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AMUL means "priceless" in Sanskrit.

The brand name "Amul," from the Sanskrit "Amoolya," was suggested by a quality control expert in Anand. Variants, all meaning "priceless", are found in several Indian languages. Amul products have been in use in millions of homes since 1946. Amul Butter, Amul Milk Powder, Amul Ghee, Amulspray, Amul Cheese, Amul Chocolates, Amul Shrikhand, Amul Ice cream, Nutramul, Amul Milk and Amulya have made Amul a leading food brand in India. (Turnover: Rs. 67.11 billion in 2008-09). Today Amul is a symbol of many things. Of high-quality products sold at reasonable prices. Of the genesis of a vast co-operative network. Of the triumph of indigenous technology. Of the marketing savvy of a farmers' organisation. And of a proven model for dairy development.

Check out this vast and ever-growing range of 'tasteful' Amul delectables!
"Please click here to download the latest PRODUCT DETAILER".

Bread Spreads Amul Butter

Utterly Butterly Delicious

Amul Lite

Low fat, low Cholesterol Bread Spread

Delicious Table Margarine

The Delicious way to eat healthy

Milk Drinks Amul Kool Millk Shaake Amul Kool

Amul Kool Cafe

Kool Koko
A delight to Chocolate Lovers. Delicious Chocolate taste

Nutramul Energy Drink

A drink for Kids - provides energy to suit the needs of growing Kids

Amul Kool Chocolate Milk

Amul Kool Flavoured Bottled Milk

Amul Kool Flavoured Tetra Pack

Amul Masti Spiced Buttermilk

Amul introduces the Best Thirst Quenching Drink

Amul Lassee

Amul Kool Thandai

Powder Milk Amul Spray Infant Milk Food

Still, Mother's Milk is Best for your baby

Amul Instant Full Cream Milk Powder

A dairy in your home

Sagar Skimmed Milk Powder

Which is especially useful for diet preparations or for use by people on low calorie and high protein diet.

Sagar Tea Coffee Whitener

Amulya Dairy Whitener

The Richest, Purest Dairy Whitener

Fresh Milk Amul Fresh Milk

This is the most hygienic milk available in the market. Pasteurised in state-of-theart processing plants and pouch-packed for convenience.

Amul Gold Milk

Amul Taaza Double Toned Milk

Amul Lite Slim and Trim Milk

Amul Fresh Cream

Amul Shakti Toned Milk

Amul Calci+

Amul Buttermilk

Cheese Amul Pasteurised Processed Cheese Amul Cheese Spreads

Tasty Cheese Spreads in 3 great flavours..

100% Vegetarian Cheese made from microbial rennet

Amul Emmental Cheese

The Great Swiss Cheese from Amul, has a sweet-dry flavour and hazelnut aroma

Amul Pizza Mozzarella Cheese

Pizza cheese...makes great tasting pizzas!

Gouda Cheese

For Cooking Amul / Sagar Pure Ghee

Made from fresh cream. Has typical rich aroma and granular texture. An ethnic product made by dairies with decades of experience.

Cooking Butter

Amul Malai Paneer

Ready to cook paneer to make your favourite recipes!

Utterly Delicious Pizza

Mithai Mate

Sweetened Condensed Milk Free flowing and smooth texture. White to creamy color with a pleasant taste.

Masti Dahi

Pro-biotic Dahi

Desserts Amul Ice Creams

Premium Ice Cream made in various varieties and flavours with dry fruits and nuts.

Amul Shrikhand

A delicious treat, anytime.

Amul Mithaee Gulab Jamuns

Amul Chocolates
The perfect gift for someone you love.

Pure Khoya Gulab Jamums...best served piping hot.

Amul Basundi

Health Drink Nutramul

Malted Milk Food made from malt extract has the highest protein content among all the brown beverage powders sold in India.

Amul Shakti Health Food Drink

Available in Kesar-Almond and Chocolate flavours.

Amul Pasteurised Butter

AMUL BUTTER is made from Butter, Common Salt, permitted natural colour- Annatto.


Milk Fat 80% Moisture 16% Salt 2.5% Curd 0.8%

Calorific Value: 720 kcal./100g Special Features: Made from fresh cream by modern continuous butter making machines. Marketed in India since 4 decades. Product Specification: Meets AGMARK standard and BIS specifications No.IS:13690:1992





AMUL LITE : A Low Fat Low Cholesterol Bread Spread

Unlike Butter & Margarine, Amul Lite is a low-fat, low-calorie & low-cholesterol bread spread, hence a healthier substitute. It contains 26% less fat and calorie content as compared to butter or margarine.

PRODUCT COMPOSITION Per 100g Total fat % Milk Fat % Vegetable Fat % Cholesterol Total Calories Special Features AMUL LITE 59 10 49 26 mg 531 BUTTER 80 80 0 210 720 MARGARINE 80 0 80 0 720

Since Amul lite is low in calories, you can maintain your slim-trim shape without sacrificing on the taste. Amul lite is a low-fat and low-cholesterol product and less cholesterol means less chance of heart diseases. It is specially suited for elderly people & those with health complications for whom the consumption of high cholesterol and high saturated fat products is restricted. Amul Lite is low in saturated fats & high in PUFA for a "healthy heart". Amul Lite contains "Omega-6 & Omega-3 fats" which maintain healthy cholesterol levels. Amul Lite is fortified with Vitamins A & D, essential for good vision & healthy skin It is manufactured in a fully automated, ISO9000 certified plant under strict hygienic conditions.

Product Specification

The product is certified by AGMARK for quality

Product Application Amul Lite is ideal spread for toasts, sandwiches & bread. It can be used for topping on parathas, pavbhaji, pulao, khichri, soups etc and also for household baking, preparation of cakes etc. So, you can now gorge on all the delights without putting on those extra calories, thanks to Amul Lite.

Delicious Table Margarine

What Is Table Margarine?

Table Margarine is characterized by a physical consistency similar to butter and is commonly known as butter-substitute. Margarine is prepared exclusively from vegetable oils and fats.

Product Attributes

Prepared from Refined Vegetable Oil. Total fat content is 80% min. Contains Zero Cholesterol, hence suitable for cardiac patients. Fortified with Vitamins A & D Manufactured in an ISO 9000 certified plant under strict hygienic conditions. The product is completely untouched by human hand Shelf life 6 months under refrigeration

Product Applications

For use as a butter-substitute in all applications. Suitable for use as a cooking medium. Can be heated to high temperatures. Ideal as a spread on bread/toasts/sandwiches For shallow frying or sauting (frying quickly in a little fat). For use as topping on variety of items, viz; pav-bhaji, parathas, khichri, pulao, soups etc.

Pack Configuration Delicious Table Margarine Is Available In 100g & 500g Block Packs.

Amul Kool Millk Shaake

Amul is all set to further consolidate its position in the beverages market with the introduction of milk shake under brand name Amul Kool Millk Shaake in 4 exciting flavours Banana, Mango, Strawberry and Badam. Amul Kool Millk Shaake, targeted at youth & teenagers, is the balanced blend of best quality fruit solids (Banana, Mango, Strawberry) and goodness of milk. Priced at Rs. 22/- for a 220 ml. in convenient & stylish world class Can packing. Amul Kool Millk Shaake is the healthy option against carbonated soft drinks and provides value for money to the consumer. It brings goodness of fruits all the year around. You can enjoy your favourite flavour anywhere, on the move. Apart from its refreshing fruit taste, the product has calcium, protein, carbohydrates, vitamins, etc., for healthy growth of a human body. Along with the above three flavours, one more flavour will also be introduced in the brand name of Amul Kool Millk Shaake Badam in 220 ml can packing. This will also be priced at Rs. 22/-. The product which contains Milk solids and Almond pieces is a delicious drink rich in nutrients. The Amul Kool Millk Shaake in Tetra Pack in 3 flavours, i.e. Mango, Strawberry and Banana is also ready for launch. This is priced at Rs. 15/-. Product Composition : Ingredients: Double Toned Flavoured Milk. Manago /Strawberry/ Banana Solids. For Badam Millk Shaake: Milk Solids and Almond Pieces. Primary Pack : 220 ml Can and 180 ml tetra Brick pack MRP : Rs. 22/- for 220 ml can and Rs. 15/- for 180 ml tetra brick Product to be stored in cool & dry place and does not require refrigeration during storage. Shelf Life : 180 days

Amul Kool

The nutritious and tasty flavoured milk in different flavour such as Kesar, Elaichi, Rose, Mango etc.

Flavours : Kesar, Elaichi, Rose, Mango, Strawberry Pack Size : 200ml Glass Bottle, 200ml Tetra Pack, 250ml Can, 1 Litre Tetra Pack Ingredients : Toned Milk and Sugar, Contains permitted synthetic Food Colours and added nature-identical flavouring substances.