WILLIAM FELSENTHAL 2763 East Dry Creek Road (602) 625-6233 Phoenix, AZ 85048 bf722114@westpost.

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SPECIALTY SALES MANAGEMENT PROFESSIONAL Contributing to Excellence with Integrity SUMMARY Highly experienced and successful pharmaceutical sales management professional r ecognized for consistently growing sales revenues and profitability within the V eterinary industry. Frequently selected by management to open new territories a nd rapidly develop sales pipelines through the use of innovative and imaginative sales and marketing programs designed to achieve maximum market exposure and pe netration. Confident, highly energized, effective, and persuasive communicator with strong interpersonal and management skills. Recognized as a motivator and mentor, exper ienced in planning and implementing successful sales and marketing strategies. D riven to achieve goals and overcome obstacles in todays competitive environment. Accustomed to adversity, resistant to rejection, and practiced in the attainmen t of personal and professional goals. A subject matter expert sales solution pr ovider who consistently earns the confidence of professionals, staff, and peers through the delivery of superior service and support before, during, and after t he sale. A top individual producer skilled in developing exceptional client relationship s through personal example and carefully targeted marketing that is based on gra ss-root street smarts and strategic market knowledge. CORE COMPETENCIES Business Acumen Competitive and Market Analysis Proposal Development Contract Negotiations Client Relationship Management Sales Management Techniques Program Implementat ion Team Development and Leadership Software Demonstrations Presentation Skills Pre-Sales Activities New Business Development New Product Roll Out Self-Motivated Customer Engagements Market Research Sales Training Customer Service PROFESSIONAL EXPERIENCE Bayer Animal Health Phoenix, AZ 2006 2008 Technical Sales Specialist Advised and secured customers in the veterinary pharmaceutical industry. Direct ed the growth of business by consistently exceeding revenue targets through a co mbination of direct marketing, training, and new features and functionality desi gned to increase customer capability. Utilized consultative selling skills to co mmunicate features and benefits of products to prospective clients. Gathered re quirements to develop solutions based on in-depth knowledge of products, as well as the appropriate application to provide effective solutions to customer chall enges. Presented regular, concise reporting on activities, plans, and budgets to execu tives with positive response. Maintained relevant account and opportunity information in Customer database. Member of Century Club for top 10% of sales representatives within the organiza tion. Increased sales within assigned territory 30%.

Achieved 7% over revenue goal.

WILLIAM J. FELSENTHAL

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Royal Canin Veterinary Diets Phoenix, AZ 2003 2006 District Manager 2004 2006 Directed sales and distribution within Western Territory consisting of 400 indiv idual and corporate accounts in five states. Led new account development using customer engagement sales methods to identify and open new accounts, build effec tive customer relationships, generate referrals and leads, penetrate client comp anies to uncover new opportunities, and close sales for startup organization. F ocused on delivering insight necessary for clients to make appropriate businessbased decisions in a customer-facing role. Negotiated contracts to support solu tion, working in partnership with appropriate parties to ensure product delivery occurred according to contract specifications. Directed the growth of business by consistently exceeding revenue targets throu gh a combination of direct marketing, training, and new features and functionali ty designed to increase customer capability. Major corporate accounts included PetsMart and Banfield Veterinary Hospitals. Launched five new veterinary diets into the market. Account Representative 2003 2004 Identified, solicited, and sold new accounts, as well as maintained and expanded existing client accounts within the veterinary pharmaceutical industry. Focuse d on delivering product-related insight necessary for medical professionals to m ake appropriate business-based decisions in a customer-facing role. Increases sales 20% and expanded client base by 10% within first year. Pfizer Animal Health New York, NY 1982 2003 Senior Territory Manager 1990 2003 Provided the strategic direction to sales of animal health care pharmaceuticals . Analyzed sales reports and developed action plans to achieve territory object ives. Controlled general and administrative costs and sales / marketing expense s. Participated in establishment of sales objectives and monitored progress tow ard established goals. Managed territory consisting of 280 new and existing accounts generating $3,000 ,000 in annual sales revenue. Developed, coordinated, and presented trade show promotions, including Las Vega s event. Sponsored and participated in veterinary industry functions. Consistently within Top 5% of sales representatives nationwide for generating m aximized revenues. Recognized as Leadership Council Winner and rewarded with trips to Europe, Hawa ii, and the Caribbean. Won numerous Territory Manager of the Quarter awards and monetary bonuses. PREVIOUS PROFESSIONAL EXPERIENCE Interim District Manager 1987 1990 Senior Territory Manager 1982 1987 EDUCATION Bachelor of Science, Marketing Arizona State University Tempe, AZ TRAINING

Time Management for Sales Representatives Interactive Listening and Counselor S elling Professional Selling Skills 1 / 2 / 3 Selling Against the Competition Focused Interviewing Carew Selling Spin Selling LICENSURE Health and Life Insurance License Arizona