By; Noor Emellia Jamaludin 807852 Msc.

in Occupational Safety and Health Management (MOSH)

 Definition
Introduction Principles

of health promotion Importance areas for consideration in health promotion Examples of health promotion activities References

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An apple a day keeps the doctor away

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 Health

promotion is the process of enabling people to increase control over, and to improve their health. It is a positive concept emphasizing personal, social, political and institutional resources, as well as physical capacities.

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 Health

promotion is any combination of health, education, economic, political, spiritual or organizational initiative designed to bring about positive attitudinal, behavioral, social or environmental changes conducive to improving the health of populations.

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 Government

at both local and national levels has a unique responsibility to act appropriately and in a timely way to ensure that the total environment, which is beyond the control of individuals and groups, is conducive to health.

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 The

five key principles of health promotion as determined by WHO are as follows:

Health promotion involves the population as a whole in the context of their everyday life, rather than focusing on people at risk from specific diseases. Health promotion is directed towards action on the determinants or cause of health. This requires a close co-operation between sectors beyond health care reflecting the diversity of conditions which influence health.
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Health promotion combines diverse, but complementary methods or approaches including communication, education, legislation, fiscal measures, organizational change, community change, community development and spontaneous local activities against health hazards. Health promotion aims particularly at effective and concrete public participation. This requires the further development of problem-defining and decision-making life skills, both individually and collectively, and the promotion of effective participation mechanisms.
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Health promotion is primarily a societal and political venture and not medical service, although health professionals have an important role in advocating and enabling health promotion.

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Building a healthy public policy

Creating supportive environments

Strengthening community action

Developing personal skills

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Reorientating health services

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 Built

healthy public policy

Directing them to be aware of the health consequences of their decisions and to accept their responsibilities for health. Health promotion policy requires the identification of obstacles to the adoption of healthy public policies in non-health sectors, and ways of removing them. The aim must be to make the healthier choice the easier choice for policy makers as well.

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 Create

supportive environments

Changing patterns of life, work and leisure have a significant impact on health. Work and leisure should be a source of health for people. The way society organizes work should help create a healthy society. Health promotion generates living and working conditions that are safe, stimulating, satisfying and enjoyable.

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 Strengthen

community actions

At the heart of this process is the empowerment of communities - their ownership and control of their own endeavors and destinies. This requires full and continuous access to information, learning opportunities for health, as well as funding support.

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 Develop

personal skills

Enabling people to learn, throughout life, to prepare themselves for all of its stages and to cope with chronic illness and injuries is essential. This has to be facilitated in school, home, work and community settings. Action is required through educational, professional, commercial and voluntary bodies, and within the institutions themselves.

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 Reorient

health services

The responsibility for health promotion in health services is shared among individuals, community groups, health professionals, health service institutions and governments. Reorienting health services also requires stronger attention to health research as well as changes in professional education and training. This must lead to a change of attitude and organization of health services which refocuses on the total needs of the individual as a whole person.
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 Alcohol
Smoking Breastfeeding Mental

health Physical activity Drug Sexual health Healthy diet Women health
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HE programs current and future. Retrieved on 3 October 2011 from www.infosihat.gov.my/.../HE%20Programme%20Current%20and%2 ... Health Promotion Program. Retrieved on 4 October 2011 from www.healthpromotion.ie/ Health Promotion Concept. Retrieved on 4 October 2011 from www.infosihat.gov.my/.../Health%20Promotion%20Concept.ppt Health Promotion. Retrieved on 4 October 2011 from www.who.int/topics/health_promotion/en/ What is Health Promotion?. Retrieved on 4 October 2011 from www.healthpromotionagency.org.uk/Healthpromotion/Health/se ction... Malaysian Health Promotion Board Act 2006. Retrieved on 18 October 2011 from www.agc.gov.my/Akta/Vol.%2014/Act%20651.pdf

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