Goldilocks and Why Non-Prots Should LOVE Todays Just Right World

In periods of movement and change, Strategic Opportunities, or Just Right Moments for relevance and impact open upthis is good news for non-prots. America has always been moved by non-prots.

America Is Shaped By

IDEAS

Ideas
become American movements

Movements

create American history

Ideas About Equity

Ideas About Rights

We Move to the Left

We Move to the Right

Whats Our Next Move

TOGETHER?

Non-prots are uniquely suited to take advantage of these Just Right Moments, because in many ways, non-prots are in a Just Right Moment historically.

Critical Mass and Scale High levels of trust High levels of relevance around real needs

Mass and Scale

Today, the National Center on Charitable Statistics counts one million registered 501(c)(3)s. Taken together, the nonprot sector employs over 14 million people, engages over 61 million volunteers each year, and serves millions more. 4,000 non-prots in Charlotte area.

Highest Levels of Trust

Trust in Public Ins.tu.ons Over the Business Cycle, Stevenson & Wolferson, The Wharton School, March 2011

Highest Levels of Trust

71% of Americans trusted nonprots more than they trusted the government or industry to address some of the most pressing concerns of the day. 88% of Americans agreed that funding in today's economic climate is a top concern for nonprot groups. 83% agreed that these organizations do not always have the resources they need to invest in their employeesthis at a time when the need for skilled and dedicated people to lead nonprot groups has become more essential than ever.
Perspectives on Non-Prots by StrategyOne for American Express (November, 2010)

Who Should Have Power?

Four groups in particular are seen by strong majorities as having too much power and inuence in Washington (Harris Poll, April 2010) Big companies (87%) Banks and nancial institutions (83%) Political Action Committees (PAC) (83%) Political Lobbyists (83%)

Who Should Have Power?

Four groups in particular are seen by strong majorities as having too little power and inuence in Washington (Harris Poll, April 2010) Small business(93%) Public opinion (82%) Non-prot organizations (67%) Churches and Religious Groups (54%)

Pressure for More Resources

A Thought On The Power of Names

NON-LIT T LE R ED R I D I N G H OOD

Question to ponder when have been strong identities been built by rst dening what you ARE NOT?

INSTEAD

G OLD I LOC KS
My name is Goldilocks! I know WHO I am, what I CAN DO, and HOW to DO IT!

Our Message to the Other Sectors

YOU NEED ME What I do and provide is needed and important. I know what Im doingbetter than you do. You have resources, I can get things done. With your resources, and with my knowledge, know-how and the trust of the public, we can

GET THINGS DONE THAT NEED TO BE DONE

A Just Right Moment

Todays human needs and issues (health, housing, nutrition, safety, education) are more pressing than ever. This is what non-prots do. Economic recovery is projected to be slow, needs will be present for long-term. Trust in government and big business to address issues is at historic lows. Trust in non-prots to address issues is at historic highs and public pressure to do something. The most prolic, most pervasive form of communication on Earth today social media - is highly dependent on what we have the most ofTRUST.

Tracys Parting Notes

Dont wait Dont let perfect get in the way of better Ask forgiveness (maybesometimes) Be IN the Just Right Moment THANK YOU

Goldilocks and Why Non-Prots Should LOVE Todays Just Right World