DALE S.

RICHARDS *************************** 2722 South Davis Bountiful, Utah 84010-5749 801-573-6041 (C) 801-299-9902 (F) 801-299-9902 (O) dr1360b60@westpost.net Management & Marketing Consulting, Technology Commercialization and Business Fin ancing SUMMARY: Highly-accomplished Change Agent with outstanding experience achieving first-rat e turn-around results in more than 20 performance-driven, customer-driven, and m arket-driven organizations. A charismatic leader with expertise managing and mo tivating teams to go above and beyond what they believe possible, creating a con fidence-instilling ownership climate where every member is valued for their cont ributions. Proven history of developing and delivering productivity techniques with over 50 companies that increase effectiveness, efficiency and bottom line profits. A c onsistent record of delivering exceptional outcomes in challenging and highly co mpetitive global business environments. Strengths include: * A big-picture visionary with the expertise essential to making that vision a r eality. Solid track record of growing companies from start-up to achievement of business goals and maximized profits. * Skilled speaker and presenter with expertise developing and presenting operati onal seminars that teach principles of leadership, communication, customer servi ce, team work and improved behavioral relations. * Demonstrated ability to create and implement the key elements of successful ma rketing and messaging that achieves aggressive bottom-line goals. * Adept strategist with a clear business focus and strong relationship building skills. * Extremely flexible, composed and purposeful in transitional and high-pressure environments with rapidly changing priorities. * Results-driven and action-oriented with strong analytical skills and ability t o set and execute first rate business strategies. EXPERIENCE: CELERANT CONSULTING GROUP, Boston, MA 2010 - 2011 Celerant works with clientsa people to transform behaviours and operations in ov er 60 countries in key industry sectors and for some of the worldas leading comp anies. Director to Global Vice President (consultant) Brought aboard as consultant to guide the Global VP for merger and acquisition o f $500M+ chemical companies. * Direct R&D technology to organize, rationalize and optimize merger of two $300 M+ chemical companies. * Two merged companies contain 11 research centers in 11 countries, with 1,200 p roducts and sales in 50 countries. Optimize operations and R&D process for all global research centers. * Compile and distribute Shellas subcontractor lube oil blending plant (LOBP) To

lleras formula database with over 3,000 formulas as needed. * Coordinate and transition acquired companiesa offices and plants in 50 countri es via global teleconferencing and site visits. * Assist, support and conduct rigorous follow-up to resolve license and registra tion issues in all countries. * Ensure complete transition to Houghton International (HI) labels, plants and w arehouses for every country. * Integrate Shell R&D employees into HI organization and optimize world-wide tec hnology transfer process. * Successfully created unified teamwork atmosphere and ownership mentality by va luing each team member for their unique contributions. * Completed global transition of acquired companies to new product labels, safet y data sheets and operations. Verified and assisted with missing materials safe ty data sheets (MSD) and ensured that all regions retain sheets for sites and cu stomers. * In collaboration with production, implement complex six-step process to move L OBP / Toller products to HI plants within 180 days, for $3M in expected HI savin gs and $1.5M anticipated savings in one year for Toller. * Confirm outside technical services performed by Shell's contractors have been determined and implemented. * Work with procurement to rationalize / optimize over 3000 raw materials. * Rationalize 1,200 Shell products with 800 HI products. Review / optimize form ulas and market applications and eliminate more than 3,000 duplications. FLUORESENTRIC, Park City, UT 2006 - Present Fluoresentric offers a broad range of real-time and conventional PCR nucleic aci d testing (NAT) and biochemical analysis and identification services, and expert ise in scientific, professional, technical, manufacturing, and QC. Marketing & Product Development Director Created technology commercialization priority and development plan. * Created and implemented global marketing plan for innovative PCR type patented processes / methods. * Developed licensing, pricing, and business strategy to successfully market pat ented, innovative technology for rapid and accurate analysis of diseases to pote ntial investors, partners and customers. * Prepared and presented well-regarded, persuasive investor documentation and pr esentations. FIRSTLINE SECURITY, INC., Orem, UT 2005 - 2007 Firstline Security, Inc., a diversified technology company, provides products an d services to subscribers. Chairman of Board / Acting COO * Trained and assisted Operations team and Director, resulting in major revenue growth. * As Chairman of the Board, sales increased from $6M to $30M. ONE STOP SATELLITE SOLUTIONS, Ogden, UT 1996 - 2004 OSSS develops technology that enables high-quality, small space satellites to be launched for as little as $45K. President / CFO / Board Member Organized, developed and orchestrated company from start-up to Series A Funding with $5M revenue. * Marketed patented satellite bus capable of taking multiple missions into space at significant cost savings over large satellite producers.

* Capably and successfully managed all financial and marketing aspects of satell ite capabilities in US, Asia and Europe. * Produced first converted Minute-Man Missile satellite payload launch. * Exceptional people skills with 125 employees. PACIFICORP, Salt Lake City, UT 1981 - 1991 PacifiCorp is one of the West's leading utilities, serving approximately 1.7 mil lion customers in six states. Marketing & Business Development Director Successfully managed new business / product development for this $4.5B power uti lity. * Post acquisition of Utah Power & Light, developed and implemented organization al changes in marketing departments to accomplish successful, trouble-free trans ition. * Introduced variety of new products for power utility customers to help with en ergy bills and power services. * Instigated employee new business idea program encompassing market research, ma rketing, promotions, and follow-up. * Rolled out products / businesses resulting in $6M annual profit. EARLIER EMPLOYMENT LEADING TO CURRENT CAREER PATH: UTAH CLEAN, INC. Salt Lake City, UT CFO EXCEL MANAGEMENT SYSTEMS, INC., Wasatch Front, UT CFO ASCEND BUSINESS PARTNERS, INC., Bountiful, UT CFO EDUCATION & ACCREDITATION: MBA, Brigham Young University, Salt Lake City, UT BS, Chemical Engineering, University of Utah, Salt Lake City, UT Accredited Business Valuator (AVA): National Association of Certified Valuation Analysts (NACVA) SERVICE & AWARDS: * Mountain West Venture Group, Board and Past Chairman of the Board, Past Presid ent * Wayne Brown Institute (WBI) Venture Capital Conferences, Mentor / Advisor * Utah Centers of Excellence/Universityas Technology Transfer Offices, Mentor / Consultant * Utah Entrepreneur Challenge Business Plan Competition, Mentor / Advisor * National Association of Certified Valuation Analyst (NACVA), Board of Advisors * Utah Chapter of Association for Corporate Growth (ACG), Board * Utah Chapter of National Association of Corporate Directors (NACD), Board * Four businesses in Utah, one in California, Member of Board of Directors * Utah Manufacturers Association, Chairman of Tech Committee * Who's Who in Finance and Industry * American Red Cross, Medina, New York, Board of Directors * University of Utah AIChE Chapter, President * University of Utah Tau Beta Pi, Secretary * Pocatello Toastmasters International, Officer * Business Development and Optimization Seminars, Instructor * United State Air Force-Air National Guard, Honorable Discharge

Demonstrated Master Skill Excellence * Effective team builder a Enhanced Interpersonal skill a Skilled speaker/prese nter * Delegation a" accountability a Skilled problem solver a Superior judgment/dec isions a Active clear communicator a Accurate mult-tasker a Expressive personable driv er a Goal/result achiever a Professional writer/reports a Innovator a" break throu gh a Natural ambitious leader a Multi-industry experience a Highly organized a Master computer/financial skillsa Calm under pressure a Exceeds demanding obj ectives