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Annuity : Series of payments at fixed intervals, guaranteed for a fixed number of years or the lifetime of one or more individuals.

Profit maximization
Profit maximization refers to how much dollar profit the company makes. Profit maximization stresses the efficient use of capital resources, but it is not specific(or ignore) with respect to the time frame over which the profits are to be measured. In business life there is a very definite relationship between risk and expected return - that isprivate investors demand a higher expected return for taking on the investment projects additional risk. To ignore this relationship leads to improper decision making to allocate the capital which could lead to long-term conflict between existing investors and management.

Maximization Shareholder wealth


means maximization of the market value of the existing shareholders common stock price because the effects of all financial decisions are included. Shareholder wealth is talking about the value of the company generally expressed in the value of the stock. The shareholders react to poor investment or dividend decisions by causing the total value of the firm's stock to fall and react to good decisions by pushing the price of the stock upward. In this way all financial decisions are evaluated, and all financial decisions affect shareholder wealth. The objective of maximizing stockholder wealth can be narrowed to maximizing stock price

difference between Profit Maximization & Maximization of the Shareholders Wealth :


The major difference between the profit maximization goal and the goal of shareholder wealth maximization is that the latter goal deals with all the complexities of the operating environment, while the profit maximization goal does not. The major factors assumed away by the profit maximization goal are uncertainty and the timing of the returns.

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