PEHAL

A CSR Initiative of IMRT Business School, Lucknow

Phase-1: Search and Identification of Students 1- In this phase we will identify students from degree colleges of different areas in and outside Lucknow city. 2- Most prominent prospective will be the students of BCom. Second year, other students can be of science and arts stream, girls degree colleges of lucknow and adjoining cities might also be taken care of. 3- In the identification of the students we shall take care of the logistics which might include the location of the degree college, location of our channel partner. Phase-2: Communication of the Programme to the students. 1- In this phase we will have a list of pre-prepared Educational and technical courses which will increase the employability of the students. 2- Next we will give presentations in the degree colleges promoting the initiative of the institution and the respective courses. 3- We can also include our channel partners (Coachings, Consultants, etc.) in this process. Phase-3: Selection of the students. 1- Followed by the presentation there will a small test of the students and sorted candidates have to fill up a form which may cost Rs. 500 to Rs. 700 as the case may be. 2- Once the students had filled up the form we will have enough reason to believe that he or she is having an urge to do something different. 3- After filling up the form the candidate will be informed about the commencement of the course, duration, location, etc. Phase-4: Commencement of the course. 1- The course can be started at a rented place or at the place of our channel partner. 2- The duration of any of the courses will not be more than 6 months.

3- The required contact classes will be held two days a week and two hours a day. 4- To teach in the respective courses we will identify the local specialized persons in the respective fields and pay them on hourly basis. 5- The most crucial decision will be selection of the trainer as has not only to teach the students but he has to make the students believe in the ideology of IMRT Business School. Phase-5: Test and completion of the course 1- Once the student finished the course or attended the minimum required contact classes he or she will be provided a certificate of the successful completion of the course, this certificate will be provided to him at IMRT Business School, Lucknow in a function merged with the function of college as such.

Advantages
1. We will get a readymade group of students who are known to the culture and ideology of the college, and these students will be easy to convert in admissions in MBA and PGDM courses. 2. This initiative will work as a strong promotion drive for the college as not only the students but his friends, parents, relatives, classmates and other related reference group will get versed about the existence of the college and that too in a positive state of mind. 3. This initiative will help to build up a participative image of the college in the society at large, not in lucknow but also in the cities of U.P. and other states. 4. Once we have initiated the programme and work it out successfully, we will get the group of students without any extra effort, year after year. 5. Once we run the programme and hopefully in a successful way next lot of students will start asking about the next schedule of the programme.

Required Programmes
The form of the programme may be of the following types: 1- Computer oriented courses like Accounting Software packages like Tally, etc. 2- Personality development programme. 3- Corporate Communication and English Speaking. 4- Secretarial Practices. 5- Guidance for the Final year exams. 6- Entreprenureship 7- Some courses can be offered with collaboration with certain agencies.

Arrangement of Funds
1- Basic setup cost might be taken care of by the institute itself, which will be minimized with the help of local resources. 2- The above cost will be slowly and gradually recovered by the fees of the registration form which will be filled up by the student. 3- As this is a CSR Initiative we can also look forward for the grants and donations from various agencies if required. 4- We can even collaborate with other management institutes of the same cadre and do the needful.

Roles
Trainer 1- The most crucial role will be of the trainer who will guide the student for different courses, he will not only guide the students but also mold the students in favour of the institute. The selection of the trainer will be done only at the IMRT Campus. Coordinator 2- There will be one coordinator for each district as per the requirement, 3- This coordinator will visit the center every fortnight and will be in regular conversation with the students as well as the coordinator. Facilitator There will be a small team of facilitators at the college who will look after all the logistics of the related courses, remuneration of the trainer, progress of the students, communication with the students and their parents and guardians.