Richard J. DeFrancisco 2729 Purdue Avenue 214-769-8307 Dallas, TX 75225 rd12b9176@westpost.net http://www.linkedin.

com/in/rdefrancisco SUMMARY Accomplished senior level sales executive with proven experience building new ma rkets, securing revenue dollars, and driving incremental revenue through executi ve level relationships with Fortune 500 companies nationwide. Unique expertise blends start-up, M&A, enterprise software, and Management Consulting Sales. Ver ticals include but are not limited to Financial, Manufacturing, High Tech, and C onsumer Products/Retail organizations. Executive Sales Leadership o Led Evolve Software to a highly successful IPO for this Silicon Valley start-u p o Grew sales revenue for PricewaterhouseCoopers Consulting from $20m to $400m o Drove first year top line revenue from zero to over $70m for Evolve Software o Reengineered $50m companies "go to market" strategy that led being acquired o Developed Channel Sales organizations with revenues in excess of $100 million o Hired, managed and continually developed global sales organizations in excess of 100 o Instrumental in closing critical rounds of Venture funding with Silicon Valley VC's o Provided critical input in defining several company's product direction and go to market strategy ________________________________________________________________________________ _ STOREDIQ, INC. 2009 - Present Vice President of Worldwide Sales - Austin, TX Executive Officer responsible for all company revenue via Field Sales, Channels, OEM, VAR, and System Integrators for this venture backed, eDiscovery software v endor * Increased revenue from $4m to $12m year one, and from $12m to over $20m in yea r two. Set record revenue numbers for 2009 while maintaining high levels of cus tomer service and satisfaction http://www.storagenewsletter.com/news/business/st orediq-record-growth-in-2009-revenues * Closed Major Global OEM Partners with Symantec and Dell leading to 22 new deal s in first quarter following agreements. * Executed over 30 global partners and resellers agreements as part of channel e xpansion program, strategically positioning company for potential acquisition * Succeeded in growing Northeast territory by 91%, Southwest by over 200%, Midwe st by 67%, and expanded into the West with a 31% performance against revenue tar get year over year * Completely rebuilt Sales force, inside sales, and created Channels Organizatio n * Raised Series C and D rounds of Venture funding to expand global Sales and Mar keting initiatives as well as partner go to market programs

WIRECACHE, INC. 2006 - 2009 Vice President of Global Sales - Mountain View, CA * Developed dozens of strong, new and profitable business relationships with key customers that resulted in revenue increase of over $300%. Clients included Re

sMed, Solectron, Starbucks, AIG, Alliance Data * Raised $6 million in VC funding with Sand Hill Road Venture organizations for this Oracle Data Base Accelerator software company

COAST ASSOCIATES, INC. CEO - Los Angeles, CA

2002 - 2006

Founded this Consulting firm, focusing on implementing turn around strategies fo r under-performing software and consulting companies. Rapidly re-define go to m arket strategies, revenue and hiring models, while preparing company for acquisi tion or merger. The following are a sample of some of the projects that were co mpleted. * Expanded top line revenues by 300% ($4 to over $12 million) for this Dallas ba sed software company o Drove rapid expansion of this company from 25 to over 85 employees o Achieved Global Partner of the Year in 2004 * Closed $12million partner software deal with Wells Fargo * Increased revenues by over 200% for a Social Networking company o Raised additional round of VC funding ($2.5 million) * Led a CRM software and consulting company to first profitable quarter in 7 yea rs, and o Secured C round of funding o Acquired by TSC due to growth and market positioning EVOLVE SOFTWARE, INC. 2000 - 2002 Vice President of Sales - San Francisco, CA * Grew revenue for this SaaS-based software vendor from zero to over $70 million in first year for this Professional Services Automation (PSA) software vendor * Built global direct sales force (100+), inside sales and operations globally * Rapid customer adoption fueled highly successful IPO and acquisition by Oracle * Acquired over 100 new customers globally, drove international expansion into E MEA PRICEWATERHOUSECOOPERS CONSULTING 1992 - 2000 Western US Sales Leader - Los Angeles, CA Drove revenue from $20 million to over $350 million. Established Western US sale s team, growing to 24 sales directors. Also drove significant revenue through S AP, Oracle, i2, HP and Sun Channels. Managed team, and also was a highly succes sful direct revenue generating manager, as outlined below. * 2000 - $62 million consulting and * 1999 - $31 million consulting and * 1998 - $14 million consulting and * 1997 - $ 6 million consulting and * Channel sales - in excess of $100 ft, i2, Siebel, and Oracle $40 million in software channel sales $18 million in software channel sales $6 million in software channel sales $4 million in software channel sales million in software sales with SAP, PeopleSo

ADDITIONAL EXPERTISE CAP GEMINI/EY Western US Sales Leader TERADATA CORPORATION Western US Sales Leader ORACLE CORPORATION Southwest Sales Leader

D&B SOFTWARE, INC.

Northeast Sales Representative (1976-1980) Marketing/Advertising

EDUCATION The Pennsylvania State University