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Consorzio Tecnoimprese Scarl Poste Italiane spa - Spedizione in Abbonamento Postale - D.L. 353/2003 (conv. In L. 27/02/2004 N.46) Art.1, comma 1, DCB Roma

Year XXII n 2 - 2011

federatIon

INTERNATIoNAl DISTRIBuTIoN oF ElECTRoNICS ASSoCIATIoN

IDEA

September 2011
IV - Opportunities and strategies for defence manufacturing and strategic electronics VII - Risk mitigation: what did the industry learn Which role for distribution? VIII - FBDi: Pictorial and Mandatory Data IX - The more the merrier in the electronics value chain X - Industry metrics the book-to-bill ratio XII - A decade of upheaval
enjoy

Q2 2011: a growth on Q2 last year but clear signs of market slowing


by Gary Kibblewhite
www.ideaelectronics.com

Adam Fletcher Chairman of IDEA

FORTRONIC
electronics f o r u m

Percent

ASSOCIATIONS
International Distribution of Electronics Association

-4.1%

-3.2%

ADEC - South Africa


Association of Distributors of Electronic Components

-8.6%

-7.6%

-1.9%

XIV - The first Fortronic Uk, a great success!

Associazione Nazionale Fornitori Elettronica

0.8%

5.4%

XIII - A new service from ECIA

the electronic community

ARDEC - Russia

INTERNATIONAL ELECTRONICS SUPPLIERS

Autonomous Register of Distributors of Electronic Components

ASSODEL - Italy CEDA - China

Associazione Nazionale Fornitori Elettronica China Electronics Distributor Alliance

co mp trend. Firstly, Graphic T6 below, are d w ith sa me p e rio d p rio r yea r The IDEA statistics are taken from actual this shows the growth/decline in bookings and billings returns made by a substantial percentage of the electronic component quarterly sales for each country compared 15% distributors in Europe, including all the major with the same quarter last year. Whilst all distribution groups. Their sales represent Circa 10% the countries are still showing a billings 70% of the total European distribution market so the trends shown are truly representative. growth5% between 8% and 12%, clearly of Q1 the rate of growth has declined sharply. Q2 performance across most of Europe and 0% a lesser degree of weakening in Germany However, it is still a growth! At least for -5% overall helping the trend. this quarter, as we all know next quarter, Q3, is always the worst each year so -10% ECONOmIC BACKGROUND it will be interesting to see whether Q3 -15%a growth over last year! Secondly, Eurostat shows that the euro area remains Avg F r ance U K & E i re I taly No rd i c G erm an y seasonally-adjusted unemployment rate Graphic T5 shows that bookings for most was 9.9% in June 2011, unchanged of Europe have faltered when compared compared with May. with last year despite a strong Emech
8.3% 10.2% 16.5% 20%
G ra p h ic T -6

Just to remind readers. If you would like to have theoriginal graphics G rap h ic T -5 used YTD Bookings Trend 2nd Qtr. 2011 Total Com ponents in this article just email to the IDEA secretary at segreteria@ideaelectronics.com wo charts clearly show the current
C umu la tive o rd er s fo r E lectro n ic co mp o ne nts via distri bu tion by co un try for cu rr en t ye a r to d ate

ECAANZ - Australia

2nd Qtr. 2011 To tal Co m pon ents Tend ential Index b y C oun try Q2 2011 TOTAL COmpONENTS - Total components tendential index by country (Q/QY-1) Graphic T6 (Q/QY -1)
Tre nd sho w in g g ro w th/d ecli ne % in q ua rter ly sale s of a ll co m p on en ts th ro u gh distri bu tion spl it b y co un try com pa re d w i th sam e q ua rte r pr ior ye a r
70%

Electronic Components Association Australia and New Zealand

ECSN - United Kingdom ELCINA - India

Electronic Components Supply Network Electronic Industries Association of India

Consorzio di attivit e servizi per Associazioni e gruppi dimprese

50%

FBDI - Germany

Fachverband der Bauelemente Distribution

30%

-13.4%

7.2%

A ll Fra n c e UK

FEDELEC - Tunisia SE - Sweden

Tunisian Federation of Electric and Electronic Industries The Swedish Electronics Trade Associations

10%

It a ly No rd ic

-1 0 %

Ger ma ny

FORTRONIC
electronics f o r u m

JEpIA - Japan

Japan Electronic Products Importers Association

the electronic community

enjoy

NEDA - United States SpDEI - France


MAY 2011

-3 0 %

National Electronic Distributors Association Syndicat Professionnel de la Distribution en Electronique Industrielle


-5 0 % Q3 Q4 Q 1 -0 9 Q2 Q3 Q4 Q 1 -1 0 Q2 Q3 Q4 Q 1 -1 1 Q 2 -1 1
Associazione Nazionale Fornitori Elettronica

www.ideaelectronics.com

International Distribution of Electronics Association

www.ideaelectronics.com
Page | 6
INTERNATIONAL ELECTRONICS SUPPLIERS

Fornitori Elettronica

News
International Distribution of Electronics Association
G rap h ic T -5

G r aph ic T -1

Q2 2011 TOTAL COmpONENTSTotal BOOKINGS TREND Bookings Trend Graphic T5 2nd Qtr. 2011 YTD Com ponents YTD
C umu la tive o rd er s fo r E lectro n ic co mp o ne nts via distri bu tion by co un try for cu rr en t ye a r to d ate co mp are d w ith sa me p e rio d p rio r yea r
16.5% 20%

Q2 2011 TOTAL COmpONENTS BOOKING, BILLING & BOOK-BILL RATIO Graphic T1 ratio
To tal d istrib utio n e le ctron ic co mpo n en ts bo oki ng , b ill ing an d Bo ok:b ill ra tio fo r G e rma ny, Fra nce , Ital y, UK , Sw ed en , Nor way, De nm ar k & Fin lan d
1.15 1. 30 1. 20 1. 10 1.16 1.00 0.95 1. 00 0. 90 0.91 0. 80 0. 70 500 0. 60 0. 50
the electronic community
enjoy

2nd Qtr. 2011 Total C om ponents Booking, B illing & B ook:bi ll

0.96

10.2%

7.2%

10%

8.3%

Percent

5% 0.8%

Q1

electronics

Q2

f o r u m

0.98

FORTRONIC
1000

INTERNATIONAL ELECTRONICS SUPPLIERS

5.4%

1.09

1500

0.96

1.24

1.08

15%

1.11

2000

Billing

Boo king FORTRONIC


electronics f o r u m

0% -1.9% -3.2%
the electronic community
enjoy

B2 B

-4.1%

-5%

-10%

-8.6%

-7.6%

-15% Avg F r ance U K & E i re I taly

-13.4%

No rd i c

G erm an y

Associazione Nazionale Fornitori Elettronica

0 Q3 Q4 Q 1-09 Q2 Q3 Q4 Q 1-10 Q2 Q3 Q4 Q 1-11 Q 2-11

0. 40

Associazione Nazionale Fornitori Elettronica

www.ideaelectronics.com
G ra p h ic T -6

International Distribution of Electronics Association

www.ideaelectronics.com

International Distribution of Electronics Association

Percent change k

0.94 -9.2%

-12.0%

-13.0%

-1 0 %

-23.0%

Consorzio Q2 was still -3 0 % di attivit e servizi a growth quarter per Associazioni -5 0 % 3 Q4 Q 1 -0 9 Q2 e Qgruppi dimprese Q 3

COmpONENT SALES IN Q2: AN OvERvIEw


Q2 Q3 Q4 Q 1 -1 1 Q 2 -1 1

-12.0%

di attivit e servizi per Associazioni e gruppi dimprese

0.92

0.96

It was Tre nd sho w in g g w th/d ecli ne % in ua rter of a ll co m p on en ts th ro u gh distri bu tion spl it y However, Eurostatroestimates qpa re d ly isale s Europe,iorEurostat shows bthat co un try com w th sam e q ua rte r pr ye a r that over 22 million men the annual rate of inflation and women in the Eu were actually dropped from 2.7% unemployed in June 2011. in June 2011 to 2.5% in July Compared with May 2011, 2011! the number of persons unemployed fell by 38.000. ELECTRONIC Ger ma ny
INTERNATIONAL ELECTRONICS SUPPLIERS

2nd Qtr. 2011 To tal Co m pon ents Tend ential Index b y C oun try 10.2% in June 2010. (Q/QY to food and fuel prices across -1)

h ic T -2

Graphic P-1

Q2 2011 pASSIvE BOOKING, BILLING & BOOK-BILL RATIO 2nd Qtr 2011 Passives booking, billing & book:bill ratio Graphic P1
D istrib u ti on o rd e rs for E le ctron ic co m po n en ts by c o un try com pa rin g Q 4 2 0 10 w ith p rio r qu a rter (Q /Q 1) an d sa m e q u ar te r p rio r yea r (Q /Q Y-1 )
INTERNATIONAL ELECTRONICS SUPPLIERS

2nd Qtr. 2011 T otal Co m p onen ts B ookin g T rend

70%

5%

Passive components Bookings, billings & book:bill ratio for Germany, France, Italy, UK, Sweden, Norway, Denmark & Finland
0.8%

250
0%

1.40 1.30
-1.7%

50%

30%

A ll

200
-5.4%

1.20 1.10

1.14

1.11

1.13

Fra n c e UK It a ly

-5 % -6.5% -6.2%

Billing
Q / Q -1
electronics

1.08

-7.0%

1.06

-6.9%

10%

0.98

0.97

No rd ic Consorzio

-1 0 %

1.01

1.01

150

1.00 0.90 0.80 0.70

Q / Q Y -1 FORTRONIC
f o r u m

Booking

-1 5 %

100

e gruppi dimprese the electronic community

enjoy

B2B per Associazioni

Consorzio di attivit e servizi

Q4

Q 1 -1 0

P ercent

-0.7%

The latest European Industrial production figures released by Eurostat on the 12th August Page | 6 are for June 2011 and show that, compared with June 2011, although production increased by 2.9%, it fell by 0.7% when compared with the prior month (May). Also, surprisingly when one considers what is happening

Graphic T1 shows that, on a quarterly basis, total billings were 12.6% up on the same quarter last year but 5% down on Q1, which is historically always the strongest quarter. What is of greater concern is that book:bill which has been positive or flat since Q3 2009, has dropped to 0.95:1.00 in Q2 2011. Within this total semis dropped to 0.93:1.00, Passives dropped

-2 0 % 50

0.60 0.50
G er m an y
Associazione Nazionale Fornitori Elettronica

-2 5 %

Q3

A vg

Q4

Q1-09

Fr a nc e

Q2

Q3

U K & E i re G r ap

Q4

Q1-10

Ita l y

Q2

Q3

No r di c

0.40

Q4

Q1-11 Q2-11

www.ideaelectronics.com
Graphic P-2

International Distribution of Electronics Association

-20%

Distribution semiconductor bookings, billings & book:bill ratio for Germany, France, Italy, UK, All France UK & Eire Italy Nordic Germany Sweden, Norway, Denmark & Finland 1.40
1.31

1400

-16.7%

EURO AREA & EU27 pRODUCTION - Total industry excluding construction

Graphic S-1

2nd Qtr. 2011 Semiconductor BILLING & Billings & RATIO ratio Q2 2011 SEmICONDUCTORS BOOKING, Bookings, BOOK-BILLbook:billGraphic S1

-14.9%

-15%

-10.5%

to 0.97:1.00 and it was only QUARTERLY SALES BY Distribution orders for passive components by country comparing Q3 2010 with the prior quarter emech components (Q/Q-1) and the same quarter pRODUCT FAmILY that prior year (Q/QY-1) 10% bucked the trend by remaining Each quarter we look at both positive at 1.02:1.00. booking and billing trends by 5% both product and by market. 0% Book:bill decline Firstly product. must be viewed as Breaking the product totalQ/Q-1 into -5% a sign of difficult the main elements, initiallyQ/QY-1 the -10% times ahead largest: semiconductors.
INTERNATIONAL ELECTRONICS SUPPLIERS

2nd Qtr 2011 Passive components Booking Trend

-4.0%

-2.7%

7.8%

-6.7%

-7.9%

-8.7%

-8.3%

Consorzio di attivit e servizi per Associazioni e gruppi dimprese

-9.1%

Page | 10

1200

1.30 1.20
1.19 1.17 1.12

1.13

1000

1.10
1.08

Billing

800
0.97

1.00
0.98 0.93

Booking
electronics f o r u m

600

0.89

0.95

0.95

0.90 FORTRONIC 0.80


enjoy

B2B
the electronic community

400 200

0.70 0.60 0.50 0.40


Q3 Q4 Q1-09 Q2 Q3 Q4 Q1-10 Q2 Q3 Q4 Q 1-11 Q2-11

Associazione Nazionale Fornitori Elettronica

Source: eurostat

www.ideaelectronics.com

International Distribution of Electronics Association

II

www.ideaelectronics.com

Graphic S-2

2ndQtr 2011 Semiconductor Booking Trend


INTERNATIONAL ELECTRONICS SUPPLIERS

Distribution orders for semiconductors by country compared with the prior quarter (Q/Q1) and the

Fornitori Elettronica

News
International Distribution of Electronics Association
Gr 1st Qtr. 2011 Total TREND Q1 aph ic T -3TOTAL COmpONENTS BILLING Components Billing Trend 2011

Graphic T3
32.2%

G rGr aph ic -1 -3 aph ic T T

Total Com ponents Booking, Bil ling & Book:bill Q2 2011 1st Qtr.COmpONENTS BILLING TREND TOTAL 2011 2nd Qtr. 2011 Total Components Billing Trend Graphic T3 ratio
D istr ib utio n sa le s o f E lectro n ic Com po ne n ts b y Cou n try comp a rin g cu rre nt q tr w ith p rio r qu a rter ( Q en ) nd sam , q ua rte an d Bo ok:b Q/Q -4 To tal d istrib utio n e le ctron ic co mpo n/Q1tsabo oki nge b ill ing r pri or ye a r (ill ra tio )fo r G e rma ny, Fra nce , Ital y, UK , Sw ed en , Nor way, De nm ar k & Fin lan d 25%
1.24 1.16
20% 2000 15% 18.6%

D istr ib utio n sa le s o f E lectro n ic Com po ne n ts b y Cou n try comp a rin g cu rre nt q tr w ith p rio r qu a rter ( Q /Q1 ) a nd sam e q ua rte r pri or ye a r ( Q/Q -4 )
35%

1. 30 1. 20 1. 10

26.0%

26.4%

26.4%

1.02

1.15

30%

1.05

1.09

1.11

8.5% 0.98

20.2%

19.9%

20.4%

0.96

8.5%

0.99

25%

22.6%

12.9%

1.01 7.9%

0.91

Percent change

14.9%

14.7%

0.98

0.98

electronics

f o r u m

0.97

FORTRONIC
Q/Q-1 11.3% Q/Q-4
the electronic community
enjoy

5.2%

20%

Percent change

17.6%

1500 10%
5%

INTERNATIONAL ELECTRONICS SUPPLIERS

1.08

1. 00

Billing

FORTRONIC 0. 90
electronics f o r u m

15%

1000 0%
-5%

0.96

Q/Q-1

Boo king

0. 80 Q/Q-4
the electronic community
enjoy

-3.5%

10%

0. 70
-5.2% -4.5%

B2 B

-5.0%

500
5%
- 10%

-5.2%

0. 60 0. 50

0% Avg Fr ance UK & E ir e It al y No rd ic Ger man y

Associazione Nazionale Fornitori Elettronica

- 15%

-9.0%

www.ideaelectronics.com
International Distribution of Electronics Association

www.ideaelectronics.com

Avg Q 1- Q 2 07

Q3

F ran ce Q 4 Q 108

Q2

UK & Eir e Q 3 Q 4 Q 109

Q2

Italy Q3

Q4

No rd ic Q 1- Q 2 10

Q3

G er m an y Q 4 Q 111

0. 40Fornitori Elettronica

Associazione Nazionale

International Distribution of Electronics Association

Gr aph ic T -4

Percent

Percent

Percent change

15.6%

20%

Graphic S1 shows that, after six quarters of positive book:bill ratios, Semis in Q1 dipped to 0.96:1.00 and Q2 to 0.93:1.00. This must be viewed as a sign of difficult times ahead, particularly in Q3. 5 only Germany is still showing a cumulative ytd growth in bookings with a 5% growth for 2011 year to date compared with last year.
15% 10% 5% 0% Avg F ran ce

12.9%

Consorzio di attivit e servizi per Associazioni e gruppi dimprese

5% 15% 0% 10%

14.2%

14.3%

10%
20%

5.0%20.4%

20.4%

8.1% 19.3%

20.2%

UK & Eir e

passive Components Graphic P1 covering Passives, for the first time since Q2 2009, showed a negative
Graphic E-1

QUARTERLY SALES AND ORDERS BY GEOGRAphIC REGION


The Graphic T3 shows what the billings picture was in Q1

0.91

Q1 Electromechanical components Emech & other components showed a growth in bookings of 6.8% compared with last year. However, the % growth has declined for the last five quarters dropping from 33% growth in Q2 10 to 25% in Q3, 16% in Q4 and 15% in Q1 2011. It is, however, still a growth!!
Italy N o rd ic Ger m an y

17.6%

17.6%

most of Europe have faltered when compared with last year


35% 26.0% 30% 25%

Bookings for

1st Qtr. 2011 Total Components YTD ratio ofTrend book: bill Billings 0.97:1.00

Gr aph ic T -4

G r a ph i c T -2

Cu mu la tive sa les o f Ele ctro nic co mp on en ts via d istrib utio n b y cou n tr y fo r cu rre nt ye ar to da te com pa re d wi th sam e p er iod pr ior ye a r
INTERNATIONAL ELECTRONICS SUPPLIERS

10.2%

25%

10.8% 21.0%

10.5%

with Germany again showing the only year to date growth of bookings over last year with plus 7.8%.
32.2% 26.4%

1st Qtr. 2011 BOOKING TREND Q1 2011 TOTAL COmpONENTSTo tal C om p o n en ts Bo o kin g

16.6%

26.2%

15%

14.1%

27.1%

30%

25.2% 16.0%

20%

32.2%

Cu mu la tive sa les o f Ele ctro nic co mp on en ts via d istrib utio n b y cou n tr y fo r cu rre nt ye ar to da te com pa re d wi th sam e p er iod pr ior ye a r D istrib u ti on o rd e rs for E le ctron ic co m po n en ts by co un try com pa rin g Q 4 2 0 10 w ith p rio r qu a rter (Q /Q 1) an d sa m e q u ar te r p rio r yea r (Q /Q Y-1 ) 35%

2nd Qtr. 2011 Total Components YTD B illings Trend T rend

Graphic T2
INTERNATIONAL ELECTRONICS SUPPLIERS

Q1
Q / Q -1 Q2 Q / Q Y -1 FORTRONIC Consorzio
electronics

di attivit e servizi per Associazioni e gruppi dimprese

f o r u m

G r aph ic T -1

-11.8%

Consorzio di attivit e servizi 2nd Qtr. 2011 Total C omponents Booking, B illing & B ook:bill -1 0 % per Associazioni ratio 0% Avg F ran ce UK & Eir e Italy N o rd ic Ger m an y e gruppi dimprese To tal d istrib utio n e le ctron ic co mpo n en ts bo oki ng , b ill ing an d Bo ok:b ill ra tio fo r G e rma ny, Fra nce ,
-2.3% -5 % 5% -3.2% -2.5% -1 5 % A vg Fr a nc e

the electronic community

enjoy

Ital y, UK , Sw ed en , Nor way, De nm ar k & Fin lan d


U K & E i re Ita l y

No r di c

G er m an y

Associazione Nazionale Fornitori Elettronica

1.30 1.20 1.10

0.96

0.96

1.16

1.00

Page | 4

1.24

and the Graphic T3 below 1500 shows it in Q2. The change in trend1000 clearly be seen with can the comparisons with the same quarter prior year showing a 500 worsening trend. The Graphic T2 (the shows the 0 picture in QQ1 Q 4 Q 1-09 Q 2 Q 3 Q 4 and the showing 3 Q2 below it) cover bookings
k
1.09 0.98

trends comparing current Billing 1.00 quarter with the last quarter 0.90 Boo king (Q/Q-1) and the same quarter 0.80 last year ( Q/QY-1). B2 B 0.70 The shape of this graphic, 0.60 with the current quarter mostly 0.50 below the line indicates the 0.40 Q 1-10 worsening 4booking trends in Q2 Q3 Q Q 1-11 Q 2-11 each country.
0.95
INTERNATIONAL ELECTRONICS SUPPLIERS

1.08

Page | 5

1.11

2000 www.ideaelectronics.com

1.15

International Distribution of Electronics Association

Consorzio di attivit e servizi per Associazioni e gruppi dimprese

2nd Qtr 2011 Emech components Booking, Billing & Book:bill ratio Q2 2011 E-mECh BOOKING, BILLING & BOOK-BILL RATIO Graphic E1
Emech bookings, billings & Book:bill ratio for Germany, France, Italy, UK, Sweden, Norway, Denmark & Finland
400 350 300 1.11 1.09 1.09 1.07 1.06 250 1.02 1.03 1.10 1.40 1.30 1.20 1.10

h ic T -2

Q2 2011 TOTAL 2nd Qtr. 2011 Total Com ponents B ooking COmpONENTS BOOKING TREND

Trend

Graphic T2

D istrib u ti on o rd e rs for E le ctron ic co m po n en ts by co un try com pa rin g Q 4 2 0 10 w ith p rio r qu a rter (Q /Q 1) an d sa m e q u ar te r p rio r yea r (Q /Q Y-1 )
5%
0.8%

0%
-1.7% -5.4%

Billing Booking
Percent change
-5%
-6.5% -6.2% -7.0%

1.01

1.01

1.01

1.02

1.00 0.90 0.80 0.70 0.60 0.50 0.40

Q / Q -1

0.97

-6.9%

FORTRONIC
electronics f o r u m

-9.2%

200 150 100 50 0

B2B

-10%

FORTRONIC
electronics f o r u m

Q / Q Y -1

-12.0%

the electronic community

enjoy

-15%

-13.0%

-12.0%

the electronic community

enjoy

-20%

Associazione Nazionale Fornitori Elettronica

-23.0%

Q3

Q4

Q1-09

Q2

Q3

Q4

Q1-10

Q2

Q3

Q4

Q1-11 Q2-11

-25% A vg Fr anc e U K & E i re G r ap Ital y

No r di c

G er m an y

Associazione Nazionale Fornitori Elettronica

www.ideaelectronics.com Graphic E-2

2nd Qtr. 2011 Emech Booking Trend

International Distribution of Electronics Association

www.ideaelectronics.com

International Distribution of Electronics Association

Distribution orders for electromechanical components through distribution split by country comparing Q2 2010 with the prior quarter ( Q/Q-1) and with the same quarter prior year ( Q/QY24.2% 30% 25%

www.ideaelectronics.com
INTERNATIONAL ELECTRONICS SUPPLIERS

III

1)

INTERNATIONAL ELECTRONICS SUPPLIERS

Fornitori Elettronica

News
International Distribution of Electronics Association

Opportunies and strategies for defence manufacturing and strategic electronics


INTERNATIONAL ELECTRONICS SUPPLIERS

by Rajoo Goel Elcina


www.elcina.com

n India, the defence and aerospace sectors are growing at an unprecedented rate and emerging as key participants in the Asia Pacific region. united States and European aerospace companies are now recognizing India as a critical market as well as a potential manufacturing partner. India is becoming one of the largest military spenders in the world and catching worldwide attention, with the third-largest Consorzio defense procurement budget in di attivit e servizi Asia. per Associazioni
e gruppi dimprese The key drivers of Indian aerospace and defence industry are high domestic demand, offset policy, cost advantages, talent base and leveraging IT competitiveness. There are challenges too, such as infrastructure, customs clearances, complex tax laws, certifications, quality assurance, setting up measures like supply chain management, security and various legislations etc. (Source: Deloitte. com).

6840 Crores in 2008-09 and is estimated at over Rs 7500 Crores during 2009-10. Some industry estimates put this figure even higher at about Rs 9000 Crores ! This growth is fuelled by the expanding budgetary allocation for defence sector which grew by 12% from Rs.147,344 Crores in 2010-11 to Rs.164,415 in 2011-12. of this, Capital expenditure, which mostly caters for modernisation requirements, accounts for Rs.69,199 crores. Deloitte-CII report says that Indias current defence expenditure will rise to an estimated $42 billion by 2015. The capital expenditure on new weapons platforms will rise from the current $13.04 billion to $19.2 billion in 2015. The total defence budget accounts for about 13.29% of the total Central Government expenditure. As per the projected estimates, India is likely to spend nearly uSD 100 billion on military procurement during the current five year plan (2007-12) and uSD 120 billion in the next plan period (2012-17), the latter coinciding with the last phase of Indias ambitious military modernization plan. This works out to a massive uS$ 22 billion per annum (Rs 99,000 crores per annum) over the 10 year period ! By simplistic but robust logic, at 10 jobs for every Rs 1 Crore, such requirements have the potential to create almost 1 million jobs annually. As per reports from Stockholm International peace Research Institute (SIpRI), the most

credible monitor of the international arms market, India continues to import rather than build its defence equipment.

Naval acquisitions
will have greater degree of indigenisation

by Indian companies of which 25% are components and subassemblies. If the target of 70% local content is to be achieved by 2015, the Indian industry needs to double in size, a huge challenge, but also a huge opportunity.

NEw pOLICY AND pROCEDURES


The current Defence procurement policy of 2008 (Dpp-2008) though clearly lays down the a Make procedure, which allows the MoD to allocate and fund projects through Indian industry, has been unsuccessful because equipment requirements have never been identified in advance, to give Indian industry the lead-time to develop them. A transparent and efficient procedure for enabling Indian companies to register for this policy would go a long way in its successful implementation. The new Defence Procurement Procedure 2011 for Capital Equipment has come into effect from January 2011 and incorporates further refinements in the procurement process aimed at expediting and simplifying

India is likely to spend USD 100 billion on military procurement (from 2007 to 2012)
Today the Strategic Electronics sector presents an opportunity which the Indian industry cannot overlook. The production of strategic electronics in India has been growing steadily since 200708 from Rs 5700 Crores to Rs

From 2005-2009, Indias annual arms imports doubled from $1.04 bn in 2005; $1.25 bn in 2006; $2.2 bn in 2007; $1.8 bn in 2008 and $2.1 billion in 2009. This is an unfortunate situation as we have not been able to utilize the opportunity provided by the defence sector for our own benefit. In contrast, Chinas dependence on arms imports has been decreasing and its imports declined from uS$ 3.5 Billion in 2005 to a mere 0.6 Billion in 2009. India currently procures approximately 70 percent of it equipment needs from abroad, but the Governments aim is to reverse this balance and manufacture 70 percent or more of its defence equipment needs in India. About 30% of the requirement is supplied

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the purchase mechanism. The scope of the offset policy guidelines has been expanded to include civil aerospace, internal security and training within the ambit of eligible products and services for discharging offset obligations. With 40 per cent of the allocation reserved for capital acquisition, this offers an immense growth opportunity for domestic electronics manufacturers serving defence. There is a realisation that the acquisition model of building weaponry in India, through Transfer of Technology (ToT), has failed to generate indigenization and has kept us dependent on foreign companies. once we invest in R&D and design our own equipment, this dependence will be overcome. This should also save us precious resources and get more for our money. For the first time in India, a Defence production policy has been announced and the same is effective from 1st January, 2011. The objectives of the Policy are to achieve substantive self reliance in the design, development and production of equipment/ weapon systems/ platforms required for defence in as early a time frame as possible. The policy also creates conditions conducive for the private industry to take an active role in this endeavor and to enhance potential of SMEs in indigenization.

model of building weaponry in India, through Transfer of Technology, has failed to generate indigenization
This policy is very encouraging for domestic industry as it intends to reduce dependence on foreign weapons. The MoD Secretary for Defence Production, R K Singh, has told media that the countrys first-ever Defence Production Policy mandates that weaponry and military systems will be identified several years into the future, to allow Indian companies the time needed to develop and manufacture them. The identified systems will be allocated to specific Indian defence companies as development projects. The MoD will lay down clear time targets and provide 80 per cent of the cost that will be incurred.

The acquisition

This policy when implemented could make a significant impact on encouraging local manufacturing for defence sector. It is also recommended that India should gradually increase the local content requirement from 30% to 40% and possibly to 50% in the next few years. There is also a need for a clear policy on Intellectual Property Rights for defence equipment and technologies, i.e. how they would be transferred to the Indian entity, the time period required, royalties payable, etc. Ideally IPRs should vest with the Indian company.

Stop preSS!
The IDEA Newsletter is going to accept a single sponsor for INTERNATIONAL each issue starting 2012!
ELECTRONICS SUPPLIERS

For the last 20 years the IDEA News has been supported by the Trade Associations across the World but increasing costs have led us to offering a single sponsorship for each of our issues. The sponsor will have their name on every page as a sponsor together with their company logo. They will also have a quarter page allocated for advertising. In 2012 there will only be one sponsor per issue. Just to remind you, the IDEA News is circulated to over 4000 named individuals in over 3000 electronics companies in 10 major countries across the Consorzio World.

mAJOR pURChASES ON ThE ANvIL


There is an opportunity for Indias domestic defence manufacturing sector to benefit from increasing defence requirements to buy local as well as taxation arrangements that advantage local firms. It is estimated that for defence public sector undertakings (DPSus), tax advantages can be as high as 50 per cent. Similar opportunities exist for global firms in providing special products and technologies to Indian manufacturers, which they require for developing advanced defence systems. Currently there are large defence equipment procurement and modernization plans under implementation. These include the Armys $8-billion artillery modernisation programme (called the Field Artillery Rationalisation Plan, or FARP) over the next two decades at a cost of $4.7 Billion, four kinds of guns: air-mobile ultralight howitzers for mountain divisions, towed and wheeled 155mm guns, and more. There are also plans for acquisition and upgrades of tanks, uAVs

di attivit e servizi per Associazioni Sponsorship costs for 2012 are: e gruppi dimprese

1 Issue: 1200 (1050 or $1700) 2 issues: 1100 (970 or $1600) per issue 4 issues: 1000 (880 or $1400) per issue For more information please contact segreteria@ideaelectronics.com

(unmanned Aerial Vehicles) and 300 helicopters for Army Aviation. Naval acquisitions are likely to have greater degree of indigenisation than the other services with foreign shipbuilders having potential to modernize Indian shipyards to enable them to produce large, advanced battleships. By 2022, the Indian Navy plans to have a 160-plus ship Navy, including three aircraft carriers, 60 major combatants (including submarines) and about 400 aircraft of different types. Indias Coast Guard too is highly short of its requirements and plans
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to double its equipment in the next few years. Its current fleet of 76 ships and 45 aircraft is likely to be ramped up in five years to 217 ships and 74 aircraft. Some INTERNATIONAL ELECTRONICS 70 of these new ships would be SUPPLIERS large vessels. Current deals in the pipeline include 7 Scorpene Submarines (uS$ 3.5 Billion), 12 Stealth Frigates (uS$ 7.6 Billion) and 16 Multi Role Helicopters (uS$ 1.0 Billion). India is struggling and needs to indigenise aerospace production which has been historically dependent upon Russia and the IAF is looking to diversify its vendor base for combat and transport aircraft. (Source: Business Standard) demand for passenger air travel and freight and to replace ageing fleets with new more fuel-efficient aircraft. on similar lines as Airbus, Boeing expects a demand of between 900 to 1,000 commercial aircraft worth uSD100 billion approximately in the next 20 years. This also suggests that a significant portion of business opportunity could accrue to India, due to the associated offsets. There is also a strong feeling among Indian private companies that defence policies are in favour of DPSus, which have been the main beneficiaries so far. It is important that with the new focus on R&D rather than Transfer of Technology, both DPSus as well as private players get equal opportunity and can work in cooperation rather than in confrontation. This is important because the strengths of the private sector can complement those of DPSus and add great value for the country. Similarly, another area which needs attention is the need to address the capability and the capacity to meet certification and quality assurance requirements of existing laboratories. The procedure for obtaining the requisite approvals is not only cumbersome but the lack of sufficient capacity results in long lead times. It is well known that there is no laboratory for EmC/ EmI Testing in North India and those of DPSus and SAmEER in Chennai are heavily overburdened. This causes delays and avoidable loss to the industry. overall, the opportunities for private participation in defence and civil aviation procurements are immense.

All segments within aerospace are showing tremendous growth, including civil aviation, military aviation and Space research: CIvIL AvIATION - In 2007 and 2008, India assumed the ninth position in the worlds civil aviation market, an increase from twelfth place in 2006. Indias air passenger travel has been growing at almost 25% a year. According to Government estimates, growth in this sector will outpace the global average until 2025. mILITARY AvIATION Secondary research indicates that India will spend about uSD35 billion on military aviation over the next 20 years because most of its existing fleet needs to be replaced. Deals in the pipeline include 197 light utility Helicopters valued at uS$ 3 Billion and 127 Multi Mission Role Combat Aircrafts (MMRCA) valued at uS$ 10 Billion. In addition there are ambitious plans to add Transport Aircraft and Heavy lift Helicopters which are currently in the news SpACE - India is one of the six countries in the world that undertakes Space launches. The Indian Space Research Organization (ISRO) under the Department of Space, Government of India, implements the Indian space programme involving the

CIvIL & DEFENCE AvIATION

Consorzio The defense offset policy has been di attivit e servizi under implementation since 2006 per Associazioni and a formal civil offset policy is e gruppi dimprese also expected to follow shortly. The total spending in the next 5 years is expected to be between uSD25 billion (assuming uniform demand) for commercial aircrafts and USD100 billion as defense expenditure. out of the defense expenditure, approximately 15-20 percent (uSD15-20 billion) is expected to be spent on military aircraft. Assuming an offset of 30 percent for the civil sector too, the total offset opportunity for the aerospace sector is valued to be at least USD10-15 billion. As Indian manufacturing capabilities mature over the years, it is expected to capture a large share of this opportunity.

development and operation of satellites, launch vehicles and ground systems, for carrying out research and applications related to communications, remote sensing, meteorology and space sciences. Indias 200809 budget allocated a 16 percent increase in science spending from the previous year. The 200809 budget also includes an increase in funds for manned space missions. The total science budget is over uSD6 billion, compared with the previous years budget of uSD5 billion.

We must invest in R&D and design our own equipment


The ministry of Civil Aviation had announced that the Indian aerospace industry needs investment of between USD200 to 300 billion over 2009-2034. According to a study by Airbus on the global market outlook, India will be the fastest growing country for air travel for the next 10 years with domestic traffic growing by an average 12.2 per cent per year. Traffic growth will also be amongst the worlds highest, averaging 7.3 per cent over the next 20 years compared to 4.7 per cent world average. The report states that between 2009 and 2028, carriers in India will require 1,032 aircraft valued at $138 billion to serve the

The Indian aerospace industry is one of the fastest-growing aerospace markets in the world with airlines, corporates and HNIs placing orders for an increased number of aircraft. The growth of this industry has attracted global aerospace majors to India.

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Risk mitigation: what did the electronic industry learn, what role for Distribution?
INTERNATIONAL ELECTRONICS SUPPLIERS

by Pascal Fernandez Vice president SPDEI and VP Avnet Velocity


www.spdei.fr

ver the past 2 years our industry supply chain had to face more extraordinary events than over the past 30 years. We had been used to a few years overproduction, the so called buyers market, followed by an equivalent period of supply constraint the sellers market.

So whats the future from here, since the unpredictable happened a few time the last 2 years? As lead time decrease or stabilize, as the industry aftermath of the Japanese crises is better understood, some go back the previous behavior, compromising security for cost saving going back to the previous logic and walking inevitably toward the next, some would say, industry cycle, Id say inevitable disaster. outsourcing the hot potatoes in a VMI (Vendor Managed Inventory) agreement. This time a series of events changed the script that was written in advance. First the high tech industry recovery came sooner than expected defeated all prognoses biding on a W or a square root shape. account not only Environment and cost aspect but also customer service. Along the way of this extraordinary market recovery, natural disaster stressed further stretched supply chains sending some clear signals and wake up calls. The Icelandic Volcano with the unpronounceable name not only produced pretty pictures it put on hold for over a week air traffic on most of Europe. Many companies discovered the over dependency on expensive fast air transport and the little to no alternative they had with suppliers ten thousand miles away.

2 years our industry supply chain had to face more extraordinary events than over the past 30 years
Focus was moving from ppv (purchase price variance) to component allocation. In the script between the various actors, buyers and sellers played the role of the circumstance, maximizing the opportunity with the certitude that time will come when the tide will turn. Supply Chain objective was more outsourcing cost than building resilience and sustainability. When the economy and market crashed in 2008, oEM and EMS providers went on the cyclical cost crushing mission where PPV, low cost labor rule. Supply chain mission was to create the conditions of mobility, stretching transport time and cost while decreasing inventory, or more appropriately,

Over the past

Many companies Consorzio


discovered their di attivit e servizi per Associazioni over dependency e gruppi dimprese on expensive air transport

SUppLY ChAIN BECOmES ThE FOCUS OF ATTENTION


Growth continued for 8 consecutive quarters draining down manufacturing capacity, stretching lead time, challenging customer service, making Supply Chain the focus of all attention. oEM CEos were spoon on the grill with their key customers for long and unpredictable lead time, they had to take a deep dive in their S&oP process, raise their understanding of risk mitigation and put the Supply Chain network design on the work bench. Sustainability has become a strategic pillar taking into

De risking Supply Chain should be the N1 ambition of all companies, it requires continuity in strategy and partnership. It needs to include all actors from component manufacturers to distributors and to end customers. It puts extended S&oP right in the center of every conversation and when it includes inventory holding, its not an accident or a compensation for inefficient processes, its a forward thinking conscious investment to support better flexibility and responsiveness and overall improve customer experience. How distributors will position themselves as an solution enabler and credible partner to address risk management challenges will have a key impact on their future.
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has become a strategic pillar

Sustainability

The Japanese tsunami, beyond the human tragedy, highlighted the dependence of our industry over a small number of actors where the second and third tier suppliers were taking vital importance in the supply chain sustainability.

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eID NewS
DIStrIBUtIoN TTI has announced the INTERNATIONAL ELECTRONICS appintment of Jamie Furness SUPPLIERS to the position of general Manager for uK, Ireland and South Africa.
FCI, a supplier of connectors and interconnect systems, has entered into an agreement with Zahavi Technologies, an electronic sales company of electromechanical components in Israel. Arrow Electronics reported first quarter 2011 net income of 136.5 million dollars on sales of 5.22 billion dollars. Global components sales increased of 21% year over year. Future Electronics and ADD Consorzio Semiconductor have extended theirdi attivit e servizi agreement for distribution of per Associazioni ADDs powerline communication e to global franchise. SoCs gruppi dimprese mouser Electronics and Luminus Devices announced a global distribution agreement enabling Mouser to bring luminuslEDs quickly to lighting design engineers and buyers around the world. Avnet Abacus is to support its sister companies EBv Elektronik, Silica, Avnet memec and Avnet Embedded at the recently-announced Design Strategies for ARm Systems seminar program which will play in 16 cities across Europe in may and in june. Digi-Key announced the availability of electronic components from parallax Semiconductor. Gennum has added Leading Light Technologies (L2Tek) as a design rep and distributor for its complete line of analog and mixed signal ICs in the uK, ireland and Norway.
Source: Electronics Industry Digest

FBDi Pictorial and Mandatory Datacustomized assistants to manage EU formalities


by Wolfgang Ziehfuss Chairman of FBDI
www.fbdi.de

European formalities and regulations. pictorial provides an overview of product groups and generally applicable formalities, while mandatory Data reveals any other required documentation.

product may only be distributed and operated in the Eu if it complies with the provisions of all Eu directives applicable to the product. The sheer mass of what is currently over 30 EU directives makes keeping track a somewhat hard job. It is specifically in this field that the FBDi (Fachverband der Bauelemente Distribution) comes into play with new assistants specifically designed for use in the distribution industry - namely Pictorialand Mandatory Data for managing

Data, it is important to limit the data to a minimum so that the requirements remain clear and realistic
Both sets of information have been designed for use in distribution and limit themselves to the information that is actually required. These are not

With the Mandatory

static documents; rather, the FBDi keeps them constantly up-to-date to reflect the everchanging regulations. Because these assistants aim to provide assistance with respect to international cooperation, they are provided in English. In order to ensure that the assistants provide as secure a legal basis as possible in respect of the regulations, plans are underway to also have these documents discussed with the various competent market watchdog authorities in several European countries.

The FBDi is currently working under the auspices of Avnet to develop further assistants

Steps required for the assessment of the conformity of products in terms of environment and CE (general overview)

I.#Denition of

actor's role

Ia Overview steps of assessment

Ib Who#is# manufacturer

Ic Importer according EU 'REACh'

Id Importer as per 'other substance regulations and CE'

Ie Importer as per 'waste regulations'

II. Denition of product type

Denition of product type

So8ware

Auxiliary material / accessories / tools

Battery / accumulator

Component#(+#Ba>ery)

Assembly group / assembly (+ battery)

Electrical#Device,#EEE#(+# ba>ery)

CustomerGspecic# product

III.#CE# concernment

III. Assessment of applicability of CE directives

IV.#Analysis of

RoHS requirements

IV. Assessment of RoHS - analysis of requirements

V.#Additional

substance regulations

POPGdirecHve

Waste#direcHve

Ba>eryGdirecHve

VI.#REACh product information requirements

VI. REACh##product#informaHon Restriction of substances as per annex XVII Information of SVHC 'list of candidates'

VII.#Evaluation of waste obligations

VII. Registration as per waste regulations in member states

WEEE (waste electrical and electronic equipment)

Ba>eries#&#accumulators

Packaging#materials

VIII.#Requirements

regarding identication / documentation

Distinct manufacturer code + manufacturing data

Directive for wood and wooden products

Requirements regarding identication and documentation

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in order to provide distribution and the entire supply chain of the electronics industry with a complete modular package. categorisation system with respect to e.g. REACH, RoHS, CE, ADR/IATA and other ordinances of relevance to the product type. In practice, the assistants are used as follows: the user consults Pictorial in order to gain an initial overview of the required product categorisation and the formalities that apply as a result.

The more the merrier in electronics value chain


by Lena Nordes SE - Swedish Electronics Trade Association www.svenskelektronik.se
INTERNATIONAL ELECTRONICS SUPPLIERS

pICTORIAL, ILLUSTRATED LIST AND pRODUCT CATEGORISATION


The Pictorial classifies products according to their type into several overarching categories: Component, Assembly/Module, EEE (electrical and electronic equipment), Software, Auxiliary, Tools (non-electrical), Accessory and Battery/ Accumulator. It is structured as follows: products are first collected in main groups (product types), e.g. Active Components, Passive Components, ITC, lighting, Display, optoelectronics and a number of others. Each product group has illustrations of typical product examples to provide a clearer perspective. These products are then categorised into product types on the basis of definitions declared in relevant European legislation. This reveals the absolute required minimum of information and documentation required for the product concerned (e.g. with respect to REACH, RoHS, CE, WEEE). Pictorial therefore provides no more information than necessary (what is needed and required for which product?) in a clear list which includes an unambiguous product type categorisation.

the goal of improving the provision and flow of information along the supply chain

FBDi is pursuing

In order to determine which other information and documentation is required, the user then has the more detailed Mandatory Data at his disposal. With the Mandatory Data, it is also important to limit the data to a minimum so that the requirements remain clear and realistic, realisable for manufacturers on other continents. Should users need additional assistance in the handling of the applicable Eu formalities, the guidelines also contain further help specifically tailored to the distribution industry. In this way, FBDi is pursuing the goal of improving the provision and flow of information along the supply chain. When it comes to the applicable Eu regulations, these new measures enable all participants in the supply chain to speak the same language when determining which data is necessary and required to meet statutory requirements for each product irrespective of the form in which it is transmitted. This is of enormous assistance to small and medium-sized companies in particular.

fter a history of two separate organisations for the distributors and the manufacturers, there was a desire to meet on common ground. Last year we merged the two associations into one. The Swedish Electronics Trade Association now organises a wider spectrum of the value chain; constructors/ designers, consultants, manufacturers, distributors of components, test & measurement, production equipment and embedded technology - you name it, weve got it. When we look back after this first year, we are happy to conclude that we made the right move. What did we do, how did we do it and what did we gain? 1) How: preparation democratic process First of all we prepared well. The project was discusses and continuously confirmed by the members in a process over two years, one step at the time. There was a common understanding on what we wanted to achieve and how we wanted to do it. 2) What - add new value on top We made sure to keep the best bits of the old organisations and added on new value on top. The good bits that we wanted to keep, was the vertical Sections. The members still want to meet colleagues within the same specific line of business, so we have six different sections with separate meetings. We have added on horizontal

working groups and task forces, with special focus on e.g. EUDirectives and our new trade show Scandinavian Electronics Event - S.E.E. We also have spiced it up with more general meeting, seminars, visits and studies at different sites Consorzio and companies. The view can be di attivit e servizi per Associazioni broader when more perspectives e gruppi are included. dimprese 3) Why: ambitions and goals The motives behind this merger were several, but in short: the more the merrier! More business - finding undone business with known and new partners in the value chain, with the end consumer in focus. More information - the more who share the better. More impact - representing the industry with a stronger voice. The urge of more collaboration is probably not specific for Sweden or for the electronic industry. Its more of a general trend and business terms how to keep the competitive edge on a global market. Much is to be gained by embracing the perspective of being business partners in the same boat rather that on opposite sides of the table.

mANDATORY DATA
Mandatory Data expands upon the Pictorial, creating a link to the required information and query criteria with respect to the relevant regulations. It contains a list of necessary information for each product

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Industry Metrics, the Book to Bill Ratio Why is the electronic industry interested in this?
by Adam Fletcher Chairman of IDEA and ECSN
www.ecsn-uk.org

ll organisations use a wide range of metrics to assist their management and investors to benchmark their Consorzio performance within their market di attivit e servizi and so guide decision making. per Associazioni let me start by defining some e gruppi dimprese of the most common metric terms used and the value of their application.

The remaining bookings value is added as a proportion in each future month until it is consumed.

BILLINGS
Billings is defined as net sales invoiced less credits - the value of goods sold to customers, minus any credits that may have been due within the period. often shown in reports as the B2B, the Book to Bill Ratio is a rather crude but effective guide to both customer

BOOKINGS
Bookings is the value of new customer sales orders entered by an organisation in a defined period, minus any cancellations or changes. Well managed organisations will have a defined policy on order entry.

demand and the ability of supplying organisations to meet it. Its very easy to calculate: Simply divide the Bookings figure by Billings figure. i.e. Bookings = 100 Billings = 96 gives a B2B of 1.04:1.

world the B2B would always be very slightly positive

In a Utopian

INTERpRETING ThE DATA...


In a utopian world the B2B would always be very slightly positive - between 1.03:1 and 1.05:1 - indicating that the value of new orders in the period is greater than the current sales revenues and implying strong demand and a growing market where the value of future sales revenues is assured. A negative B2B - a figure at or below unity i.e. 0.96:1 is indicative of a weakening demand and a contracting market where future sales revenues could be uncertain. In the real world however the B2B ratio tends to fluctuate with the short term vagaries of supply and demand but the

BACKLOG
The number between unity and any other value is referred to as the Backlog, which is said to be growing if the B2B is positive or declining when it is negative.

crudity, the B2B ratio is a surprisingly accurate guide


Many enter the entire order value but some only enter the value that they believe to be firm (the value that their customer is committed to take and is unlikely to cancel). This is often expressed as 3 or 6 months of order cover rather than the full value of the order.

Despite its

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metric does provide some very valuable data and plotted over time, provides a significant insight into the market. second quarter of 2011, an unwelcome pattern that that is likely to be mirrored by the other afdec product groups. an average. The really useful part is the ability it provides to compare the way a business sector or organisation is deviating from the average. Its great news and happy days when youre outperforming the average but if youre underperforming and thereby eroding Backlog it should be an urgent call to action Note: Additional information about The Electronic Components Supply Network and afdec INTERNATIONAL ELECTRONICS may be found at the following SUPPLIERS website: www.ecsn-uk.org with regular industry updates available to all on the Breaking News pages.

REAL wORLD ExAmpLES AND ANALYSIS...


The long term trend of the afdec members Book to Bill Ratio graph shows that whilst there are variations between the product groups on a month-on-month basis, all product groups are reflecting a similar trend, with the Components Assemblies group showing the largest variation.

FINAL ThOUGhTS...
Despite its crudity, the B2B ratio is a surprisingly accurate guide to the balance of supply and demand but it is only

is indicative of a weakening demand

A negative B2B
Consorzio di attivit e servizi per Associazioni e gruppi dimprese

The graph shows a steady improvement in the B2B from April 2009 with an average B2B of 1.11:1 for the second half of the year. This was maintained for the first half of 2010 suggesting that further growth could be expected. However in the third quarter of 2010 the ratios declined slightly followed by a further decline in the fourth quarter but overall remained just above unity. The use of a second order polynomial trend line (Poly.) to smooth the data, clearly shows that afdecs overall B2B peaked in March 2010. The ratio for semiconductors (Semi Ind) generally considered to be a lead market indicator dropped to 0.99:1 in october 10, to 0.96:1 in December 10, 1.05:1 in January 11, declining to 0.98:1 in February 11 and 0.95:1 in March 11, which suggests a decline in customer demand into the

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A decade of Upheaval
INTERNATIONAL ELECTRONICS SUPPLIERS

wORLD CONNECTOR SALES (in million dollars)


Quarter 1Q 2Q First Half 3Q 4Q Second Half Total 2010 $10,264 $10,955 $21,219 $11,475 $11,456 $22,931 $44,150 2011 $11,352 $12,051 $23,403

Table 1
% Change 10.6% 10.0% 10.3%

by Ron Bishop Bishop & Associates


www.bishopinc.com

World connector sales were $12,051 million in 2Q11, up 10.0% over 1Q10. Through the first six months of 2011, world connector sales were $23,403 million, up +10.3% over the first half of 2010.

largest connector companies in the first half of 2011. Note: TE is organic growth without ADC acquisition or the effect of currency fluxuations.

six months of 2011, world connector sales were $23,403 million, up +10.3% over the first half of 2010
Consorzio The Table 1 shows connector di quarter. sales by attivit e servizi per +10.3% in Growth of Associazioni the first e gruppi dimprese half is excellent performance, especially considering the industry just finished its best year ever, growing +28.4% in 2010. However, orders in the first half were up only +4.3%, meaning we are eroding order backlog.

Through the first

first half were up only +4.3%, meaning we are eroding order backlog
The Graph 1 displays sales performance since 1Q08 for the connector industry and the three largest connector companies. You will note the industry has achieved growth for seven consecutive quarters beginning in 4Q09. However, the industry growth rate has declined in the last five quarters. TE and molex has also experienced five consecutive quarters of lower year over year increases in sales growth with 2Q11 up only single digits (TE = 5.0%; Molex = 7.8%). Amphenol also has experienced a declining sales growth rate in the past three quarters, but still achieved double digit growth in 2Q11 (15.0%).
Graphic 1

Orders in the

CONNECTORS - BIG 3 FIRST hALF SALES (in % change year over year)
Company TE Molex Amphenol Industry 1Q11 7.0% 15.6% 22.0% 10.6% 2Q11 5.0% 7.8% 15.0% 10.0%

Table 2

First Half 6.0% 11.5% 18.3% 10.3%

CONNECTORS - BIG 3 QUARTER OUTLOOK (in % change year over year)

Table 3

for 2011 of +8.5% is probably a little Molex too optimistic


TE Amphenol

Company Our forecast

Low End 3.0% -2.0% 5.4%

High End 6.0% 2.5% 7.0%

SECOND hALF OUTLOOK


All three companies have lowered expectations in calendar 3Q11. The Table 3 provides the estimate of TE, Molex and Amphenol: If world connector sales were flat in the second half, on a year over year comparison, we would end 2Q11 with full year
Graphic 1

industry growth of +4.9%. If we achieved a modest +5.0% year over year growth in the second half, the industry would achieve full year growth of +7.5%. The Bishop full year forecast is for growth in 2011 of +8.5%. Considering orders are up only +4.3% in the first half of 2011, slowing u.S. GPD, debt problems in Greece and other European countries, the problems in Japan, and the cooling off of China, our forecast is probably optimistic. Assuming no radical change in world economies, we believe it is more reasonable to plan on full year 2011 growth in the +5.0% to +7.0% range. The third quarter of 2011 will most likely be flat to slightly down, but if we have a strong 4Q11, sales results for the full year could be better than growth of =5.0% to +7.0%.

BIG ThREE pERFORmANCE


The Table 2 shows sales performance for the three

CONNECTORS Quarterly Sales performance CONNECTORS -- Quarterly Sales performance

Source: Bishop & ass.

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A new service from ECIA


by Robin Gray President and CEO ECIA (USA) rgray@eciaonline.org

manufacturers standards for packaging, handling and storage.

website that is industry-owned

This is the first

Assodel Award: 2011 best manufacturers


INTERNATIONAL ELECTRONICS SUPPLIERS

The first major new member benefit from the recent formation of the Electronic Components Industry Association (ECIA) is the creation of an inventory search website. While there are several such websites on the Internet, this is the first website that is industry-owned and managed. That means that participant data is not subject to the uncertainties about the website owners business models, direction, data integrity and data safety. Check it out at www.eciaauthorized.com

The website provides a number of benefits for ECIA members. For all members, it furthers the mission of the association to promote and improve the business environment for the authorized sale of electronic components. It is a key component in the industrys efforts to combat counterfeit parts by providing customers with a place to find authorized product. The benefits for distributor members are: Through July 30, it is free to participate during 2011. Beginning July 1, the annual cost of participation is $2,500; Search results are listed randomly, so search results are not influenced by ads or site sponsorship; The association subsidies part of the cost of on-boarding the data; All selling is done through the distributors website. The site does not compete with its participants by offering its own inventory; The cost of participating is significantly lower than other sites since the service is provided as a member service and not as a profit center. The benefits for manufacturer members are: The website provides a convenient one-stop location to direct buyers to find available inventory from the companys authorized distributors; It ensures that customers can find product that meets the

The benefit for field sales representatives is the website provides a convenient location to find available inventory for a customer, particularly when calling on a customer who is ready to make a purchase. The cost of operating and marketing the website will initially be supported through a combination of participant fees and sponsorships. Advertising may be an option down the road, but it will not affect the search results. Sponsors will be featured on the home page and on website promotional material, but sponsorship will not alter the randomness of the search results.

he Assodel Award is the recognition that Assodel (the Italian association of electronic distribution) assigns every year to the best electronic manufacturers. At its nineth event, the presentation of the 2011 Awards took place within the traditional Assodel Gala dinner in Milan on the 17th June.

The cost of participating is significantly lower than other sites


I would like to commend Glenn Smith, Mousers President, for chairing the associations task force that developed the website. Glenns leadership and support was instrumental in moving this project from conception to operation in the span of just a few months. My thanks to the other members of the task force. If you have questions or are a distributor member interested in participating, please contact me. I encourage you to check out this service at www.eciaauthorized. com I also encourage all manufacturer members to put a link on your website to this terrific member service.

More than 450 people (managing directors, sales directors and Consorzio marketing managers) have taken di attivit e servizi part in the event that, once per Associazioni again, gruppi dimprese gather e has been able to the top players of the electronic distribution and supplier world. Born in the uSA and introduced in Italy in 2003, the Distribution Award has decades of tradition and is a prestigious prize for the electronic industry. The awards have been handed over by Domenico Caserta, Assodel President, and Silvio Baronchelli, IDEA President, to the following suppliers for each of the eight product categories: Infineon Technologies Semiconductors Murata - Passives FCI - Electronics Division Connectors Panasonic Electric Works Electromechanicals Seoul Semiconductor lEDs Hitachi Displays - Displays Power-One - Power NXP Semiconductors RF & Wireless Yokogawa - Instrumentation The special career award was given to Angelo Di Benedetto.

The ECIA search site


only lists inventory that is genuine and backed by manufacturer warranty

As a member benefit, the ECIA inventory search website is open to ECIA distributor members only. This site is limited to authorized inventory only. Which means, customers looking to avoid the gray market and counterfeit electronic components may turn to the ECIA search site which only lists inventory that is genuine and backed by manufacturer warranty.

www.ideaelectronics.com

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Fornitori Elettronica

News
International Distribution of Electronics Association

The first Fortronic UK a great success!


INTERNATIONAL ELECTRONICS SUPPLIERS

real success for the first Fortronic uK event supported by IDEA! The uKs first free one day Fortronic technical forum was specifically dedicated to wireless technology and took place on 28th June 2011 at the williams F1 Conference Centre near oxford. This inaugural event was oversubscribed by both sponsor and attendees, it not only attracted in more than 120 designers and engineers Consorzio from a broad market base who, di attivit e servizi by the per Associazioni way, were required to register gruppi dimprese with e and had to meet a selection criteria but all the sponsorship slots were taken! A few of the comments by the sponsors tell the story!

the UKs first one day free technical forum specifically dedicated to wireless
In partnership with

FortroNIC ForUM

wIreLeSS

Williams F1 Conference Centre

28th JUNE 2011 oXForD

A very well organised day in a superb location; an excellent quality of delegate; the agenda provided a good range of topics, presented from specialists to specialists which

stimulated a lot of interest for angliaM2M and our partners; will be pleased to sponsor further Fortronic events. John Bowman - Marketing

Director (Semiconductors)Anglia M2M Excellent Day. All attendees showed a keen interest in our products. Found it to be a very productive day and we will be interested in any future events Gary Young - Director -MSC Gleichmann uK ltd.

event was oversubscribed by both sponsor and attendees

This inaugural

My feedback to you is that it was an excellent event, there were many discussions in the room from engineer to engineer and that is what this country needs. Well done. Ing Dr Simon Sherratt - Senior lecturer Electronic Engineering university of Reading To add to the excitement during

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www.ideaelectronics.com

Fortronic
The Fortronic Technical Forum concept has been proven over 5 years of events in Italy and is supported by IDEA, an International association founded in 1987 with the express intent to spread good practice within the global electronic component industry. The Fortronic Technical Forums have been extended Internationally in 2010 to Turkey & Tunisia and in June 2011 the first event was held in the uK. why Fortronic Forum 1. QUaLItY Fortronic guarantees the quality of the contents of the conferences and the organization of the whole event. 2. teCHnICaL dIreCtor An expert of the sector who coordinates the conferences and the speakers. 3. SHare WItH US A program of cooperation with the sponsors of the event to plan, promote, communicate, verify the promotion of the event. 4. edUCatIonaL A training seminar to transfer design competences to the attending technicians.

Fortronic Forums will take place in 2012


the day everyone enjoyed a tour of the Williams Grand Prix Collection, the largest private collection of Formula one cars in the world. Graphic 1 shows how pleased the sponsors were and graphic 2 shows the reaction from the attendees.

At least three

Due to the outstanding success of the 2011 RF & Wireless Forum the next Wireless Forum will take place on Tuesday 26 June 2012, again at the Williams F1 Conference Centre. Sponsors for this event are reserving their places now!. Two additional Fortronic Forums are taking place at the Williams F1 Conference Centre next year; lED & lighting will take place on Tuesday 17 April 2012

with Power Management and Control scheduled for Tuesday october 23 2012. For further information on programme content and sponsorship packages please contact: Chris osborn Fortronic uK Director +44 (0)7824444612 or email chris@motiv8uk.com Further information can be found at www.fortronicuk.com

IDeA NewSLetter
INTERNATIONAL DISTRIBUTION OF ELECTRONICS ASSOCIATION EDIToR IN ChIEf: Gary Kibblewhite EDIToRS: Adam fletcher (UK); Robin Gray (USA); Silvio Baronchelli and franco Musiari (Italy); Lena Norder (Svezia); Wolfram Ziehfuss (Germany); Amy Wang (China); PUBLIShER: Silvio Baronchelli
INTERNATIoNAL PRoMoTIoN By: CoNSoRTIUM ELETTRIMPEX
PUBLIShED By: Tecnoimprese Scarl - Via C. flaminio, 19 - 20134 Milan - Italy
PRINTED By: Servizi Tipografici Carlo Colombo - Rome

www.ideaelectronics.com

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