Académique Documents
Professionnel Documents
Culture Documents
Peak Performance
To be the best you can be
To make organisations/brands achieve and sustain Peak Performance to be the best in their field
Purpose
Purpose
#1
Dispels confusion
#2
Energizes positivity
#3
#4
#5
Purpose
OUR PURPOSE
INSPIRATIONAL DREAM Whats your life theme? A passionate, aspiring goal. The big picture. BELIEFS What you stand for? Core beliefs that drive us SPIRIT Whats your energizing principle? Our life force, that defines us. CHARACTER What attributes manifest your Spirit? Should be authentic and genuine. A few can be what you aspire.
GIC (Greatest Imaginable Challenge) Where do you see yourself in the next 3 years? Stimulating, measurable stretch target/achievement
FOCUS Whats the single most important thing that will drive your actions? Towards fulfilling our Inspirational Dream and achieving our GIC.
How? Focus
Who? Spirit & Character What? GIC Why? Inspirational Dream & Beliefs
Purpose Map
OUR PURPOSE
INSPIRATIONAL DREAM
BELIEFS SPIRIT
CHARACTER
GIC
FOCUS
Virgin Airline
Charismatic. Humorous.
Competent. Irreverent. Edgy.
Inspirational Dream
Beliefs
Spirit
Character
Rooted Passionate Conscious Credible Competent
GIC
Focus
Virgin Airline
Iconoclasm
Inspirational Dream
Beliefs
Spirit
Beauty in Simplicity
Character
Rooted Passionate Conscious Credible Competent
GIC
Focus
Virgin Airline
Make flying fun
NASA Janitor
Putting man on the moon
Inspirational Dream
Inspire New-India to discover everyday luxury
Beliefs
Spirit
Beauty in Simplicity
Character
Rooted Passionate Conscious Credible Competent
GIC
Focus
Inspirational Dream
Inspire New-India to discover everyday luxury
Beliefs
Creating contemporary classic designsthat respect tradition while embracing modernity Using natural materials & processes as a guiding principle Driving sustainability of crafts and the environment Ensuring integrity in everything we do Building a participative and enlightened customer community
Spirit
Beauty in Simplicity
Character
Rooted Passionate Conscious Credible Competent
GIC
Focus
Inspirational Dream
Inspire New-India to discover everyday luxury
Beliefs
Creating contemporary classic designsthat respect tradition while embracing modernity Using natural materials & processes as a guiding principle Driving sustainability of crafts and the environment Ensuring integrity in everything we do Building a participative and enlightened customer community
Spirit
Beauty in Simplicity
Character
Rooted Passionate Conscious Credible Competent
GIC
Influence 50 architects/interior designers + 1,000 homes to use & experience our brand, in year-1
Focus
Not an activity list, but the core agenda to fulfill your inspirational dream and achieve your GIC
The touch-stone and filter to evaluate your actions Front-of-mind, everyday
P&G
Winning at the 2 MOTS
Inspirational Dream
Inspire New-India to discover everyday luxury
Beliefs
Creating contemporary classic designsthat respect tradition while embracing modernity Using natural materials & processes as a guiding principle Driving sustainability of crafts and the environment Ensuring integrity in everything we do Building a participative and enlightened customer community
Spirit
Beauty in Simplicity
Character
Rooted Passionate Conscious Credible Competent
GIC
Influence 50 architects/interior designers + 1,000 homes to use & experience our brand, in year-1
Focus
Invite prospects to see-touch-feel our products
BELIEFS
SPIRIT
CHARACTER
GIC
FOCUS