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a FaCeBook Page Can Be More eFFeCtive than a WeBSite. target your Marketing
Our advert placement tools allow us to target customers with certain demographics. You can for example address your adverts to all females who are engaged to be married and live in the Fourways area. Most Facebook users use Facebook AT LEAST once per day. This means that most of YOUR "fans" (customers) will be using Facebook at least once per day. And more than likely, your customers don't visit your website daily. When you have a working Facebook page for your business, your customers will automatically see anything you post to your page every time they are on Facebook. New products, specials, new services, new menu, new range, events, photos, new staff, new entertainment etc., anything that you want your customers to know! With a Facebook Page, you will maintain an interactive online presence and keep your business in the forefront of your customers' minds.

announCe SPeCial oFFerS anD ProMotionS


All announcements will be automatically sent to all customers who have Liked your page.

ConneCt With your CuStoMerS google loveS FaCeBook


Many businesses want their website to be on the front page of Google for particular keyword searches and consequently spend large amounts of money on targeted Search Engine Optimisation (SEO) campaigns or Ad Words advertising. BUT, because a Facebook Page is a public page on Facebook (unlike a personal profile which is private), and pages are updated with fresh, new content/posts (another winner in Googles eyes), Google will rank your Facebook page very highly for free! Facebook can then drive serious traffic to your website/blog etc. Its a win-win! If your customers love your brand/service/business/ product, then they will want to be associated with you and they will want to tell the world. Not everyone is into wearing a t-shirt advertising their favourite brand/service/product/business but most people WILL Like your brand/product/service/business on Facebook. A quick click of a Like button will get them connected with you on Facebook and soon you will be sharing everything great about your business, and seeing all the fabulous feedback your customers have for you.

BuilD your eMail liSt


By collection of customer and potential customer s information on your business page, by means of subscriptions or registration for special offers, you can build a comprehensive database for your mailing list.

ContaCt us on: sales@digitalwave.co.za

Survey your CuStoMerS anD Create More loyalty Through a tool called Questions, you can ask your customers anything! Show your customers you value their opinion. They will love you for it. What are your top 3 favourite dishes?... We are thinking of painting our feature wall. Green or Blue?... What do you think of our latest product?... Is Saturday or Sunday a better day for Event ZYX?...What do you think of our new staff uniforms? a FaCeBook Page = out-oF-the-Box viral Marketing PoSSiBilitieS. When you post interesting updatesnews, events, product updates, etc. on your page, it will show in your fans newsfeeds. Then your fans are allowed to like the post, and when they do, that like will appear in their friends feeds and their friends will see the link. The more fans you have and the more friends your fans have, the more possible people are exposed to your brand. If you have 100 fans, and they each have 100 facebook friends, this will mean that 10,000 people will potentially see the link to your post that your fans liked. 10,000 opportunities for new customers/fans per post? FaCeBook PlaCeS, CheCk-inS anD ProMote your eventS DealS For your eStaBliShMent anD invite your FanS If you have a physical business (a busiFacebook has an amazing event invitaness where your customers literally tion tool where you can create an event walk through your doors) then Facebook for anything in your business. You create allows your customers to Check-in an event, invite your fans, and receive to your business on their mobile phone RSVPs to gauge attendance numbers. through Places. When they do, their facebook friends will see that they have Once your event has been created, you visited your business in the newsfeed. will be able to update and message your fans, post photos and videos on the Again, this creates more free viral marevent wall, and respond to any posts keting for you. More than likely, your your fans write. customers have already Checked-in to your business on Facebook. Events on Facebook are an extremely effective way to let your customers know These are customers who want their about and invite them to your events. friends to know where they are. They want to tell the world about how cool they are because they are at your establishment. Also coming soon are Deals.

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