1. Flowchart Vicks service delivery system from receipt of the order to delivery of the pizza to the customer.

Why are pizza sometimes delivered late? Vicks pizza service delivery system is mainly speed base delivery system, company main slogan its quick at Vicks pizza; so Vicks Pizza Companys promise to home delivery a pizza within 30 minutes of a phone order or cut $3 off the price of pizza to fail to delivery within 30 minutes. Vicks pizza has thousands of outlets to delivery pizza to their customer. When a customer give order by phone to Vicks pizza control office, control office transfer this order to nearby customer outlet and sales man delivery pizza within 30 minutes to customer. If sales man fail to delivery pizza to their customer within 30 minutes company rules to cut $3 of the price. Here is the flowchart of Vicks pizza delivery system.

There are many cases are involve to Vicks pizza delivery late problem mainly delivery

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system and employee motivation are main cases. We studies this case very carefully and find out some point those are mainly involve this problem like Accidents, Untrained sales employee, Careless driving. The companys own records indicated that during the previous year, accidents involving Vicks drivers had cost 20 lives, 18 of them during pizza runs. But it had declined to specify how many of the victims were employee. So accidents must be one of the cases to delivery late. Untrained sales employee makes very much problems in any organization. Vicks another problem is they are most of the sales employee are not trained properly and there many employee age level under 18 so this is another factor are involve to late delivery. Careless driving means accident and accident means lose time, lose life or got injure so that another factor are involve in delivery late. So it is very much clear that Vicks pizza delivery system and employee are very much involve for delivery late and also make accidents. Employee working system and company delivery system like 30 minutes delivery is also very much involve to delivery late. 2. How important is the thirty minute guarantee? Thirty minute guarantee are very much importance for Vicks pizza. We know that speed is a key factor of any company sales strategy so Vicks pizza sales strategy main part is 30 minutes guarantee. The speed at hand had always been a key strategic thrust for Vicks pizza, which used the slogan its quick at Vicks pizza; The Companys Restaurants Not only prepared pizza rapidly but also delivered it quickly. The companys promise to home delivery a pizza within 30minutes of a phone order or to cut$3 off the price had boosted it from a single pizzeria 20 year. Harry Capriccio, the senior vice president of marketing he declared "The 30 minutes guarantee is very important to our customers sales could be head hit if we drop it". Customer wants their product as soon as possible to their hand and Vicks always try to delivery the product to their customer as soon as possible and that why they are sales outlet growing day by day. Vicks pizza have growing number of critics were saying that, in Vicks case, at least, speed was a killer but Vicks executive argued that the system did not promote fast or reckless driving "the speed takes place in the store not on road" but it is true that customer like Vicks pizza because Vicks give their customer thirty minute delivery guarantee. So we can say that thirty minutes guarantee is very important and helpful for Vicks pizza corporation and Customer like Vicks pizza because there 30 minutes guarantee but Vicks

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pizza also have some unnecessary thing those are make accidents but it not necessary for Vicks delivery system. But Vicks also involve those kind of thing like hire school boy to be there sales boy, it kill Vicks pizza reputation and make negative image to their customer.

3. How serious is the present situation for Vicks Pizza Corporation? How well has it handled the situation so far? Present situation for Vicks Pizza Corporation is not very helpful because they are in safety problem. Company previous year made so many accidents by their drivers and accidents kill not only people, it also kill company image and reputation to customer. The companys own record indicated that during the previous year, accidents involving Vicks drivers had cast 20 lives, 18 of them during pizza runs, So companys present situation is not very good for their customer. Vicks pizza tries to handle the situation but they are not handled this situation very well. Vicks Pizza Corporation takes some action to build positive public image and a reputation as a generous donor to local community activities. Vicks main problem is their service delivery system but Vicks Pizza Corporation wasnt taken any action against it and they also not pay necessary amount for accident victim. Many people believes that Vicks guarantee to deliver each pizza within 30 minutes or knock $ 3 off the price was just a license to speed and speed kills lives but Vicks not change anything to related their service system. So here we can say that Vicks pizza corporation present situation is not very well and Vicks not handled it well so far but they take some action but it was not enough to rebuild their positive public image.

4. If you are a senior manager of Vicks Pizza Corporation what do you think the company should do now? Why?

If am a senior manager of Vicks Pizza Corporation and Vicks Pizza Corporation give me power to take any necessary action, first I want to make some changes. We already know that Vicks pizza already marked their reputation in very badly so at first I want to rebuild Vicks reputation. So if any companies want to rebuild their reputation their first work to remove any bad system or bad strategy, so I want to change Vicks delivery and company strategy. Their 30 minutes delivery guarantee is all right because it is a key strategy of Vicks pizza and also customer love it but sometime it using wrongly by company employees like pizza deliver have enough time to delivery to customer but they try to be more advance
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and this cases driver made so many accidents, so first I would try to stop this quick driving. Vicks Pizza Corporation already makes so many critic and they are can be make big damage to company reputation, so first stop their critics by do some social activates and also help those all accidents victim. Training can be key tool to stop accidents because we know that Vicks most of the employee are not very much trained for pizza delivery so we can trained all new and existing employee to how they drive in road when the delivery pizza. I think it can be very much impact on accidents minimization and also help Vicks to win good image to customer mind. At the end of this case we can say that Vicks pizza corporation employee not enough trained and they wrong used their service delivery system, most of the time they are try to be more advance, that way they made so many accident and Vicks pizza corporation lose their reputation and image. So some necessary action can be help Vicks Pizza Corporation to develop their image and also our discussion and advice can help them to make correct decision.

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