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Robert Hernreich – Bob Henreich

Global Action and Hernreich Family Foundation Announce New


Commitment to Increase Access to Clean Water for Children in Tanzania
at the Clinton Global Initiative

- Global Action and Hernreich Family Foundation Commit to Increase


Access to Safe Drinking Water for 25,000 Children in Tanzania

Global Action and the Hernreich Family Foundation were announced


today as partners in the Clinton Global Initiative's (CGI) Water and
Sanitation Mega-Commitment at that group's 2008 Annual Meeting in
New York City. Global Action and the Hernreich Family Foundation
pledged their commitment to making safe drinking water accessible to
people living in rural Tanzania.

"Our Commitment to Action will reach 25,000 children in Tanzania


where chronic malnutrition, iron anemia and lack of access to safe
drinking water lead to thousands of unnecessary deaths each year,"
said Michelle Lyden, Chief Executive Officer of Global Action. "We will
do so by bringing innovative technologies directly to households in
order to immediately impact the lives of children."

Global Action and the Hernreich Family Foundation are partners with
the H.J. Heinz Company and Procter & Gamble to implement in-home
use of micronutrient fortification and water purifiers developed by
these companies. Global Action and Hernreich Family Foundation will
distribute Sprinkles(R), a powder containing a blend of vitamins and
minerals added to home prepared meals and PUR(R), a water purifier
that removes parasites, bacteria and viruses from contaminated water.

"In addition to distributing PUR(R) in-home water treatment systems


and Sprinkles(R), we will conduct aggressive community education to
raise awareness of the linkage between nutritional deficiencies and
unsafe drinking water," said Bob Hernreich, Founder and Chairman of
the Hernreich Family Foundation. "Community workers will be trained
to distribute micronutrient supplements and water purifiers as well as
provide information on nutrition and good hygiene and sanitation
practices to mothers and caregivers."

Global Action and the Hernreich Family Foundation will track the
performance of their efforts by analyzing hemoglobin levels and testing
for parasites in participants prior to implementing their plan and then
comparing the results in the same sample four months after the
initiation of the plan. Other factors that will be tracked through
household questionnaires are product acceptability, compliance and
the presence of clinical symptoms.

"We know that our efforts will make a difference and provide an
opportunity for these children to get a healthy start," added Hernreich.

About Global Action

Global Action is a Boston-based nonprofit organization with the goal of


driving sustainable solutions to end malnutrition. The organization's
focus seeks to improve the health and nutrition of vulnerable
populations, especially children, by reducing micronutrient malnutrition
in developing countries. Global Action currently has three programs:
Micronutrient Food Fortification Program, Safe Drinking Water and
Sanitation program and Community Mentor Program.
http://www.globalactionforhealth.org

About The Hernreich Family Foundation

The Hernreich Family Foundation, founded by Robert Hernreich in 1994,


is a philanthropic 501(C) 3 non-profit organization based in the Vail
Valley. As one of the Vail Valley's largest independent charitable
organizations, the foundation supports primarily local, but also national
and global charitable causes. Beneficiaries are chosen by the Hernreich
Family members based on organization's family values, charitable
preference and long-term relationships.

About Clinton Global Initiative

Established in 2005 as a project of the non-partisan William J. Clinton


Foundation, the Clinton Global Initiative (CGI) convenes global leaders
to devise and implement innovative solutions to some of the world's
most pressing challenges. Since 2005, CGI members have made nearly
1,000 Commitments to Action valued at upwards of $30 billion to
improve more than 200 million lives in over 150 countries around the
world. Through past Annual Meetings, CGI has brought together more
than 80 current and former heads of state, hundreds of top CEOs and
non-profit leaders, major philanthropists, and 10 of the last 16 Nobel
Peace Laureates.

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