>> ILEANA ROSSELLO - RSUM AND REFERRAL LETTER

> PAST EMPLOYERS - (ONLINE WEBSITE BUILDERS)

www.wix.com

www.yola.com

> GENERAL SKILLS / EXPERTISE Senior Social Media Manager/Analyst/Trainer (4 years) Community Developer, collaborating with Product, QA, Marketing (4 years) Senior Multilingual Tech Support Representative - Flash, HTML/CSS environments - in 5 languages (4 years) Web Specialized Translator (10 years) Mac and PC owner web "power user" Very familiar with SEO, SMO, Integrated Communication Strategies, Brand Reputation, Marketing Campaigns, Quality requirements and I love Support and SM Analytics and Campaign Measuring tools (and any SM tool in general) Wix/Yola Social Media/Community Building Trainer of the International Team in Cape Town, South Africa, Yola central offices Wix Senior Social Media Expert participating to the planning of its integrated Social Media/email/Community Marketing Strategy Currently a Web consultant for Online Support and Social Media for some private companies. > LANGUAGE SKILLS Spanish: native, written/spoken Italian: native, written/spoken English: Very Good, written/spoken French: Very Good, written/spoken Portuguese: Fair, written German: Fair, written. > TECH SKILLS / TOOLS / APPS Mac and PC OS, web power user Coding: Support Management level for HTML, CSS, XML, Flash; basic PHP Support Softwares: Get Satisfaction, Salesforce, Kayako, Nanorep, Internal Wix/Yola self developed tools Internal company communication: Campfire, Propane, Skype, etc. All Google Apps Products Social Media Management: Hootsuite, BrandChirp, MediaFeedia, others Social Media sharing, monitoring and posting tools: o all about fully customizing any Facebook products and developing them - Fan page, profiles, groups, apps (es. get satisfaction, Involver), insights, promotion, etc; o I know Twitter very well and I am able to plan and customize different strategies for any SM channel + Analyzing data to check and improve effectiveness (Yola Spanish started with 30 followers 5 months ago and is now 2000, scoring 61 in Klout), o a pioneer in using Linkedin from the beginning, an early explorer of Ning Tutorials/video Tutorials software: Jing, Camtasia Sound Edition: Cubase, Soundforge Photo and Image Edition: Potoshop, Corel Photopaint, online apps (i.e. Aviary, Phixr, etc) Web and Graphic Design: Dreamweaver, (Wix/Yola); Corel Draw, Freehand, others.

> WHAT I'D LIKE TO BRING a very marketable skill set allowing me to fit in different positions one by one, and also the ability to multitask among them easily, a pragmatic and problem solving orientation, a 4 years long experience in assisting national and international customers online about technical issues in different environments, my experience in detecting and evaluating the mood of any brand community, or team inside the company, quickly and precisely, and to step in willing to bring it to the most constructive tone, the ability to connect and negotiate with people to solve the uprising problems quickly and effectively, in any environment: in the company, or in the online communities, by email, etc my ability to do this professionally in 5 languages, which makes me suitable for activity coordination / supervision tasks as well, my web specialized translator skills. > WHAT I LIKE / WISH TO LEARN What makes my job special to me is the possibility to stay behind the curtains of the stage, helping and inspiring discretely, but clearly and consistently; right the wrongs when possible and when not, negotiate promptly and with pragmatism to bring customers to succeed. I like the idea to become even more expert in my fields of interest, and become even better at previewing and anticipating people needs. I love building relationships between people, and helping people to connect, both back and front end. I also like challenging situations, thinking out of the box, and looking into guts of the programming and the analytics side.

Thanks for your attention, Ileana Rossello

Monique Viljoen-Platts VP of Customer Support Yola 35 Hope St Cape Town 8000 17 August 2011
To whom it may concern I am the VP of Customer Support at Yola.com. In this capacity I had the pleasure of working with Ileana Rossello from 1 February - 31 July 2011. Ileana was appointed as a translation and support specialist and in this capacity she reported directly to me. We engaged Ileanas services because we were localizing our service into 5 new languages in addition to English. Ileana can write and speak all of our supported languages, which makes her an extremely valuable employee for any company that requires multi-language support. Ileana also has a strong background in social media and online community management and so was brought on to help us grow our communities in these new languages. I greatly appreciated the way Ileana got involved and added value from day 1. She was able to provide significant assistance on our translation projects and also attract many new members for our Spanish Facebook and Twitter communities. She played a significant role in helping our other language experts learn to use various social media tools and adopt strategies that helped them grow their own communities. I found Ileana to be thorough and conscientious. She also has experience working remotely as she did so for her previous company (Wix) as well as for Yola. As such she is able to self-manage and does not require supervision in order to complete her tasks on time. We had Ileanas translation abilities in Spanish and Italian assessed by an external translation company and she scored extremely high marks. She is also able to make herself understood in Portuguese, French and German although not on a first language level. It was with deep regret that we were forced to make Ileana role redundant due to cost cutting measures in our company. If the situation ever presented itself I would gladly work with Ileana again. I have no hesitation in recommending her for any position for which she is qualified. Her unique skill set and strong work ethic will make her a valuable asset to any organization. Please feel free to contact me should you have any further questions about this candidate. Yours sincerely, Monique Viljoen-Platts email: monique@yola.com cellphone: 0829617705