MONDAY,

JANUARY 30, 2012 A TIMES GROUP PRESENTATION

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says Sanjana. She also adds, "Despite the business being only around six years old, it stands as a showcase and testimony to success early on". Sanjay, however, credits his past experience for the insights he bought into the management of the company. "My experience of working in a government setup, along with the high profile positions that I had handled, gave me an insight into a variety of complex situations. Also, handling a wide range of major projects gave me the experience and capabili-

An inspiration to all fledgling initiatives, the Neesa Group's is a success story that took the State's hospitality segment to newer heights

she still has a long way to go, she has shown tremendous capacity to take up higher order responsibilities of the group. However, she is impatient and

ehind every project or venture is a dream to succeed and accomplish something. Similar was the passion to grow and break barriers at Neesa. "We were driven by passion and inspiration to reach the summit of achievement. This led to the sowing of a seed called Neesa, which has grown into a vast business conglomerate with assets of around INR 20 billion and a workforce of over 3000 individuals. We felt there was a need for growth in the hospitality sector. Sensing the demand and measuring the opportunities, we decided to go forward. Moreover, since Gujarat is a very business supportive and conducive state with a progressive leadership, it was a natural choice to do business here," says Sanjay Gupta, CMD, Neesa Group. The successor to this unstoppable initiative Sanjana Gupta, daughter of Sanjay Gupta says, "Neesa has grown to become a major venture by adding key verticals to the group's portfolio in addition to the flagship hospitality business". She adds, "Spa and wellness is a niche and the

Sanjay Gupta & Sanjana Gupta

fastest growing segment in the hospitality sector. As far as I can remember, there were no spas and spa resorts back in 2005 in Gujarat. The uniqueness and the business potential of this segment appealed to me. I have many other innovative ideas in the pipeline. I look forward to contributing towards the growth of the group".

A welcome change
ty to handle the toughest of circumstances."

Sanjana Gupta

Sanjay. In the long run, Neesa, which promises to emerge as a major component of the engine of growth and part of the national economy in the next 10 years, aims at scaling new heights and strengthening their vision of being amongst the leading business houses in the country. The Group has also made a promising entry into varied domains like education, agritech, information technology, real estate, food processing, and steel/metal casting.

THE MAKING OF A MAGNATE

Truly, a lot goes into the making of a successful corporate magnate. And at Neesa, the group believes that the knowledge they accumulated through both ways training as well as experience contributed to laying the stepping stones of success, and thereby enabling them to reach the towering heights that they are at today. "Formal management training, along with the mentoring of my father, helped me secure a strong footing in managing a business division. I learnt to observe keenly, while obtaining deep understanding of the wellness business as well as customer relations at our hotels and spas,"

INSPIRING EACH OTHER

"Other than being a great businessman and a brilliant manager, my father is a very good human being and has given me strong ethical moorings. He is my idol and someone I would like to emulate all my life. I really appreciate his perspectives and his novel ideas in business. He is very open to ideas and suggestions from everyone," says Sanjana. For Sanjay, on the other hand, it's his daughter's energy and passion that takes the cake. "Sanjana is very energetic, passionate and innovative. I like her commercial acumen and orientation. Although

impulsive which works in both positive and negative ways for her. As a fatherdaughter duo, we have always supplemented each others' strengths. This is how we have evolved into a synergetic relationship," says Sanjay.

DETERMINED TO EXCEL

Success always comes to people who persist and persevere with determination. At Neesa, the success mantra delves from this underlying philosophy - 'The vision to spot opportunity and determination to turn it into reality'. "As a forward looking business group, we have always believed in innovative management, aggressive development and hundred percent commitments to all our stake holders," says

For any fledgling initiative, it's important to have a dream and passion. "Be ambitious, take risks and you shall be rewarded," says Sanjay, and goes on to add, "Don't get frustrated with short term hurdles. Firmly believe that perseverance is the key. Work around proven ideas initially, innovation can follow after a few successful steps. With the success that you have garnered over the years with a proven business, you can successfully launch your innovative dream venture." Sanjana adds, "Obtaining specialised domain knowledge is the key to success presently. Focus on a niche area and hone your skills, which will surely lead you to triumph and achievement."

A DREAM TO EXCEL, A DREAM TO INSPIRE

Speed is Business On Fast Track

With in a short span 6 years , the Group has become a fast growing conglomerate. Driven by a dynamic ecosystem , NEE SA A energetically incubated various synergistic businesses.. , from agri-prosperity initiatives to food processing, from
At NEESA , speed sparks success.

IT services to quality education , from hospitality to upscale spa &

wel lness from infrastructure to real estate to satisf y the ever evolving

customer needs for quality products and services Little wonder , the speed paradigm has he ped NEESA address the
customers desire for next generation lifestyle and at the same time set the group on the growth path
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G R O U P

EESAA

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www . neesagroup . com

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Strategic Force , Accelerating NEESA to its Next Lap

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