Richard A. Booth 332 King Lane, Des Plaines, IL 60016 847-627-5210 rb15a18e8@westpost.

net Summary Innovative sales and marketing professional with over 25 years of experi ence in private label and branded product procurement, including processed meats , deli, fish and poultry. Strong negotiator able to forecast future markets wit h accuracy and dependability. Effective negotiating, problem solving and client service techniques enabled development and management of private corporation fo r 10 years. Areas of Expertise * Sales * Procurement * Management * Logistics * Market Analysis Experience Spectrum Sales & Marketing, Inc. 2000-Present President Created and maintained a company involved in brokering, forecasting, procurement , product development, packaging, marketing, troubleshooting and delivery of var ious inventory products for major retailers in the Chicago area. Responsible for all daily activities of operations, including accounts payable, accounts receivable and vendor/retailer negotiations. * Planned and negotiated forward purchases based on product specifications. * Maintained unsurpassed communication between vendors and retailers. * Initiated innovative marketing for clients. * Systematically maintained essential records for billing and tax purposes. Integrity Marketing, Inc. 1993-2000 Vice-President and Co-Owner Partner primarily responsible for sales of private label and branded product lin es to accounts throughout the country, specializing in the Chicago area. Responsible for growth and expansion of Integrity Marketing's client base by pro curing private label and branded product lines for distribution. Managed accoun ts payable and accounts receivable while handling daily activities involved in s ales. * Maintained clear, open communication between vendors and retailers. * Established a strong customer base with excellent customer service and followup. * Provided modification techniques to distressed clients when appropriate. * Suggested innovative product ideas to retailers for their consideration for ne w product development. Topco Associates, LLC 1983-1993 Product Manager for Processed Meats and Deli Responsible for over $100 million in sales, sourcing development, and sales of i tems within distinct divisions of Topco Associates, a private label procurement organization with over 50 retail and foodservice members. * Responsible as Re-Order Buyer/Buyer for Seafood & Poultry Divisions. * Maintained integral communications between suppliers and retailers. * Acted in conjunction with members to advance sales and marketing of both priva te label and branded products. * Responsible for development of new items from specifications to packaging desi gn.