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RESUME P.Venkat Aditya, 91 99488 11182, palurister@gmail.

com

Seeking for challenging Profile in the area of Brand Management for the growth & enhancement of my professional learning & Management Skills along with the organization. Career Overview Over 6 years of cross functional experience in the areas of: - Marketing - Client Servicing - Marketing & Corp. Communications - Trade & Sales Coordination -Brand Research & Planning - Business Development

Experience in Brand management, Event Management, Marketing & Corporate communications, Slot sales Proficiency in developing and implementing key marketing strategies and client servicing management. Adept in overseeing the entire gamut of Sales, Team Management and Coordination. Co-ordinating with multiple profit centres (Mumbai, Delhi, Chennai, Bangalore, Kolkatta, Hyderabad) and servicing national and retail clients. Networking with other businesses, organizations and agencies to position the channel and increase the market for advertising and getting new brands for events. Career Contour Tenure August 08 Till Date July07 July 08 April 03 June 05 Organization Maa Television Network ltd Designation Asst. Manager Marketing Relationship Manager Marketing Executive

Multi Commodity Exchange of India G R Cables

Scholastics MBA from International Management Institute, Brussels, BELGIUM, UK PGDM in Marketing & Finance from IIPM, Hyderabad with 70% Bachelor of Technology (CIVIL) from KITS, Warangal with 64% Board Intermediate Education ,Govt. College, Warangal with 69% Academic Achievements Selected for M.tech, Structural Analysis in Indian Institute of Technology, Chennai. Selected for M.tech, Geo technology in Indian Institute of Technology, Guwahati. College Topper in GATE 2003. Scored (1840/2400) in GRE and (270/300) TOEFL. Conducted events programs for AGMAN 2005 and AMAZE at IIPM. Represented for Andhra Pradesh Hockey team. Key Responsible Areas To co-ordinate with Clients, National agencies and internal departments on all Brand initiatives on the channel within the guidelines of IBF. Define, develop and drive strategic Client & Media relationship programs where the Brand exposure can be the best. Provide inputs / design schemes to develop collaterals for the Channel properties to promote the same and make them reach the audience Managing various events like Awards, Fashion Shows, Audio launches, Program events, Reality show Finale, Felicitations etc for crowd between 5000 to 40000 Tracking and Implementation of ATL & BTL activities for various Big clients like HUL, ITC, TATA, etc to stay ahead in the competition Planning and execution of Brand Promotions, Activations, Marketing Communications according to the client requirement

On Job Achievements Responsible for highly Successful Brand Marketing/Sales promotion programs. (LUX Call Shriya home contest, Rexona Maa Intikirandi, Fair Lovely Man of the Town & Thumsup Thunder Star etc). Worked with Agencies and sales teams in developing an innovative promotion program which gained the highest recall value in channel history.(REXONA Maa Intiki randi). Developed new Advertising and Promotional campaigns for several Brands in Events with an audience of 25 to 50k. (LUX CineMAA Awards, IDEA Super singer - All series, ACTIVE WHEEL Rela re Rela - All series, COMFORT Nachore Rambha- Dubai, Challenge all series & so on..) Closely coordinated with several Agencies, Clients and Sales teams for Creative development, pre-pro, shoot and post editing (AR Rahman JAI HO, AIRTEL 1 million Customer Base, Calantha Fashion Show etc.). Developed innovative new packaging which significantly attracted the clients and agencies. (IDEA Walkathon, COMPLAN Quiz, Emami Integrations, MAHINDRA & MAHINDRA MVM etc.). Worked closely with sales to develop targeted Brand promotion programs on channel (Movies, Daily soaps, Talent Hunts and so on).

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