Jim E. Robinson 1575 Willow Drive Marietta, Ga. 30066 678-873-5669 jr130e5f4@westpost.

net OBJECTIVE: To obtain a challenging marketing/sales management position within a growth oriented company that would utilize my educational and management abiliti es. QUALIFICATIONS SUMMARY: Extensive experience in the Consumer Product Industry, m anaging direct sales force, broker sales force, creating business plans, establi shing sales and profit objectives, marketing and strong financial / P & L unders tanding and responsibilities. Geographical market experience in over 22 states t hroughout the Southeast. Personal Qualities: Self-motivated, self-disciplined w ith the highest standard of integrity and a passion for excellence. A leader and team player with strong problem solving, listening, analytical and interpersona l skills. WORK EXPERIENCE: TIMBERLAND FLOORING DISTRIBUTORS, LLC. ATLANTA, GA. - OWNER / CEO (2002 TO PRESENT) Responsibilities include the daily operations of business, all financial decisi ons, product selection, marketing and sales, employment and crew appointment, al l to maximize market share and profitability. *Increased volume from start-up to 2 million in sales within 4 years. *Developed short and long range business plan, implemented action plan to achiev e correct product mix and high gross profits. *Expanded operations to include installation and finishing crews to better serve customers and to generate additional profit dollars. *Developed and managed web-site activity to capture on line sales and increase d istribution. *Managed company and financials to obtain a debt free organization. WAMPLER FOODS, INC. ATLANTA, GA. - SOUTHEAST REGIONAL SALES MANAGER (1996 TO 2001) Complete responsibilities for eighteen brokers and twenty two states within the Eastern United States. Directed sales of all Deli and Branded Retail Meat products to headquarters of s upermarket chains. *Expanded territory from six states to twenty two states and Puerto-Rico. *Increased volume numbers from 3.1 million pounds to over 8.7 million pounds. *Stopped negative sales trends and opened numerous new retail and wholesale acco unts gaining incremental sales. Major customers included Publix, Winn-Dixie, Kro ger, Food Lion, Bi-Lo, Albertson's and Ingles. ODOM'S TENNESSEE PRIDE, INC. ATLANTA, GA. - REGIONAL SALES MANAGER (1994 TO 1996) Full responsibility for six brokers in the Southeast Region and surrounding mark eting areas. Also managed a direct sales force in Alabama and Louisiana. *Increased volume numbers over 16% and regions profit figures by over 11% in fir st year. *Increased Southeast region total volume numbers over 1 million pounds in two ye ars. *Strong analytical and organizational abilities, with knowledge of distribution channels and marketing strategies. *Assisting marketing teams in developing product extensions, programs and merch andising needs.

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RED FOOD STORES, INC. CHATTANNOOGA, TN. - MEAT DIRECTOR & MEAT BUYER (1991 TO 1994) Reported directly to VP of Sales & Merchandising. Responsibilities included sale s and profits for 65 Retail Store Meat Departments. Managed over 200 employees and 4 Retail Meat Supervisors . *Planned and directed the meat and seafood merchandising functions to assure eff ective decisions regarding promotions, standards, pricing and advertising to ach ieve sales, net profits and quality objectives. *Planned and directed buying activities to achieve sales and gross profit target s to optimize service levels and inventory turns. *Through store visits and supervision of the meat and seafood specialists, direc ted in-store operations for these categories to assure effective training and im plementation of the merchandising plan. SUPER VALU STORES, INC. ATLANTA, GA. - BAKERY / DELI / MEAT BUYER (1985 TO 1991) Reported directly to Deli / Bakery Director. Responsibilities included developin g and implementing marketing plans, strategies, product positioning, pricing and promotional effort s. Major customers were Cubs Foods, Food Giant, and over 150 independent superma rkets. *Grew Deli / Bakery business from 29 items to over 900 items. *Designed and reviewed new departmental programs that increased sales and profit ability. *Increased sales dollars over 312% and profit dollars by 67% in the first year. *Received corporate award of highest deli sales increase in 3 out of 4 years. PUBLIX SUPERMARKETS, INC. FT.LAUDERDALE, FL. - STOCKMAN / THIRD MAN (1973 TO 1985) Worked with Publix while attending school. *Trained and introduced employees to pricing programs, allowances, promotional a dvertising, and effective ways of merchandising to increase store sales and prof its. * Directed and monitored large and small employee groups. EDUCATION: B.A. in Marketing Management, 1984 Florida Atlantic University, Bo ca Raton, Fl. (Financed own degree). PERSONAL: Age: 52, Married with two children. Excellent Health. Interest inc lude playing Tennis, Golf and following the stock market.