 Factor 4 Trend 1 Trend 2 Trend 3 Trend 4

LE P M SA

20--

20--e

20--e

20--e

20--e

Market Segmentation
E Others p% k% n% A o% D

Visible trends in the market are -

m% C
Source:

B l%

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Competitive Landscape (3/3)


Competitive Scenario
Company Name Veta Bafel BM English BSL Training Russells Smarttalk Speakwell
Number of Centres

Study Centres

--

--

--

--

--

--

--

Financial Information (INR mn FY 2010)

Total Revenue Net Profit/(loss)

---

---

---

---

---

---

---

Geographic Presence (India)

Zone A Zone B Zone C Zone D

L M M H

H NA M L

NA NA H NA

H L M L

M L M H

H L M M

M NA H M

Major Market Segments (courses/subjects)

Spoken English :

Course A Course B Course C Course D Course E Course F


Source:

SAMPLE

H: High; L: Low; M: Medium

Offered

Not Offered

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Thank you for the attention


Smarttalk Netcom Pvt. Ltd. is a part of Netscribes Education Company Profile Series.
For more detailed information or customized research requirements please contact:

Gagan Uppal
Phone: E-Mail: +91 22 4098 7530 gagan.uppal@netscribes.com

Jitendra Punjabi
Phone: E-Mail: +91 33 4064 6215 jitendra.punjabi@netscribes.com

About Netscribes Netscribes is a knowledge-consulting and solutions firm with clientele across the globe. The companys expertise spans areas of investment & business research, business & corporate intelligence, content-management services, and knowledge-software services. At its core lies a true value proposition that draws upon a vast knowledge base. Netscribes is a one-stop shop designed to fulfil clients profitability and growth objectives. This report is published for general information only. Although high standards have been used in preparing this report, Netscribes (India) Pvt. Ltd. or Netscribes is not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes (India) Pvt. Ltd. and no part may be reproduced without prior written permission.

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