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SafeAuto Insurance Revs Up Customers With Innovative Social Media Promotions Columbus, Ohio auto insurance provider SafeAuto

has successfully tapped into soc ial media trends in the past year, more than doubling its following on Facebook and Twitter. Columbus, OH, October 18, 2011 -- Columbus, Ohio auto insurance provider SafeAut o has successfully tapped into social media trends in the past year, more than d oubling its following on Facebook and Twitter. Using social media, blogs, and Yo uTube, the company has grown a fan base of more than 18,000 active, enthusiastic followers. SafeAutos social media success is the result of innovative contests, exclusive content like celebrity interviews, and exciting promotions that involv e fans and customers. The company recently held two major social media contests, a VIP at the UFC contes t, and a Race to Vegas contest. The winner of the VIP at the UFC promotion won hot el accommodations and airfare, plus two tickets for the UFC 137 Welterweight tit le fight between Georges St. Pierre and Nick Diaz. The grand prize winner of the Race to Vegas contest walked away with airfare, hotel accommodations, and two a ll-access pit passes to the Smiths 350 at Las Vegas Motor Speedway. Entering the contests only required entrants to Like SafeAutos Facebook page, with winners chosen in a random drawing. This simple entry format, coupled with excit ing social media content, has proven to be an effective way for the company to k eep their brand fresh in consumers minds, while constantly reaching out to new po tential customers. SafeAutos social media content is a big hit with our customers, said President Jon Diamond. Our celebrity interviews, contests, and promotions allow us to express o ur appreciation for our customers while offering them more than just great car i nsurance. The company is already revving up for its next big social media promotion: SafeA utos annual Do the Jingle contest, where fans can submit their own version of the f amous SafeAuto jingle, with the chance to win a $5,000 advertising contract. Thr ough November 30, 2011, fans can submit their own jingle at http://www.safeauto. com/dothejingle. SafeAutos Facebook page can be found at http://www.facebook.com/SafeAutoInsurance Company, and fans can follow them on Twitter at http://www.twitter.com/safeauto. About SafeAuto SafeAuto Insurance Company is a Property and Casualty Insurance Company based in Columbus, OH. Today, the company provides the state required minimum car insura nce coverage to drivers in 16 states including Ohio, Indiana, Kentucky, Georgia, Pennsylvania, South Carolina, Tennessee, Louisiana, Mississippi, Illinois, Miss ouri, Arizona, Oklahoma, Texas, Virginia, and Kansas. A direct-to-consumer auto insurance company, the mission of SafeAuto Insurance is to keep you legal for les s helping motorists obtain high quality yet inexpensive coverage. For more inform ation and for car insurance quotes, visit www.SafeAuto.com. SOCIAL MEDIA: Facebook: http://www.facebook.com/SafeAutoInsuranceCompany Twitter: http://www.twitter.com/safeauto YouTube: http://www.youtube.com/legalforless Play It Safe Blog: http://www.safeauto.com/blog Contact: John Hargrave Safe Auto

4 Easton Oval Columbus, OH 43219 614-456-2940 jhargrave@zug.com http://www.SafeAuto.com