Amanda J. Porter 3445 1/2 Milton Avenue Dallas, TX 75205 Phone: 214-454-9801 Email: ap11d87ac@ westpost.

net Summary of Experience and Qualifications Communications professional with 10+ years experience conducting global communic ations and change management. Ms. Porter has vast experience in conducting inter nal communication programs that create awareness of corporate initiatives and fa cilitiate employee understanding and engagement. She has worked with Fortune 500 organizations within the Entertainment, Food and Beverage, Manufacturing and Co nsumer Business industries providing strategic change management, corporate comm unications, and HR process re-design solutions. She has managed the development of HR and benefits communications communications, along with communications for large-scale merger and acquisitions and global SAP and PeopleSoft software imple mentations. She is able to manage multiple projects from inception to completion and is skilled in delivering timely results via the use of appropriate communic ation and OD/change methodologies and best practices. Communications *Communication strategy and Planning *Writing and editing of internal and external communications (face to face, elec tronic, video, print, broadcast) *Executive and employee communications *Employee and consumer research (surveys, focus groups, etc.) *Event planning and promotion *Publication production Change Management and Organizational Design *Change management strategy and planning *Process analysis for change implications analysis and risk assessment *Organizational culture assessment *Workforce transition and job impact analysis *Organizational strategy and design Other *Project Management *Ability to work cross culturally. *Ability to communicate effectively with all levels of the organization and acro ss multiple cultures *Ability to prioritize and function efficiently in a fast-paced, deadline-driven environment *Interpersonal skills to influence decisions. *Ability to work effectively in a flexible, dynamic organization. *Ability to work in ambiguous situations. *Ability to build effective relationships and be a team player WORK EXPERIENCE PepsiCo- Plano, TX Communications Lead 2009-present *Conducted internal communications to prepare the HR organizaiton and inform 68, 00+ employees of important HR, Benefits and Payroll related changes coming with the company's new SAP HCM system and the company's effort to standardize HR, Com pensation, Benefits and Payroll business practices and processes across the orga nization's 4 divisions (Pepsi, Frito-Lay, Gatorade, Quaker and Tropicana). Respo nsible for developing an overarching communication strategy for all divisions an

d creating site and employee specific communications around the changes. Coordin ated with communications professionals within the divisions to plan and execute the employee communications around the new standardized business practices. *Developed and executed communication strategies and communications to drive emp loyee awareness of and alignment with corporate initiatives and drive company pr iorities and business performance. *Created a consistent editorial style across HR communications and worked with c orporate communications to ensure all materials followed branding standards and conveyed PepsiCo's corporate brand *Developed and edited effective HR communications, related to change management, compensation and benefits, recruitment, training, and PepsiCo policies and prac tices. *Helped conceive, write and distribute critical HR-related communications materi als, including employee brochures, executive communiques, etc. *Identified and developed creative approaches to HR communications. *Determined proper communication channels for the different audience groups (cor porate and field) and coordinated development and delivery of communications thr ough various channels, including town hall meetings, video, intranet, print, ema il, etc. *Collaborated with functions and leaders across company to drive internal awaren ess of global HR initiatives and goals. *Conducted employee surveys and focus groups to solicit employee feedback around employee home mailings for HR-related communications and thoughts about the HR and payroll changes and determine any necessary changes to content or direction. WARNER BROS. ENTERTAINMENT - Burbank, CA ange 2007-2009 Manager, Communications and Ch

*Managed the internal communication and change strategies aspects of four of the company's nine SAP Financials and Procurement solution rollouts to impacted emp loyees within several of WB's international territories. Oversaw the design and delivery of internal communications to impacted employees within the internation al territories of Denmark, Finland, Norway, Switzerland, New Zealand, Australia, China, Philippines, Italy, Brazil, Mexico, Warner Channel Latin America, Czech Republic, Poland, Turkey, India, Singapore, and Thailand. *Worked closely with key stakeholders of internal communications efforts within Warner Bros. divisions: Home Video, Consumer Products, Theatrical, Domestic TV a nd International TV). *Developed and edited effective Finance and Supply Chain communications, related to change management and WBE policies and practices. *Helped conceive, write and distribute critical Finance-related communications m aterials, including employee brochures, executive communiques, etc. Developed a consistent editorial style across Finance communications. *Developed and managed strategic employee communications plans to increase aware ness within the company and the employee base. Created programs to drive employ ee awareness and program promotion. *Executed and managed communication strategies and plans and managed content for all communication vehicles; including executive communications, executive aware ness presentations, and user awareness campaigns and oversaw web-based media. M anaged preparation and distribution of communications including electronic, prin t, and promotional materials in support of employee events. Provided writing, e ditorial support, and oversight. *Maintained familiarity with ongoing developments in communications technology a nd platforms, including social media. *Drove the development and execution of leadership alignment and stakeholder man agement plans to build sponsorship of change initiatives. Developed and implemen ted user awareness campaigns and executive road shows within international terri tories to introduce initiatives, adapting the materials and presentation style t o the local audience's culture and language.

*Managed a direct report, two consulting resources, and a web-developer contract or. Oversaw the professional development, performance review of the direct repor t. DELOITTE CONSULTING - Dallas, TX & Costa Mesa, CA Senior Consultant, Communications and Change 2004-2007 *Managed and monitored the change management and communications activities for o rganizations undergoing re-alignment, policy changes, mergers/acquisitions and l arge scale SAP, PeopleSoft and Oracle implementations. During these engagements , I developed and executed the communication strategies and plans, delivering me ssages that prepared the organizations for change. I completed assessments to un derstand local site requirements and ensure stakeholder alignment. Conducted or ganizational readiness surveys and impact analysis to determine the organization s' ability and readiness for change, as well as the impact the change would have on specific audience groups and performed stakeholder analysis to determine cur rent levels of support, awareness, and impact of initiatives to employee populat ions. Results of the survey and impact analysis were presented to corporate spon sors and steering committee and comprehensive change, communication, and transit ion strategies were designed and training needs, change activities and targeted communications were built from the findings. *Coordinated and distributed targeted communications for impacted employee group s, along with overseeing internal websites and managing content. *Developed key communications for executives and employees designed to generate awareness, facilitate buy-in, and help facilitate adoption of the acquisition or the new structure and business processes. Oversaw coordination and development of internal communication materials in support of corporate initiatives and per formed user surveys and focus groups to measure effectiveness. *Managed newsletters distributed to employees. *Led teams of analysts, consultants and contractors who developed various commun ication and change materials. Oversaw the day-to-day management of the project and ensured resources' work were on time, on budget and done by company and clie nt standards. INDEPENDENT CONTRACTOR - Dallas, TX Senior Consultant, Communications and Change 2004-2003 *Led the development of a communication campaign for the organizational acquisit ion of a nation-wide Real Estate land development company. Created a blueprint o f key communications activities necessary for a successful transition. Communica tions outlined the drivers for the acquisition, benefits of the acquisition and how the company will now be positioned in the marketplace amongst its competitor s and better serve its clients and vendors. HITACHI CONSULTING (PREVIOUSLY ANDERSEN) - Dallas, TX Senior Consultant, Communications and Change 2000-2003 *Developed internal communications and executed strategic communications and cha nge management activities for Fortune 500 companies in the Energy/Gas and Consum er Products industries affected by corporate mergers and acquisitions. Prepared executive communications for the companies' national and international territori es regarding the merger and acquisition activities. *Planned and managed a communications and change management strategy and plan fo r state-wide PeopleSoft HCM system. Coordinated sessions with cabinet secretarie s, agency directors and legislative staff to discuss the communication plan and approach. Conducted needs assessments and conducted organizational readiness sur veys and organizational impact analysis for impacted Departments of State to det

ermine areas and user groups that would be most impacted and would require the m ost change in daily process activity and job skills and knowledge and created au dience and site specific communications based on these findings. Managed the int ernal employee communications that outlined the general HR, compensation, benefi ts and payroll changes by location and job role. Coordinated information/learnin g sessions with employees and legislative meetings and executive road shows thro ughout the state to each respective agency to generate awareness and address emp loyee concerns. *Developed and coordinated the communications and change management strategies f or a global pricing initiative within a leading management consulting firm. Con ducted stakeholder analyses for the solution segments and geographic regions and needs assessments, determined job impacts for each region and identified change s to roles, functions and processes. Developed strategies for communications, c ultural buy-in, and executive support and sponsorship. Coordinated sessions wit h Executive Leadership, Regional Partners and Office Managing Partners to discus s the status of the Pricing Initiative and the overall impact on the Firm. Wrot e and edited all executive communications for each geographic region impacted by the changes. Managed the internal/employee communications that detailed the ch anges and new actions required for each region, service line and level/role. R esearched differences in cultural customs and communications to ensure communica tions and interactions were accepted and decreased end-user resistance by develo ping tailored communications and change management strategies for the various in ternational geographic regions. *Designed the organizational design, team design and job design for a Category M anagement department structure within a $1.5 billion grocery store chain. Develo ped new roles and responsibilities and skill requirements for the new department . Conducted interviews with key managers and staff to determine specific KSAs re quired for impacted departmental personnel and ceated new performance measures f or each role and developed transition guidelines. Developed a comprehensive work force transition strategy to aid with employee transition and adoption and devel oped materials to help HR communicate the new roles/performance measure to emplo yees. *Promoted from Consultant ALEXANDER OGILVY PUBLIC RELATIONS WORLDWIDE - Dallas, TX Account Manager 1999-2000 *As the Account manager assigned to online business to consumer clients, my resp onsibilities were to conduct targeted national media relations' efforts and secu re placement in leading consumer and business magazines, national newspapers, ra dio, and TV. During the course of their media relations campaign, clients were f eatured in the following: The Wall Street Journal, The New York Times, Time, CBS Early Show, InStyle, Ladies' Home Journal, Business 2.0, PC Week, Texas Monthly , etc. *Prepared CEO and top-level executives for media interviews and analyst tours by conducting extensive media coaching workshops. Wrote press releases, monitored press coverage, and prepared risk matrix to track news - citing potential items that might require action. Conducted strategy sessions with CEO and management t eams to develop PR campaign strategy, plan, and requirements. *Helped design and coordinate promotional events and campaigns to increase produ ct awareness, some of which included product launches, a super-bowl campaign, pr oduct/brand awareness campaigns and corporate endorsements/sponsorships. Liaise d with Advertising agencies to ensure the client's brand identity was incorporat ed across all forms of advertising print collateral. *Promoted from Assistant Account Manager. EDUCATION SOUTHERN METHODIST UNIVERSITY - Dallas, TX

1995-1999 B.A., School of Communications, Major in Public Affairs and Corporate Communicat ions. SKILLS PeopleSoft 8.8/8.9/9.0 Financials and HCMS; SAP ECC 6.0; UPK OnDemand/Global Kno wledge; RWD/InfoPak; WebEx; Macromedia Flash; Adobe PhotoShop; Adobe Illustrator ; Visio; MS Project; Microsoft Word/PowerPoint/Excel; OrgPlus PROFESSIONAL AFFILIATIONS Time Life Alumni Association, Tri Delta Alumnae Association, Los Angeles Chapter (Communications Director 2007-2009/President 2009-2010), Women of Warner Bros. (Communications Chair 2007-2009), IABC (International Association of Business Co mmunicators), PRSA (Public Relations Society of America), SHRM (Society for Huma n Resources Management), ASTD (American Society for Training and Development) REFERENCES AVAILABLE UPON REQUEST