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The attractive index of Coxs Bazar, Bangladesh
This work contains a case study of attractive index of Coxs Bazar in Bangladesh, top of the 7th natural wonders in the world including some images and brief description of the city providing basic natural, geographic and climatic information.


Politecnico Di Milano

Case Study: The Attractiveness Index COXS BAZAR- BANGLADESH Longest natural sea beach in the World Natural potential Hotel Sea Palace Luxurious accommodation for tourists

Cox's Bazar is a town, a fishing port and district headquarters in Bangladesh. It is known for its wide sandy beach which is the world's longest natural sandy sea beach. It is an unbroken 125 km sandy sea beach with a gentle slope. It is located 150 km south of Chittagong. Coxs Bazar is also known by the name "Panowa", the literal translation of which means "yellow flower". Its other old name was "Palongkee. Located along the Bay of Bengal in South Eastern Bangladesh, Cox's Bazar Town is a very big port and health resort. But it is mostly famous for its long natural sandy beach. The municipality covers an area of 6.85 km with 27 mahallas and 9 wards and has a population of 51,918. Cox's Bazar is connected by road and air with Chittagong. Cox's Bazar town with an area of 6.85 km, is located at 21350N 92010E and bounded by Bakkhali River on the north and East, Bay of Bengal in the West, and Jhilwanj Union in the south.

The climate of Bangladesh is mostly determined by its location in the tropical monsoon region: high temperature, heavy rainfall, often excessive humidity, and distinct seasonal variations. The reversal of the wind circulation between summer and winter is another important feature of the climate of the country. The climate of Cox's Bazar is mostly similar to the rest of the country. It is further characterized by the location in the coastal area. The annual average temperature in Cox's Bazar remains at about a maximum of 34.8 C and a minimum of 16.1 C. The average amount of rainfall remains at 4,285 mm.

The Attractive Index

Basic Criteria Criteria A = natural tourist resources Criteria B = anthropic tourist resources Criteria C = technical-material facilities Criteria D = general infrastructure
CRITERIA-A Land scape -A1 Relief -A2 Climate -A3 Water Network -A4 Fauna -A5 Flora -A6 Protected Area -A7 Therapeutic Factors -A8 Quality Of Environment A9 Awarded Value 7 5 5 4 3 2 3 7 4 Weighted value 3 3 3 2 1 2 3 1 3

Awarded Value 40% 30% 16% 14%

21 15 15 8 3 4 9 7 12

The Attractive Index

CRITERIA-B Historic and art Monuments -B1 Archeological Vestiges -B2 Churches and monasteries -B3 Museums -B4 Traditional Architecture B5 Crafts and Handicrafts -B6 Traditional Customs -B7 Awarded Value 7 3 4 4 3 4 5 Weighted value 2 3 0 2 2 2 3 14 9 0 8 6 8 15


CRITERIA-C Accommodation Units -C1 Tourism food units -C2 Balance therapy treatment units -C3 Recreations Units -C4 Awarded Value 5 4 4 3 Weighted value 3 3 1 3

15 12 4 9

The Attractive Index



Awarded Value

Ways of Access -D1 7 Urban network -D2 5 Ecological points for collecting 2 waste -D3

Weighted value 2 2 2

14 10 4

The Attractive Index

Criteria A = 94 Criteria A = 4.178 (awarded value) Criteria B = 60 Criteria B = 2.572 (awarded value) Criteria C = 40 Criteria C = 1.600 (awarded value) Criteria D =28 Criteria D = 1.301(awarded value) The attractiveness index
Ia = (94x0.4) + (60x0.3) + (40x0.16) + (28x0.14)/ 23
Ia = 2.867

An analysis of the city of Coxs Bazar for the evaluations of tourist attractiveness are revealed following key features: Cox's Bazar, the most popular tourist spot in Bangladesh, is visited by a large number of tourists from many countries each year. Lot of fascinating parks and tourist spots , fabulous beach points and sunset points near the town Saint Martin, one of the fascinating coral island in the world just few km far from the Coxs Bazar Now Cox's Bazar is the top listed seven natural wonders in the world Need also some improvement in water supply system, urban network and collecting waste from ecological points of view It has yet to become a major international tourist destination, due to lack of publicity.